Alliance Ag Risk Management

What Alliance Ag Risk Management does

Alliance Ag Risk Management is a privately held LLC founded in 2009 and headquartered at 123 Jefferson St, Starkville, Mississippi. The firm delivers integrated agricultural risk management services to row crop farmers and cattle producers across the mid-south region, with a particular concentration in the Mississippi Delta and operating presence in Tennessee and Arkansas. Its core offering combines federally subsidized crop insurance products (Revenue Protection, Yield Protection, Catastrophic YP, Group Risk Income Protection, and Whole Farm Revenue Protection) with private supplementary coverages (hail, replant, weather insurance), livestock policies (LRP and PRF), and value-added advisory services spanning crop budgeting, crop mix planning, and crop marketing strategy.

The firm's technology backbone is the proprietary Alliance Advantage Technology (AAT) web platform, which enables producers to evaluate risk across single or multiple crops, farms, and counties by comparing best-case, average-case, and worst-case economic scenarios. This is complemented by the Bottom Line mobile application, available on Apple App Store and Google Play and built on AWS infrastructure by Techaffinity Consulting, which assists farms with selling crops at profitable positions relative to operating budgets, local basis, and real-time markets. A registered "Alliance Ag Risk Management LLC" trademark protects the brand identity.

Alliance operates on a commission-based revenue model derived primarily from selling and servicing federally subsidized crop insurance policies through USDA Risk Management Agency partnerships, supplemented by private insurance products, livestock insurance commissions, and risk management consulting fees. Distribution is sales-led and relationship-driven: Risk Management Specialists work face-to-face with farmers, supported by the DeLoach Insurance Services channel partnership in Greenwood, MS, content marketing on the company website and social channels (Facebook, Twitter), and the Bottom Line app as a digital touchpoint. The firm is founder-controlled under CEO Brian Montgomery, with no disclosed institutional investment, M&A, or recapitalization activity in the available record.

Name

Alliance Ag Risk Management

Legal name

Alliance Ag Risk Management LLC

Website

https://allianceagriskmanagement.com

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

1–10 employees

Short description

Alliance Ag Risk Management is a privately held Starkville, Mississippi-based firm founded in 2009 that provides crop insurance, livestock coverage, crop budgeting, marketing strategy, and proprietary planning technology (AAT platform and Bottom Line app) to row crop farmers and cattle producers across the mid-south Mississippi Delta region.

Ownership category

akta.pro rank

Product category

Agricultural Insurance

SIC

Agricultural Services (700)

akta.pro primary industry

Farm Risk Management & Insurance Advisory (AFACAJAD)

akta.pro secondary industries

Crop & Farm Property Insurance (FSAJACAK), Supply Chain, Marketing & Contracting Advisory (Grain/Livestock Marketing) (AFACAJAH)

Keywords

• Crop insurance services
• Agricultural risk management
• Livestock risk protection
• Farm planning software
• Crop marketing advisory

Headquarters

HQ city

Starkville

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Crop Insurance Policies: The company sells and services federally subsidized crop insurance policies including Revenue Protection (RP), Yield Protection (YP), Catastrophic YP (CAT), and Group Risk Income Protection (GRIP). Revenue is earned through insurance premiums and commissions from USDA Risk Management Agency partnerships.
2. Livestock Insurance Policies: Livestock Risk Protection (LRP) and Pasture, Rangeland, Forage (PRF) policies providing federally subsidized downside price protection for cattle producers.
3. Private Insurance Products: Hail and fire insurance, additional replant protection, and weather insurance sold as supplementary coverage to federal policies.
4. Risk Management Consulting: Advisory services including crop budgeting, crop mix planning, and marketing strategy development integrated with insurance coverage.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Alliance Ag Risk Management sells and services federally subsidized crop and livestock insurance policies (Revenue Protection, Yield Protection, CAT, GRIP, LRP, PRF, WFRP) and supplements them with private products (hail, replant, weather). It wraps coverage with agronomic advisory and proprietary planning technology — the Alliance Advantage Technology (AAT) web platform and the Bottom Line mobile app — to help producers evaluate risk, build budgets, and execute crop marketing strategies.

Product overview

Alliance Ag Risk Management offers a unified risk management platform built around Alliance Advantage Technology (AAT), complemented by the Bottom Line mobile app. The core portfolio includes federal crop insurance products (Revenue Protection, Yield Protection, Catastrophic YP, GRIP, and Whole Farm Revenue Protection), private insurance products (Hail, Replant, and Weather Insurance), cattle policies (LRP and PRF), and services (Crop Budgeting, Crop Marketing Technology, and Crop Mix Planning). The AAT platform serves as the central technology enabling side-by-side comparison of economic scenarios across multiple crops, farms, and counties.

