Aliance Travel Group

What Aliance Travel Group does

Aliance Travel Group is a privately held, for-profit travel agency headquartered in Reus, Spain. Founded in 2012, the firm specialises in two service lines — travel packages and airport services — and serves a dual customer base of families (consumer/leisure) and companies (corporate/B2B). The stated headcount band of 11-50 employees is consistent with a small regional or niche Spanish agency rather than a national or multi-market operator, and its operating geography is implicitly anchored in the Catalonia region with the Reus base serving as the primary footprint.

The business model appears to be a traditional agency model: assembling and reselling packaged travel and corporate travel arrangements rather than operating own-inventory tour operator capacity. No pricing models, revenue mechanics, GTM motion, customer-acquisition channels, supplier relationships (e.g., GDS, airline consolidators, hotel wholesalers), or distribution partnerships are disclosed in the available data. The corporate website (aliancetravel.com) functions as the primary digital touchpoint, but the underlying primary source could not be fully accessed — captured content consists only of a loading/verification page with no substantive corporate information — so platform architecture, booking technology, CRM, and any digital tooling are not visible from this dataset.

Public disclosures on financial performance, ownership structure, leadership team, partnerships, certifications, funding history, and strategic milestones are absent from the source material. Consequently, any view of the firm's competitive positioning, unit economics, growth trajectory or capital structure must be treated as a data gap rather than as a negative finding; investors would need direct engagement with management or audited financials to form a confident underwriting view.

Name

Aliance Travel Group

Website

https://aliancetravel.com

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

11–50 employees

Short description

Aliance Travel Group is a privately held Spanish travel agency founded in 2012, based in Reus, that provides travel packages and airport services to families and corporate clients. The firm operates with 11-50 employees as a regional agency.

Ownership category

akta.pro rank

Product category

Travel Agency Services

NAICS

Travel Agencies (561510), Travel Agencies (56151)

SIC

Transportation Services (4700)

akta.pro primary industry

Leisure & Generalist Retail Travel Agencies (THAKABAA)

akta.pro secondary industry

Air Ticketing–Focused Retail Agencies (THAKABAG)

Keywords

• Travel agency services
• Airport services
• Travel packages
• Corporate travel
• Family travel

Headquarters

HQ city

Reus

HQ country

Spain

HQ region

Europe

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Core offering

Aliance Travel Group is a travel agency that sells travel packages and airport services. Its offering is targeted at two customer groups: families seeking packaged leisure travel and companies that require airport handling, transfers, or related corporate travel arrangements.

Differentiator

Problem solved

Functional benefit

Products and services

• Travel Packages
• Airport Services

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Broad incumbents

• TUI Group: Europe's largest integrated tour operator with packaged holidays, cruises, and airline capacity. Its resort- and family-oriented holiday packages are a direct alternative for the leisure family segment Aliance Travel Group serves.
• Expedia Group: Operates Expedia, Hotels.com, Vrbo, and corporate-travel brands. Its B2B and consumer platforms compete with Aliance Travel Group across both leisure packages and unmanaged corporate travel.
• Booking Holdings: Parent of Booking.com, Priceline, Agoda, and Klook. As the dominant accommodation-led platform globally, it competes with retail agencies on the lodging portion of every package and increasingly on flights and ground services.

Emerging players

• Skyscanner: Flight and hotel metasearch engine widely used by European travelers to compare fares. Relevant because price transparency on Skyscanner caps how much margin a retail agency like Aliance Travel Group can capture on air ticketing.

Direct peers

• Logitravel: Spain-based OTA and tour operator offering packaged holidays, flights, and cruises with a strong Mediterranean focus. It overlaps with Aliance Travel Group's packaged-leisure customer base and competes for both Spanish families and inbound tourists.
• eDreams ODIGEO: One of the largest online travel agencies in Europe and headquartered in Spain (Barcelona area). It targets similar leisure and corporate travelers across Europe, competing directly with retail agencies like Aliance Travel Group for flight-and-package bookings.
• Viajes El Corte Inglés: The retail travel agency arm of Spain's El Corte Inglés group. It is the closest direct competitor to Aliance Travel Group: a Spanish retail agency serving both leisure travelers and corporate clients with packaged holidays, flights, and ancillary services through a physical-and-digital footprint.
• Lastminute.com: European OTA offering flights, hotels, and dynamic holiday packages. Comparable to Aliance Travel Group as a one-stop leisure and last-minute booking channel targeting price-sensitive family and individual travelers across Southern Europe.

Others

• Travelport: Global distribution system and travel commerce platform. It is comparable to Aliance Travel Group as another layer of the agency's supplier stack that competes for distribution economics on each booking.
• Amadeus IT Group: Spain-based global travel technology provider behind the GDS that most retail agencies, including Aliance Travel Group, rely on for airline content and booking. Comparable as the underlying infrastructure layer for the agency's air-ticketing operations.

Market position

Strengths3 records

Weaknesses3 records

Competitive moat1 record

Key risks4 records

Key highlights4 records

Customer concentration

• Xx.com/aliancetravel
• Facebookfacebook.com/aliancetravel
• LinkedInlinkedin.com/company/aliance-travel-group

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Aliance Travel Group