Krunk Grillz
Krunk Grillz is a privately held Boca Raton e-commerce retailer that designs, manufactures, and sells custom-fitted removable gold, platinum, and silver dental grillz directly to consumers worldwide via an at-home impression kit workflow.
- Company typePrivate
- Founded2012
- HeadquartersBoca Raton, United States
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What Krunk Grillz does
Krunk Grillz is a privately held Boca Raton, Florida-based e-commerce retailer (founded 2012) that designs, manufactures, and sells custom-fitted removable gold, platinum, and silver dental jewelry ("grillz") directly to consumers worldwide. The core product workflow requires customers to purchase an at-home dental impression mold kit, mail the impression back, and receive a hand-crafted custom grill within roughly three to five business days of production. The firm employs master jewelers with stated 25+ years of experience and offers a wide range of SKUs spanning $19.95 instant costume grillz, mid-range polished and diamond-cut designs starting around $528, and premium diamond-encrusted pieces priced above $3,800.
The business operates a direct-to-consumer go-to-market with no disclosed physical retail footprint. Revenue is generated primarily through one-time unit sales of custom grillz, supported by ancillary streams including mold kits, cleaning and restoration services, jewelry cases, apparel, gift certificates, and a $599 reseller wholesale kit that allows third parties to resell under their own brand. Marketing relies on celebrity and hip-hop cultural associations (Nelly, Paul Wall, Kanye West, Kardashian, Beyoncé), a feature on SpikeTV's Ink Master, and a small set of owned social media channels (Instagram, Facebook).
The company has no disclosed funding rounds, no patents or trademarks on record, and no institutional investors. It ships worldwide with stated coverage in major US metros plus London and Sydney. Operational scale is modest, with 11-50 employees and the legal entity is Krunk Grillz, LLC.
Krunk Grillz firmographics
Firmographics- Name
- Krunk Grillz
- Legal name
- Krunk Grillz, LLC
- Website
- https://krunkgrillz.com
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Krunk Grillz is a privately held Boca Raton e-commerce retailer that designs, manufactures, and sells custom-fitted removable gold, platinum, and silver dental grillz directly to consumers worldwide via an at-home impression kit workflow.
- Ownership category
- akta.pro rank
Krunk Grillz industry classification
Industry- Product category
- Custom Dental Jewelry
- NAICS
- Jewelry and Silverware Manufacturing (33991), Jewelry Retailers (458310)
- SIC
- Jewelry, Precious Metal (3911), Retail-Jewelry Stores (5944)
- akta.pro primary industry
- Precious Metal Jewelry (Gold/Platinum/Silver) (CRAKAAAD)
Keywords
Where Krunk Grillz is headquartered
LocationHeadquarters
- HQ city
- Boca Raton
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Krunk Grillz business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Custom Gold Grillz Sales: Primary revenue stream from selling custom-fitted gold, platinum, and silver grillz with various designs including diamond cuts, diamond settings, and gemstone options. Prices range from approximately $528 for basic polished gold to over $3,800 for premium diamond-encrusted pieces.
- Mold Kit Sales: Sale of dental impression mold kits for customers to create their own teeth molds at home. Top or Bottom kit: $49.90, Extra powder: $14.95
- Accessories and Care Products: Sale of complementary products including jewelry cleaning solutions ($19.99), polishing cloths ($19.99), professional cleaning services ($49.99), restoration services ($129.99), grillz cases ($19.99), and apparel
- Instant Grillz: Pre-made costume/faux jewelry grillz for customers wanting immediate gratification without waiting for custom production. Gold color: $24.95, Platinum color: $19.95
- Gift Certificates: Digital gift certificates available in $20 and $50 denominations, delivered within 24 hours
- Reseller Program: Wholesale reseller kit ($599) enabling entrepreneurs to start their own grillz business under their own brand name, with wholesale pricing on products
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Basic Polished Gold Grillz - Starting tier |
| Unit Pricing | Pay-as-you-go | Diamond Cut Designs - Mid-range |
| Unit Pricing | Pay-as-you-go | Diamond and Gemstone Grillz - Premium |
| Unit Pricing | Pay-as-you-go | Mold Kit - Required for Custom Orders |
| Unit Pricing | Pay-as-you-go | Instant Grillz - Ready-to-Wear |
| Unit Pricing | Pay-as-you-go | Professional Cleaning and Restoration |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels5 records
Krunk Grillz product offering
Product offeringCore offering
Krunk Grillz manufactures and sells custom-fitted gold, platinum, and silver dental grillz made to order from individual dental impressions. Customers select a design online, receive a DIY mold kit to create a teeth impression at home, mail the mold back, and the company hand-crafts the grillz in 3-5 business days before shipping worldwide. The portfolio spans basic polished gold grillz (~$528), mid-tier diamond-cut designs, and premium pieces with pavé, prong-set, or invisible-set diamonds exceeding $3,000, alongside accessories such as mold kits, cleaners, cases, apparel, and gift certificates.
