Roseville Area Chamber of Commerce

What Roseville Area Chamber of Commerce does

The Roseville Area Chamber of Commerce is a nonprofit regional business membership organization founded in 1947 and headquartered in Roseville, California. It serves businesses, professionals, and civic stakeholders across the Placer County region through networking events, advocacy, and economic-development programming. The Chamber has earned the U.S. Chamber of Commerce 5-Star Accreditation for eight consecutive cycles, placing it among the top 1% of chambers nationwide, and operates within a 1-10 person staff structure. Its core service delivery is built around recurring in-person events, including the Mayors' Dinner, Lobster Fest, Good Morning Roseville (a monthly networking breakfast with 100+ attendees), Network in the Park (250+ attendees), and the Placer Valley Tourism stakeholder gathering (500+ attendees).

The Chamber does not operate a proprietary technology platform; member engagement and event programming are delivered through committees, print and digital publications, and direct outreach. In September 2024 it established the Placer Workforce Development Foundation as a 501(c)(3) subsidiary to expand into workforce and education programming, and it participates in regional development initiatives including the Placer One master-planned community.

Revenue is generated through a hybrid nonprofit model: membership dues paid by local businesses, event ticket and table sales, corporate sponsorships, and advertising across Chamber publications. Major sponsors span large healthcare systems (Dignity Health, Sutter Health, Kaiser Permanente), municipal government (City of Roseville), consumer-facing corporations with regional operations (Apple, Intel, Chevron, Bank of America), and industrial-services firms (Waste Management, Republic Services). In August 2025, the Chamber underwent a leadership transition, appointing former broadcast journalist Ananda Rochita as President and CEO.

Name

Roseville Area Chamber of Commerce

Legal name

Roseville Area Chamber of Commerce

Website

https://rosevillechamber.com

Company type

Private

Founded year

1947

Operating status

Operating

Headcount range

1–10 employees

Short description

The Roseville Area Chamber of Commerce is a 1947-founded nonprofit regional business organization serving Placer County, California. It supports members through networking events, advocacy, and economic-development programming, and operates a 501(c)(3) workforce foundation subsidiary.

Ownership category

akta.pro rank

Product category

Chamber of Commerce / Business Association Services

NAICS

Civic and Social Organizations (8134), Convention and Trade Show Organizers (561920)

SIC

Services-Membership Organizations (8600)

akta.pro primary industry

Marketplace & Commerce Communities (BPAMABAO)

Keywords

• Business networking services
• Chamber of commerce
• Business advocacy services
• Workforce development programs
• Professional development events

Headquarters

HQ city

Roseville

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Membership Dues: Annual membership fees paid by businesses to join the Chamber and access networking events, advocacy services, and member benefits including discounts, ribbon cuttings, and business directory listings.
2. Event Revenue: Ticket sales, sponsorships, and vendor fees from signature events including Placer Valley (regional business summit), SPLASH! (annual celebration with restaurants, wineries, breweries), Installation Dinner, and regular networking events.
3. Sponsorships: Presidential Circle and tiered sponsorships (Platinum, Titanium, Silver, Bronze) providing visibility and access to Chamber events and programs. Sponsors include major employers like City of Roseville, Dignity Health, Sutter Health, Kaiser Permanente.
4. Advertising: Advertising opportunities in Chamber communications including Commerce Insight Magazine and digital channels. Member-to-member discounts program.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels8 records

Core offering

The Roseville Area Chamber of Commerce is a membership-based nonprofit organization that provides business networking events, professional development programs, business advocacy, workforce development, and member benefits to businesses in the Roseville and South Placer County region of California. Core offerings include signature events (Placer Valley business summit, SPLASH! celebration, Installation Dinner), peer advisory groups (EDG), leadership programs (Leadership Roseville, Ignite Young Professionals), and member services such as ribbon cuttings, business directory listings, and the SizeUp business intelligence tool. Revenue is generated through annual membership dues, event sponsorships at multiple tiers, ticket sales, and advertising in Commerce Insight Magazine.

