Cellofoam
Cellofoam is a German specialty manufacturer of technical and industrial acoustic and thermal insulation products, serving rail, bus, HVAC, heat pump, construction machinery, medical, and marine OEMs through three production facilities and a global distributor network, plus a soniflex online shop for SMB and consumer buyers.
- Company typePrivate
- Founded1960
- HeadquartersBiberach, Germany
- Headcount51–100
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What Cellofoam does
Cellofoam International GmbH & Co. KG is a German specialty manufacturer of technical and industrial acoustic and thermal insulation products, founded circa 1960 and headquartered in Ochsenhausen/Biberach an der Riss, Germany. The company develops and produces assembly-ready, acoustically optimized components from flexible foams, heavy films (Schwerfolien), and nonwoven fabrics, with applications spanning rail vehicles, buses and commercial vehicles, construction and agricultural machinery, HVAC, heat pumps, cabins and enclosures, mechanical engineering, medical technology, motorboats/yachts, room acoustics, and household appliances. Cellofoam operates three production facilities (Ochsenhausen DE, Tábor CZ, Eskişehir TR), two dedicated sales subsidiaries (Wrocław PL, Saint-Herblain FR), and an authorized distributor network across Australia, China, Denmark, UK, Canada, Spain/Portugal, Switzerland, and South Korea.
The company's core technology is the proprietary Cello® foam finishing process, supplemented by flame-bonding (Flammklebekaschierung) and thermal adhesive bonding (Thermoklebekaschierung) to produce customer-specific acoustic and thermal composite materials. Product categories include Schallschutz (soundproofing), Klebebänder (adhesive tapes), Kaschierung (lamination), Rohrisolierung (pipe insulation), Vliesverformung (nonwoven forming), Schwingungsisolierung (vibration isolation), Dichtungen (seals), Wärmeisolierung (thermal insulation), Verdichterhülle (compressor shells), and Verpackungsschaum (packaging foam). Notable certifications include ISO 9001 (held by three German entities), REACH conformity, EN 45545-2 (R21, HL3) for the Cello® S400 rail seating nonwoven, ECE R-118 for bus interior materials, and Ecobalanced status for melamine products. Managing Directors Holger Stehling and Jörg Roellinghoff lead the company.
Cellofoam operates a dual go-to-market: (1) direct B2B field sales via regional sales teams in Germany, Czech Republic, Poland, France, and Turkey, supported by direct quote-based pricing for industrial customers; and (2) B2C and small-business e-commerce through the soniflex.de online shop, targeting homeowners, craftsmen, recording studios, kindergartens, restaurants, and small construction projects. B2B pricing is not publicly disclosed and is handled through direct contact; the soniflex channel sells standardized small-volume SKUs at listed prices. Demand generation is anchored by cellofoam.de with a product finder tool, LinkedIn/Instagram/Vimeo/YouTube presence, Google Ads paid search, and PR-driven news announcements around certifications and milestones.
Cellofoam firmographics
Firmographics- Name
- Cellofoam
- Legal name
- Cellofoam International GmbH & Co. KG
- Website
- https://cellofoam.de
- Company type
- Private
- Founded year
- 1960
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Cellofoam is a German specialty manufacturer of technical and industrial acoustic and thermal insulation products, serving rail, bus, HVAC, heat pump, construction machinery, medical, and marine OEMs through three production facilities and a global distributor network, plus a soniflex online shop for SMB and consumer buyers.
