What Community Link Capital Region does

Community Link Capital Region is a Sacramento, California-based nonprofit founded in 1998 (originally as Community Services Planning Council) that operates two interconnected service platforms: 2-1-1 Sacramento and HandsOn Superior California. 2-1-1 Sacramento runs a 24/7 telephone and online information-and-referral call center connecting callers to a curated database of more than 1,600 community programs and services spanning utility assistance, housing, food, elder care, crisis, and disaster information, with support in 150+ languages. HandsOn Superior California functions as the region's full-service volunteer action center, operating the Hands On Connect online volunteer-matching database that links individuals and groups to 300+ local nonprofits for one-time, ongoing, and skills-based opportunities, and matching 16,500+ volunteers annually.

The underlying technology stack is a relational information-and-referral platform — a call center system with QA and follow-up workflows, a web-based searchable directory (211sacramento.org), the Hands On Connect volunteer platform (handsonsacto.org), and ZIP-code-level Social Indicator Data covering all 53 Sacramento County ZIP codes — supplemented by mapping, data analysis, and reporting services. The organization also serves as the county-designated coordinator of disaster volunteer response through the Emergency Volunteer Center and VOAD, and provides fee-for-service event management, corporate volunteer program consultation (Business Works), and a Corporate Volunteer Council membership program.

The business model is a hybrid nonprofit revenue structure. Core services to individuals are provided free of charge and funded through foundation grants (The California Endowment, Sierra Health Foundation), corporate sponsorships across Platinum/Gold/Silver/Bronze tiers (Kaiser Permanente, Sutter Health, Bank of America, Bank of the West, Western Health Advantage, 3-D Datacom, Sutter Medical Center), government contracts (County of Sacramento, Sacramento County Mental Health Services, Sacramento County Office of Emergency Services, Area 4 Agency on Aging), individual donations allocated by program, $250 annual Corporate Volunteer Council memberships, and fee-for-service corporate event management. The organization is a member of the Goodwill Family of Nonprofits and is operationally governed by its Board of Directors and a small management team.

Name

Community Link Capital Region

Legal name

Community Link Capital Region

Website

https://communitylinkcr.org

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

11–50 employees

Short description

Community Link Capital Region is a Sacramento-based nonprofit operating 2-1-1 Sacramento (24/7 information and referral to 1,600+ community programs) and HandsOn Superior California (volunteer matching to 300+ nonprofits), funded by foundation grants, government contracts, corporate sponsorships, and donations, and designated by Sacramento County for disaster volunteer coordination.

Ownership category

akta.pro rank

Product category

Social Services

NAICS

Civic and Social Organizations (81341), Emergency and Other Relief Services (62423), Social Advocacy Organizations (8133)

SIC

Services-Social Services (8300), Services-Membership Organizations (8600)

akta.pro primary industry

Community Centers & Neighborhood Support Services (BPAGAEAL)

akta.pro secondary industries

Disaster Relief & Humanitarian Aid Volunteering (EDAIAGAF), Youth Leadership, Civic Education & Service-Learning Nonprofits (BPAGADAI), Local & Neighborhood Communities (BPAMABAG)

Keywords

• Community information referral
• Volunteer matching services
• Social service coordination
• Disaster volunteer coordination
• Community resource database

Headquarters

HQ city

Causeway Bay

HQ country

Hong Kong SAR China

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure, Supply Chain

Revenue model

1. Foundation and Corporate Grants/Sponsorships: Funding from private foundations (The California Endowment, Sierra Health Foundation) and corporate sponsors (Kaiser Permanente, Sutter Health) at various sponsorship levels (Platinum, Gold, Silver, Bronze).
2. Government Contracts: Contracts and funding from government entities including County of Sacramento, Sacramento County Mental Health Services, Sacramento County Office of Emergency Services, and Area 4 Agency on Aging.
3. Corporate Volunteer Council Membership: Annual membership dues of $250 per company for Corporate Volunteer Council, providing networking and resources for employee volunteer programs.
4. Individual Donations: Accepts donations from individuals allocated to specific programs (211 Sacramento, HandsOn Sacramento, Project Birthday) or general operations.
5. Fee-for-Service (Event Management): Provides volunteer event management services to businesses and organizations, including recruitment, training and supervision of volunteers for community events.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels7 records

Core offering

Community Link Capital Region operates 2-1-1 Sacramento, a 24/7 multilingual information and referral service connecting callers to a database of 1,600+ community programs and services, and HandsOn Superior California, a volunteer action center that matches 16,500+ volunteers annually with 300+ Sacramento-area nonprofits through the Hands On Connect online platform. The organization also provides customized community directories, ZIP code-level social indicator data, corporate volunteer programs (Business Works and the Corporate Volunteer Council), large-scale event management, volunteer training, and disaster volunteer coordination designated by Sacramento County.

