Humboldt
The Armstrong Company (formerly Humboldt Storage & Moving) is a third-generation, family-owned full-service moving and logistics provider operating across 34 U.S. markets, serving residential households, commercial clients, data center operators, and e-commerce businesses with integrated moving, warehousing, supply chain, and specialized IT relocation services.
- Company typePrivate
- Founded1957
- HeadquartersCanton, United States
- Headcount101–250
- GTM typeB2B and B2C
- OfferingServices
What Humboldt does
The Armstrong Company (formerly Humboldt Storage & Moving in the Boston market) is a third-generation, family-owned full-service moving and logistics provider headquartered in Memphis, Tennessee, founded in 1957 by brothers-in-law Jim Watson and Clyde Springer. The company operates across 34 U.S. markets through 31 owned locations and the United Van Lines agency network—where Armstrong is United Van Lines' largest U.S. hauler—and serves residential households, commercial/corporate clients, data center operators, and e-commerce/retail customers with an integrated moving, warehousing, and supply chain platform. Workforce stands at 1,400+ employees with 400+ drivers, and infrastructure includes 5M+ sq. ft. of warehouse and storage space across owned locations in Memphis, Boston, La Mirada, Mira Loma, Houston, and 30+ other markets.
The company's core products span residential moving (local, long-distance, international, auto transport, senior relocation, disaster recovery, art and collectibles), commercial moving (office, facility and laboratory moving, IT disconnect/reconnect, FF&E installation, decommissioning), supply chain solutions (distribution, inventory management, pick-pack-ship, cross-docking, first and final mile delivery, freight forwarding), data center logistics (GPS-tracked monitored transport, climate-controlled storage, pre-site surveys, sequenced material flow, chain-of-custody controls), and e-commerce fulfillment (extended through the 2026 acquisition of Imagine Fulfillment Services). The underlying technology stack centers on a Warehouse Management System with serialized asset tracking, barcode scanning, and client reporting, supplemented by ISO 9001:2015 compliance, Six Sigma Yellow Belt leadership, DOT certification (#077949), and Massachusetts Department of Public Utilities licensing (MDPU #5343).
Revenue is generated primarily through quote-based per-move and per-service pricing, with no standardized public pricing tiers. The go-to-market combines direct enterprise field sales through owned locations, channel partnerships via United Van Lines' agent network, and a phone/online quote-request mechanism that funnels customers into individualized proposals. Customer segments are horizontal, with two primary groups (residential households and commercial/corporate clients) supplemented by use-case-driven verticals in data center operators and e-commerce/retail. The company has reported 68 consecutive years of profitability and an average employee tenure of 8 years—double the national average—signaling durable operational discipline and customer retention.
Humboldt firmographics
Firmographics- Name
- Humboldt
- Legal name
- The Armstrong Company
- Website
- https://humboldt.com
- Company type
- Private
- Founded year
- 1957
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- The Armstrong Company (formerly Humboldt Storage & Moving) is a third-generation, family-owned full-service moving and logistics provider operating across 34 U.S. markets, serving residential households, commercial clients, data center operators, and e-commerce businesses with integrated moving, warehousing, supply chain, and specialized IT relocation services.
- Ownership category
- akta.pro rank
Humboldt industry classification
Industry- Product category
- Moving and Logistics Services
- NAICS
- Used Household and Office Goods Moving (484210), Used Household and Office Goods Moving (48421), General Warehousing and Storage (493110), General Warehousing and Storage (49311)
- SIC
- Trucking & Courier Services (No Air) (4210), Public Warehousing & Storage (4220)
- akta.pro primary industry
- Commercial Full-Service Storage (HSAKAHAB)
- akta.pro secondary industries
- Interstate Small Moves & Partial Loads (Consolidated/Shared Truckload) (HSAKABAE), Building Materials & Oversized E-commerce (Residential) Delivery (TLAAAKAH), Retail Distribution Centers (Store Replenishment DCs) (TLALAEAA)
Keywords
Where Humboldt is headquartered
LocationHeadquarters
- HQ city
- Canton
- HQ country
- United States
- HQ region
- North America
Offices36 records
Markets served
Humboldt business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Supply Chain, Technology or R&D, Marketing or Sales
Revenue model
- Residential Moving Services: Full-service household moving including local, long-distance, international moving, employee relocation, senior relocation, auto transportation, storage in transit, art and collectibles moving. Revenue generated through per-move service fees, packing services, valuation coverage, and storage charges.
- Commercial Moving Services: Office, facility, and laboratory moving with IT disconnect/reconnect, furniture installation, decommissioning, and project management. Includes FF&E (Furniture, Fixtures & Equipment) installation and asset management services.
- Supply Chain and Logistics Services: Distribution, warehousing, inventory management, asset tagging, dock receiving, just-in-time deliveries, cross-docking, pick-pack-ship, first and final mile delivery, and freight forwarding services.
