GO Campaign

What GO Campaign does

GO Campaign is a 501(c)(3) nonprofit grantmaking organization founded in 2006 by Scott Fifer and headquartered in Santa Monica, California. Its core model is funding and supporting "Local Heroes" — vetted grassroots leaders working in their own communities across more than 40 countries — to deliver education, healthcare, shelter, food security, and protection for vulnerable children. The organization combines direct grantmaking with capacity-building support for its Local Hero partners, and tracks cumulative reach at nearly 500,000 children over its 20-year history. Programs include the Women's Giving Circle (a pooled funding initiative for women and girls), the Youth Advisory Board (a 6-month leadership program for students from 7th grade through college), and field-visit documentation under the "GO on the Ground" program.

GO Campaign's revenue model is donation-driven across multiple channels: one-time and recurring monthly gifts (Do-GOoders, with tiered giving from $10 to $100 per month anchored on a $35-per-child benchmark), flagship event fundraising (the annual GO Gala at the Maybourne Beverly Hills, which raised over $1 million in 2025 jointly with the Wrexham AFC Foundation), corporate sponsorships (WME, SToK Cold Brew, Morphus), and alternative-asset contributions including appreciated stock via Fidelity, IRA Qualified Charitable Distributions up to $108,000/year, Donor Advised Funds, cryptocurrency through Engiven (40+ tokens), vehicle donations, and Facebook birthday fundraisers. The technology stack is standard for the nonprofit sector: a Squarespace-based website/donation platform, Blackbaud eTapestry for donor database management, Engiven for crypto processing with KYC/AML, and conventional payment processors (Stripe, PayPal, Venmo, Apple Pay, ACH). No proprietary technology platform, AI/ML capability, or app product is disclosed in available sources.

Name

GO Campaign

Legal name

GO Campaign

Website

https://gocampaign.org

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

11–50 employees

Short description

GO Campaign is a 501(c)(3) nonprofit founded in 2006 that grants funds and capacity-building support to vetted grassroots leaders ("Local Heroes") in 40+ countries, delivering education, healthcare, shelter, and safety services for vulnerable children.

Ownership category

akta.pro rank

Product category

Nonprofit Grantmaking and Child Welfare Philanthropy

NAICS

Grantmaking and Giving Services (8132), Other Grantmaking and Giving Services (813219)

SIC

Services-Social Services (8300), Services-Educational Services (8200)

akta.pro primary industry

Youth Leadership, Civic Education & Service-Learning Nonprofits (BPAGADAI)

akta.pro secondary industries

NGO/Nonprofit Education Programs & Service Delivery (EDADALAC), Community Health, Prevention & Health Education (BPAGACAC)

Keywords

• Nonprofit grantmaking
• Child welfare funding
• Grassroots philanthropy
• Donor management
• Capacity building services

Headquarters

HQ city

Santa Monica

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Others

Revenue model

1. Individual Donations: Primary revenue stream. Individual donors give one-time or recurring gifts. Monthly recurring donors (Do-GOoders) receive benefits including quarterly updates, year-end gifts, advanced event tickets, and exclusive Zooms with Local Heroes. The organization's 20-year anniversary GO Day of Giving (June 20) was positioned as the largest initiative in its history, asking donors for $20.
2. Annual GO Gala: Flagship annual fundraising event. The 2025 GO Gala raised over $1 million for GO Campaign and Wrexham AFC Foundation. Sponsors include WME, SToK Cold Brew, and Morphus. Ticketed event at the Maybourne Beverly Hills.
3. Corporate Sponsorships: Corporate partners sponsor the annual GO Gala. Sponsors for 2025 included WME (returning sponsor), SToK Cold Brew, and Morphus. Corporate matching gift programs are also facilitated for employee donations.
4. Alternative Asset Donations: GO Campaign accepts donations of appreciated stock (processed via Fidelity), Bitcoin and 39 other cryptocurrencies (via Engiven), Donor Advised Fund distributions, IRA Qualified Charitable Distributions (QCDs up to $108,000/year for individuals aged 70½+), and vehicle donations.
5. Facebook Fundraising / Community Campaigns: Donors run Facebook birthday fundraisers and peer-to-peer campaigns. The #35ToThrive Challenge raised over $70,000, enabling support for 2,000 youth. The Vintage Hollywood event raised nearly $220,000.