Product overview
Krunk Grillz is a custom gold grillz manufacturer offering custom-fitted dental jewelry. The core product is Custom Gold Grillz made from various gold karats (10K-24K), platinum, silver, and white gold, manufactured to match individual dental impressions. The company also sells Instant Grillz as a non-custom alternative. Supporting products include Teeth Impression Mold Kits for capturing dental impressions, Jewelry Cleaners and Polishing Cloths for maintenance, Grillz Cases for storage, and Apparel merchandise. Business packages include Reseller Kits for wholesale entrepreneurs. Gift Certificates are available in $20 and $50 denominations. The product portfolio spans from affordable polished options under $600 to premium pavé diamond and invisible-set diamond grillz exceeding $3,000.
Differentiator
Problem solved
Functional benefit
Products and services
- Custom Gold Grillz Custom-fitted gold, platinum, and silver grillz manufactured to match customer dental impressions, available across multiple karat options and design styles for individual consumers seeking removable luxury dental jewelry.
- Teeth Impression Mold Kit DIY dental impression kit enabling customers to create molds of their teeth at home for custom grillz fitting, including IMP powder, ROC powder, mouth trays, measuring cup, and mixing sticks.
- Instant Grillz Pre-made, non-custom grillz available in gold or platinum color with reusable molding bar; includes 6 top and 6 bottom teeth and ships without requiring a mold kit.
- Jewelry Cleaner Surfactant-based cleaning formula for maintaining grillz and jewelry, including 6 oz of cleaner, dipping tray, and cleaning brush.
- Jewelry Polishing Cloth Four-ply polishing cloth with non-rouge cleanser for shining gold, platinum, and silver without scratching.
- Professional Jewelry Cleaning Professional cleaning and polishing service to restore grillz shine, requiring customers to ship grillz to Krunk Grillz; turnaround 3-5 business days.
- Professionally Restore Grillz Restoration service including rhodium coating, cleaning, and polishing for existing grillz, requiring shipping to Krunk Grillz; turnaround 3-5 business days after receipt.
- Grillz Jewelry Cases Protective cases for storing grillz, available in multiple colors including black, blue, green, pink, purple, and yellow, each with foam liner and acrylic mirror.
- Krunk Grillz Apparel Branded merchandise including t-shirts, v-neck shirts, snapback hats, and sunglasses featuring the KG logo.
- Krunk Grillz Reseller Kit Wholesale reseller kit enabling entrepreneurs to start their own grillz business under their own brand name, with wholesale pricing on products and volume-based price reductions.
- Gift Certificates Digitally delivered gift certificates for grillz purchases, available in $20 and $50 denominations and delivered within 24 hours.
- Sparkling Pave Diamond Grillz High-end custom-fit gold grillz with pavé-set diamonds, featuring small diamonds attached by droplets of metal to create a paved diamond surface effect.
- Diamond Strip Fangs 6 Teeth Grillz Custom-fit diamond grillz with an iced-out bar and fangs, where pavé diamonds fill both fangs and a single strip of diamonds runs across the front four teeth.
- Gold Drip Grillz Custom-fit gold grillz designed to give the appearance of gold dripping down the teeth, with a solid back for comfort and structure.
- Cutout Strap Cut Grillz Custom-fit grillz with polished borders and cutouts, accented by diamond-cut bands running at various angles across the teeth.
- Single Gold Tooth Caps Individual gold tooth caps ordered one at a time, using a compression-fit design for removable application without permanent dental procedures.
- Diamond Stud Grillz Custom-fit gold grill with one round real diamond set in each tooth, hand-mounted by master jewelers.
- Invisible-Set Diamond Grillz Custom-fit grillz with interlocking white princess diamonds in an invisible setting, creating a continuous wall of high-quality diamonds across the teeth.
