Interpares AG
Interpares AG is a Swiss holding, consulting, and early-stage investment firm founded in 2020 by Basil Martin in Bottighofen, Switzerland. It serves Swiss start-ups and established companies through advisory mandates, business angel investments, and portfolio management across SaaS, PropTech, FinTech, DeepTech, and brewery sectors.
- Company typePrivate
- Founded2020
- HeadquartersBottighofen, Switzerland
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Interpares AG does
Interpares AG is a Swiss holding, consulting, and early-stage investment company founded in 2020 by Basil Martin and headquartered at Hauptstrasse 9 in Bottighofen, Switzerland. The firm operates three service lines: consulting (advisory board memberships, board mandates, and point-in-time engagements covering strategy, risk, crisis, and technology topics), early-stage investing as a business angel across pre-seed and seed rounds, and portfolio management. It primarily serves Swiss start-ups and established companies across SaaS/PaaS, PropTech, FinTech, DeepTech, MedTech, digital real estate, and the Swiss brewery sector.
The firm's portfolio spans 22+ named companies and includes equity stakes in digital platforms (e.g., Fairpicture, Kitro, Greenstate), advisory mandates (e.g., Curanova, Qualipool, Vigilitech), and a wholly-owned subsidiary, RallyGuide, a database platform for regularity rally events in Switzerland and Europe. Interpares also operates a domain portfolio marketplace via domain-portfolio.ch, generating transactional revenue from domain sales. It does not develop proprietary technology as a core function, instead positioning itself as a hands-on partner and mentor rather than a passive capital provider.
Revenue mechanics derive from three sources: consulting and advisory fees priced on a custom, engagement-specific basis; investment returns through equity appreciation across the portfolio; and transaction fees from domain sales. Go-to-market is sales-led and community-led, relying on the founder's personal network, direct outreach, and a LinkedIn presence. The firm is privately held with no disclosed institutional shareholders, operating solely within Switzerland, and is registered as Interpares AG under Swiss UID CHE-202.310.760.
Interpares AG firmographics
Firmographics- Name
- Interpares AG
- Legal name
- Interpares AG
- Website
- https://interpares.ch
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Interpares AG is a Swiss holding, consulting, and early-stage investment firm founded in 2020 by Basil Martin in Bottighofen, Switzerland. It serves Swiss start-ups and established companies through advisory mandates, business angel investments, and portfolio management across SaaS, PropTech, FinTech, DeepTech, and brewery sectors.
- Ownership category
- akta.pro rank
Interpares AG industry classification
Industry- Product category
- Investment and Advisory Services
- NAICS
- Portfolio Management and Investment Advice (523940), Miscellaneous Intermediation (52391)
- SIC
- Investment Advice (6282), Services-Management Consulting Services (8742)
- akta.pro primary industry
- Accelerators & Incubators (Investor-Operated) (FSANAAAM)
Keywords
Where Interpares AG is headquartered
LocationHeadquarters
- HQ city
- Bottighofen
- HQ country
- Switzerland
- HQ region
- Europe
Offices1 record
Markets served
Interpares AG business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- Consulting Services: Interpares generates revenue through advisory board memberships, board mandates, and project-based consulting engagements with start-ups and established companies. Services include strategy development, risk management, crisis management, technology consulting, and mentoring.
- Investment Returns: As a business angel and early-stage investor, Interpares generates returns through equity appreciation in portfolio companies, including SaaS/PaaS, PropTech, FinTech, DeepTech, and brewery investments.
- Domain Portfolio Sales: Interpares maintains and sells a domain portfolio through domain-portfolio.ch, generating revenue through domain name transactions.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom engagement-based pricing |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels4 records
Interpares AG product offering
Product offeringCore offering
Interpares AG is a Swiss holding and investment company that provides consulting services to startups and established companies through advisory board memberships, board mandates, and project-based consulting engagements spanning strategy, risk management, crisis management, and technology advisory. The firm operates as a business angel and early-stage investor, deploying pre-seed and early-stage equity into SaaS/PaaS, PropTech, FinTech, DeepTech, MedTech, and brewery ventures, and actively manages a portfolio of 22+ companies plus a wholly-owned rally database subsidiary (RallyGuide) and a domain name portfolio.
Product overview
Interpares AG is a Swiss holding company offering three core service lines: Consulting (advisory board and board member mandates), Investing (early-stage and pre-seed investments), and Portfolio management. The company does not offer a unified SaaS product but holds equity stakes in portfolio companies. The primary named product is RallyGuide, a rally event database. Other portfolio companies include Curanova, Fairpicture, Greenstate, and various brewery investments, though these are equity holdings rather than products or services offered by Interpares AG itself.
Differentiator
Problem solved
Functional benefit
Products and services
- Consulting and Advisory Services Professional advisory services delivered to startups and established companies through advisory board memberships, board mandates, and project-based consulting engagements covering strategy, risk management, crisis management, technology consulting, and stakeholder management.
- Early-Stage Investment and Business Angel Services Pre-seed and early-stage equity investments deployed as a business angel into SaaS/PaaS, PropTech, FinTech, DeepTech, MedTech, and brewery ventures, with active board participation and ongoing mentoring support.