- Ownership category
- akta.pro rank
Cellofoam industry classification
Industry- Product category
- Industrial Acoustic and Thermal Insulation
- NAICS
- Polystyrene Foam Product Manufacturing (32614)
- SIC
- Plastics Foam Products (3086), Unsupported Plastics Film & Sheet (3081)
- akta.pro primary industry
- Thermal & Acoustic Insulation Textiles (Insulation Felts/Soundproofing) (IMAOADAL)
- akta.pro secondary industry
- Insulation, Fire Protection & Acoustic Materials (IMAJAKAK)
Keywords
Where Cellofoam is headquartered
LocationHeadquarters
- HQ city
- Biberach
- HQ country
- Germany
- HQ region
- Europe
Offices6 records
Markets served
Cellofoam business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales
Revenue model
- Industrial Acoustic & Thermal Insulation Products: Cellofoam manufactures and sells technically sophisticated acoustic and thermal insulation products directly to industrial customers across multiple sectors including rail vehicles, buses, construction machinery, HVAC, heat pumps, medical technology, marine, and household appliances. Products include sound insulation, adhesive tapes, lamination, pipe insulation, nonwoven forming, vibration isolation, seals, compressor shells, packaging foam, and soniflex small-volume products.
- soniflex Online Shop (B2C/B2B Small-Volume): Direct-to-consumer and small business online sales of acoustic insulation materials in small quantities through the soniflex.de web shop, targeting homeowners, craftsmen, kindergartens, recording studios, restaurants, and small construction projects. Offers acoustic foam, insulation mats, wall absorbers, suspended ceiling inserts, and accessories.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Annual | Industrial B2B direct sales — quote-based pricing |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels6 records
Cellofoam product offering
Product offeringCore offering
Cellofoam develops and manufactures assembly-ready acoustic and thermal insulation products based on flexible foams, heavy films (Schwerfolien), and nonwoven fabrics (Vliese), using proprietary processes including the Cello® foam finishing technique, flame bonding, and thermal adhesive bonding. The portfolio includes soundproofing, vibration isolation, pipe insulation, seals, lamination, adhesive tapes, thermal insulation, nonwoven forming, compressor shells, packaging foam, and small-volume products (soniflex) sold to industrial customers and end consumers.
Product overview
Cellofoam is a specialist for technical and industrial soundproofing, developing and manufacturing assembly-ready, acoustically optimized products based on soft foams, heavy films, and nonwoven materials. The company offers a comprehensive portfolio including Schallschutz (soundproofing), Klebebänder (adhesive tapes), Kaschierung (lamination), Rohrisolierung (pipe insulation), Vliesverformung (nonwoven forming), Schwingungsisolierung (vibration isolation), Dichtungen (seals), and Wärmeisolierung (thermal insulation). The core technology is the proprietary Cello® Process for foam refinement. Products are sold both directly and through the soniflex online shop for smaller quantities. Applications span rail vehicles, buses/commercial vehicles, construction/agricultural machinery, HVAC, heat pumps, cabins/capsules/housings, mechanical engineering, medical technology, room acoustics, motorboats/yachts, and household appliances.
Differentiator
Problem solved
Functional benefit
Brands
- soniflex: Online shop for soundproofing products for small-scale needs, serving DIY enthusiasts, craftsmen, private users, kindergartens, recording studios, gastronomy, and small construction projects.
- Cello®
Products and services
- Schallschutz (Soundproofing / Acoustic Insulation Products) Acoustic and thermal insulation products for sound damping, sound absorption, and thermal protection across industrial applications including rail vehicles, buses, machinery, HVAC, and marine.
- Klebebänder (Adhesive Tapes) Industrial adhesive tapes for covering and sealing edges, joints, and cracks in industrial and technical applications.
- Kaschierung (Lamination) Custom lamination of foams, films, and nonwovens using flame and thermal bonding processes for sports equipment, headliners, medical technology, and other specialized applications.
- Rohrisolierung (Pipe Insulation) Thermal insulation and protective covering for pipelines across diverse industrial applications including HVAC and heat pumps.
- Vliesverformung (Nonwoven Forming) Ready-to-install 2D and 3D interior components formed from various nonwoven materials with multiple surface finish options, for automotive and industrial interior applications.
- Schwingungsisolierung (Vibration Isolation) Products in different densities for vibration damping and structure-borne sound decoupling in industrial machinery and vehicle applications.