Product overview

The Roseville Area Chamber of Commerce operates as a membership-based organization offering a portfolio of programs, events, and member services rather than a unified technology product. The core offerings include networking programs (Coffee Passport, EDG, Ignite Young Professionals), signature events (Roseville SPLASH!, Placer Valley summit, Installation Dinner), professional development (Leadership Roseville, Business Bootcamp), workforce development initiatives (TPM), advocacy services, and member benefits (Affinity Programs, Ribbon Cuttings, Conference Rooms). The Chamber serves as a catalyst for business community connection and economic development in the South Placer Region.

Differentiator

Problem solved

Functional benefit

Brands

• Leadership Roseville: Premier program designed to develop and connect emerging and established leaders passionate about making a difference in the community.
• Ignite Young Professionals
• Placer Valley
• SPLASH!

Products and services

• Coffee Passport
• SizeUp Business Intelligence Tool A business intelligence tool that helps members analyze their business performance against industry benchmarks, available as a member benefit.
• Affinity Programs Discount and benefit programs exclusive to chamber members through partner providers.
• EDG (Entrepreneur Development Group) A facilitated Peer Advisory Group that brings chamber members together to mastermind on business goals, offering instant feedback, new ideas, collaboration, and business growth opportunities.
• Non-Profit Roundtable A quarterly forum bringing together Chamber Members in the nonprofit sector to share experiences, challenges, solutions, and referrals.
• Leadership Roseville A premier program designed to develop and connect emerging and established leaders who are passionate about making a difference in the community through immersive experiences and behind-the-scenes access.
• Conference Rooms & Co-Working Spaces Meeting and workspace facilities available to chamber members for business events and gatherings.
• Workforce Development (Talent Pipeline Management) The Talent Pipeline Management initiative that strengthens partnerships with community colleges to align training with business needs.
• Roseville SPLASH! Roseville's biggest party of the year featuring live music, dancing, and all-you-can-eat-and-drink from local restaurants, wineries, and breweries.
• Placer Valley Regional Business Summit
• Installation Dinner
• Ignite Young Professionals
• Chamber Luncheons & Breakfasts Networking Events
• Commerce Insight Magazine
• Chamber Annual Membership

Quantifiable outcome

• Top 1% of chambers nationwide (5-star accreditation)
• +2 more outcomes

Named customers8 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

15 partnerships are on record, tiered core and major.

