Asia Insurance
Asia Insurance (Philippines) Corporation is a privately held Manila-based non-life insurer underwriting fire, motor, marine, surety, casualty, and engineering lines for individuals, corporations, financial institutions, and government contractors via three branch offices and a 26-bank distribution network.
- Company typePrivate
- Founded1946
- HeadquartersBinondo, Philippines
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What Asia Insurance does
Asia Insurance (Philippines) Corporation is a privately held, non-life (property and casualty) insurance company headquartered in Binondo, Manila. Founded in 1946 as Traders Insurance & Surety Company, the firm was acquired in 1998 by the Asian Insurance International Group — a consortium comprising leading regional insurers Asia Insurance Co., Ltd. (Hong Kong, S&P Strong A), Bangkok Insurance PCL (Thailand, S&P A-), and PT Asuransi Central Asia (Indonesia) — and was renamed Asia Insurance (Philippines) Corporation on June 23, 2004. The company underwrites six core product lines: Casualty Insurance, Fire Insurance, Motor Car Insurance, Surety Bond Insurance, Marine Insurance, and Engineering Lines Insurance. It serves individual property owners, corporate and commercial accounts, financial institutions (banks, leasing companies, auto-finance providers such as Toyota Financial Services Philippines), and government contractors requiring surety bonds. Distribution combines three direct sales offices (Manila, Makati, Angeles City), a licensed agent and broker network, and a bank-assurance channel of 26 partner banks including BDO, BPI, Metrobank, RCBC, Security Bank, and UnionBank. The operating model is a traditional sales-led, agent-and-broker-driven insurance platform with underwriting, claims, and reinsurance support routed through the parent group's regional infrastructure. Headcount is 11–50 employees and revenue is not publicly disclosed. Pricing is risk-based, billed annually, and determined through standard underwriting evaluation rather than published rate cards. The company is regulated by the Insurance Commission of the Philippines and complies with the Data Privacy Act of 2012 and the Anti-Money Laundering Act of 2001.
Asia Insurance firmographics
Firmographics- Name
- Asia Insurance
- Legal name
- ASIA INSURANCE (PHILIPPINES) CORPORATION
- Website
- https://asiains.com.ph
- Company type
- Private
- Founded year
- 1946
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Asia Insurance (Philippines) Corporation is a privately held Manila-based non-life insurer underwriting fire, motor, marine, surety, casualty, and engineering lines for individuals, corporations, financial institutions, and government contractors via three branch offices and a 26-bank distribution network.
- Ownership category
- akta.pro rank
Asia Insurance industry classification
Industry- Product category
- Non-Life Insurance
- NAICS
- Direct Property and Casualty Insurance Carriers (524126), Other Direct Insurance (except Life, Health, and Medical) Carriers (524128)
- SIC
- Fire, Marine & Casualty Insurance (6331), Surety Insurance (6351)
- akta.pro primary industry
- Public Liability (Premises/Operations) (FSAJADAD)
- akta.pro secondary industries
- Commercial Property Insurance (FSAJACAE), Fleet & Commercial Auto Liability (FSAJABAA), Travel & Accident (Non-Life) Insurance (FSAJAMAN), Commercial Auto & Fleet Liability Insurance (Primary) (TLABANAA)
Keywords
Where Asia Insurance is headquartered
LocationHeadquarters
- HQ city
- Binondo
- HQ country
- Philippines
- HQ region
- Asia
Offices3 records
Markets served
Asia Insurance business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Non-Life Insurance Premiums: Collection of insurance premiums from policyholders in exchange for coverage against specified risks including property damage, vehicle incidents, marine cargo losses, surety bonds, engineering risks, liability claims, and accident/health coverage.
- Insurance Processing Services: Fees collected for processing insurance applications, claims settlement, underwriting services, and reinsurance support through accredited brokers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Annual | Policy-specific pricing based on risk assessment |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels4 records
Asia Insurance product offering
Product offeringCore offering
Asia Insurance (Philippines) Corporation sells non-life insurance products in the Philippines as part of the Asian Insurance International Group. Its portfolio covers Casualty Insurance (vehicle, liability, theft, workers' compensation), Fire Insurance (property damage), Motor Car Insurance, Surety Bond Insurance (three-party performance guarantees), Marine Insurance (cargo and vessel coverage), and Engineering Lines Insurance (machinery, plant, and equipment risks). Products are distributed to individuals, corporations, financial institutions, and government contractors through three Philippine offices, licensed agents/brokers, and partner banks.
