Cherrington Beachcleaners
Cherrington Beachcleaners, operating as BeachTech, manufactures nine models of professional mechanical beach cleaning machines (self-propelled, towed, and walk-behind) for beach operators, equestrian facilities, agriculture, and water treatment worldwide, as a brand under Kässbohrer Geländefahrzeug AG.
- Company typePrivate
- Founded1991
- HeadquartersReno, United States
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Cherrington Beachcleaners does
Cherrington Beachcleaners, operating commercially as BeachTech, is a producer of professional beach cleaning equipment founded in 1991 and headquartered in Reno, United States, with its primary legal entity Kässbohrer Geländefahrzeug AG domiciled in Germany. The company designs and manufactures a portfolio of nine mechanical sand-cleaning machines spanning three form factors: self-propelled units (such as the BeachTech 1000, 3000, and 5500), tractor-towed machines, and walk-behind units (including the BeachTech Sweepy). Its underlying technology is a mechanical sifting and destoning platform that removes debris both on and below the sand surface, including hazardous objects, cigarette filters, microplastics, nurdles, packaging, stones, seaweed, algae, oil, and paraffin. The company positions itself as a category leader in professional beach cleaning with a worldwide distribution and service network and a dedicated e-commerce spare parts channel (etshopp.pistenbully.com).
BeachTech's primary customer segment is professional beach operators at oceans, rivers, and lakes, including coastal resorts, public beaches, and waterfront properties. The company has pursued a horizontal segmentation strategy, applying the same sifting platform to equestrian arenas, agricultural land preparation, playground surfaces, water treatment basins, and turf farms. Revenue is generated through quote-based sales of high-ticket industrial capital equipment, supplemented by aftermarket spare parts and service revenue through regional service providers. Pricing is not publicly disclosed and the business operates without external venture funding or public listing, sitting as a brand under the diversified Kässbohrer AG group alongside PistenBully, SnowSat, PowerBully, ProAcademy, and K COMPOSITES, which provides shared manufacturing and distribution infrastructure.
Operationally, BeachTech maintains an active product launch cadence, with the BeachTech 3000 Facelift released in January 2026 and a specialized BT 2500 paraffin-removal deployment in June 2025, alongside public-facing environmental campaigns such as the FLENS StrandGut initiative. Its go-to-market combines direct manufacturer support, authorized regional service partners, and a digital presence across Facebook, Instagram, YouTube, and LinkedIn. The company is privately held with 11-50 employees and does not disclose revenue, funding, or ownership changes in the available material.
Cherrington Beachcleaners firmographics
Firmographics- Name
- Cherrington Beachcleaners
- Legal name
- Kässbohrer Geländefahrzeug AG
- Website
- https://cherrington.net
- Company type
- Private
- Founded year
- 1991
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Cherrington Beachcleaners, operating as BeachTech, manufactures nine models of professional mechanical beach cleaning machines (self-propelled, towed, and walk-behind) for beach operators, equestrian facilities, agriculture, and water treatment worldwide, as a brand under Kässbohrer Geländefahrzeug AG.
- Ownership category
- akta.pro rank
Cherrington Beachcleaners industry classification
Industry- Product category
- Beach Cleaning Equipment
- NAICS
- Commercial and Service Industry Machinery Manufacturing (333310), Commercial and Service Industry Machinery Manufacturing (33331)
- akta.pro primary industry
- Snow & Ice Vehicles (Snowcats, Snow Groomers, Snow Blowers) (IMAHAIAH)
Keywords
Where Cherrington Beachcleaners is headquartered
LocationHeadquarters
- HQ city
- Reno
- HQ country
- United States
- HQ region
- North America
Markets served
Cherrington Beachcleaners business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure
Distribution channels3 records
Marketing channels6 records
Cherrington Beachcleaners product offering
Product offeringCore offering
Cherrington Beachcleaners (operating under the BeachTech brand) manufactures and sells professional beach cleaning machines. The portfolio spans nine models in three form factors — self-propelled (Selbstfahrer), tractor-towed (Gezogene), and walk-behind (Handgeführte) — designed to remove hazardous objects, litter, microplastics, seaweed, oil, paraffin, and stones from sand surfaces and below. The company also supplies spare parts and after-sales service through a worldwide distribution network.
Product overview
BeachTech is a leading provider of professional beach cleaning machines, offering a portfolio of nine models with varying working widths and cleaning technologies since 1991. The product lineup consists of three main form factors: self-propelled (Selbstfahrer), tractor-towed (Gezogene), and walk-behind (Handgeführte) machines. Core products include the BeachTech 1000, BeachTech 3000 (with facelift), BeachTech 5500, BeachTech 2500, and BeachTech Sweepy. Beyond beach cleaning, BeachTech equipment is used in agriculture, riding arena maintenance, playground surfaces, water treatment basins, and turf farm soil preparation. The company provides a worldwide distribution and service network with spare parts availability.