Pricing tiers

Go-to-market motion3 records

Distribution channels6 records

Marketing channels8 records

Core offering

GO Campaign is a nonprofit grantmaking organization that identifies, vets, and funds grassroots community leaders (Local Heroes) in 40+ countries to deliver education, healthcare, shelter, safety, and economic opportunity programs for vulnerable children. It combines direct grant funding with capacity-building support, and sustains operations through individual donations, corporate sponsorships, and annual fundraising events such as the GO Gala.

Product overview

GO Campaign is a nonprofit grantmaking organization that operates as a unified platform connecting donors with grassroots leaders (Local Heroes) creating change for vulnerable children globally. The core offering combines direct grant making with capacity building support for vetted Local Heroes in over 40 countries. Key programs include the annual GO Gala (fundraising event), Women's Giving Circle (women's philanthropy initiative), Youth Advisory Board (youth leadership program), Do-GOoders (monthly giving program), GO on the Ground (field visit program), GO Day of Giving (annual giving day), and #35toThrive Challenge (matched giving campaign). The organization focuses on education, healthcare, shelter, safety, and opportunity for children, with funding distributed through transparent grantmaking processes and supported by comprehensive donor engagement programs.

Differentiator

Problem solved

Functional benefit

Brands

• Local Heroes: GO Campaign's term for grassroots leaders and community organizations they fund and support worldwide.
• Women's Giving Circle
• Youth Advisory Board
• Do-GOoders
• GO Gala
• GO on the Ground

Products and services

• GO Campaign Core Grantmaking GO Campaign's primary service is grantmaking to vetted Local Heroes — grassroots leaders and community organizations across 40+ countries that deliver education, healthcare, shelter, safety, and opportunity programs for vulnerable children.
• Capacity Building Capacity-building support for Local Heroes, helping grassroots leaders strengthen operations, strategic planning, and community engagement to maximize impact for vulnerable children.
• GO Gala Annual flagship fundraising gala held at the Maybourne Beverly Hills, bringing together philanthropists, celebrity ambassadors, and advocates to celebrate Local Heroes and raise funds for children's programs worldwide. The 2025 GO Gala raised over $1 million and honored Wrexham AFC Foundation.
• Women's Giving Circle A philanthropic initiative that empowers women to collectively fund locally led projects advancing safety, education, leadership, and economic opportunity for women and girls worldwide through pooled giving.
• Youth Advisory Board A six-month volunteer leadership program (January through June) for students from 7th grade to college seniors, providing hands-on experience working with GO Campaign staff on marketing plans, fundraising initiatives, social media content, and Local Hero support projects.
• Do-GOoders Monthly Giving Program Recurring monthly donor community with tiered giving levels (Advocate $10/mo, Defender $25/mo, Champion $50/mo, Hero $100/mo), providing ongoing unrestricted funding and offering donor benefits including quarterly updates, year-end gifts, advanced event tickets, and exclusive Zooms with Local Heroes.
• GO on the Ground Field visit program where GO Campaign leadership travels to visit Local Heroes and project sites worldwide, documenting impact, building relationships with grassroots partners, and producing content for donor communications.
• GO Day of Giving Annual day of giving campaign celebrating the organization's anniversary, asking donors for a $20 gift to support vulnerable children globally.
• #35toThrive Challenge Matched giving campaign asking donors to contribute $35 to help children move from surviving to thriving, with raised funds matched to double impact and reach twice as many children in need.

Quantifiable outcome

• Nearly 500,000 children impacted over 20 years across 40+ countries
• +5 more outcomes

Named customers17 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration8 records

Partnerships

Eight partnerships are on record, tiered flagship, core and minor.

