What PoolLogic does

PoolLogic is a San Diego-based pool service company founded in 2020 by CPO-certified operator Kyle Bowman, providing residential and commercial pool cleaning, maintenance, repair, and equipment installation across 22+ cities in San Diego County. The company operates a recurring weekly cleaning subscription priced at $125-$250 per month, with all essential chemicals bundled into the service price and no add-on charges; this recurring book is supplemented by one-time repair, specialty cleaning, and equipment installation revenue delivered by the same dedicated technician assigned to each customer weekly.

PoolLogic runs a digital-first go-to-market motion anchored on a self-serve online quote tool (quote.poollogicsd.com), 22 city-specific SEO landing pages, and a content library of 117+ educational articles targeting 'pool service near me' queries. Phone-based sales and support supplement the digital funnel. The service portfolio spans 17 distinct offerings organized into four categories — recurring maintenance, specialty cleaning (filter cleaning, algae removal, drain & restart, hot tub service), repair (heater, pump, filter, light, automation, salt water), and installation — plus commercial and emergency response lines. Since founding, the company has serviced 1,000+ pools and earned a 4.9/5 Google rating across 90+ reviews.

The core technology stack consists of standard pool service tooling — water chemistry test equipment, filtration system knowledge, and digital photo reporting — rather than proprietary software or AI-driven systems. Pool automation installation is offered as a service using third-party smart pool controllers. The company operates as a bootstrapped, privately held entity with no disclosed external funding, parent company, or institutional ownership, and Kyle Bowman maintains direct operational control as founder.

Name

PoolLogic

Legal name

PoolLogic Pool Service

Website

https://poollogicsd.com

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

11–50 employees

Short description

PoolLogic is a bootstrapped San Diego pool service company founded in 2020, providing recurring weekly pool cleaning, repairs, and equipment installation to 1,000+ residential and commercial customers across 22 cities in San Diego County via CPO-certified technicians.

Ownership category

akta.pro rank

Product category

Pool Maintenance Services

akta.pro primary industry

Routine Pool Cleaning (Skimming, Vacuuming, Brushing) (HSAIALAA)

akta.pro secondary industries

Water Testing & Chemical Balancing (HSAIALAB), Pool Draining, Refill & Water Exchange Services (HSAIALAK), Equipment Installation & Upgrades (Automation, Covers, Sanitizers) (HSAIALAJ), Pool & Spa Chemicals (Chlorination, pH Control, Algaecides) (CRAJAKAL)

Keywords

• Pool cleaning services
• Pool maintenance
• Pool equipment repair
• Spa cleaning services
• Pool automation installation

Headquarters

HQ city

San Diego

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Technology or R&D, Others

Revenue model

1. Weekly Pool Cleaning Services: Recurring weekly pool cleaning and maintenance services billed monthly. Includes all essential chemicals, water testing, surface skimming, vacuuming, brushing, equipment inspection, and digital service reports. This is the primary recurring revenue stream.
2. Pool Repair Services: One-time repair services for pool heaters, pumps, filters, lights, automation systems, and salt water systems. Equipment repairs are offered at cost with no markups per company promise.
3. Equipment Installation: Installation of new pool heaters, pumps, filters, and automation systems. One-time service revenue separate from recurring maintenance.
4. Specialty Services: Pool filter cleaning, pool drain & restart, pool algae removal, and hot tub & spa cleaning services as one-time or occasional services.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

PoolLogic provides recurring weekly pool cleaning and full-service pool maintenance for residential and commercial pools across San Diego County, with all essential chemicals included. The company also offers specialty cleanings (filter, algae removal, drain & restart, hot tub/spa), equipment repairs (heaters, pumps, filters, lights, automation, salt water systems), and new equipment installations including smart pool automation systems.

Product overview

PoolLogic is a residential and commercial pool service company offering a comprehensive suite of pool cleaning, maintenance, repair, and equipment installation services throughout San Diego County. The core offering is Weekly Pool Cleaning — a recurring maintenance service that includes all essential chemicals, water chemistry testing, physical cleaning, and equipment inspection with digital photo reports. This core service is supported by specialty maintenance offerings (Pool Filter Cleaning, Pool Algae Removal, Hot Tub & Spa Cleaning, Pool Drain & Restart) and extends into repair services (Pool Heater/Pump/Filter/Light/Automation Repair, Salt Water Pool Repair) and new equipment installation (Pool Heater/Pump/Filter/Automation Installation). The company also provides commercial pool services and emergency response. All services are delivered by CPO-certified technicians with consistent same-technician weekly visits, and pricing is all-inclusive with no surprise charges.