Differentiator
Problem solved
Functional benefit
Products and services
- BeachTech 1000 Self-propelled professional beach cleaner representing the new generation of BeachTech cleaning machines, designed for high area performance and effective debris removal from sand surfaces.
- BeachTech 3000 Professional beach cleaner with a 2026 facelift update, designed for high area performance and best cleaning results. Part of the new generation of professional beach cleaning technology.
- BeachTech 5500 Maneuverable self-propelled beach cleaner designed for efficient sand cleaning and destoning with high area performance.
- BeachTech 2500 (BT 2500) Beach cleaner specifically deployed for removing paraffin lumps and oil contamination from sand surfaces, designed for environmental disaster response and specialized contamination cleanup.
- BeachTech Sweepy Beach cleaning machine offered as part of the BeachTech product portfolio, documented in product prospectus and supported by a dedicated brochure.
- Spare Parts (BeachTech & Cherrington) Replacement spare parts for BeachTech and Cherrington beach cleaning machines, ordered through an online shop with worldwide distribution and high parts availability.
Companies that use Cherrington Beachcleaners
Customer profileSegments6 records
Ideal customer profiles2 records
Cherrington Beachcleaners technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Cherrington Beachcleaners partnerships and signals
Strategic signalScale indicators3 records
Recent moves4 records
Expansion highlights5 records
Cherrington Beachcleaners competitors and assessment
Company assessmentDirect peers
- Tuchel Maschinenbau: German manufacturer of sweeping and beach-cleaning machines for tractors and loaders, offering directly comparable tractor-mounted beach-cleaning products and overlapping with BeachTech's European dealer footprint.
- Salsco Inc. US-based equipment manufacturer whose product line includes beach/sand sweepers and vacuum systems, directly competing with BeachTech's walk-behind and tractor-towed beach-cleaning machines in municipal and resort channels.
- H. Barber & Sons: Long-standing US manufacturer of beach-cleaning equipment (rakes, surface cleaners) targeting the same coastal-municipality and resort customer base as BeachTech/Cherrington with directly comparable tractor-pulled and surface-screening products.
Broad incumbents
- Kärcher: Global leader in cleaning equipment with an extensive industrial and municipal cleaning portfolio; competes broadly for cleaning-equipment budgets even though beach-specific mechanical sifting is outside its core specialization.
- Hako Group: German manufacturer of industrial and municipal cleaning machines, including outdoor sweepers; competes for the same municipal-customer spending and overlaps with BeachTech on industrial cleaning-equipment specifications.
- Aebi Schmidt Group: Large European manufacturer of municipal and airport sweepers; while not a beach-cleaning specialist, its sweeping technology competes for the same municipal-vehicle budgets and shares overlapping dealer relationships with BeachTech.
- Dulevo International: Italian manufacturer of industrial and street-sweeping machines; addresses the same municipal and environmental-cleaning customer base as BeachTech, though focused on hard-surface sweeping rather than sand-sifting.
Emerging players
- Boschung Group: Swiss manufacturer of road-maintenance and sweeping equipment with growing exposure to environmental cleaning applications; an emerging adjacent player in the same niche BeachTech occupies.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Cherrington Beachcleaners social profiles
Digital presenceCherrington Beachcleaners financial estimates
Financial estimateRevenue estimate
Valuation estimate
Cherrington Beachcleaners leadership team
Management profileNumber of profiles
Cherrington Beachcleaners funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Cherrington Beachcleaners M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Cherrington Beachcleaners
What does Cherrington Beachcleaners do?
Cherrington Beachcleaners (operating under the BeachTech brand) manufactures and sells professional beach cleaning machines. The portfolio spans nine models in three form factors — self-propelled (Selbstfahrer), tractor-towed (Gezogene), and walk-behind (Handgeführte) — designed to remove hazardous objects, litter, microplastics, seaweed, oil, paraffin, and stones from sand surfaces and below. The company also supplies spare parts and after-sales service through a worldwide distribution network.
Is Cherrington Beachcleaners a public or private company?
Cherrington Beachcleaners is a private company. It is classified as corporate owned and is currently operating.
When was Cherrington Beachcleaners founded?
Cherrington Beachcleaners was founded in 1991. It employs 11 to 50 people.
Where is Cherrington Beachcleaners based?
Cherrington Beachcleaners is headquartered in Reno, United States, in the North America region.
Who are Cherrington Beachcleaners's main competitors?
Direct peers on record are Tuchel Maschinenbau, Salsco Inc. and H. Barber & Sons. Broad incumbents are Kärcher, Hako Group, Aebi Schmidt Group and Dulevo International. Boschung Group is listed as an emerging player.
Does Cherrington Beachcleaners have an API?
No public API is recorded for Cherrington Beachcleaners.
What industry is Cherrington Beachcleaners in?
Cherrington Beachcleaners's product category is Beach Cleaning Equipment. Its primary akta.pro industry code is IMAHAIAH, Snow & Ice Vehicles (Snowcats, Snow Groomers, Snow Blowers). Its NAICS code is 333310.