Expoalimentaria Trade Show
Expoalimentaria is an annual food and beverage trade fair in Lima, Peru, organized by ADEX, serving Peruvian exporters, international buyers, and industry suppliers across Latin America and 60+ countries with exhibition, matchmaking, and sponsored buyer programs.
- Company typePrivate
- Founded2014
- HeadquartersLima, Peru
- Headcount1,001–5,000
- GTM typeB2B
- OfferingServices
What Expoalimentaria Trade Show does
Expoalimentaria Trade Show is the flagship annual food and beverage trade fair of Latin America, organized by ADEX (Asociación de Exportadores del Perú) and held each September at Centro de Exposiciones Jockey in Lima, Peru. The event operates a 25,000 m² exhibition space hosting 520 national stands, 4 country pavilions, and exhibitors from 14 participating countries across sectors including food and beverages, machinery, packaging, technology and innovation, inputs, and services. The 2025 (10th) edition attracted over 31,000 visitors and 1,200+ international buyers, with US$905M in business expectations generated across 3,000+ commercial appointments.
The platform monetizes through three primary revenue streams: exhibitor booth fees (one-time license per edition), sponsorship and advertising packages (one-time license), and visitor ticket sales through the official website and ADEX ticketing portal. Beyond the core three-day fair, Expoalimentaria operates integrated programs — Hosted Buyer (international buyers receive flights, accommodation, and curated matchmaking), Local Buyer Peru (national buyers and startups), and Commercial Missions (sponsored international trade delegations) — plus event activities (Innovation Contest, Best Stand Contest, Master Conferences, Gastronomic Scenario). The go-to-market is event-driven, leveraging ADEX's exporter network for exhibitor recruitment and a multi-channel marketing mix (social media, email, website, ADEX referral, media partners) to drive visitor registration.
The event's competitive position is anchored to Peru's status as the world's leading exporter of fresh blueberries, asparagus, grapes, quinoa, and fishmeal, combined with 8,903 Peruvian exporters and 22 active trade agreements covering 86.3% of export markets. The asset is effectively a non-independent business unit of ADEX rather than a standalone company, with no disclosed external ownership, funding rounds, or M&A activity. No AI/ML capabilities, proprietary technology stack, or API/SDK offerings are disclosed; the platform remains a primarily physical event with supporting digital infrastructure.
Expoalimentaria Trade Show firmographics
Firmographics- Name
- Expoalimentaria Trade Show
- Legal name
- Expoalimentaria
- Website
- https://expoalimentariaperu.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- Expoalimentaria is an annual food and beverage trade fair in Lima, Peru, organized by ADEX, serving Peruvian exporters, international buyers, and industry suppliers across Latin America and 60+ countries with exhibition, matchmaking, and sponsored buyer programs.
- Ownership category
- akta.pro rank
Expoalimentaria Trade Show industry classification
Industry- Product category
- Trade Fair and Exhibition Services
- NAICS
- Convention and Trade Show Organizers (561920)
- SIC
- Services-Miscellaneous Amusement & Recreation (7990)
- akta.pro primary industry
- General Consumer Expos & Trade Shows (MPAGAFAA)
- akta.pro secondary industry
- Fairgrounds & Expo Parks (THAHAAAH)
Keywords
Where Expoalimentaria Trade Show is headquartered
LocationHeadquarters
- HQ city
- Lima
- HQ country
- Peru
- HQ region
- Latin America
Offices1 record
Markets served
Expoalimentaria Trade Show business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Operations, Marketing or Sales, Personnel, Infrastructure, Technology or R&D
Revenue model
- Exhibitor booth fees: Companies from food & beverages, services, machinery, packaging, technology, and inputs sectors pay to exhibit at the fair, occupying national and international stands and pavilions.
- Sponsorship and advertising: Companies sponsor the event (Auspiciadores/Oficiales), receiving brand exposure at the fair, networking events, conferences, and digital channels. Sponsors include Evergreen, Talma, Alfosac, Interbank, Garantia Capital, Coface, and others.
