Helice Marketing & Consulting

What Helice Marketing & Consulting does

Helice Marketing & Consulting, now operating under the trade name Caracol Creativo, is a privately held Spanish full-service marketing communications, digital marketing and events agency headquartered in Sevilla with additional offices in Madrid, Valencia and New Jersey. Founded in 2008 and rebranded in 2025, the firm offers ten interconnected professional service areas spanning market research, strategic consulting, multichannel communication campaigns, social media and PR (with a healthcare specialty), branding and creative design, audiovisual production, custom digital solutions, and congress and event management. Clients include enterprise and mid-market organisations across technology, healthcare, transportation/infrastructure, food and consumer, real estate, automotive and government verticals, with a publicly displayed roster of more than 50 logos including IBM, Oracle, Atos, Red Hat, UiPath, Sophos, Grifols, Gilead, Menarini, Sacyr, OHLA, BMW and Junta de Andalucía.

The business is structured as a Sociedad Limitada (HELICE MARKETING & CONSULTING, SL), is privately held with no disclosed institutional investors, and operates with a headcount of 1-10 employees. The go-to-market is direct sales-led, with engagement initiated through the company website, LinkedIn, phone and email enquiries. Revenue is generated through professional services — project-based engagements and ongoing consulting retainers — with no publicly disclosed pricing tiers, indicating bespoke, quote-based engagements per client.

The underlying technology stack consists of standard marketing communications and digital tools applied on behalf of clients rather than proprietary platforms; there are no disclosed APIs, SDKs, software products, mobile applications, patents, trademarks, certifications or AI/ML capabilities. The firm has received European Regional Development Fund support via the 2025 Programa Pyme Digital of the Cámara de Comercio de Sevilla to strengthen its own digitalisation. No funding rounds, acquisitions, subsidiaries, parent entities, or management team disclosures are present in the available data.

Name

Helice Marketing & Consulting

Legal name

HELICE MARKETING & CONSULTING, SL

Website

https://helicemarketing.es

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

1–10 employees

Short description

Helice Marketing & Consulting (Caracol Creativo) is a Spanish full-service marketing communications, digital marketing and events agency serving enterprise and mid-market clients across technology, healthcare, transportation and food sectors with ten integrated service lines.

Ownership category

akta.pro rank

Product category

Marketing Communications and Consulting Services

NAICS

Advertising Agencies (541810), Marketing Consulting Services (541613), Management Consulting Services (54161)

SIC

Services-Advertising Agencies (7311), Services-Management Consulting Services (8742), Services-Advertising (7310)

akta.pro primary industry

Customer, Marketing & Sales Consulting (BPAHACAG)

akta.pro secondary industries

Brand & Portfolio Strategy Consulting (MPAAAFAB), Customer Journey Orchestration & Campaign Management (BPAFAFAF), B2B / Account-Based Marketing (ABM) Strategy Consulting (MPAAAFAM)

Keywords

• Marketing communications services
• Digital marketing agency
• Strategic marketing consulting
• Public relations services
• Event management services

Headquarters

HQ city

Sevilla

HQ country

Spain

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Infrastructure

Revenue model

1. Marketing and Consulting Services: The company generates revenue through professional marketing and consulting services including market research, strategic consulting, digital campaigns, social media management, branding, creative design, audiovisual production, and event/congress management. Revenue is generated through project-based engagements, ongoing consulting retainers, and service contracts with enterprise and mid-market clients across technology, healthcare, transportation, infrastructure, and food sectors.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Helice Marketing & Consulting (Caracol Creativo) is a full-service marketing communications and consulting agency that delivers strategy, creative, digital, social media, PR, branding, audiovisual, and event management services to enterprise and mid-market clients. The firm operates on a project-based and retainer consulting model, combining market research, strategic consulting, and 360° training with execution across campaigns, digital channels, branding, and congresses. It primarily serves clients in the technology, healthcare, transportation/infrastructure, and food/agriculture sectors.

Product overview

Helice Marketing & Consulting, now operating as Caracol Creativo, is a full-service marketing and consulting agency offering a unified suite of professional services rather than a modular software product. The agency provides ten interconnected service areas: Market Research and Analysis, 360° Training, Strategic Marketing Consulting, Digital Skills, Communication and Marketing Campaigns, Multichannel Communication Solutions, Social Media/PR/Health, Branding/Creativity/Design, Audiovisual Production and Custom Digital Solutions, and Conferences and Events. These services are delivered as consulting and creative professional services to enterprise clients across technology, healthcare, transport/infrastructure, and food sectors.

Differentiator

Problem solved

Functional benefit

Named customers52 records

Segments6 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Cámara de Comercio de Sevilla (Programa Pyme Digital)minorGTM or Marketing Partner · 1 January 2025HELICE MARKETING & CONSULTING, SL participated in the Programa Pyme Digital (SME Digital Program) of the Cámara de Comercio de Sevilla, receiving support for a Digital Action Plan focused on strengthening the digitalization and competitiveness of SMEs during 2025. The program is funded by European Funds with the objective of improving SME competitiveness.

Scale indicators2 records

Recent moves4 records

Expansion highlights4 records

Direct peers

• Torres y Carrera: Madrid-based communications and marketing agency providing PR, corporate communications, branding and digital services to corporate clients. Comparable size and positioning to Caracol Creativo in the Spanish mid-market communications space.
• Kreab España: Madrid office of global communications consultancy Kreab, focused on corporate communications, public affairs and capital markets advisory. Comparable in serving enterprise and public-sector clients with strategic communications and PR services.
• LLYC (formerly Llorente y Cuenca): Spanish-headquartered communications, marketing and public affairs consultancy serving enterprise and public-sector clients across Spain and LatAm. Directly comparable in offering (PR, corporate comms, digital, events) and in working with healthcare, infrastructure and government clients.
• Roman (Roman y Asociados): Madrid-based corporate communications and PR consultancy serving enterprise and public-sector clients across regulated sectors including healthcare and infrastructure. Directly comparable offering and client mix to Caracol Creativo.
• Estudio de Comunicación: Spanish PR and corporate communications consultancy with a long track record serving enterprise and institutional clients. Comparable in offering (PR, corporate comms, events) and in operating in regulated sectors such as healthcare and energy.
• Planner Media: Madrid-based communications and marketing consultancy serving corporate, public-sector and consumer clients. Comparable in service mix (PR, events, digital) and in enterprise/government client mix.

Broad incumbents

• TBWA\Spain: Spanish operations of Omnicom-owned TBWA creative network. Overlaps in creative campaigns, branding and digital work for enterprise clients but offers much broader scale, geographic reach and media buying capabilities.
• McCann Worldgroup Spain: Spanish arm of global advertising network McCann. Overlaps with Caracol Creativo across creative, digital campaigns, branding and event management for enterprise clients, but operates at significantly larger scale and with broader portfolio capabilities.
• Young & Rubicam Spain (VMLY&R): Spanish operations of VMLY&R (WPP), offering brand strategy, advertising, digital and customer experience services. Comparable end-to-end offering to Caracol Creativo but at multinational scale with broader capabilities.
• Ogilvy Spain: Spanish operations of WPP-owned Ogilvy network providing advertising, brand strategy, PR and digital services. Comparable end services for enterprise clients (IBM, healthcare, etc.) but at network scale versus Caracol Creativo's boutique positioning.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/caracol-creativo
• Xx.com/HeliceMarketing
• Facebookfacebook.com/HeliceMarketing

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Helice Marketing & Consulting