Product overview

Community Link Capital Region operates a platform of interconnected community services organized under two primary programs: 2-1-1 Sacramento and HandsOn Superior California. 2-1-1 Sacramento provides 24/7 telephone and online information and referral services through a database of over 1,600 programs, including disaster and emergency coordination. HandsOn Superior California mobilizes volunteers through an online matching system (Hands On Connect) connecting individuals to 300+ nonprofits, and offers corporate programs (Business Works, Corporate Volunteer Council), disaster volunteer coordination, event management, and training services. Additional offerings include customized community directories, social indicator data by ZIP code, community profiling, mapping services, and data analysis/reporting. The organization also provides information resource services and facilitates community organizing and advocacy.

Differentiator

Problem solved

Functional benefit

Brands

• 2-1-1 Sacramento: 24/7 information and referral service connecting people with community resources, utility assistance, housing, food, elder care, crisis services, and disaster information.
• HandsOn Superior California
• Corporate Volunteer Council
• Volunteer Connections

Products and services

• 2-1-1 Sacramento 24/7 telephone and online information and referral service connecting callers to a database of over 1,600 community programs and services including utility assistance, housing, food, elder care, crisis services, and disaster information. Available in 150+ languages and for hearing-impaired callers via TTY. Free and confidential.
• 2-1-1 Service Center Call center operations providing one-stop connection to local services with trained information and referral specialists. Handles over 131,000 callers annually and offers customized service center functions for media campaigns and programs. Includes quality assurance follow-up with callers.
• Online Resources Directory Web-based searchable database of community services accessible at 211sacramento.org, allowing users to search by program, agency name, ZIP Code, and category. Available 24/7 without phone call.
• Customized Directories Customized contact lists and directories created from the 2-1-1 database for agencies, including language resource guides, senior resources guides, county resource guides, and teen pocket guides.
• HandsOn Superior California A comprehensive volunteer action center mobilizing individuals and businesses through volunteer service to address critical community issues including youth support, poverty alleviation, and environmental improvement. Matches 16,500+ volunteers annually with service projects.
• Volunteer Connections (Hands On Connect) Online volunteer-matching database connecting individuals to over 300 Sacramento Region nonprofits for one-time, ongoing, and skills-based volunteer opportunities searchable by location, impact area, and time commitment.
• Business Works Corporate volunteer program providing consultation, marketing, and custom volunteer project development for businesses in partnership with non-profit organizations.
• Corporate Volunteer Council (CVC) Regional coalition of companies promoting employee volunteerism with monthly networking meetings, learning opportunities, and community need forums. Annual membership is $250 per company and includes networking, learning resources, membership roster, consultation and assessment services, and recognition as a catalyst for the Serve America Act.
• Volunteers in Disaster Emergency volunteer coordination designated by Sacramento County, managing the Emergency Volunteer Corps and coordinating the regional Voluntary Organizations Active in Disasters (VOAD).
• High Impact Volunteer Training and Management Resources and training to help organizations develop strong volunteer recruitment and management systems and create meaningful volunteer experiences.
• Event Management Large-scale volunteer event coordination including recruitment, training, and supervision for community events ranging from small projects to events requiring 500-700+ volunteers. Used by corporations including Accenture, Deloitte, Home Depot, Kaiser Permanente, Sutter Health, SAFE Credit Union, and the City of Sacramento Parks and Recreation.
• Managed Projects Volunteer opportunities created, supported, and managed by Hands On Sacramento at non-profit agencies, led by trained Project Leaders on a regular recurring basis.
• Social Indicator Data ZIP Code database with profiles for 53 Sacramento County ZIP Codes including demographics, vital statistics, licensed child care locations, unemployment data, and 2-1-1 call data, enabling customized reports on community needs over time.
• Community Profile Community data and profiles for planning and research purposes.
• Data Analysis & Reporting Analysis and reporting services for community data.
• Mapping Services Geographic mapping services for community data visualization.
• Collaborative Solutions Community-based research, planning, and advocacy services aimed at improving health, social, and economic conditions through coalition building and public policy engagement.

