Hatten Land

What Hatten Land does

Hatten Land Limited is a Singapore-incorporated, SGX Catalist-listed property developer (IPO 2017) whose operations are concentrated in Melaka, Malaysia. Its core business is integrated mixed-use development — residential, hotel, and commercial mall assets — including the largest shopping mall in Malacca (Dataran Pahlawan Melaka Megamall), Hatten City Phases 1 and 2, Elements Mall, Imperio Mall, Vedro by the River, Estadia Hotel, and Harbour City/Satori. The company monetises primarily through one-time residential and commercial unit sales, recurring mall leasing income (via [email protected]), and hospitality operations.

Post-2021, Hatten Land executed a strategic pivot into the digital economy, layered on top of its physical mall footprint. Initiatives include: a Digital Melaka Metaverse built on the same game engine used for Fortnite (via an exclusive agreement with Enjinstarter/Prakal), blockchain-based digital securities and NFT tokenisation, a sustainable crypto exchange JV with Hydra X (MAS regulatory sandbox custodian serving institutions such as DBS), cryptocurrency mining operations in malls (JV with Frontier Digital Asset Management and SMI Vantage), a phygital omni-channel mall platform integrating e-commerce, logistics, co-working and live-streaming, and a renewable energy build-out (3.19 MWp from 6,000+ solar panels at Dataran Pahlawan via Nestcon) to power the digital stack. The customer base spans property buyers, retail and commercial tenants, and emerging digital-economy participants. The company is currently under Interim Judicial Management as of 2024.

Name

Hatten Land

Legal name

Hatten Land Limited

Website

https://hattenland.com.sg

Company type

Public

Founded year

2006

Operating status

Operating

Headcount range

101–250 employees

Short description

Hatten Land Limited is a SGX Catalist-listed integrated property developer in Melaka, Malaysia, operating malls, hotels, and residences (including Dataran Pahlawan Megamall, the largest mall in Malacca). It serves property buyers, retail tenants, and digital-economy participants via a post-2021 metaverse, blockchain, crypto mining, and renewable-energy pivot.

Ownership category

akta.pro rank

Product category

Real Estate Development

SIC

Land Subdividers & Developers (No Cemeteries) (6552), Operators Of Nonresidential Buildings (6512)

akta.pro primary industry

Metaverse & Virtual Land NFT Marketplaces (FSADANAG)

Keywords

• Property development
• Commercial real estate
• Integrated developments
• Metaverse platforms
• Blockchain tokenization

Headquarters

HQ city

Singapore

HQ country

Singapore

HQ region

Asia

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Property Development and Sales: Hatten Land generates revenue through development and direct sales of integrated residential, hotel and commercial properties. Key projects include Hatten City phases, Estadia Hotel, Harbour City, Vedro by the River, Imperio, SilverScape Residences, and Hatten Suites.
2. Mall and Commercial Space Leasing: Revenue from leasing mall spaces including Elements Mall, Imperio Mall, Dataran Pahlawan Melaka Megamall, and commercial/hospitality units such as Hatten Square Suites & Shoppes.
3. Cryptocurrency Mining: Strategic collaboration with Frontier Digital Asset Management and SMI Vantage Ltd to jointly operate cryptocurrency mining activities within Hatten Land's malls in Melaka.
4. Digital Assets and Metaverse: Revenue generation through digital assets (NFTs), tokenisation of physical assets, Digital Melaka Metaverse platform with play-to-earn gaming model.
5. Crypto Exchange Operations: Sustainable crypto exchange for listing and trading of Green and Clean cryptocurrencies through partnership with Hydra X.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Hatten Land Limited develops and sells integrated residential, hotel and commercial properties in Malaysia, primarily in Melaka, including malls (Elements Mall, Imperio Mall, Vedro by the River, Dataran Pahlawan Melaka Megamall), hotels (Estadia Hotel, Hatten Suites) and mixed-use developments (Hatten City Phases 1 & 2, Harbour City, SilverScape Residences, Satori). The company also operates mall leasing and, post-pandemic, is repositioning its mall footprint into digital economy initiatives — Digital Melaka Metaverse, blockchain asset tokenisation, a phygital mall platform, and cryptocurrency mining powered by on-site solar.