Product overview
Asia Insurance (Philippines) Corporation offers a portfolio of non-life insurance products as a member of the Asian Insurance International Group. The company's product portfolio consists of six core insurance products: Casualty Insurance (covering vehicle, liability, theft, and workers' compensation), Fire Insurance (property coverage for fire damage), Motor Car Insurance (vehicle protection), Surety Bond Insurance (three-party performance guarantees), Marine Insurance (cargo and vessel coverage), and Engineering Lines Insurance (machinery and equipment risks). These products serve individual and corporate clients, addressing coverage needs for Property, Motor Vehicle, Marine Cargo, Surety, Engineering, Liability, Accident and Health, among other insurance requirements.
Differentiator
Problem solved
Functional benefit
Products and services
- Casualty Insurance Broad non-life insurance coverage for individuals, employers, and businesses against loss of property, damage, or other liabilities, including vehicle insurance, liability insurance, theft insurance, workers' compensation, and surety bonds.
- Fire Insurance Property insurance covering damage and losses caused by fire, providing additional coverage beyond standard homeowners policies for replacement, repair, or reconstruction costs of insured property.
- Motor Car Insurance Insurance for cars, trucks, motorcycles, and road vehicles providing financial protection against physical damage, bodily injury from traffic collisions, theft, and damage from non-collision events.
- Surety Bond Insurance Three-party insurance contract guaranteeing the performance of the principal to an obligee, typically government agencies, with the surety providing a line of credit in case of non-fulfillment.
- Marine Insurance Insurance covering cargo losses or damage caused to ships, cargo vessels, terminals, and transport during which goods are transferred between points of origin and final destination.
- Engineering Lines Insurance Comprehensive insurance covering engineering-related risks including erection, resting and working of machinery, plant or equipment, with coverage for explosion risks and electrical breakdown.
Companies that use Asia Insurance
Customer profileSegments4 records
Ideal customer profiles4 records
Asia Insurance technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Asia Insurance partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered core and major.
- Asia Insurance Co., Ltd (Hong Kong)coreLeading general insurer registered in Hong Kong. Majority stockholder and part of Asian Insurance International Group. Financial strength recognized by Standard & Poor's Strong 'A' rating. Serves Hong Kong, Macau, Taiwan, and China markets.
- Bangkok Insurance Public Company Limited (Thailand)coreLargest non-life insurance company in Thailand with A- rating from Standard & Poor's. Annual premium income exceeds Baht 8 billion (PhP 11 billion). Part of Asian Insurance International Group.
- PT Asuransi Central Asia (Indonesia)coreOne of three largest private non-life insurance companies in Indonesia with annual premium income of over Rupiah 1,490 billion (Php 7.5 billion). Has track record of good operating performance. Part of Asian Insurance International Group.
- Bangkok Bank PCL (Thailand)coreLargest commercial bank in Thailand holding significant shares in Asia Insurance (Philippines) Corporation. Provides banking partnership and financial support.
- BDO Unibank Inc.majorBank partner providing insurance product distribution through BDO branch network
- Bank of the Philippine Islands (BPI)majorBank partner distributing insurance products through BPI branch network
- Metropolitan Bank and Trust Company (Metrobank)majorBank partner distributing insurance products through Metrobank branch network
- RCBCmajorBank partner distributing insurance products through RCBC branch network
- Toyota Financial Services Philippines CorporationmajorFinancial institution partner specializing in automotive financing insurance distribution
- Asia Insurance (Cambodia) Plc.coreSister company under Asia Insurance Group operating in Cambodia. N 5, Street 13, next to Central Post and Telecommunication of Phnom Penh, Kingdom of Cambodia.
- Asia Insurance Co., Ltd - Macau BranchcoreRegional branch of Asia Insurance Group serving Macau market at Avenido da Praia Grande, No. 762, Edificio China Plaza
Scale indicators6 records
Recent moves8 records
Expansion highlights4 records
Asia Insurance competitors and assessment
Company assessmentDirect peers
- Prudential Guarantee and Assurance, Inc. Philippine non-life insurer with multi-line coverage including fire, motor, marine, casualty, and surety. Comparable product breadth and Philippine market focus.