• Wrexham AFC FoundationflagshipStrategic or Co-development PartnerThe Wrexham AFC Foundation was honored at the 2025 GO Gala, with Ryan Reynolds and Rob McElhenney (co-owners of Wrexham AFC) recognized alongside the foundation. The 2025 GO Gala raised over $1 million, split between GO Campaign and the Wrexham AFC Foundation. The foundation's 'Power to Play' project in Wrexham is transforming 15 community pitches to give children safe spaces to play and grow.
• WME (William Morris Endeavor)coreGTM or Marketing PartnerWME returned as a sponsor for the 2025 GO Gala, continuing their history of supporting GO Campaign's mission. WME's sponsorship helps create life-changing opportunities for vulnerable children around the world.
• SToK Cold BrewminorGTM or Marketing PartnerSToK Cold Brew joined the 2025 GO Gala as a sponsor, celebrating with GO Campaign in Los Angeles as the organization honored Wrexham AFC, Ryan Reynolds, and Rob McElhenney.
• MorphusminorGTM or Marketing PartnerMorphus returned as a sponsor for the 2025 GO Gala.
• Future Ties / Jennifer MaddoxcoreStrategic or Co-development PartnerGO Campaign partnered with Future Ties (led by Local Hero Jennifer Maddox) to secure a permanent facility for the organization in Chicago. Future Ties supports school principals, empowers parent mentors, and expands community engagement. Featured on WGN-TV's Spotlight Chicago. A $1 million Beachbody donation (facilitated through GO Campaign) funded the youth wellness center on Chicago's South Side.
• DoughyminorGTM or Marketing PartnerDoughy (vegan cookie dough company) partnered with GO Campaign in 2022. Part of each pint purchase goes straight to GO's work supporting youth health and nutrition. Donors can also round up their purchase to add to their impact.
• CleanSlatecoreStrategic or Co-development PartnerCleanSlate is a longtime GO Campaign partner — an empathy-based, community-focused social service nonprofit in Los Angeles committed to empowerment of individuals and communities impacted by community violence and financial oppression. Through GO support, 57 foster youth received trauma-informed counseling. GO's emergency grant during COVID-19 enabled CleanSlate to remain in operation providing mental health services.
• Jacaranda Foundation / Marie de SilvacoreStrategic or Co-development PartnerA $10,000 GO Campaign grant in 2009 helped launch Jacaranda Foundation's first library in Malawi with just 11 books. This became a model for 19 libraries across public primary schools, reaching 45,000 students. Marie de Silva is a CNN Hero.

Scale indicators8 records

Recent moves6 records

Direct peers

• Pencils of Promise: Funds schools and education programs for children in developing countries. Directly comparable children-focused, multi-country grantmaking model with strong donor branding.
• charity: water: Donor-funded nonprofit that funds local clean-water projects in developing countries. Comparable grassroots-leader funding model, digital-first donor acquisition, and event-driven fundraising (annual galas).
• Room to Read: International nonprofit operating literacy and girls' education programs across multiple developing countries. Comparable mission scope, geographic breadth, and grant/operating-partner delivery model.
• Malala Fund: Champion of girls' education globally, funding local partners in multiple countries. Comparable girls-education vertical (overlaps with GO's Women's Giving Circle) and high-profile ambassador-driven brand.
• GlobalGiving: Online crowdfunding and grantmaking platform that vets and funds grassroots nonprofit projects internationally. Directly comparable operating model to GO Campaign's Local Hero grantmaking through a digital donor portal.
• buildOn: Funds schools and youth service programs in developing countries, with strong U.S. youth-engagement programming. Comparable youth-development pipeline (analogous to Youth Advisory Board) and international school-building grantmaking.
• No Kid Hungry: U.S.-focused campaign ending childhood hunger via grants to local programs. Comparable grantmaking-to-local-organizations model for children's welfare, with similar event-driven fundraising infrastructure.

Broad incumbents

• Children's Defense Fund: Established national nonprofit advocating for children's policy and programs. Overlaps with GO Campaign's children-focused mission but operates at policy/advocacy scale rather than grassroots grantmaking.
• Save the Children: Large incumbent international NGO delivering health, education, and protection programs for children in 100+ countries. Overlapping mission (vulnerable children globally) but at materially larger scale and broader programmatic depth.

Emerging players

• Epic Foundation: Global philanthropy platform funding high-impact organizations serving children and youth. Comparable donor-advised / pooled-giving structure for children's causes, with overlapping focus on transparency and outcomes.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/thegocampaign
• Facebookfacebook.com/gocampaign
• LinkedInlinkedin.com/company/go-campaign
• Instagraminstagram.com/gocampaign
• TikToktiktok.com/@gocampaign

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about GO Campaign