DJL

What DJL does

DJL – Audio Video Specialist, Inc. is a privately held Professional Audio/Video Design/Build firm headquartered in San Dimas, California, founded in 1989 (per firmographic data) and operated for more than 33 years by owner Darryl Lima. The company serves institutional clients in Southern California, principally higher education institutions (Pomona College, University of Redlands, Claremont Graduate University, Cal State Northridge, Scripps College, Life Pacific College, La Sierra University Church), religious organizations (San Antonio de Padua, Guardian Angel Cathedral, Saint James Cathedral, Christ Cathedral Arboretum, multiple Catholic parishes), and select corporate clients (So Cal Gas Co, Citrus Valley Association of Realtors). Its core offering is sole-contractor Design/Build project delivery, encompassing live sound systems, video and computer projection, smart classrooms, recording studios, control systems, video conferencing, and audio/video distribution.

DJL's business model is professional services revenue earned through custom Design/Build AV projects. The firm serves as sole contractor from initial consultation and proposal through system installation, commissioning, and end-user operator training, with post-project support continuing after completion. Pricing is not publicly disclosed; projects are quoted on a contact basis and are not competitively bid. Marketing is conducted primarily through a portfolio-style website showcasing completed installations, with direct phone and email contact as the bottom-of-funnel channel. The firm holds no external funding, operates with no disclosed partnerships, alliances, or channel partners, and shows no software, API, or recurring-revenue product lines.

Name

DJL

Legal name

DJL – Audio Video Specialist, Inc.

Website

https://djlav.com

Company type

Private

Founded year

1985

Operating status

Operating

Headcount range

1–10 employees

Short description

DJL is a privately held Professional Audio/Video Design/Build firm based in San Dimas, California, serving Southern California institutions in education, religious, and corporate verticals with sole-contractor design, installation, and training services.

Ownership category

akta.pro rank

Product category

Professional Audio/Video Design/Build Services

NAICS

Audio and Video Equipment Manufacturing (33431)

SIC

Misc Industrial & Commercial Machinery & Equipment (3590)

akta.pro industry

PRIMARYHSACAFAF

Audio-Visual Equipment Rentals (Sound, Projection, Screens)

Home & Personal Services/Event & Personal Concierge Services/Event Rentals (Tents, Furniture, Decor)

Keywords

• Audio video integration
• Design build AV
• Live sound systems
• Video conferencing systems
• Smart classroom AV

Headquarters

HQ city

San Dimas

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Design/Build AV Projects: Full-service A/V system design, installation, and training under a single contractor model. DJL serves as sole contractor, handling the entire project from initial consultation through final operational training. This model offers speed, flexibility, and cost savings with fewer entities involved.

Go-to-market motion2 records

Distribution channels1 record

Marketing channels2 records

Core offering

DJL delivers end-to-end Professional Audio/Video Design/Build services, including live sound systems, video and computer projection, smart classrooms, recording studios, control systems, video conferencing, and audio/video distribution. Under its sole-contractor model, the firm conducts the initial client consultation, produces system design documentation, performs the installation, and concludes with operator training and ongoing post-project support.

Product overview

DJL is a Professional Audio/Video Design/Build firm with more than 33 years of experience offering a comprehensive portfolio of audiovisual solutions. The company operates on a design/build model where it serves as sole contractor, providing complete project management from initial concept through final operational training. Their core offerings include Live Sound systems, Video and Computer Projection systems, Smart Classrooms, Recording Studios, Control Systems, Video Conferencing Systems, and Audio and Video distribution systems. DJL also provides professional installation services emphasizing safety, visual attractiveness, timely completion, and functional user interfaces with intuitive controls.

Differentiator

Problem solved

Functional benefit

Products and services

• Professional Audio/Video Design/Build Services Complete, single-contractor Design/Build service covering audio/video system design documentation, installation, and operator training across live sound, video and computer projection, smart classrooms, recording studios, control systems, video conferencing, and AV distribution for education, religious, and corporate clients in Southern California.
• AV System Design Services Design/Build project management in which DJL serves as sole contractor, developing system design documents and proposals tailored to client needs, with cost and time savings achieved by reducing the number of entities involved in a project.
• AV Installation Services Professional installation services that emphasize rigging safety, aesthetic integration with the venue, on-time completion, and functional usability through intuitive controls and clear labeling for non-trained operators.
• Large-Format LED Video Wall Systems Design and installation of large-format LED video wall displays for corporate and institutional clients, exemplified by a 165-inch LED deployment for Citrus Valley Association of Realtors.
• Recording Studio AV Systems Custom recording studio audio system design and installation for educational institutions such as Claremont Graduate University.

Named customers13 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves4 records

Direct peers

• HB Communications: East Coast-based AV systems integrator offering design/build and unified communications solutions for higher education, corporate, and government — comparable in service model and customer verticals to DJL.
• Ford Audio-Video Systems: Long-established (founded 1970s) U.S. AV integrator providing design/build services for houses of worship, education, corporate, and government — comparable to DJL in vertical mix and design/build methodology.
• Avidex: AV integration and managed services firm serving corporate, education, and healthcare with design, build, and support — directly comparable to DJL's design/build + ongoing support model.
• AVI Systems: One of the largest U.S. AV systems integrators offering design, build, integration, and managed services across corporate, education, and government — directly comparable to DJL's design/build AV integration model at greater scale.
• Sensory Technologies: U.S. AV integrator specializing in higher education, healthcare, and corporate collaboration spaces — comparable to DJL in institutional customer mix and AV system design/install capability.
• Whitlock: U.S. AV collaboration and integration company serving enterprise, government, and education with design, build, and managed services — directly comparable to DJL's commercial AV integration offerings.
• Pro Sound and Video: AV integration company providing design, installation, and support for corporate, education, and worship environments — comparable in vertical mix and design/build model to DJL.
• CCS Presentation Systems: National AV integrator focused on education, corporate, and government customers with full design/build and integration services — overlaps DJL on the education vertical and integration model.

Others

• Absen: Global manufacturer of LED video walls (e.g., the type installed at Citrus Valley Association of Realtors) — adjacent to DJL as a key equipment supplier/vendor in DJL's video wall integration work.
• Biamp Systems: Manufacturer of professional AV signal processing, control, and conferencing products used in commercial installations — adjacent technology supplier commonly deployed by integrators like DJL.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/djl-audio-video-spec-inc

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about DJL