- Visitor ticket sales: Visitors purchase tickets through the official website to attend the fair. Badge reprint fee is S/ 15.00.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Standard visitor ticket |
| Other | Multi-year contract | Exhibitor participation |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels6 records
Expoalimentaria Trade Show product offering
Product offeringCore offering
Expoalimentaria is the annual international food and beverage trade fair held in Lima, Peru, organized by ADEX, where companies from the food and beverage, machinery, packaging, technology/innovation, inputs, and services sectors reserve exhibition booths and pavilions to showcase products to international and national buyers. The fair operates as a three-day physical B2B event with pre-arranged matchmaking services, complemented by ticketed visitor access, sponsorship packages, and side programs such as the Hosted Buyer, Local Buyer Peru, and Commercial Missions programs.
Product overview
Expoalimentaria is a trade fair platform that organizes the most important food and beverage exhibition in Latin America. The core offering is the annual Expoalimentaria Trade Fair, supplemented by buyer programs (Hosted Buyer for international visitors, Local Buyer Peru for national buyers), the Commercial Missions Program for international market expansion, and event activities including the Innovation Contest, Best Stand Contest, Master Conferences, and Gastronomic Scenario. The platform operates through its own web portal at expoalimentariaperu.com for registration, ticketing, and business matchmaking services.
Differentiator
Problem solved
Functional benefit
Products and services
- Expoalimentaria Trade Fair Annual three-day international food and beverage trade fair held at Centro de Exposiciones Jockey in Lima, Peru, serving as the principal B2B platform for food and beverage producers, machinery, packaging, technology/innovation, inputs, and services companies to meet national and international buyers from distribution, retail, HORECA, and specialized channels.
- Hosted Buyer Program
Quantifiable outcome
- Over 905M USD in business expectations per edition
- +4 more outcomes
Companies that use Expoalimentaria Trade Show
Customer profileSegments4 records
Ideal customer profiles5 records
Expoalimentaria Trade Show technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Expoalimentaria Trade Show partnerships and signals
Strategic signalPartnerships
13 partnerships are on record, tiered flagship, minor and core.
- ADEX (Association of Exporters of Peru)flagshipADEX is the official organizer of Expoalimentaria. The Association of Exporters of Peru manages the fair's operations, exhibitor recruitment, buyer programs, and overall event strategy, leveraging its position as Peru's leading export association.
- EvergreenminorSponsor/Auspiciador of Expoalimentaria, providing support for the event.
- TalmaminorSponsor/Auspiciador of Expoalimentaria.
- AlfosacminorSponsor/Auspiciador of Expoalimentaria.
- InterbankminorSponsor/Auspiciador of Expoalimentaria.
- Garantia CapitalminorSponsor/Auspiciador of Expoalimentaria.
- CofaceminorSponsor/Auspiciador of Expoalimentaria.
- Escuela Post ULIMAminorSponsor/Auspiciador of Expoalimentaria.
- Peru ExportaminorMedia Partner of Expoalimentaria, providing media coverage and promotional support for the event.
- Pesca & Medio AmbienteminorMedia Partner of Expoalimentaria, providing media coverage.
- Centro de Exposiciones JockeycoreOfficial venue for Expoalimentaria. The Jockey Exhibition Center in Santiago de Surco, Lima, provides the 25,000 m² exhibition space for the fair.
- Official Stand Implementation SuppliersminorOfficial suppliers for stand implementation including Eco100arquitectos, Ultramodular, BCM Espacios, Grupo MYL, Like Corp, Espectro Producciones, M&S, Arkitech, Sharkmotions, Aluborg, Fractal Studio S.A.C., Stockholm Exhibiciones, Plus Proyectos Corporativos SAC, Publimatch S.A.C., Emkey Graphics, Vértice Arquitectura, DecorarTe, and MAGUSA. These companies provide stand construction and exhibition services for exhibitors.
- Jorge Chávez International AirportminorLima's main international airport, referenced as the arrival point for international visitors and Hosted Buyers attending Expoalimentaria.
Scale indicators10 records
Recent moves5 records
Expansion highlights5 records
Expoalimentaria Trade Show competitors and assessment
Company assessmentDirect peers
- Expo ANTAD & Alimentaria: Mexico's leading retail and food trade show, organized by ANTAD. Comparable as a major Latin American B2B food trade platform with hosted buyer programs and broad sector coverage.
