Radio LatteMiele
Italian commercial radio broadcasting curated Italian music from the 1970s to today via FM, DAB, web streaming, mobile apps, and podcasts. Operated by PRL S.r.l. in Milan and monetized through advertising, sponsorships, and media partnerships serving general Italian music listeners.
- Company typePrivate
- Founded1988
- HeadquartersMilan, Italy
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Radio LatteMiele does
Radio LatteMiele is an Italian commercial radio station operating under the legal entity PRL S.r.l., headquartered at Via Bernardo Quaranta 29, Milan. Founded in 1988, the station broadcasts 24 hours a day with a curated playlist of Italian music spanning the 1970s to the present, supplemented by celebrity interviews, music news, charts (Classifica Lattemiele), and the official horoscope of astrologer Paolo Fox via the "Latte e Stelle" program. Its primary audience is Italian general-public music listeners, with secondary reach into global Italian-speaking diaspora via streaming and mobile. The station is staffed by 11-50 employees and maintains a registered share capital of €20,000 fully paid up, with no institutional investors, parent company, or public listing evident in the available data.
The product surface is built on multi-platform distribution. Core technical infrastructure covers FM broadcasting with listed Italian frequencies, DAB (Digital Audio Broadcasting) for improved signal quality and metadata, a global web streaming portal at lattemiele.com, native mobile applications on Apple App Store (id1539938756) and Google Play Store, and an on-demand podcast hub hosting interviews and program archives. Supporting channels include a weekly newsletter offering Top Song chart previews, a magazine/news section (lattemiele.com/magazine/), and active social profiles on Facebook, Twitter/X, Instagram, and YouTube. The named on-air personalities — including Alan Caligiuri, Anna Patti, Vasky, and others — function as content pillars, while copyright and editorial production for the website are handled by a related entity, AGR Srl, which operates AGR FACTORY NEWS (Reg.Trib. di Milano n. 5/2014).
The business model is dual-pronged. The primary revenue stream is advertising and sponsorships, with banner-ad placements for brands such as OK Salute e Benessere on the station website, monetized against audience reach across FM, DAB, streaming, social, and app channels. The secondary stream is media partnerships, in which Radio LatteMiele serves as media partner for events and initiatives — including Italy Bares (now in its third consecutive year as partner), Gardacon 2026 (where it presents the Premio ICON award), Il Mio Cantico Libero (an MEI-promoted national music contest), and Eurofestival News for Eurovision 2026 coverage — in exchange for promotional coverage, sponsorship recognition, and media exposure. All radio programming, web streaming, and podcasts are offered free to listeners with no subscription or paywall, making the audience itself the product sold to advertisers and partners. PRL Srl holds the Radio LatteMiele trademark and logo, while AGR Srl retains copyright over texts, images, and artistic works on lattemiele.com.
Radio LatteMiele firmographics
Firmographics- Name
- Radio LatteMiele
- Legal name
- PRL S.r.l.
- Website
- https://lattemiele.com
- Company type
- Private
- Founded year
- 1988
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Italian commercial radio broadcasting curated Italian music from the 1970s to today via FM, DAB, web streaming, mobile apps, and podcasts. Operated by PRL S.r.l. in Milan and monetized through advertising, sponsorships, and media partnerships serving general Italian music listeners.
- Ownership category
- akta.pro rank
Radio LatteMiele industry classification
Industry- Product category
- Radio Broadcasting
- NAICS
- Radio Broadcasting Stations (51611), Radio Broadcasting Stations (516110)
- SIC
- Radio Broadcasting Stations (4832)
- akta.pro primary industry
- Commercial Radio Networks (National/Regional) (MPABABAA)
- akta.pro secondary industries
- Internet Radio & Streaming Broadcast Stations (Simulcast/Online-only) (MPAIAEAE), Local Radio Station Groups (Owned & Operated/Station Chains) (MPABACAC)
Keywords
Where Radio LatteMiele is headquartered
LocationHeadquarters
- HQ city
- Milan
- HQ country
- Italy
- HQ region
- Europe
Offices1 record
Markets served
Radio LatteMiele business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales
Revenue model
- Advertising and sponsorship: Radio LatteMiele generates revenue primarily through advertising and sponsorship deals with brands, leveraging its audience reach across FM, DAB, streaming, and social media channels. The station promotes products such as OK Salute e Benessere through banner advertising on its website.