Product overview

Hatten Land Limited is a SGX-listed property developer (listed 2017 on Catalist board) headquartered in Singapore with operations in Malaysia, primarily in Melaka. The company operates a multi-faceted business comprising core property development (integrated residential, hotel, and commercial developments) and strategic digital diversification initiatives. The property portfolio includes malls (Elements Mall, Imperio Mall, Vedro by the River), hospitality (Estadia Hotel, Hatten Square Suites), and residential/commercial projects (Hatten City Phases 1 & 2, Harbour City, Satori, SilverScape Residences). Post-pandemic, the company has pivoted toward digital economy opportunities including a Digital Melaka Metaverse platform, Blockchain DeFi technology for tokenized assets and sustainable crypto exchanges, a Phygital omni-channel e-commerce platform, and Renewable Energy/Solar technology initiatives. The company manages Dataran Pahlawan Melaka Megamall (largest mall in Malacca) and is undergoing interim judicial management as of 2024.

Differentiator

Problem solved

Functional benefit

Products and services

• Elements Mall Mall space for lease within the Hatten City Phase 1 development in Melaka, forming part of Hatten Land's retail property portfolio.
• Imperio Mall Mall space for lease within Hatten City Phase 2, serving as the retail component of the integrated Hatten City complex in Melaka.
• Vedro by the River

Quantifiable outcome

• Over 50 awards and accolades received for quality developments and innovative designs

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Six partnerships are on record, tiered core and minor.

• Prakal Pte Ltd (Enjinstarter)coreTechnology or Integration · 1 October 2021Signed Exclusive Agreement with Prakal Pte Ltd (Enjinstarter) to digitise Hatten Land's Assets and create the Digital Melaka Metaverse.
• Nestcon Sustainable SolutionscoreTechnology or Integration · 1 September 2021Signed Joint Venture Agreement with Nestcon Sustainable Solutions, a subsidiary of Nestcon Bhd, to install over 6,000 solar panels on Dataran Pahlawan Melaka's Rooftop. The panels will improve sustainability and enable renewable energy to be used for cryptocurrency mining activities. Also pursuing renewable energy solutions partnership.
• Hydra XcoreTechnology or Integration · 1 September 2021Signed Joint Venture Agreement with Hydra X to develop and operate Exchanges for the listing and trading of Green and Clean Cryptocurrencies and Tokens. Hydra X provides custodian services for digital securities under the FinTech Regulatory Sandbox of MAS and serves customers including financial institutions such as DBS.
• Frontier Digital Asset ManagementminorStrategic or Co-development Partner · 1 September 2021Signed binding Strategic Collaboration and Management Agreement with Frontier Digital Asset Management to share proceeds from jointly operating at least 1,000 cryptocurrency mining units.
• SMI Vantage LtdminorStrategic or Co-development Partner · 1 September 2021Signed Memorandum of Understanding with SMI Vantage Ltd to collaborate on cryptocurrency mining activities within Hatten Land's malls in Melaka.
• Moonton (ByteDance subsidiary)minorStrategic or Co-development PartnerIn talks with Moonton (owner of Mobile Legends Bang Bang and subsidiary of ByteDance) for a collaboration between Hatten and Mobile Legends. Plans include using Mobile Legend's IP for Elements mall building facade and internal decor, and running community esports events using existing 1,200 capacity esports arena.

Scale indicators4 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• IOI Properties Group Berhad: Malaysian integrated property developer with significant retail mall portfolio. Comparable in mall ownership and integrated township approach.
• Eco World Development Group Berhad: Malaysian property developer with mixed-use and township projects. Comparable in product mix and Malaysian market focus.
• Sunway Berhad: Malaysian conglomerate with integrated developments, retail malls and hospitality assets. Comparable in mall operations and mixed-use developments.
• UEM Sunrise Berhad: Major Malaysian property developer with integrated residential, commercial and retail projects. Closely comparable to Hatten Land's mixed-use development model in Malaysia.
• Mah Sing Group Berhad: Malaysian developer of residential and commercial integrated developments. Comparable development methodology and mid-market positioning.
• SP Setia Berhad Group: Large Malaysian integrated property developer with townships, retail and commercial assets. Comparable in product breadth and Malaysian geographic focus.
• Sime Darby Property Berhad: Malaysian integrated township developer with residential and commercial portfolios. Comparable in integrated development model and Malaysia-focused geographic footprint.

Regional players

• UOA Development Berhad: Malaysian property developer with integrated commercial and residential projects centered in Kuala Lumpur. Comparable in development approach but operates primarily in Klang Valley rather than Melaka.

Emerging players

• The Sandbox: Leading decentralized metaverse platform with virtual land NFTs and play-to-earn economy. Comparable to Hatten Land's Digital Melaka Metaverse initiative in terms of virtual real estate and NFT monetization.
• Decentraland: Decentralized virtual world with parcel-based virtual land and NFT marketplace. Comparable to Hatten Land's metaverse vision and virtual asset tokenization strategy.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/user/hattengrp
• Facebookfacebook.com/HattenLand
• LinkedInsg.linkedin.com/company/hatten-land-limited

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments1 record

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hatten Land