• City of RosevillecoreStrategic or Co-development PartnerThe Chamber works closely with the City of Roseville on economic development, advocacy, and signature events like the State of the City. The City serves as a Platinum sponsor and partner in business development initiatives.
• Sierra CollegecoreStrategic or Co-development PartnerPartnership on workforce development initiatives including the Talent Pipeline Management (TPM) program, Advanced Manufacturing Career Forum with Sacramento Valley Manufacturing Alliance, and Leadership Roseville program collaboration.
• Kaiser PermanentecoreGTM or Marketing PartnerMajor sponsor and board member; served as presenting sponsor for events; CEO served as 2023 Chamber President; provides healthcare industry perspective and support.
• Dignity HealthmajorGTM or Marketing PartnerPlatinum sponsor of Chamber events; healthcare partner providing support for Chamber programming and regional business events.
• Sutter HealthmajorGTM or Marketing PartnerSutter Roseville Medical Center expansion discussed at Placer Valley events; CEO Warner Thomas served as keynote speaker at Placer Valley 2023.
• County of PlacercoreStrategic or Co-development PartnerPresenting sponsor of Placer Valley regional summit; partnership on economic development initiatives including Placer One master-planned community.
• Roseville Venture LabmajorStrategic or Co-development PartnerExclusive membership benefit partnership offering Chamber members 50% off space rental; located at 316 Vernon Street, Downtown Roseville; provides meeting and event space for members.
• Union Pacific RailroadmajorGTM or Marketing PartnerSilver sponsor; Board President-Elect Adrian Guerrero serves as Assistant Vice President; contributes to regional economic development discussions.
• Sacramento State (CSU Sacramento)majorStrategic or Co-development PartnerPartnership through Placer One project including The Sacramento State Placer Center; collaboration with Sierra College for regional campus development.
• Westfield Galleria at RosevillemajorGTM or Marketing PartnerSilver sponsor; venue partner for UCAN State Legislative Forum at Cinemark within Galleria.
• United Chamber Advocacy Network (UCAN)coreStrategic or Co-development PartnerChamber is member of UCAN coalition advocating on state legislative issues; participates in annual State Legislative Forum; coalition letter-signing on key business issues.
• Placer County Association of Realtors (PCAR)majorStrategic or Co-development PartnerJoint Economic Development & Government Affairs Meeting co-hosted quarterly with five regional chambers (Auburn, Lincoln, Loomis, Rocklin, Roseville).
• Neighboring Chambers (Lincoln, Auburn, Loomis, Rocklin)majorStrategic or Co-development PartnerFive-chamber collaboration on Joint Economic Development & Government Affairs Meetings; joint event hosting including Folsom Chamber mixer.
• Roseville Venture LabmajorGTM or Marketing PartnerExclusive partnership providing Chamber members 50% discount on venue rental for meetings, mixers, and events. Seats up to 50 people, standing capacity 100. Standard pricing Full Day (8 hours): $600; Chamber Members pay $300.
• @the GroundsmajorGTM or Marketing PartnerHost sponsor for Placer Valley event at Roebbelen Center; venue partner for Talent Connect regional workforce event.

Scale indicators8 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Rocklin Area Chamber of Commerce: A neighboring South Placer chamber that co-hosts joint economic development meetings and mixers with Roseville; a direct peer offering similar membership, networking, and advocacy services in an adjacent geography.
• Auburn Chamber of Commerce: A Placer County chamber collaborating with Roseville on five-chamber Economic Development & Government Affairs meetings; directly comparable as a small-city chamber serving local business and advocacy needs.
• Folsom Chamber of Commerce: A South Placer / Sacramento-region chamber that partners with Roseville on joint mixers and advocacy; comparable as a peer chamber offering networking, signature events, and economic development support to local businesses.
• Lincoln Area Chamber of Commerce: A peer chamber in Placer County participating in joint Economic Development & Government Affairs meetings with Roseville; comparable in scale and service mix as a small-city chamber serving a similar South Placer business base.
• Loomis Chamber of Commerce: A South Placer chamber participating in joint chamber initiatives with Roseville; comparable in mission and structure as a peer local chamber serving small-town businesses.

Broad incumbents

• Greater San Fernando Valley Chamber of Commerce: A regional California chamber with a comparable portfolio of networking events, advocacy, and signature programming; relevant as a same-state peer showing how chambers scale regional programming and sponsorship tiers.
• San Jose Chamber of Commerce: A large metropolitan-area chamber providing networking, advocacy, and signature events to a much bigger business base; comparable as a scaled-up version of the Roseville model in a California tech hub.
• California Chamber of Commerce (CalChamber): The statewide chamber of California that provides advocacy, legislative tracking, and policy resources to member chambers and businesses; comparable as the higher-tier umbrella that Roseville engages with through UCAN and Capitol Summit advocacy work.
• U.S. Chamber of Commerce: The national federation that grants Roseville its 5-Star Accreditation and sets chamber operating standards; a structural peer as the apex of the chamber ecosystem in which Roseville operates.

Regional players

• Sacramento Metro Chamber of Commerce: The regional Chamber of Commerce serving Sacramento and the broader capital region, directly comparable to Roseville Area Chamber as a peer membership organization providing networking events, advocacy, and economic development services to local businesses.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/RosevilleChamber
• LinkedInlinkedin.com/company/roseville-chamber-of-commerce
• Instagraminstagram.com/rosevillechamber
• Xx.com/RosevilleChambr

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Roseville Area Chamber of Commerce