- Dichtungen (Seals) Millimeter-precision cut sealing products and sealing tapes in various widths and lengths for industrial sealing applications.
- Wärmeisolierung (Thermal Insulation) Thermal insulation and heat protection products for industrial processes, building systems, and equipment enclosures.
- Cello® S400 Seat Cushion Nonwoven White polyester fleece seat cushion made from 100% PET fibers, certified to EN 45545-2 (R21, HL3) and ECE R-118, with temperature resistance from -30°C to 100°C, designed for seat padding in buses and rail vehicles.
- soniflex Online Shop (Small-Volume Acoustic Products) Direct-to-consumer and small-business online sales of acoustic foam, insulation mats, wall absorbers, suspended ceiling inserts, and accessories in small quantities, targeting homeowners, craftsmen, kindergartens, recording studios, restaurants, and small construction projects.
- soni PROTECT Sound Absorber Panel Sound absorber panel offered in black color, sold via the soniflex online shop for room acoustic treatment.
Quantifiable outcome
- Ecobalanced certification reduces CO2 footprint in the manufacture of melamine products by up to 50%, using resource-conserving raw materials and green electricity in production.
- +1 more outcomes
Companies that use Cellofoam
Customer profileSegments8 records
Ideal customer profiles2 records
Cellofoam technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Cellofoam partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered minor.
- Mason Grogan / Empowering IndustryminorAustralian distribution partner. Located at 108-110 Carnarvon Street, 2128 Silverwater NSW. Serves the Australian market with Cellofoam acoustic and insulation products. Contact: +61 2 9364 1706, [email protected].
- Cellofoam Lianyungang Composite Co., LtdminorChinese distribution partner. Located at No 2, Ningbo Road, Ganyu Economic Development Zone, Jiangsu Province. Contact: +86 518 8030 8808.
- Claudius FoamminorDanish distribution partner. Located at Rampevej 5, 9600 Aars, Denmark. Contact: +45 96626311, [email protected].
- Siderise (Special Products) LimitedminorUK distribution partner. Located at Lady Lane Industrial Estate, Hadleigh, Suffolk, IP7 6BQ. Contact: +44 1473 827695, [email protected].
- ARTIK OEM INCminorCanadian distribution partner. Located at 560-B Finley Avenue, Ajax, Ontario, L1S 2E3. Contact: +1 905 428 8728, www.artikoem.com.
- Junta 3, S.L.minorPortugal and Spain distribution partner. Located at Calle Alfarers N° 12, 46394 Ribarroja del Túria, Valencia, Spain. Contact: +34 96 164 27 79, [email protected].
- Süssmann AGminorSwiss distribution partner. Located at Moosäckerstrasse 78, 8105 Regensdorf, Switzerland. Contact: +41 44 377 60 50, [email protected].
- ISO-CENTER AGminorSwiss distribution partner. Located at Industriestrasse 9, 9015 St. Gallen, Switzerland. Contact: +41 58 580 00 10, [email protected].
- SBM International Co., LtdminorSouth Korean distribution partner. Located at Western Tower IV 404, 24 Jeongbalsan-ro, Ilsandong-Gu, Goyang-city, Gyeonggi-do, 10403, Korea. Contact: +82-10-2346-1402, [email protected].
Scale indicators3 records
Recent moves7 records
Expansion highlights6 records
Cellofoam competitors and assessment
Company assessmentDirect peers
- Armacell: Global leader in flexible foam-based insulation for industrial equipment, HVAC, transportation, and acoustic applications. Closest functional peer to Cellofoam across acoustic and thermal foam insulation verticals.
- Recticel: European polyurethane and specialty foam manufacturer serving industrial, transportation (including rail and automotive), and acoustic insulation markets — directly overlapping Cellofoam's customer base and product chemistry.
- Adler Pelzer Group: European specialist in acoustic and thermal insulation systems for rail vehicles, buses, and automotive — directly competing with Cellofoam in noise reduction and NVH components for transportation OEMs.
