PC Store
PC Store is an Albanian e-commerce retailer based in Tirana that sells consumer and business computers, laptops, components, peripherals, and IT hardware directly to individuals and small businesses through its online storefront.
- Company typePrivate
- Founded2005
- HeadquartersTirana, Albania
- Headcount11–50
- GTM typeB2C
- OfferingServices
What PC Store does
PC Store (legal name PC Store Albania) is a Tirana-based, privately held e-commerce retailer founded in 2005 that sells consumer and business-class computer hardware, peripherals, and IT equipment to customers in Albania. The company operates a single direct-to-consumer storefront at shop.pcstore.al and reports an employee count of 11–50. Its catalog spans desktops (brand PCs, workstations, assembled PCs, all-in-ones, mini PCs, POS systems), laptops (notebooks, ultrabooks, mobile workstations, gaming laptops, Apple, 2-in-1), servers, PC components, monitors, gaming gear, networking equipment, tablets, software, storage, printing/scanning devices, and audio/video conferencing solutions, featuring brands such as HP, Lenovo, Dell, Acer, Asus, Logitech, and Samsung.
The business is a pure reseller and light value-added assembler rather than a technology developer: there is no proprietary platform, no public or partner API, no disclosed SDK or developer integrations, and no patents, certifications, or partnership agreements on file. Pricing is unit-based in Albanian Lek (L), with occasional bundle deals and discounts in the 6–22% range on selected SKUs. Customer acquisition runs through the website itself, with no separate sales team, no marketing channel mix disclosed, and no named enterprise customers or strategic alliances.
Revenue comes almost entirely from one-time hardware product sales to individual consumers and small businesses; no subscription, leasing, services, or recurring revenue streams are disclosed. No funding rounds, parent company, or M&A activity have been recorded, and PC Store generates no revenue transparency (no ARR, GMV, or financial filings) at the entity level.
PC Store firmographics
Firmographics- Name
- PC Store
- Legal name
- PC Store Albania
- Website
- https://pcstore.al
- Company type
- Private
- Founded year
- 2005
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- PC Store is an Albanian e-commerce retailer based in Tirana that sells consumer and business computers, laptops, components, peripherals, and IT hardware directly to individuals and small businesses through its online storefront.
- Ownership category
- akta.pro rank
PC Store industry classification
Industry- Product category
- Computer & IT Hardware Retail
- NAICS
- Electronics and Appliance Retailers (449210)
- SIC
- Retail-Computer & Computer Software Stores (5734)
- akta.pro primary industry
- PC Gaming Computers & Peripherals Retail (CRACABAI)
- akta.pro secondary industries
- PC Components & Upgrades Retail (CPU, GPU, RAM, Storage, Motherboards) (CRACABAD), PC Gaming Hardware Retail (GPUs, CPUs, RAM, Storage) (CRACAFAC)
Keywords
Where PC Store is headquartered
LocationHeadquarters
- HQ city
- Tirana
- HQ country
- Albania
- HQ region
- Europe
Offices1 record
Markets served
PC Store business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure
Revenue model
- Hardware Product Sales: Revenue generated from selling computer hardware, components, peripherals, and accessories directly to consumers and businesses through the online storefront. Products include computers, laptops, servers, PC components, screens, gaming gear, networking equipment, tablets, software, accessories, storage, printing equipment, and audio/video solutions.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Individual product pricing |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels1 record
PC Store product offering
Product offeringCore offering
PC Store is an Albanian e-commerce retailer selling consumer and business-class desktops, laptops, servers, PC components, monitors, gaming systems, networking equipment, peripherals, storage, printing/scanning devices, tablets, software, and accessories through its online storefront. Products are listed by leading brands (HP, Lenovo, Dell, Acer, Asus, Samsung, Logitech, Microsoft) as well as custom-assembled PCs, with local warranty support and direct delivery to customers in Albania.
Product overview
PC Store is an Albanian e-commerce retailer offering a comprehensive portfolio of technology products through a multi-category platform. The product lineup includes Computers (Brand PCs, Workstations, Assembled PCs, All-in-One, Mini PCs, POS Systems), Laptops (Notebooks, Ultrabooks, Mobile Workstations, Gaming, Apple, 2-in-1), Servers (Tower, RackMount), PC Components, Screens/Monitors, Gaming peripherals and systems, Networking equipment, Tablets, Software, Storage solutions, Peripherals, Printing & Scanning equipment, and Accessories. The store features flagship products like HP Elitebook 8 G1i AI notebooks with Intel Core Ultra processors, Acer Predator Orion 7000 gaming desktops with RTX 5090 graphics, Lenovo ThinkPad business laptops, Asus ProArt professional monitors, and custom-assembled PCs. As a retail aggregator, PC Store connects customers with multiple hardware brands rather than offering a unified proprietary platform.
Differentiator
Problem solved
Functional benefit
Products and services
- HP Elitebook 8 G1i AI AI-powered business notebook featuring Intel Core Ultra 7 258V up to 4.80 GHz, 16-inch WUXGA display, 32GB DDR5 RAM, 1TB SSD, and Windows 11 Pro. Targeted at business and professional buyers.
- Acer Predator Orion 7000 High-performance gaming desktop with Intel Core Ultra 9 285K, 64GB DDR5, 2TB NVMe SSD, NVIDIA RTX 5090 32GB GDDR7, and 1200W power supply. Targeted at high-end gamers and power users.
- Lenovo ThinkPad T14 G5 Business ultrabook available in Core 7 155U and Core Ultra 7 258V configurations with 14-inch displays, DDR5 RAM, and SSD storage. Targeted at business and mobile professional buyers.