Differentiator

Problem solved

Functional benefit

Products and services

• Weekly Pool Cleaning Recurring weekly residential pool maintenance service including complete water chemistry testing and balancing with all essential chemicals included, surface skimming and debris removal, brushing of walls/tiles/waterline, vacuuming, emptying skimmer and pump baskets, equipment inspection, and a digital photo service report after each visit.
• Pool Filter Cleaning Deep cleaning of pool filters to restore maximum filtration efficiency by removing built-up debris and contaminants that impede water flow.
• Pool Drain & Restart Complete pool draining, thorough cleaning, and refilling with fresh water to address severe water quality issues or prepare for seasonal changes.
• Pool Algae Removal Complete elimination of algae and restoration of crystal-clear water through professional treatment and water chemistry correction.
• Hot Tub & Spa Cleaning Complete hot tub and spa maintenance service ensuring safe, clean water and equipment operation for residential hot tubs and spas.
• Pool Heater Repair Expert diagnosis and repair of all pool heater types and brands to restore proper heating functionality.
• Pool Pump Repair Fast, reliable repair of pool pumps to restore proper water circulation throughout the pool system.
• Pool Filter Repair Repair of pool filter systems to restore proper water filtration and maintain clear, clean pool water.
• Pool Light Repair Repair and replacement of underwater pool lights for safety and ambiance enhancement.
• Pool Automation Repair Repair of pool automation systems, controllers, and smart equipment to maintain intelligent pool management.
• Salt Water Pool Repair Specialized repair of salt chlorine generators and salt water pool systems including salt cell maintenance and replacement.
• Pool Heater Installation Professional installation of new pool heaters, including gas heaters, heat pumps, and solar options, for year-round pool comfort.
• Pool Pump Installation Installation of energy-efficient pool pumps including single-speed, dual-speed, and variable-speed models to reduce costs and improve performance.
• Pool Filter Installation Installation of new pool filters including cartridge, sand, and DE filters for improved water clarity and easier maintenance.
• Pool Automation Installation Smart pool automation installation enabling convenient control of filtration, heating, lighting, and chemical balancing from anywhere via smartphone or dedicated controller.
• Commercial Pool Service Professional pool cleaning and maintenance services for commercial properties including HOAs, hotels, apartment complexes, and fitness facilities throughout San Diego County.
• Emergency Pool Service Urgent pool service for critical issues requiring same-day response to prevent property damage or safety hazards.

Quantifiable outcome

• 90+ five-star Google reviews with 4.9 star rating
• +2 more outcomes

Named customers12 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Poolwerx: Global pool service franchise offering weekly maintenance, repairs, and equipment sales through local franchisees. Closely comparable business model — recurring residential pool care with cross-sell into equipment — but operates at greater scale internationally.
• America's Swimming Pool Company (ASP): National pool cleaning, maintenance, and repair franchise with locations across multiple states. Directly comparable as a recurring-service residential pool care provider operating under a standardized brand playbook, though with broader geographic reach than PoolLogic.
• Premier Pool Service: Regional residential and commercial pool cleaning and repair provider in Southern California. Comparable as a local weekly-service pool maintenance operator competing in overlapping San Diego/Southern California geographies.
• Pool Scouts: Pool cleaning franchise with a recurring-service model and same-technician approach. Comparable in service packaging (weekly maintenance, repairs) and target customer (residential homeowners), with a multi-state footprint.
• Blue Wave Pool Service: Residential pool maintenance and repair provider operating in Southern California. Directly comparable in service mix, customer segment, and regional competitive set to PoolLogic.

Broad incumbents

• Leslie's Poolmart: Largest U.S. specialty retailer of pool supplies, chemicals, and equipment, also offering service referrals. Comparable in the pool care ecosystem (chemicals, equipment, customer overlap), though primarily retail rather than recurring field service.
• Pinch A Penny: Pool supplies franchise retailing chemicals, equipment, and parts with in-store water testing. Adjacent in pool care and shares PoolLogic's residential customer base, though distribution is retail-led rather than service-led.

Others

• Hayward Pool Products: Leading pool equipment manufacturer (pumps, filters, heaters, automation). Adjacent ecosystem participant whose products PoolLogic services and installs; not a direct service competitor but a key supplier and technology partner category.
• Jandy: Pool equipment manufacturer specializing in pumps, heaters, and automation systems. Comparable as a pool equipment ecosystem enabler whose products underpin PoolLogic's installation and repair revenue streams.
• Pentair: Major manufacturer of pool pumps, filters, heaters, and automation systems that PoolLogic installs and repairs. Comparable as a pool equipment ecosystem participant, but as a supplier/enabler rather than a direct service competitor.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/PoolLogic-Pool-Spa-Service

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about PoolLogic