- Data Center Relocation Services: Specialized IT infrastructure relocation including high-security rack and server handling, crane services, sequenced delivery, on-site placement and installation support, battery/UPS/solar logistics, and e-waste certified destruction.
- Storage Services: Short-term and long-term storage including climate-controlled facilities, storage vaults, and temporary storage during moves. Includes storage-in-transit as part of full-service moving packages.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom Quote-Based Pricing |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels6 records
Humboldt product offering
Product offeringCore offering
The Armstrong Company (formerly Humboldt Storage & Moving) provides full-service residential and commercial moving, warehousing, storage, and supply chain/logistics solutions across 34 U.S. markets through 31 owned agency locations. Core offerings include household moves, office and facility relocations, data center logistics, e-commerce fulfillment, and 3PL distribution, with more than 5 million square feet of warehouse space and 400+ drivers.
Product overview
The Armstrong Company (formerly Humboldt Storage & Moving) is a global moving and supply chain services provider operating across 34 U.S. markets. The company offers a unified platform of residential moving, commercial moving, and supply chain solutions, supplemented by specialized services including Data Center Logistics Services, Fulfillment Services, and Construction Logistics Services. The core offering consists of full-service moving (residential and commercial) integrated with logistics capabilities including distribution, asset management, warehousing, and specialized IT infrastructure relocation services.
Differentiator
Problem solved
Functional benefit
Products and services
- Residential Moving Services Full-service household moving including local, long-distance, and international moves, senior and employee relocation, auto transportation, art and collectibles handling, small shipments, and disaster recovery moving and storage for individual homeowners, families, renters, and seniors.
- Commercial Moving Services Office, facility and laboratory moving, IT disconnect/reconnect, furniture fixtures and equipment (FF&E) installation, project management, and decommissioning services for businesses and corporate clients.
- Supply Chain Solutions Distribution, asset management, inventory management, pick-pack-and-ship, first and final mile delivery, cross-docking, trans-loading, and freight forwarding services for commercial clients.
- Data Center Logistics Services Specialized IT infrastructure relocation including pre-site surveys, path planning, sequenced material flow, just-in-time delivery alignment, GPS-tracked transport with chain-of-custody controls, on-site placement and installation support, battery/UPS/solar logistics, and e-waste certified destruction for data center operators.
- Fulfillment Services E-commerce fulfillment and third-party logistics (3PL) services including order management, kitting, assembly, packaging, labeling, and warehousing for retail and e-commerce companies.
- Construction Logistics Services Specialized logistics support for construction projects including build-site migration, deployment support, pre-fabrication space, kitting components off-site, and coordination across multi-vendor environments to reduce jobsite congestion.
- Climate-Controlled Storage Services Short-term and long-term storage including monitored temperature and humidity facilities, 24/7 security, storage-in-transit, high-end heirloom furniture storage, documents, photos, films, artifacts, sensitive digital/electronic items, and musical instruments.
Quantifiable outcome
- Move for Hunger partnership has delivered more than 16.6 million pounds of food to food banks across the country since 2009
- +3 more outcomes
Companies that use Humboldt
Customer profileNamed customers2 records
Segments4 records
Ideal customer profiles4 records
Humboldt technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Humboldt partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered core and minor.
- Imagine Fulfillment Services (IFS)coreArmstrong acquired the assets of Imagine Fulfillment Services, a leading provider of e-commerce fulfillment services. The acquisition included a 150,000-square-foot warehouse in La Mirada at 14647 Northam St., Armstrong's first facility in Los Angeles County, within 25 miles of the Ports of Los Angeles and Long Beach.
- MacDonald Moving ServicescoreArmstrong acquired MacDonald Moving Services, a Boston-based United Van Lines agency with family origins dating to 1918. MacDonald had been a United Van Lines agent since 1948. The acquisition enhanced Armstrong's service capacity in the New England region. MacDonald now operates as Armstrong Relocation Company, Massachusetts, LLC.
- United Van LinescoreArmstrong operates as a United Van Lines agent and is described as United Van Lines' largest U.S. hauler. The partnership provides Armstrong access to United Van Lines' global network for interstate and international moves, including DOT certification (#077949) and international freight forwarding capabilities.
- Move for HungerminorCharitable partnership where Armstrong provides customers opportunity to donate food when they move. Armstrong team members volunteer at community food drives. Since 2009, Move for Hunger has delivered more than 16.6 million pounds of food to food banks across the country.
- Food Bank of North AlabamaminorArmstrong-Huntsville partners with the Food Bank of North Alabama which supplies more than 8.9 million pounds of food per year to a network of more than 250 food pantries, shelters, and children's programs across North Alabama.