- Asus ROG Astral LC OC Edition RTX 5090 32GB GDDR7 High-end factory-overclocked gaming graphics card with 32GB GDDR7 memory for enthusiast builders and gamers.
- Asus ProArt Monitor PA329CV 32-inch 4K professional-grade monitor with color accuracy features, designed for creative professionals in graphics and video work.
- Dell Pro TOWER QCT1250 Business desktop with Intel Ultra 7 processor, 16GB RAM, and 512GB SSD, designed for enterprise and office environments.
- HP Z2 G1i Workstation Professional workstation tower with Intel Core Ultra 7 265K processor for demanding computational and creative workloads.
- Samsung Monitor ViewFinity S7 S70D 27" 4K 27-inch 4K UHD business monitor with 3840 x 2160 resolution and HDMI/DisplayPort connectivity for office use.
- Logitech MX Keys Plus Keyboard Premium wireless backlit keyboard with multi-device connectivity and ergonomic design for professional and home use.
- Logitech Mouse MX Master 4 Advanced wireless mouse with precision tracking, customizable buttons, and long battery life for productivity users.
- PC Assembled Intel i3-14100 Desktop Custom-built desktop with Intel Core i3-14100, 32GB DDR4 RAM, MSI Ventus RTX 3050 6GB graphics, and 1TB NVMe SSD, assembled by PC Store.
Companies that use PC Store
Customer profileSegments1 record
Ideal customer profiles2 records
PC Store technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
PC Store partnerships and signals
Strategic signalRecent moves4 records
Expansion highlights4 records
PC Store competitors and assessment
Company assessmentRegional players
- Neptun: Regional Balkan consumer electronics and home appliance retail chain with physical and online presence. Comparable as a multi-category electronics retailer serving Western Balkan markets with overlapping product categories (computers, laptops, peripherals, gaming).
Broad incumbents
- eMAG: Leading Romanian/Balkan e-commerce platform that has expanded into multiple regional markets including Hungary and Bulgaria, and competes for cross-border IT purchases in Albania. Comparable as a large-scale online consumer electronics and IT retailer operating across the Balkans.
- MediaMarkt: Europe's largest consumer electronics specialty retailer with strong omnichannel presence across multiple European markets. Comparable as a broad-line consumer electronics retailer with overlapping categories (PCs, laptops, peripherals, gaming) and a similar value proposition emphasizing selection and service.
- Amazon: Global e-commerce platform with extensive IT, PC, and electronics assortment that increasingly captures cross-border consumer purchases from smaller markets including Albania. Comparable as a dominant broad-line online retailer whose pricing pressure and catalog breadth shape competitive dynamics for smaller regional specialists.
- Best Buy: Leading US-based consumer electronics specialty retailer with strong online and in-store presence across computers, gaming, and home technology. Comparable as a large-format omnichannel consumer electronics retailer with overlapping assortment and customer segments (consumer and SMB).
- Coolblue: Dutch-founded online-first consumer electronics retailer operating across the Benelux and Germany with extensive IT, PC, and gaming assortment. Comparable as an online-leading multi-category electronics retailer with a customer-experience and service-oriented positioning similar to PC Store's stated value proposition.
Direct peers
- Micro Center: US-based specialty retailer focused on computers, PC components, and electronics with strong enthusiast and SMB customer base. Comparable for its deep PC-centric catalog spanning components, pre-built systems, peripherals, and accessories across consumer and professional segments.
- Albshop: Albanian e-commerce retailer offering consumer electronics, IT, and household products to domestic customers. Directly comparable as a domestic Albanian multi-category online retailer competing for the same local customer base across overlapping product categories.
- Gjirafa: Albanian-founded technology and e-commerce platform offering consumer electronics and IT products domestically. Closely comparable as a domestic multi-category e-commerce retailer with overlapping product categories (computers, peripherals, accessories) serving the same Albanian market.
- Newegg: US-based online specialty retailer focused on PC components, gaming hardware, and consumer electronics with no significant physical retail footprint. Directly comparable business model: pure-play online-first IT retailer aggregating multiple OEM brands across categories.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
PC Store social profiles
Digital presencePC Store financial estimates
Financial estimateRevenue estimate
Valuation estimate
PC Store leadership team
Management profileNumber of profiles
PC Store funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
PC Store M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about PC Store
What does PC Store do?
PC Store is an Albanian e-commerce retailer selling consumer and business-class desktops, laptops, servers, PC components, monitors, gaming systems, networking equipment, peripherals, storage, printing/scanning devices, tablets, software, and accessories through its online storefront. Products are listed by leading brands (HP, Lenovo, Dell, Acer, Asus, Samsung, Logitech, Microsoft) as well as custom-assembled PCs, with local warranty support and direct delivery to customers in Albania.
Is PC Store a public or private company?
PC Store is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was PC Store founded?
PC Store was founded in 2005. It employs 11 to 50 people.
Where is PC Store based?
PC Store is headquartered in Tirana, Albania, in the Europe region.
How does PC Store make money?
One revenue line is on record: hardware Product Sales.
Who are PC Store's main competitors?
Neptun is listed as a regional player. Broad incumbents are eMAG, MediaMarkt, Amazon, Best Buy and Coolblue. Direct peers are Micro Center, Albshop, Gjirafa and Newegg.
Does PC Store have an API?
No public API is recorded for PC Store.
What industry is PC Store in?
PC Store's product category is Computer & IT Hardware Retail. Its primary akta.pro industry code is CRACABAI, PC Gaming Computers & Peripherals Retail, with a secondary code of CRACABAD, PC Components & Upgrades Retail (CPU, GPU, RAM, Storage, Motherboards). Its NAICS code is 449210 and its SIC code is 5734.