Studio C3
- Company typePrivate
- Founded2004
- HeadquartersDenver, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
Studio C3 firmographics
Firmographics- Name
- Studio C3
- Legal name
- Moxi
- Website
- https://studioc3.com
- Company type
- Private
- Founded year
- 2004
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Studio C3 industry classification
Industry- Product category
- Video Production
- NAICS
- Motion Picture and Sound Recording Industries (512)
- SIC
- Services-Motion Picture & Video Tape Production (7812)
- akta.pro primary industry
- Content Studio & Creative Resourcing (In-house/Embedded Teams) (BPAFAIAJ)
- akta.pro secondary industry
- Content Production (Video, Design, Copy, Studio) (BPAFAAAF)
Keywords
Where Studio C3 is headquartered
LocationHeadquarters
- HQ city
- Denver
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Studio C3 business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Marketing or Sales, Operations, Technology or R&D
Revenue model
- Merchandise sales: One-time sales of branded apparel including beanies, snapback hats, t-shirts, and performance caps. Products are sold at fixed price points with no subscription component. Revenue is reinvested to produce original content.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Beanies - $20.50 |
| Unit Pricing | Pay-as-you-go | Snapback hats - $21.45 |
| Unit Pricing | Pay-as-you-go | Graffiti hats - $22.00 |
| Unit Pricing | Pay-as-you-go | adidas performance cap - $29.00 |
| Unit Pricing | Pay-as-you-go | Women's t-shirts - from $19.00 |
| Unit Pricing | Pay-as-you-go | Men's classic tee - from $11.50 |
| Unit Pricing | Pay-as-you-go | Men's classic tee - from $15.00 |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels1 record
Studio C3 product offering
Product offeringCore offering
Studio C3 is a Denver-based creative production studio (dba Made by Moxi / Moxi Studio) that produces original video and entertainment content and sells a small line of branded apparel and accessories — beanies, snapback hats, a graffiti hat, men's and women's t-shirts, and an adidas performance cap — directly to consumers through its own online storefront, with all merchandise proceeds reinvested into producing more original content. Products are made on demand after order placement to limit overproduction, and apparel incorporates recycled materials.
Product overview
Made by Moxi operates as a merchandise/ecommerce platform selling branded apparel and accessories, including ribbed knit beanies, snapback hats, performance caps, and men's and women's t-shirts. The product line consists of individual merchandise items sold through an on-demand production model where products are made after orders are placed to reduce overproduction.
Differentiator
Problem solved
Functional benefit
Products and services
- Moxi Ribbed Knit Beanie
Companies that use Studio C3
Customer profileSegments1 record
Ideal customer profiles1 record
Studio C3 technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Studio C3 partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered minor and core.
- Steve UrbanominorConstant collaborator in the extended Moxi creative family with skills and know-how to elevate client stories. Listed as part of the creative network alongside other collaborators.
- Portlight CreativeminorConstant collaborator in the extended Moxi creative family with skills and know-how to elevate client stories. Listed as part of the creative network.
- Brian ArtkaminorConstant collaborator in the extended Moxi creative family with skills and know-how to elevate client stories. Listed as part of the creative network.
- adidascoreMoxi sells adidas-branded performance caps featuring adidas logos and moisture-wicking technology. Products are made on demand and sourced as blank products with adidas branding. Licensed use of adidas brand and trade dress.
Recent moves6 records
Expansion highlights3 records
Studio C3 competitors and assessment
Company assessmentOthers
- Printful: On-demand print and manufacturing platform that enables made-to-order apparel without inventory. Directly comparable to the production backbone Moxi relies on for its DTC merch operation.
Direct peers
- Butchershop Creative: Small independent creative studio producing branded video and content for clients. Comparable as a similarly sized Denver-area creative production shop with overlapping video/film capabilities.
- Rooster Teeth: Creator-led entertainment studio historically built around original video content with a strong branded merchandise business. Structurally analogous to Moxi, though operating at much greater scale.
- Corridor Digital: Independent creator-led video production studio that produces original short-form and feature content while monetizing through branded merchandise and partnerships. Directly comparable to Moxi's studio-plus-merch model.
- Smosh (Mythical Entertainment): Creator-led entertainment studio producing original video content and selling branded apparel and accessories to fans. Comparable because it operates the same content-to-merchandise flywheel that Moxi describes.
- Dude Perfect: Entertainment creator group that produces original video content and sells branded merchandise directly to consumers. Closely mirrors Moxi's stated model of funding original content through merch sales.
Broad incumbents
- Allbirds: Sustainable consumer apparel brand using recycled and natural materials. Comparable on the eco-conscious materials positioning that anchors Moxi's merch differentiation.
- Supreme: Iconic streetwear brand built on scarcity, brand storytelling, and limited drops. Comparable as a benchmark for streetwear positioning that Moxi's merch aspires to.
- Patagonia: Established apparel brand built around recycled materials, environmental responsibility, and brand storytelling. Comparable on the sustainability and brand-narrative dimensions Moxi promotes.
- Cotopaxi: Larger sustainability-focused apparel brand using recycled materials and ethical production. Comparable on the merchandise and sustainability positioning that Moxi emphasizes.
Market position
Strengths3 records
Weaknesses3 records
Competitive moat2 records
Key risks5 records
Key highlights5 records
Customer concentration
Studio C3 social profiles
Digital presenceStudio C3 financial estimates
Financial estimateRevenue estimate
Valuation estimate
Studio C3 leadership team
Management profileNumber of profiles
Profiles1 record
Studio C3 funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Studio C3 M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Studio C3
What does Studio C3 do?
Studio C3 is a Denver-based creative production studio (dba Made by Moxi / Moxi Studio) that produces original video and entertainment content and sells a small line of branded apparel and accessories — beanies, snapback hats, a graffiti hat, men's and women's t-shirts, and an adidas performance cap — directly to consumers through its own online storefront, with all merchandise proceeds reinvested into producing more original content. Products are made on demand after order placement to limit overproduction, and apparel incorporates recycled materials.
Is Studio C3 a public or private company?
Studio C3 is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Studio C3 founded?
Studio C3 was founded in 2004. It employs 1 to 10 people.
Where is Studio C3 based?
Studio C3 is headquartered in Denver, United States, in the North America region.
How does Studio C3 make money?
One revenue line is on record: merchandise sales.
Who are Studio C3's main competitors?
Printful is listed as an others. Direct peers are Butchershop Creative, Rooster Teeth, Corridor Digital, Smosh (Mythical Entertainment) and Dude Perfect. Broad incumbents are Allbirds, Supreme, Patagonia and Cotopaxi.
Does Studio C3 have an API?
No public API is recorded for Studio C3.
What industry is Studio C3 in?
Studio C3's product category is Video Production. Its primary akta.pro industry code is BPAFAIAJ, Content Studio & Creative Resourcing (In-house/Embedded Teams), with a secondary code of BPAFAAAF, Content Production (Video, Design, Copy, Studio). Its NAICS code is 512 and its SIC code is 7812.