- Trocellen: European polyolefin and elastomer foam specialist serving automotive, rail, and industrial acoustic applications. Comparable niche position to Cellofoam with similar focus on cross-linked foam technologies.
Broad incumbents
- Huntsman Corporation: Global chemical company with MDI-based polyurethane foam systems used in acoustic, thermal, and vibration-damping applications across transportation and construction — a broader-scale alternative supplier to Cellofoam.
- Johns Manville: US-headquartered industrial insulation manufacturer (Berkshire Hathaway-owned) producing acoustic, thermal, and HVAC insulation products across building, industrial, and transportation segments — broader portfolio scale than Cellofoam.
- Autoneum: Swiss automotive acoustics specialist producing textile and foam-based sound insulation for vehicle interiors. While more automotive-skewed, the technology stack and customer overlap with Cellofoam's rail/bus/heavy-vehicle business are material.
- Sika: Swiss specialty chemicals/construction materials company with acoustic and vibration-damping product lines targeted at transportation and infrastructure — overlapping Cellofoam's rail/HVAC/heavy-vehicle applications at broader portfolio scale.
- BASF (Basotect / Performance Materials): BASF's Basotect melamine foam is a direct material substitute in acoustic absorption and overlaps with Cellofoam's Ecobalanced melamine foam line. As a global chemical major, BASF dwarfs Cellofoam's scale and R&D budget.
Emerging players
- Siderise (Special Products): UK-based acoustic insulation manufacturer focused on construction and industrial noise control. Overlaps with Cellofoam's acoustic product portfolio in industrial and building applications (and is also listed as a Cellofoam UK distribution partner).
Market position
Strengths5 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
Cellofoam social profiles
Digital presenceCellofoam compliance and trust
Trust signalCompliance5 records
Cellofoam financial estimates
Financial estimateRevenue estimate
Valuation estimate
Cellofoam leadership team
Management profileNumber of profiles
Profiles2 records
Cellofoam subsidiaries and ownership
Company hierarchySubsidiaries6 records
Cellofoam funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Cellofoam M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Cellofoam
What does Cellofoam do?
Cellofoam develops and manufactures assembly-ready acoustic and thermal insulation products based on flexible foams, heavy films (Schwerfolien), and nonwoven fabrics (Vliese), using proprietary processes including the Cello® foam finishing technique, flame bonding, and thermal adhesive bonding. The portfolio includes soundproofing, vibration isolation, pipe insulation, seals, lamination, adhesive tapes, thermal insulation, nonwoven forming, compressor shells, packaging foam, and small-volume products (soniflex) sold to industrial customers and end consumers.
Is Cellofoam a public or private company?
Cellofoam is a private company. It is classified as family owned and is currently operating.
When was Cellofoam founded?
Cellofoam was founded in 1960. It employs 51 to 100 people.
Where is Cellofoam based?
Cellofoam is headquartered in Biberach, Germany, in the Europe region.
How does Cellofoam make money?
Two revenue lines are on record. Industrial Acoustic & Thermal Insulation Products are the primary driver. The others are soniflex Online Shop (B2C/B2B Small-Volume).
Who are Cellofoam's main competitors?
Direct peers on record are Armacell, Recticel, Adler Pelzer Group and Trocellen. Broad incumbents are Huntsman Corporation, Johns Manville, Autoneum, Sika and BASF (Basotect / Performance Materials). Siderise (Special Products) is listed as an emerging player.
Does Cellofoam have an API?
No public API is recorded for Cellofoam.
What industry is Cellofoam in?
Cellofoam's product category is Industrial Acoustic and Thermal Insulation. Its primary akta.pro industry code is IMAOADAL, Thermal & Acoustic Insulation Textiles (Insulation Felts/Soundproofing), with a secondary code of IMAJAKAK, Insulation, Fire Protection & Acoustic Materials. Its NAICS code is 32614 and its SIC code is 3086.