What MQ Power Generators does

MQ Power Generators is a brand of Multiquip Inc., a privately held diversified equipment manufacturer, that designs and sells portable diesel-powered generators marketed under the WhisperWatt and Studio Generator product lines. The WhisperWatt line spans 7 kW to 600 kVA in single-phase and three-phase configurations for construction, emergency backup, military, and large industrial applications, while Studio Generators (1400 to 1600 amps) serve the entertainment and special events industry. Core technical differentiation comes from the patented Open Delta Windings system (delivering 300% short-circuit support and non-linear load immunity), the Denyo Automatic Voltage Regulator, and the patented PowerBalance load-management control system that prevents wet stacking under low-load conditions. All DCA-Series WhisperWatt units are manufactured at Denyo Manufacturing Corporation's Danville, Kentucky facility, and the product line is EPA Tier 4 Final certified.

The company monetizes primarily through hardware sales of generators, supported by a Refurbishment Program that extends the life of installed units with EPA-compliant Tier 2/Tier 3 replacement engines and reconditioned generator ends under a 2-year limited warranty. Pricing is quote-based rather than publicly listed, and the company sells direct-to-buyer through dedicated phone support hotlines for sales, parts, and technical support (Construction & Lighting and Power Solutions). Distribution is single-country/domestic with no international footprint disclosed, and the company operates additional revenue streams through add-on systems including the MQ Power Paralleling System for automated multi-generator operation. The brand's strategic positioning centers on ultra-quiet operation (as low as 61 dB(A)), voltage regulation precision (±0.25% from no load to full load), and a 30+ year WhisperWatt / 50+ year Studio installed base serving noise-sensitive and mission-critical applications.

Name

MQ Power Generators

Legal name

Multiquip Inc.

Website

https://mqpower.com

Company type

Private

Founded year

1993

Operating status

Operating

Headcount range

11–50 employees

Short description

MQ Power Generators is a Multiquip Inc. brand that designs and sells ultra-quiet diesel portable generators (WhisperWatt, 7 kW to 600 kVA) and Studio Generators (1400-1600 amps) for construction, entertainment, emergency backup, and military customers, sold direct via phone-based sales channels.

Ownership category

akta.pro rank

Product category

Industrial Power Generation Equipment

NAICS

Turbine and Turbine Generator Set Units Manufacturing (333611)

SIC

Motors & Generators (3621)

akta.pro primary industry

Emergency & Standby Diesel Generator Power (Critical Facilities) (EUACACAH)

akta.pro secondary industries

Backup & Resilience Power Systems (Standby Generators, Critical Facilities) (EUACALAG), Dispatchable Distributed Generation (Gas Reciprocating Engines, Microturbines) (EUACALAI), Backup Power Generation (Diesel/Natural Gas Generators) (HDABAKAB)

Keywords

• Portable diesel generators
• Super-silent generators
• Industrial power generation
• Construction power equipment
• Entertainment power solutions

Headquarters

HQ city

Lewisville

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Generator Sales: MQ Power Generators generates revenue primarily through the sale of diesel-powered generators. Product lines include WhisperWatt Super-Silent Portable Generators (7 kW to 600 kVA), Studio Generators (1400-1600 amps), and related accessories and trailers.
2. Refurbishment Services: The company offers generator refurbishment programs that extend the life of existing generators, providing EPA-compliant solutions for Tier 2 and Tier 3 powered generators using MQ Power genuine parts and labor.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

MQ Power Generators manufactures and sells ultra-quiet portable diesel-powered generators under the WhisperWatt and Studio Generator product lines, ranging from 7 kW to 600 kVA for industrial, construction, entertainment, emergency backup, and military applications. The company also offers the patented PowerBalance Load Management Control System, an MQ Power Paralleling System for multi-generator setups, and a generator refurbishment program with EPA-compliant Tier 2 and Tier 3 engines.

Product overview

MQ Power Generators offers a diversified portfolio of industrial power generation solutions organized around five core offerings: WhisperWatt™ Super-Silent Portable Generators (ranging from 7 kW to 600 kVA across single-phase and three-phase models for construction, entertainment, emergency backup, and military applications), Studio Generators (1400-1600 amp units designed for the entertainment industry), the PowerBalance™ Load Management Control System (patented automatic load management to prevent wet stacking), the MQ Power Paralleling System (for connecting multiple generators), and a Refurbishment Program (extending generator life with EPA-compliant Tier 2/Tier 3 engines). The product architecture combines proprietary features including Open Delta Windings, Denyo Automatic Voltage Regulators, and weatherproof steel or aluminum housings across the WhisperWatt and Studio lines, while the PowerBalance and Paralleling modules provide add-on capabilities for load optimization and system scalability.

Differentiator

Problem solved

Functional benefit

Brands

• WhisperWatt™: Super-Silent Portable Generators product line known for ultra-quiet operation, reliability, and efficiency. Standard models range from 7 kW to 600 kVA.
• PowerBalance™
• MQ Power Paralleling System

Products and services

• WhisperWatt Super-Silent Portable Generators
• Studio Generators
• PowerBalance Load Management Control System

Quantifiable outcome

• Noise levels as low as 61 dB(A) at 23 ft for ultra-quiet operation
• +3 more outcomes

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Doosan Portable Power: Doosan Portable Power manufactures a range of portable diesel and air compressors, including mobile generators that overlap with MQ Power's construction and rental-fleet use cases across similar kVA ranges.
• Kohler Power Systems: Kohler manufactures industrial and commercial generator sets with similar emphasis on backup/standby power, sound attenuation, and paralleling capability, directly comparable to MQ Power's WhisperWatt line for commercial and emergency applications.
• Atlas Copco Power & Flow: Atlas Copco manufactures portable diesel generators and power solutions for construction, events, and industrial use, directly competing with MQ Power's portable WhisperWatt range in mid-size mobile gensets (roughly 10 kVA to 600+ kVA).
• Wacker Neuson: Wacker Neuson produces mobile generators alongside compact construction equipment, directly comparable to MQ Power's portable line for construction-site power and matching Multiquip's broader construction-equipment distribution channels.
• Denyo Co., Ltd. Denyo is a Japanese manufacturer of diesel engine generators whose US subsidiary (DMC) produces MQ Power's DCA-Series WhisperWatt units; it also markets its own generator lines globally, making it a peer in the same product class.
• Generac Power Systems: Generac is a leading US-based manufacturer of backup and portable power generation products, competing directly with MQ Power across standby and mobile generator categories for residential, commercial, and industrial customers.

Emerging players

• Honda Power Equipment: Honda's Power Equipment division includes portable inverter generators for construction and event use; smaller-output than MQ Power's main WhisperWatt line but overlapping in portable use cases and construction-channel sales.

Broad incumbents

• Caterpillar Inc. Caterpillar's Electric Power division manufactures diesel and gas generator sets from small mobile units to large standby systems, overlapping directly with MQ Power's commercial/industrial standby offerings while serving far larger utility-scale projects.
• Cummins Inc. Cummins is a global diesel engine and power generation OEM whose Onan and Power Generation businesses compete directly with MQ Power in portable and standby gensets, while offering a far broader engine and aftermarket portfolio.

Others

• Multiquip Inc. Multiquip Inc. is MQ Power's parent company, distributing the MQ Power line alongside other construction and lighting equipment; relevant as the controlling corporate entity rather than a direct peer, and shares go-to-market through the same dealer network.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/mq-power-corp-

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about MQ Power Generators