- Alimentec: Bogotá-based biennial B2B trade fair for the food, beverage, and hospitality industries in the Andean region. Directly comparable as a regional Latin American food industry trade show connecting suppliers with international buyers.
Broad incumbents
- Gulfood: The world's largest annual food and beverage trade show, held in Dubai. Comparable in business model (annual B2B trade fair with hosted buyer matchmaking) but operates at much larger global scale.
- Prodexpo: Moscow-based annual food and beverage trade exhibition, one of the largest in Eastern Europe. Comparable in trade fair business model and food sector coverage but operating in a different geographic market.
- Anuga: Germany-based biennial food and beverage trade fair, one of the world's largest. Comparable in sector coverage and buyer-exhibitor matchmaking model but operates at much greater scale in a mature European market.
- Specialty Food Association Fancy Food Show: North America's largest specialty food and beverage trade show. Comparable in B2B food buyer-exhibitor matchmaking but focused on the US specialty food market rather than Latin American food exports.
- Alimentaria: Biennial food, beverage, and food service trade show held in Barcelona. Comparable as a Spanish-language-region B2B food industry trade fair with international hosted buyer programs.
- SIAL Paris: Major biennial food industry trade fair held in Paris, part of the global SIAL network. Comparable in core activity (international B2B food matchmaking) but with a much broader global footprint.
Others
- ADEX (Asociación de Exportadores del Perú): The parent organization that operates Expoalimentaria. While not a peer in the trade-fair sense, ADEX is the ecosystem sponsor and infrastructure provider, making it a relevant comparable for understanding ownership and network structure.
Regional players
- Food & Hotel Asia: Asia's leading international food and hospitality trade event held in Singapore. Comparable in hosted buyer model and B2B food matchmaking but focused on the Asia-Pacific region rather than Latin America.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Expoalimentaria Trade Show social profiles
Digital presenceExpoalimentaria Trade Show financial estimates
Financial estimateRevenue estimate
Valuation estimate
Expoalimentaria Trade Show leadership team
Management profileNumber of profiles
Expoalimentaria Trade Show funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Expoalimentaria Trade Show M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Expoalimentaria Trade Show
What does Expoalimentaria Trade Show do?
Expoalimentaria is the annual international food and beverage trade fair held in Lima, Peru, organized by ADEX, where companies from the food and beverage, machinery, packaging, technology/innovation, inputs, and services sectors reserve exhibition booths and pavilions to showcase products to international and national buyers. The fair operates as a three-day physical B2B event with pre-arranged matchmaking services, complemented by ticketed visitor access, sponsorship packages, and side programs such as the Hosted Buyer, Local Buyer Peru, and Commercial Missions programs.
Is Expoalimentaria Trade Show a public or private company?
Expoalimentaria Trade Show is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Expoalimentaria Trade Show founded?
Expoalimentaria Trade Show was founded in 2014. It employs 1,001 to 5,000 people.
Where is Expoalimentaria Trade Show based?
Expoalimentaria Trade Show is headquartered in Lima, Peru, in the Latin America region.
How does Expoalimentaria Trade Show make money?
Three revenue lines are on record. Exhibitor booth fees are the primary driver. The others are sponsorship and advertising and visitor ticket sales.
Who are Expoalimentaria Trade Show's main competitors?
Direct peers on record are Expo ANTAD & Alimentaria and Alimentec. Broad incumbents are Gulfood, Prodexpo, Anuga, Specialty Food Association Fancy Food Show, Alimentaria and SIAL Paris. ADEX (Asociación de Exportadores del Perú) is listed as an others. Food & Hotel Asia is listed as a regional player.
Does Expoalimentaria Trade Show have an API?
No public API is recorded for Expoalimentaria Trade Show.
What industry is Expoalimentaria Trade Show in?
Expoalimentaria Trade Show's product category is Trade Fair and Exhibition Services. Its primary akta.pro industry code is MPAGAFAA, General Consumer Expos & Trade Shows, with a secondary code of THAHAAAH, Fairgrounds & Expo Parks. Its NAICS code is 561920 and its SIC code is 7990.