- Cocolife: Filipino cooperative insurance provider offering non-life and life products including fire, motor, marine, and casualty coverage. Comparable multi-line non-life offerings in the Philippine market.
- Charter Ping An Insurance Corporation: Major Philippine non-life insurer with broad coverage including motor, fire, marine, surety, and engineering lines. Comparable diversified non-life product portfolio serving individual and corporate clients.
- Federal Phoenix Assurance Co., Inc. Philippine non-life insurance company offering fire, motor, marine, casualty, and surety products. Comparable multi-line non-life carrier competing in the same Philippine market.
- FPG Insurance Co., Inc. Philippine non-life insurance company offering fire, motor, marine, casualty, and surety products to individuals and businesses. Directly comparable multi-line non-life model.
- Pioneer Insurance & Surety Corporation: Established Philippine non-life insurer offering fire, motor, marine, casualty, surety, and engineering products. Comparable six-line non-life portfolio and bancassurance distribution strategy.
- Malayan Insurance Co., Inc. One of the largest non-life insurance companies in the Philippines offering fire, motor, marine, casualty, surety, and engineering lines. Directly comparable multi-line non-life product portfolio and Philippine market focus.
- MAPFRE Insular Insurance Corporation: Philippine non-life insurer backed by international insurance group MAPFRE, offering motor, fire, marine, engineering, casualty, and surety products. Closely matched product mix and foreign-group backing model.
Broad incumbents
- AXA Philippines: International insurance group with general insurance operations in the Philippines, offering motor, property, marine, casualty, and engineering lines as part of a wider portfolio. Comparable product set but broader regional/global scope.
Regional players
- BDO Insurance: Insurance arm of BDO Unibank, one of AIPC's largest bank distribution partners, operating as a captive/bancassurance-driven general insurer. Comparable bancassurance-led distribution model in the Philippine market.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
Asia Insurance social profiles
Digital presenceAsia Insurance compliance and trust
Trust signalCompliance1 record
Asia Insurance financial estimates
Financial estimateRevenue estimate
Valuation estimate
Asia Insurance leadership team
Management profileNumber of profiles
Profiles13 records
Asia Insurance subsidiaries and ownership
Company hierarchySubsidiaries3 records
Asia Insurance funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Asia Insurance M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Asia Insurance
What does Asia Insurance do?
Asia Insurance (Philippines) Corporation sells non-life insurance products in the Philippines as part of the Asian Insurance International Group. Its portfolio covers Casualty Insurance (vehicle, liability, theft, workers' compensation), Fire Insurance (property damage), Motor Car Insurance, Surety Bond Insurance (three-party performance guarantees), Marine Insurance (cargo and vessel coverage), and Engineering Lines Insurance (machinery, plant, and equipment risks). Products are distributed to individuals, corporations, financial institutions, and government contractors through three Philippine offices, licensed agents/brokers, and partner banks.
Is Asia Insurance a public or private company?
Asia Insurance is a private company. It is classified as corporate owned and is currently operating.
When was Asia Insurance founded?
Asia Insurance was founded in 1946. It employs 11 to 50 people.
Where is Asia Insurance based?
Asia Insurance is headquartered in Binondo, Philippines, in the Asia region.
How does Asia Insurance make money?
Two revenue lines are on record. Non-Life Insurance Premiums are the primary driver. The others are insurance Processing Services.
Who are Asia Insurance's main competitors?
Direct peers on record are Prudential Guarantee and Assurance, Inc., Cocolife, Charter Ping An Insurance Corporation, Federal Phoenix Assurance Co., Inc., FPG Insurance Co., Inc., Pioneer Insurance & Surety Corporation, Malayan Insurance Co., Inc. and MAPFRE Insular Insurance Corporation. AXA Philippines is listed as a broad incumbent. BDO Insurance is listed as a regional player.
Does Asia Insurance have an API?
No public API is recorded for Asia Insurance.
What industry is Asia Insurance in?
Asia Insurance's product category is Non-Life Insurance. Its primary akta.pro industry code is FSAJADAD, Public Liability (Premises/Operations), with a secondary code of FSAJACAE, Commercial Property Insurance. Its NAICS code is 524126 and its SIC code is 6331.