E-Team

What E-Team does

E-Team, legally e-team Veranstaltungsorganisation GmbH, is a German full-service event management agency founded in 1999 and headquartered in Kiel, with regional offices in Munich and Dresden. The firm plans and executes business events (conferences, product presentations, roadshows, company meetings), online events (digital event portals, platform management, streaming), experiential events (galas, company celebrations, incentive programs), public events, trade show presence (booth design and on-site execution), and participant management. Media design services — graphics, web design, and programming — are delivered through its elbworx media design sub-brand based in Dresden. The company operates without a proprietary technology platform, relying on third-party tools for digital event delivery and standard industry software for planning and execution.

The business serves predominantly large enterprise clients, holding preferred-vendor or exclusive agency status with Microsoft Deutschland (since 1999), E.ON (since 2010, extended 2014), comdirect bank (exclusive since 2013), MAN Truck & Bus (since 2011), and KÜS (since 2000), among others. The customer base spans technology, energy, automotive, household appliances, financial services, telecommunications, and industrial sectors. E-Team is privately held by founders/shareholders Wulf-Markus Ackermann and Björn Klotz, with Klotz serving as sole managing director; there is no disclosed institutional or external capital backing.

Revenue is generated through project-based pricing negotiated per event engagement, typically under multi-year preferred-vendor or retainer arrangements. The most recent disclosed revenue is EUR 9.5 million for financial year 2019. Geographic reach is primarily DACH (Germany, Austria, Switzerland) with documented project delivery extending to the Netherlands, Czech Republic, Spain, and the United States. The firm is recognized as 'Corporate Event of the Year 2016' by the City of Prague and has produced flagship events with attendance exceeding 5,000 participants.

Name

E-Team

Legal name

e-team Veranstaltungsorganisation GmbH

Website

https://event-team.com

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

11–50 employees

Short description

E-Team is a German full-service event management agency founded in 1999, serving large enterprise clients across business events, digital events, trade shows, and experiential programs. Operating from Kiel, Munich, and Dresden, it holds preferred-vendor status with Microsoft, E.ON, and other major corporations.

Ownership category

akta.pro rank

Product category

Event Management Services

NAICS

Convention and Trade Show Organizers (561920)

SIC

Services-Advertising Agencies (7311)

akta.pro primary industry

Full-Service Event Planning & Production (HSACAAAA)

akta.pro secondary industries

Corporate Conferences & Sales Kickoffs (MPAGAGAC), Conferences & Conventions Operations Services (Registration, AV, Logistics) (MPAGAGAM), Sponsorship, Exhibitor & Partnership Management Services (THAHACAK)

Keywords

• Corporate event management
• Trade show services
• Digital event production
• Event agency services
• Conference and roadshow management

Headquarters

HQ city

Munich

HQ country

Germany

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Professional Event Services: E-Team generates revenue through providing comprehensive event management services to enterprise clients. Services include Business Events (conferences, product presentations, roadshows, company events), Online Events (digital events, consultation, concept development, event portals, platform management, streaming), Experience Events (galas, company celebrations, incentives), Public Events, Trade Show Presence, Participant Management, and Media Design. Revenue is project-based, typically contracted per event or annual retainer arrangements.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

E-Team is a full-service event management agency that plans and executes corporate events, digital events, trade show booths, roadshows, conferences, galas, and participant management programs for large enterprise clients. Core deliverables span creative concept development, production, on-site execution, and post-event servicing, with in-house media design delivered through the elbworx sub-brand.

Product overview

E-Team Veranstaltungsorganisation GmbH is an event management agency offering a comprehensive portfolio of event services. The core offerings include Business Events (conferences, product presentations, roadshows, company events), Online Events (digital events, consulting, concept development, event portals, platform management, streaming), Erlebnis Events (galas, company celebrations, incentives), Public Events, Trade Show Presence (booth design, trade show support), and Attendee Management. Media Design services are delivered through the company's subsidiary brand elbworx, which provides graphics design, web design and programming, and media concepts. The company operates from three German locations: Munich, Kiel, and Dresden.

Differentiator

Problem solved

Functional benefit

Products and services

• Business Events Planning and execution of business-focused events including conferences, product presentations, roadshows, and company meetings for large enterprise clients.
• Online Events / Digital Events Digital event solutions including consulting, concept development, event portals, platform management, and streaming services for enterprise audiences.
• Erlebnis Events (Experience Events) Experience-focused events including galas, company celebrations, and incentive programs for enterprise clients.
• Public Events Public events and public viewing arrangements for large audiences, organized on behalf of enterprise clients.
• Trade Show Presence (Messepräsenz) Trade show booth design, exhibition parties, and trade show support services for enterprise clients exhibiting at major industry exhibitions.
• Participant Management (Teilnehmermanagement) Attendee care and registration services with guest management capabilities, including customized workflows and hotline support for enterprise events.
• Media Design (elbworx) Graphics design, web design and programming, and media concepts delivered through the company's own elbworx media design agency brand, supporting event-related creative and digital execution.

Quantifiable outcome

• Managed Deutsche Partnerkonferenz with over 2,500 participants and 100+ sessions
• +2 more outcomes

Named customers19 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators8 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Jack Morton Worldwide: Global brand experience agency producing events, exhibitions, and conferences for enterprise clients (part of IPG). Comparable to E-Team in delivering corporate conferences, product launches, and trade show presence, though at significantly larger scale and global footprint.
• Messe Frankfurt: Germany-headquartered global trade fair and event organizer with its own venue portfolio. Comparable to E-Team's trade show presence and event services in the German and European market, though Messe Frankfurt is also a venue operator, unlike E-Team.
• George P. Johnson Experience Marketing: Large experience marketing agency specializing in corporate events, trade shows, and conferences for technology and B2B clients. Comparable to E-Team's enterprise conference and trade show work, particularly for tech clients like Microsoft.
• MCI Group: Global meetings, events, and association management company headquartered in Switzerland. Directly comparable as a full-service B2B event and association conference organizer serving enterprise clients across multiple verticals, but operating at much larger global scale than E-Team.

Regional players

• Koelnmesse: Leading German trade fair organizer in Cologne hosting events like gamescom and DMEXCO, which is a venue for several of E-Team's client engagements (Commanders Act, Microsoft Advertising). Direct regional peer in trade show operations.
• Messe München (Messe München GmbH): Major German trade fair organizer headquartered in Munich, running exhibitions like BAU and IFAT. Relevant regional peer given E-Team's Munich regional HQ and trade show presence services for clients such as KÜS and Microsoft Advertising.

Direct peers

• eventlab GmbH: German full-service event agency offering corporate events, conferences, and live communications for enterprise clients. Closely comparable in size, geography (DACH), and service mix to E-Team's business events and digital events offerings.
• Jager Group (Jager und Jager): German event and trade show agency offering booth design, corporate events, and conference services for enterprise clients. Direct DACH peer competing for the same Microsoft, automotive, and energy corporate event mandates.
• mondayrock GmbH: German agency focused on events, trade shows, and brand experiences for corporate clients. Direct peer given overlap in trade show presence, corporate conferences, and experiential event services for German enterprise accounts.
• Marbet (Blacklime): German full-service agency for live, hybrid, and digital events, including trade show and congress services. Direct competitor to E-Team with comparable DACH enterprise client base and similar digital event portfolio.

Market position

Strengths1 record

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about E-Team