SEHA Mühendislik Müşavirlik Ticaret ve Makina Sanayi

Name

SEHA Mühendislik Müşavirlik Ticaret ve Makina Sanayi

Legal name

SEHA Mühendislik Müşavirlik Ticaret ve Makina Sanayi A.Ş.

Website

https://tyre.seha.com.tr

Company type

Private

Founded year

1992

Operating status

Operating

Headcount range

51–100 employees

Ownership category

akta.pro rank

Product category

Agricultural and Industrial Tire Manufacturing

NAICS

Tire Manufacturing (except Retreading) (326211)

SIC

Tires & Inner Tubes (3011)

akta.pro primary industry

Off-the-Road (OTR) & Heavy Equipment Tires Manufacturing (IMANAKAD)

akta.pro secondary industries

Passenger Car Tires Manufacturing (IMANAKAA), Light Truck/SUV Tires Manufacturing (IMANAKAB), Tires Manufacturing (IMACAIAK)

Keywords

• Agricultural tire manufacturing
• Industrial OTR tires
• Tire export
• Tractor tires
• Military vehicle tires

Headquarters

HQ city

Çankaya

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Tyre Sales: Revenue generated from manufacturing and selling SEHA brand tyres to international customers across agricultural, industrial, and passenger vehicle segments. Products are sold directly to over 70 countries worldwide.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels1 record

Core offering

SEHA manufactures and exports its own SEHA-brand tires for agricultural, OTR (Off-The-Road), E/M, industrial, light commercial, military, and passenger vehicle applications. The company produces a comprehensive portfolio of ten tire product lines under the SEHA label and distributes them to customers in more than 70 countries as Turkey's fifth-largest tire exporter.

Product overview

SEHA is a tire manufacturer producing a comprehensive portfolio of tires under its own SEHA brand. The company operates as a single-brand multi-category tire producer with ten distinct product lines: Radial Tractor Tires (AGRO series), Tractor Front and Rear Tires (KNK series), Harvester Tires, Trailer/Flotation Tires, Garden/Field Implement Tires, Industrial/OTR Tires (including IND and OR series), Light Truck/Minibus Tires, Military Tires, and Passenger Car Tires. The product portfolio covers agricultural, industrial, commercial, defense, and consumer vehicle segments, distributed to over 70 countries.

Differentiator

Problem solved

Functional benefit

Products and services

• Radial Tractor Tires (Radyal Traktör Lastikleri) SEHA-brand radial tractor tires for agricultural tractors, including AGRO 10 and AGRO 11 models, designed for field and farm applications.
• Tractor Front Tires (Traktör Ön Lastikleri) SEHA-brand front tires for agricultural tractors, featuring KNK series models including KNK 30/SH 42, KNK 32, KNK 35, and KNK 50/SH 39.
• Tractor Rear Tires (Traktör Arka Lastikleri) SEHA-brand rear tire options for tractors including KNK 50/SH 39, KNK 53, and KNK 55 models for heavy-duty agricultural use.
• Harvester Tires (Biçerdöver Lastikleri) SEHA-brand specialized tires for combine harvesters, featuring KNK 48 and KNK 50/SH 39 models designed for harvest field conditions.
• Trailer/Flotation Tires (Römork Lastikleri) SEHA-brand trailer and flotation tires including KNK 25/TALAS 23, KNK 26, KNK 27, KNK 28, KNK 42, KNK 48, KNK 52, KNK 56, and KNK 46 models for agricultural trailers.
• Garden/Field Implement Tires (Bahçe - Tarla Lastikleri) SEHA-brand garden and field implement tires including KNK 50/SH 39, KNK 52, KNK 54, KNK 140, and KNK 48 models.
• Industrial and OTR Tires (Endüstriyel Lastikler) SEHA-brand industrial and OTR (Off-the-Road) tires including OR 71, KNK 44, KNK 65, KNK 66, IND 80/SH R4 IND, IND 88, KNK 70, KNK 72, and KNK 74 models for heavy equipment and material handling.
• Light Truck/Minibus Tires (Kamyonet - Minibüs Lastikleri) SEHA-brand light commercial vehicle tires for vans and minibuses including KNK 20/TALAS 11, KNK 24, KNK 25/TALAS 23, and KNK 126 models.
• Military Tires (Askeri Lastikler) SEHA-brand military-specification tires including KNK 12, KNK 10, and KNK 14 models designed for defense and military vehicle applications.
• Passenger Car Tires (Binek Araç Lastikleri) SEHA-brand passenger vehicle tires available in multiple sizes across R12 to R18 rim diameters with various load and speed ratings.