- Media partnership services: Radio LatteMiele acts as media partner for events and initiatives (e.g., Italy Bares, 'Il Mio Cantico Libero', Gardacon), providing promotional coverage in exchange for partnership status, which can include sponsorship recognition and media exposure.
Go-to-market motion1 record
Distribution channels6 records
Marketing channels8 records
Radio LatteMiele product offering
Product offeringCore offering
Radio LatteMiele is a free-to-air Italian radio station that broadcasts a curated 24-hour music repertoire spanning from the 1970s to the present. It distributes live programming via FM radio, DAB digital radio, web streaming, and native iOS/Android mobile apps, and supplements live radio with an on-demand podcast platform, a weekly newsletter, and content pillars such as Paolo Fox's official horoscope (Latte e Stelle) and music chart programming (Classifica Lattemiele). Revenue is generated via advertising sales and media partnerships with brands and Italian cultural events.
Product overview
Radio LatteMiele operates as a unified radio broadcasting platform offering both live streaming and on-demand content. The core product is the web radio service featuring curated Italian music from the 1970s to today. This is supplemented by the LatteMiele Radio App for iOS and Android, a podcast platform hosting interviews and music programs, and a weekly newsletter service. The various programs (such as 'I Numeri 1', 'Al Centro della Musica', 'Wake Up', 'Gli Sveglioni') serve as content pillars within the podcast ecosystem, while the mobile app provides accessibility to all radio and podcast content.
Differentiator
Problem solved
Functional benefit
Brands
- Latte e Stelle: Oroscopo ufficiale di Paolo Fox, a program segment featuring horoscopes.
Products and services
- Radio LatteMiele Web Radio Streaming Live 24-hour Italian radio streaming service featuring curated music spanning from the 1970s to present day, available freely to listeners via FM, DAB, web streaming, and mobile apps. Targets Italian general adult audiences interested in popular Italian music, celebrity interviews, and entertainment content.
- LatteMiele Radio Mobile App Native mobile application available on Apple App Store and Google Play Store that enables Italian listeners to access live Radio LatteMiele streaming and on-demand podcast content on iOS and Android devices.
- Podcast Platform On-demand podcast hosting platform providing access to Italian artist interviews, music news, and archived radio programs for listeners who want to consume content outside of live broadcast.
- Weekly Newsletter (Top Song) Weekly email newsletter delivering the latest Italian music news, exclusive Top Song chart previews, and Radio LatteMiele program updates to subscriber listeners.
Companies that use Radio LatteMiele
Customer profileSegments1 record
Ideal customer profiles2 records
Radio LatteMiele technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Radio LatteMiele partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered minor and core.
- Il Mio Cantico LiberominorRadio LatteMiele is media partner of 'Il Mio Cantico Libero', a national music contest celebrating the 800th anniversary of San Francesco d'Assisi. The initiative, promoted by MEI (Meeting delle Etichette Indipendenti) and the Comitato Nazionale per San Francesco 800, involved 150+ young artists under 35, with 24 finalists selected. LatteMiele promotes the contest and its finalists.
- Italy BaresminorRadio LatteMiele has been media partner of Italy Bares for the third consecutive year (2026). Italy Bares is a theatrical event combining performance art with social cause, raising funds for Anlaids Lombardia ETS (HIV prevention). Radio LatteMiele provides media coverage and promotion for the event, which staged 'Alibi' at Teatro Repower on May 16-17, 2026 with 150+ performers.
- Eurofestival NewsminorRadio LatteMiele has renewed its collaboration with Eurofestival News for Eurovision 2026 coverage. This partnership positions LatteMiele as a reference point for Italian audiences following the Eurovision Song Contest.
- AGR SrlcoreAGR Srl (Via Bernardo Quaranta 29, Milano) is the content provider and journalistic publisher behind Radio LatteMiele's website and editorial content. The site content is provided through AGR FACTORY NEWS (Reg.Trib. di Milano n. 5/2014). AGR Srl holds the copyright over all texts, images, and artistic works on lattemiele.com. PRL Srl owns the Radio LatteMiele trademark and logo.
Scale indicators3 records
Recent moves6 records
Expansion highlights6 records
Radio LatteMiele competitors and assessment
Company assessmentDirect peers
- Radio Subasio: Italian regional-to-national commercial radio network with a contemporary Italian-music format. Radio Subasio is comparable as a multi-platform Italian commercial broadcaster competing for the same audience and ad budgets.