Quantifiable outcome
- Production time: 3-5 business days after receiving dental mold
- +2 more outcomes
Companies that use Krunk Grillz
Customer profileNamed customers7 records
Segments4 records
Ideal customer profiles2 records
Krunk Grillz technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Krunk Grillz partnerships and signals
Strategic signalScale indicators4 records
Recent moves5 records
Expansion highlights4 records
Krunk Grillz competitors and assessment
Company assessmentDirect peers
- Custom Gold Grillz: Direct-to-consumer custom gold grillz specialist selling a similar range of karat options and diamond-set designs through an online storefront. Closest head-to-head competitor with overlapping product catalog and customer base.
- Gold Teeth God: Online retailer of custom gold and diamond grillz with comparable pricing tiers, hip-hop cultural positioning, and celebrity-driven marketing. Operates in the same niche with a parallel DTC e-commerce model.
- GotGrillz: Custom grillz manufacturer selling directly online with a similar mold-kit-based custom fitting workflow. Competes on the same customer journey — online design, at-home impression, mail-in production.
- Grillz Godz: Specialist custom grillz maker offering karat options and diamond-cut designs via online ordering. Directly comparable product, similar price points, and overlapping target customer.
- Angel City Jewelers: Los Angeles-based custom grillz maker serving celebrity and hip-hop clientele with similar custom dental jewelry offerings. Comparable product breadth and cultural positioning.
- IceCartel: Hip-hop-jewelry DTC brand selling iced-out chains, watches, and grillz to a similar customer base. Overlaps on the grillz product line and shares the celebrity/hip-hop cultural positioning that drives demand.
Broad incumbents
- Mejuri: Direct-to-consumer fine jewelry brand with gold and gemstone products sold online. Comparable DTC gold-jewelry infrastructure and target consumer (fashion-conscious buyers seeking accessible fine jewelry), though not in the grillz category.
- Brilliant Earth: Larger online fine-jewelry retailer offering custom and ethically sourced jewelry with DTC e-commerce infrastructure. Comparable direct-to-consumer digital model, though operating at a much broader scale in fine jewelry rather than the grillz niche.
- Johnny Dang & Co. Houston-based celebrity jeweler famous for custom grillz worn by hip-hop artists, with both a flagship retail location and online presence. Larger, broader jewelry brand with a strong cultural footprint that overlaps with Krunk's aspirational buyer.
Emerging players
- Trendy Diamond: Online hip-hop jewelry retailer carrying iced-out pendants, chains, watches, and grillz at accessible price points. Partial overlap on grillz category, broader focus on adjacent hip-hop jewelry.
Market position
Strengths1 record
Weaknesses4 records
Competitive moat3 records
Key highlights7 records
Customer concentration
Krunk Grillz social profiles
Digital presenceKrunk Grillz financial estimates
Financial estimateRevenue estimate
Valuation estimate
Krunk Grillz leadership team
Management profileNumber of profiles
Krunk Grillz funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Krunk Grillz M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Krunk Grillz
What does Krunk Grillz do?
Krunk Grillz manufactures and sells custom-fitted gold, platinum, and silver dental grillz made to order from individual dental impressions. Customers select a design online, receive a DIY mold kit to create a teeth impression at home, mail the mold back, and the company hand-crafts the grillz in 3-5 business days before shipping worldwide. The portfolio spans basic polished gold grillz (~$528), mid-tier diamond-cut designs, and premium pieces with pavé, prong-set, or invisible-set diamonds exceeding $3,000, alongside accessories such as mold kits, cleaners, cases, apparel, and gift certificates.
Is Krunk Grillz a public or private company?
Krunk Grillz is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Krunk Grillz founded?
Krunk Grillz was founded in 2012. It employs 11 to 50 people.
Where is Krunk Grillz based?
Krunk Grillz is headquartered in Boca Raton, United States, in the North America region.
How does Krunk Grillz make money?
Six revenue lines are on record. Custom Gold Grillz Sales are the primary driver. The others are mold Kit Sales, accessories and Care Products, instant Grillz, gift Certificates and reseller Program.
Who are Krunk Grillz's main competitors?
Direct peers on record are Custom Gold Grillz, Gold Teeth God, GotGrillz, Grillz Godz, Angel City Jewelers and IceCartel. Broad incumbents are Mejuri, Brilliant Earth and Johnny Dang & Co.. Trendy Diamond is listed as an emerging player.
Does Krunk Grillz have an API?
No public API is recorded for Krunk Grillz.
What industry is Krunk Grillz in?
Krunk Grillz's product category is Custom Dental Jewelry. Its primary akta.pro industry code is CRAKAAAD, Precious Metal Jewelry (Gold/Platinum/Silver). Its NAICS code is 33991 and its SIC code is 3911.