- Accent Moving, Storage & LogisticscoreArmstrong acquired Accent Moving, Storage & Logistics as part of its expansion strategy, adding to Armstrong's network of owned locations.
- Fry-Wagner Moving and StoragecoreArmstrong acquired a portion of Fry-Wagner Moving and Storage as part of its expansion strategy.
- BBF Global LogisticscoreBBF Global Logistics joined Armstrong Relocation & Companies, adding capabilities to Armstrong's network.
- Wexford Science & TechnologyminorArmstrong mentioned in context of supporting data center builds for partners like Wexford Science & Technology, which anchors innovation districts like Aggie Square Sacramento.
Scale indicators10 records
Recent moves8 records
Expansion highlights6 records
Humboldt competitors and assessment
Company assessmentEmerging players
- PODS Enterprises: Portable storage and moving container company competing in residential and small business moving segments. Differentiated business model with portable containers but overlaps with Armstrong's storage-in-transit and small-shipments offerings.
Direct peers
- Atlas Van Lines: Major competing van line with similar agent-based operating model, offering household goods moving, corporate relocation, and logistics services. Direct competitor for both residential customers and corporate relocation RFPs.
- North American Van Lines (SIRVA): Another SIRVA-owned van line competing with United/Allied/Atlas. Provides similar household goods moving and corporate relocation services through an agent network, with comparable international capabilities.
- Graebel Companies: Major direct competitor in commercial/corporate relocation and global mobility services. Comparable workforce mobility solutions including move management, FF&E installation, and specialized commercial moving services.
- Crown Worldwide Group: Privately-held global mobility company providing residential moving, corporate relocation, and logistics services. Comparable as a family-owned/privately-held mover competing for international and corporate relocation business.
- JK Moving Services: Large privately-held moving and logistics company offering residential, commercial, government, and IT/data center moving services. Directly comparable specialty IT relocation capabilities and federal/government contract work.
- Allied Van Lines (SIRVA): Sister van line to United Van Lines under SIRVA, offering residential and corporate moving services through an agent network model. Directly competes with Armstrong for corporate relocation contracts and consumer interstate moves.
Broad incumbents
- Iron Mountain Incorporated: Global information management and storage services company with significant data center and records storage operations. Comparable as a scaled storage/data services provider though operating in adjacent rather than directly competing moving segments.
- United Van Lines (SIRVA): SIRVA owns United Van Lines, the brand Armstrong operates as an agent for. Comparable as the parent network operator providing interstate van line services, international infrastructure, and brand standards that Armstrong leverages.
Regional players
- Corovan Moving & Storage: Commercial moving and logistics specialist operating primarily in the Western U.S. Comparable as a commercial-focused mover offering FF&E installation, IT moving, and warehousing - similar to Armstrong's commercial services segment.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
Humboldt social profiles
Digital presenceHumboldt compliance and trust
Trust signalCompliance2 records
Humboldt financial estimates
Financial estimateRevenue estimate
Valuation estimate
Humboldt leadership team
Management profileNumber of profiles
Profiles8 records
Humboldt subsidiaries and ownership
Company hierarchySubsidiaries5 records
Humboldt funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Humboldt M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Humboldt
What does Humboldt do?
The Armstrong Company (formerly Humboldt Storage & Moving) provides full-service residential and commercial moving, warehousing, storage, and supply chain/logistics solutions across 34 U.S. markets through 31 owned agency locations. Core offerings include household moves, office and facility relocations, data center logistics, e-commerce fulfillment, and 3PL distribution, with more than 5 million square feet of warehouse space and 400+ drivers.
Is Humboldt a public or private company?
Humboldt is a private company. It is classified as family owned and is currently operating.
When was Humboldt founded?
Humboldt was founded in 1957. It employs 101 to 250 people.
Where is Humboldt based?
Humboldt is headquartered in Canton, United States, in the North America region.
How does Humboldt make money?
Five revenue lines are on record. Residential Moving Services are the primary driver. The others are commercial Moving Services, supply Chain and Logistics Services, data Center Relocation Services and storage Services.
Who are Humboldt's main competitors?
PODS Enterprises is listed as an emerging player. Direct peers are Atlas Van Lines, North American Van Lines (SIRVA), Graebel Companies, Crown Worldwide Group, JK Moving Services and Allied Van Lines (SIRVA). Broad incumbents are Iron Mountain Incorporated and United Van Lines (SIRVA). Corovan Moving & Storage is listed as a regional player.
Does Humboldt have an API?
No public API is recorded for Humboldt.
What industry is Humboldt in?
Humboldt's product category is Moving and Logistics Services. Its primary akta.pro industry code is HSAKAHAB, Commercial Full-Service Storage, with a secondary code of HSAKABAE, Interstate Small Moves & Partial Loads (Consolidated/Shared Truckload). Its NAICS code is 484210 and its SIC code is 4210.