- RDS (Radio Dimensione Suono): Major Italian commercial radio network broadcasting contemporary pop and Italian music with national FM, DAB, and digital distribution. RDS is a closely comparable competitor with a similar music-format focus and multi-platform reach.
- Radio Italia: Italian radio station dedicated exclusively to Italian music, broadcasting on FM, DAB, TV, and digital. Radio Italia is the closest pure-play competitor to Radio LatteMiele's Italian-music curation format.
- Radio Deejay: One of Italy's leading commercial radio networks with strong entertainment, music, and personality-driven programming. Radio Deejay competes for the same Italian adult audience and advertising budgets via similar multi-platform distribution.
- Radio 105: Italian commercial radio network with a pop and contemporary hit format, broadcasting nationally on FM, DAB, web, and mobile. Radio 105 is a direct competitor in commercial music radio with a similar audience profile.
- Radio Capital: Italian commercial radio station with a music-and-talk format, broadcasting nationally. Radio Capital competes for the Italian adult listener base and advertising spend with a comparable multi-platform distribution model.
- Radio Monte Carlo: Italian commercial radio station with a music-and-lifestyle format, broadcasting on FM, DAB, and digital platforms. Radio Monte Carlo competes directly with Radio LatteMiele for adult Italian listeners and premium advertisers.
- Radio Zeta: Italian contemporary-hit radio network owned by a major media group, broadcasting nationally on FM, DAB, and digital. Radio Zeta is a direct competitor in the Italian commercial-radio market with a similar youth-to-adult audience focus.
- Virgin Radio Italy: Italian rock-and-pop-focused commercial radio station with FM, DAB, and digital distribution. Virgin Radio Italy competes in the Italian commercial-radio market with a similar music-format and audience-targeting approach.
Broad incumbents
- RTL 102.5: Italy's largest commercial radio network, broadcasting contemporary Italian and international music across FM, DAB, web, and apps. RTL 102.5 is the dominant direct competitor in the Italian commercial-radio market and a primary benchmark for audience scale and ad-revenue benchmarks.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Radio LatteMiele social profiles
Digital presenceRadio LatteMiele financial estimates
Financial estimateRevenue estimate
Valuation estimate
Radio LatteMiele leadership team
Management profileNumber of profiles
Radio LatteMiele funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Radio LatteMiele M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Radio LatteMiele
What does Radio LatteMiele do?
Radio LatteMiele is a free-to-air Italian radio station that broadcasts a curated 24-hour music repertoire spanning from the 1970s to the present. It distributes live programming via FM radio, DAB digital radio, web streaming, and native iOS/Android mobile apps, and supplements live radio with an on-demand podcast platform, a weekly newsletter, and content pillars such as Paolo Fox's official horoscope (Latte e Stelle) and music chart programming (Classifica Lattemiele). Revenue is generated via advertising sales and media partnerships with brands and Italian cultural events.
Is Radio LatteMiele a public or private company?
Radio LatteMiele is a private company. It is classified as unknown and is currently operating.
When was Radio LatteMiele founded?
Radio LatteMiele was founded in 1988. It employs 11 to 50 people.
Where is Radio LatteMiele based?
Radio LatteMiele is headquartered in Milan, Italy, in the Europe region.
How does Radio LatteMiele make money?
Two revenue lines are on record. Advertising and sponsorship is the primary driver. The others are media partnership services.
Who are Radio LatteMiele's main competitors?
Direct peers on record are Radio Subasio, RDS (Radio Dimensione Suono), Radio Italia, Radio Deejay, Radio 105, Radio Capital, Radio Monte Carlo, Radio Zeta and Virgin Radio Italy. RTL 102.5 is listed as a broad incumbent.
Does Radio LatteMiele have an API?
No public API is recorded for Radio LatteMiele.
What industry is Radio LatteMiele in?
Radio LatteMiele's product category is Radio Broadcasting. Its primary akta.pro industry code is MPABABAA, Commercial Radio Networks (National/Regional), with a secondary code of MPAIAEAE, Internet Radio & Streaming Broadcast Stations (Simulcast/Online-only). Its NAICS code is 51611 and its SIC code is 4832.