Quantifiable outcome

• 131,000+ callers helped annually find needed services
• +3 more outcomes

Named customers8 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Eight partnerships are on record, tiered core, moderate and minor.

• Sacramento County Office of Emergency ServicescoreStrategic or Co-development PartnerPlatinum Level Leadership Circle Sponsor and key government partner. Designates HandsOn Sacramento to manage and coordinate volunteer response during disasters and emergencies through the Emergency Volunteer Center.
• HandsOn NetworkcoreStrategic or Co-development PartnerBronze Level Leadership Circle Sponsor and national affiliate. Part of the leading volunteer and community service organization in the United States with 250+ Hands On Action centers worldwide. Provides access to national resources, best practices, and disaster volunteering frameworks.
• National Neighborhood Indicators Partnership (NNIP)moderateStrategic or Co-development PartnerCollaborative effort with the Urban Institute to further development and use of neighborhood information systems in local policymaking and community building.
• Alliance of Information and Referral Systems (AIRS)moderateStrategic or Co-development PartnerProfessional membership association of more than 1,200 Information and Referral organizations. Develops standards for I&R services and provides accreditation and certification programs.
• California Alliance of Information and Referral Services (CAIRS)moderateStrategic or Co-development PartnerState affiliate of AIRS providing training and technical assistance to I&R programs in California. Primary leader in establishing 2-1-1 services in California.
• 2-1-1 CaliforniacoreStrategic or Co-development PartnerStatewide network of 2-1-1 providers working to assure high-quality 2-1-1 information and referral services around the clock (24/7). Coordinates statewide network including disaster response management.
• Sacramento Metro Chamber of CommerceminorStrategic or Co-development PartnerRegional economic development organization fostering regional prosperity. Serves as catalyst for Sacramento region's economic transformation.
• Points of Light FoundationmoderateStrategic or Co-development PartnerNational partner through HandsOn Network affiliation. Constitutes the leading volunteer and community service organization alongside Hands On Network.

Scale indicators7 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• 2-1-1 San Diego: Operates the same 2-1-1 information and referral model in the San Diego region, providing 24/7 multilingual call center access to community services. Directly comparable to 2-1-1 Sacramento, and notably the prior employer of Community Link's Director of Community Relations.
• 2-1-1 Los Angeles: Large California 2-1-1 provider delivering information and referral services across Los Angeles County. Operates the same FCC-reserved 2-1-1 dialing code and comparable database-driven community resource navigation model.
• 2-1-1 Orange County: California-based 2-1-1 I&R provider serving Orange County with telephone and online resource directories. Closely aligned service model, funding structure, and disaster coordination role within the same state 2-1-1 California network.
• HandsOn Bay Area: Northern California HandsOn Network affiliate mobilizing corporate and individual volunteers for community service projects. Directly analogous to HandsOn Superior California in mission, corporate volunteer programming, and event management services.

Regional players

• United Way California Capital Region: Regional United Way affiliate serving the Sacramento region with community fundraising, grantmaking, and volunteer mobilization. Operates in the same geography with overlapping funder, nonprofit, and volunteer relationships as Community Link Capital Region.

Emerging players

• findhelp (formerly Aunt Bertha): Digital social services network connecting people to community resources online across all U.S. ZIP codes. Represents a technology-led, scalable alternative to 2-1-1-style telephone I&R services that could pressure regional call-center models.
• VolunteerMatch (Points of Light): National online volunteer matching platform that competes with the HandsOn Connect database. Provides digital-first volunteer opportunity search at scale, representing both a competitor and a complementary channel for nonprofit volunteer recruitment.

Broad incumbents

• HandsOn Network (Points of Light): National umbrella organization for 250+ HandsOn action centers including Community Link's HandsOn Superior California. Sets national standards, provides disaster volunteering frameworks, and could be seen as both parent affiliate and broader incumbent in the volunteer engagement space.
• Goodwill Industries International: National nonprofit network focused on workforce development and community services. Community Link is a member of the Goodwill Family of Nonprofits, sharing hiring resources, indicating a direct institutional relationship and partial operational overlap.
• American Red Cross: National humanitarian organization coordinating disaster volunteer response and emergency services. Competes for disaster volunteer coordination funding and visibility, but operates at vastly greater scale across multiple program areas.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/commlinkcr
• Facebookfacebook.com/135044813276065
• LinkedInlinkedin.com/company/community-link-capital-region

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Subsidiaries4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Community Link Capital Region