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators2 records

Recent moves4 records

Expansion highlights4 records

Direct peers

• Petlas: Petlas is a Turkish tire manufacturer with a strong portfolio in agricultural, OTR, industrial, and commercial vehicle tires — making it the closest direct competitor to SEHA in terms of geography, product mix, and target end markets. Both companies compete head-to-head in agricultural replacement channels across the Middle East, Africa, and CIS regions.
• Trelleborg Wheel Systems: Trelleborg Wheel Systems designs and manufactures agricultural, forestry, material handling, and OTR tires globally. It competes directly with SEHA in the agricultural and industrial tire replacement market, particularly in Europe and emerging markets, and is a benchmark specialty/OTR player.
• Mitas (Trelleborg Wheel Systems): Mitas, now part of Trelleborg, produces agricultural, industrial, motorcycle, and OTR tires from European facilities. It is a direct competitor to SEHA in agricultural and specialty tire channels across EMEA and emerging markets.
• BKT (Balkrishna Industries): BKT is an Indian tire manufacturer specializing in off-highway tires for agricultural, industrial, OTR, construction, and earthmoving applications. It is one of the world's largest specialty/OTR tire makers and competes directly with SEHA in the agricultural and OTR replacement channels across emerging markets.
• Apollo Tyres: Apollo Tyres is an Indian tire manufacturer with a multi-category portfolio covering passenger, light truck, commercial, agricultural, and OTR tires. It is a relevant direct peer for SEHA given its multi-category, export-focused, cost-competitive emerging-market manufacturer model.
• CEAT Limited: CEAT is an Indian tire maker producing passenger, two-wheeler, light truck, commercial, agricultural, and OTR tires with strong export orientation. Its multi-category, emerging-market exporter profile makes it a relevant comparable peer to SEHA's structure and go-to-market.
• Brisa Bridgestone Sabanci Tire Manufacturing and Trading (Lassa): Brisa is the Bridgestone–Sabancı joint venture that manufactures Lassa and Bridgestone-branded passenger, light truck, commercial, and agricultural tires in Turkey. It is the largest Turkish tire producer and exporter and the most directly comparable domestic competitor to SEHA, with overlapping agricultural and commercial tire lines.

Broad incumbents

• Goodyear Tire & Rubber Company: Goodyear is a top-three global tire manufacturer producing passenger, commercial, and OTR/industrial tires. It is a broad incumbent that competes with SEHA in commercial and emerging-market replacement channels through its global brand and distribution.
• Michelin: Michelin is one of the world's two largest tire manufacturers with a global portfolio covering passenger, truck, agricultural (Michelin Ag), and OTR/industrial tires. It is a broad incumbent that competes with SEHA at the premium end of agricultural and OTR replacement markets globally.
• Continental AG: Continental is a global tire and automotive technology company with a broad portfolio spanning passenger, commercial, agricultural (under Continental and Mitas brands), and industrial tires. As a top-tier incumbent, it competes with SEHA in agricultural and commercial replacement channels at a much larger scale.

Market position

Strengths2 records

Weaknesses5 records

Competitive moat4 records

Key risks1 record

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/seha-as

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SEHA Mühendislik Müşavirlik Ticaret ve Makina Sanayi