Diamwill

What Diamwill does

Diamwill BVBA is a privately held Belgian specialist manufacturer of natural fancy colored diamonds, headquartered in Antwerp at Hoveniersstraat 2 with a manufacturing facility in Hong Kong. Founded in 2000, the company exclusively cuts and polishes natural fancy colored rough diamonds across ten color categories — Yellow, Lime, Green, Blue, Orange, Red, Pink, Purple, Brown, and Gray — using a proprietary cut technique designed to concentrate and enhance each stone's natural color. Diamwill holds Responsible Jewellery Council (RJC) membership for more than 20 years, providing third-party certification of ethical sourcing, human rights, labor, environmental, and product integrity standards.

The company's core products are GIA-certified natural fancy colored diamonds, sold primarily as one-time B2B transactions to jewelry manufacturers and retail jewelers, with a secondary customer segment of individual collectors and investors. Pricing is quote-driven for most inventory, with average transaction values in the tens of thousands of dollars per stone (a visible example shows a heart-shaped diamond listed at $31,050). Diamwill has no proprietary software, AI/ML, or API offering; its competitive moat rests on domain specialization, craft expertise, and dual-continent manufacturing capability.

Diamwill operates a sales-led GTM through direct engagement at major international trade shows (Hong Kong International Diamond, Gem & Pearl Show and Inhorgenta Munich), a WooCommerce-based e-commerce storefront (diamwill.com), and professional consultation services. Revenue is generated entirely through diamond sales (one-time transactions) with no recurring, licensing, or subscription components. The company is independently owned with no disclosed institutional investment, M&A activity, or leadership changes in the available data.

Name

Diamwill

Legal name

Diamwill BVBA

Website

https://diamwill.com

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

11–50 employees

Short description

Diamwill is a privately held Belgian specialist manufacturer of natural fancy colored diamonds, founded in 2000, operating factories in Antwerp and Hong Kong to cut and polish certified colored diamonds for B2B jewelers and collectors worldwide.

Ownership category

akta.pro rank

Product category

Colored Diamond Manufacturing

NAICS

Cut Stone and Stone Product Manufacturing (327991)

SIC

Cut Stone & Stone Products (3281)

akta.pro primary industry

Diamond Cutting & Polishing (Manufacturing) (CRAKAJAA)

akta.pro secondary industries

Made-to-Order Gemstone Sourcing & Custom Cutting Coordination (CRAKAHAF), Diamond Jewelry (CRAKAAAA), Rough Diamond Trading & Brokerage (CRAKAJAC)

Keywords

• Fancy colored diamonds
• Diamond cutting polishing
• Natural diamond manufacturing
• Colored diamond sourcing
• Loose diamond wholesale

Headquarters

HQ city

Antwerpen

HQ country

Belgium

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Operations, Supply Chain, Technology or R&D, Marketing or Sales

Revenue model

1. Diamond Sales: One-time transaction sales of natural fancy colored diamonds directly to jewelers, traders, and collectors through their e-commerce platform and trade show presence. Sales are primarily B2B with some B2C components.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels1 record

Core offering

Diamwill is a Belgian diamond manufacturer that cuts and polishes natural fancy colored diamonds (yellow, lime, green, blue, orange, red, pink, purple, brown, gray). The company operates manufacturing facilities in Antwerp, Belgium and Hong Kong, transforming rough colored diamonds into finished polished loose stones.

Product overview

Diamwill is a specialist manufacturer of natural fancy colored diamonds with a unique focus on cutting and polishing. The company operates factories in Antwerp (Belgium) and Hong Kong, with capacity to cut every shape and size in natural fancy colored diamonds. Their core product offering consists of certified fancy colored diamonds across ten color categories (Yellow, Lime, Green, Blue, Orange, Red, Pink, Purple, Brown, and Gray), sold through their WooCommerce-based online inventory platform with GIA certification. The company emphasizes their unique cutting technique that enhances natural color in fancy diamonds.

Differentiator

Problem solved

Functional benefit

Products and services

• Natural Fancy Colored Diamonds Finished, polished natural fancy colored diamonds in colors including yellow, lime, green, blue, orange, red, pink, purple, brown and gray, cut using the company's proprietary Unique Make technique and sold loose to jewelry manufacturers, wholesale traders, collectors and investors.
• Diamond Cutting and Polishing Services In-house cutting and polishing of natural fancy colored diamonds from rough stone to finished loose diamond, using the proprietary Unique Make technique, offered through Diamwill's Antwerp and Hong Kong factories to trade customers supplying their own rough.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

One partnership is on record.

• Responsible Jewellery CouncilcoreOthersDIAMWILL BVBA is a member of the Responsible Jewellery Council, a global standard organization for the jewellery sector. The membership addresses and measures achievements in human rights, labour rights, environmental impact, product integrity, health and safety. The company has been a member for more than 20 years.

Scale indicators2 records

Recent moves5 records

Expansion highlights3 records

Broad incumbents

• Rio Tinto Diamonds: Operator of the now-closed Argyle mine in Australia (historically the dominant source of pink diamonds) and broader diamond mining interests. As a major incumbent, Rio Tinto has shaped fancy color supply dynamics that directly impact boutique cutters like Diamwill.
• Blue Nile: Large online diamond and fine jewelry retailer (now part of Signet Jewelers) with growing inventory in fancy color diamonds. Overlaps with Diamwill in the digital B2C channel for certified colored diamonds, though Blue Nile's primary scale is in white diamonds and bridal.
• Alrosa: World's largest rough diamond miner with significant fancy color rough production (notably from Russia). As an upstream incumbent, Alrosa supplies the rough input that Diamwill and other cutters process, and its cutting division also competes downstream at scale across the full diamond spectrum.

Emerging players

• WD Lab Grown Diamonds: Major US-based producer of lab-grown colored diamonds offering yellow, pink, blue, and other colors at scale. Represents the most direct competitive threat to natural fancy color pricing, as its products compete for the same end-customers (designers, jewelers) that Diamwill supplies.

Others

• Sotheby's Diamonds: Auction house that regularly sells high-end natural fancy color diamonds and shapes primary market price discovery for rare stones. Relevant to Diamwill because auction outcomes heavily influence retail pricing and demand from the same HNW collectors the company targets.

Direct peers

• Leibish & Co. Leibish & Co. is one of the world's largest specialist dealers of natural fancy colored diamonds, offering investment-grade stones across every color category. Like Diamwill, it focuses exclusively on fancy color diamonds, serves both B2B jewelers and B2C collectors, and emphasizes GIA certification and proprietary cutting expertise.
• FCRF (First Continental Relief): Hong Kong-based fancy color diamond manufacturer and wholesaler operating in the same supply chain segment as Diamwill. FCRF cuts and distributes natural fancy color diamonds globally to jewelers and traders, overlapping directly with Diamwill's HK manufacturing and B2B distribution model.
• Kunming Diamonds: Israel-based specialist cutter and supplier of natural fancy colored diamonds with a strong focus on pink, yellow, and other rare color categories. Comparable to Diamwill in product mix, certification standards, and B2B sales to international jewelers.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Diamwill