- RallyGuide Database platform for regularity rally enthusiasts that aggregates event dates, results, route information, and background stories from Swiss and European rally events in one searchable location.
- Domain Portfolio Sales Sale of domain name assets from Interpares' domain portfolio through an online marketplace targeting individual buyers and SMBs seeking domain names for branding, business launch, or investment purposes.
Companies that use Interpares AG
Customer profileNamed customers21 records
Segments4 records
Ideal customer profiles5 records
Interpares AG technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Interpares AG partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered minor and core.
- SmartfeldminorSmartfeld is listed as a partner/network/membership of Interpares AG. Smartfeld appears to be an innovation ecosystem or community within the Eastern Switzerland region.
- SIP OST (Innovationspark Ost)minorInnovationspark Ost (SIP OST) is listed as a partner/network/membership. It is an innovation park in Eastern Switzerland focused on supporting innovation and entrepreneurship.
- RallyGuidecoreRallyGuide is a wholly-owned subsidiary (Tochtergesellschaft) of Interpares AG. It is a database platform for regularity rally events in Switzerland and Europe, providing dates, results, route information, and backgrounds from the international rally scene.
Scale indicators4 records
Recent moves6 records
Expansion highlights4 records
Interpares AG competitors and assessment
Company assessmentDirect peers
- VI Partners: Swiss technology VC with deep tech and digital focus, providing active board support to portfolio companies. Comparable in regional focus and active engagement philosophy.
- Spicehaus Partners: Swiss venture firm investing in early-stage technology companies. Comparable as a domestic early-stage investor with active engagement in the Swiss start-up ecosystem.
- Serpentine Ventures: Swiss early-stage venture firm investing in technology-enabled businesses with active involvement. Comparable in stage, geography, and operating approach to Interpares' portfolio activity.
- Waymaker: Swiss venture firm investing in early-stage technology companies with a partnership-led, founder-supportive approach. Directly comparable as a Swiss early-stage investor with hands-on involvement.
- Alpana Ventures: Swiss early-stage investor backing digital and tech founders, often taking board seats and providing hands-on mentorship. Comparable in stage, geography, and operating philosophy to Interpares.
- Founderful (formerly Wingman Ventures): Swiss pre-seed and seed VC focused on Swiss founders with active engagement. Comparable in stage, regional focus, and mentorship-driven model to Interpares' early-stage activity.
- Redalpine Venture Partners: Swiss early-stage VC investing in tech-enabled companies with active board support. Directly comparable as a Zurich-based early-stage investor operating in the same Swiss ecosystem with a hands-on approach similar to Interpares' angel-plus-advisory model.
Regional players
- CV VC (Crypto Valley Venture Capital): Swiss early-stage VC focused on blockchain and emerging tech with active mentorship. Comparable as a Swiss early-stage investor with hands-on engagement, though concentrated in a different vertical than Interpares.
- Helvetica Capital Partners: Swiss investment and advisory firm focused on Swiss SMEs and growth companies. Comparable as a regional advisory-plus-investment platform with similar geographic and cultural positioning.
Emerging players
- Zühlke Group: Swiss technology consulting and engineering firm that also incubates and invests in start-ups. Comparable as a Swiss tech-focused consulting-plus-investment hybrid, though significantly larger and more established than Interpares.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Interpares AG social profiles
Digital presenceInterpares AG financial estimates
Financial estimateRevenue estimate
Valuation estimate
Interpares AG leadership team
Management profileNumber of profiles
Profiles1 record
Interpares AG subsidiaries and ownership
Company hierarchySubsidiaries1 record
Interpares AG funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Interpares AG M&A and investment
M&A and investmentM&A
Investments1 record
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Interpares AG
What does Interpares AG do?
Interpares AG is a Swiss holding and investment company that provides consulting services to startups and established companies through advisory board memberships, board mandates, and project-based consulting engagements spanning strategy, risk management, crisis management, and technology advisory. The firm operates as a business angel and early-stage investor, deploying pre-seed and early-stage equity into SaaS/PaaS, PropTech, FinTech, DeepTech, MedTech, and brewery ventures, and actively manages a portfolio of 22+ companies plus a wholly-owned rally database subsidiary (RallyGuide) and a domain name portfolio.
Is Interpares AG a public or private company?
Interpares AG is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Interpares AG founded?
Interpares AG was founded in 2020. It employs 1 to 10 people.
Where is Interpares AG based?
Interpares AG is headquartered in Bottighofen, Switzerland, in the Europe region.
How does Interpares AG make money?
Three revenue lines are on record. Consulting Services are the primary driver. The others are investment Returns and domain Portfolio Sales.
Who are Interpares AG's main competitors?
Direct peers on record are VI Partners, Spicehaus Partners, Serpentine Ventures, Waymaker, Alpana Ventures, Founderful (formerly Wingman Ventures) and Redalpine Venture Partners. Regional players are CV VC (Crypto Valley Venture Capital) and Helvetica Capital Partners. Zühlke Group is listed as an emerging player.
Does Interpares AG have an API?
No public API is recorded for Interpares AG.
What industry is Interpares AG in?
Interpares AG's product category is Investment and Advisory Services. Its primary akta.pro industry code is FSANAAAM, Accelerators & Incubators (Investor-Operated). Its NAICS code is 523940 and its SIC code is 6282.