Differentiator

Problem solved

Functional benefit

Brands

• Alliance Advantage Technology (AAT): Web-based software designed to provide clients with tools to develop risk management plans from vision to quantifiable economics, capable of analyzing single crop/county or entire farming enterprise across multiple crops, farms, counties and marketing strategies.
• Bottom Line App

Products and services

• Alliance Advantage Technology (AAT) Web-based farm planning software that enables producers to evaluate risk across single or multiple crops, farms, and counties by comparing three economic scenarios: best case, average case, and worst case.
• Bottom Line App Mobile application available on Apple App Store and Google Play that assists farms with selling crops at profitable positions relative to operating budgets, local basis, and real-time markets.
• Revenue Protection (RP) Federal crop insurance policy that protects producers from losses due to yield and marketing factors, providing a financial floor for the farm operation.
• Yield Protection (YP) Federal crop insurance policy that protects against yield losses due to naturally occurring perils, useful when crops are marketed through open-ended contracts.
• Catastrophic YP (CAT) Basic federal crop insurance covering 50% yield at 55% of projected price, with a $300 administrative fee per crop per county.
• Group Risk Income Protection (GRIP) County yield index-based federal policy that uses county yields rather than individual producer yields for revenue coverage.
• Hail Insurance Private policy that pays on small acres damaged at a purchased rate per acre for isolated hail damage not large enough to trigger a federal claim.
• Replant Insurance Private replant coverage that supplements base insurance policy payments for escalating replant costs.
• Weather Insurance Flexible private policy configurable to specific needs such as high temperature protection during corn pollination.
• Livestock Risk Protection (LRP) Federally subsidized downside price protection for cattle, offered as a flyer-based program through Alliance Ag Risk Management.
• Pasture, Rangeland, and Forage (PRF) Cattle policy providing coverage for forage production losses due to drought or other covered perils.
• Whole Farm Revenue Protection (WFRP) Federal policy that bridges the gap between MPCI revenue coverage and actual expected farm expenses using historical income data from 2010-2014 and intended planted crops.
• Crop Budgeting Service that helps producers develop and maintain farm budgets by analyzing input costs to determine crop costs and identify appropriate insurance and marketing strategies.
• Crop Mix Planning Strategic service that identifies optimal crops and locations using agronomic and risk management analysis within the AAT software.
• Crop Insurance Services Risk management service recommending appropriate federal crop insurance policies including coverage levels tailored to individual producer situations.
• Crop Marketing Technology Marketing strategy service that locks in profit and minimizes risk by leveraging decisions against crop insurance policies, guaranteeing minimum revenue regardless of market conditions.

Quantifiable outcome

• WFRP policy bridges gap between MPCI revenue coverage and actual expected farm expenses using high revenue years (2010-2014) as baseline.

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Two partnerships are on record, tiered core and minor.

• Southern Ag ConsultingcoreStrategic or Co-development PartnerPartnership between Alliance Ag Risk Management and Southern Ag Consulting based in Starkville, MS. SAC was already managing crop risk through insect and disease consulting. The two organizations combined under one roof to provide comprehensive risk management combining all aspects of risk a producer may face.
• DeLoach Insurance ServicesminorChannel Partner/ Reseller/ DistributorIndependent insurance agency in Greenwood, MS specializing in agriculture and crop products. Bubba DeLoach partnered with Alliance Ag in 2018, expanding his agency to include crop risk management solutions.

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Direct peers

• Hudson Crop Insurance: Crop insurance agency group writing MPCI, livestock, and hail coverage across multiple states; comparable in business model as a multi-state agent selling subsidized crop and livestock policies.
• ProAg (Global Ag Insurance Solutions): Approved crop insurance provider with a national agent network; competes with Alliance on federal crop policies and increasingly on risk-management and marketing services for growers.
• NAU Country Insurance Company: Large U.S. crop insurance provider and approved insurance company writing MPCI policies through a network of agents; directly comparable to Alliance as a federally subsidized crop insurance seller serving row-crop and livestock producers.
• Diversified Crop Insurance Services: Crop insurance agency group writing federal and private crop policies across multiple states; comparable in offering the same RP/YP/PRF/WFRP lineup that Alliance sells to Mid-South row-crop and livestock producers.
• Rain and Hail (Chubb Agricultural Insurance): Major multi-peril crop insurance carrier and agent network across the U.S., now part of Chubb; competes for the same federal crop insurance policies (RP, YP, GRIP, WFRP) that Alliance sells to Mid-South producers.
• ARMtech Insurance Services: Multi-state crop insurance provider and approved AIP selling federal crop and livestock policies; directly overlaps Alliance's RP/YP/WFRP/LRP/PRF product set and agent-based distribution.
• Farmers Mutual Hail Insurance Company of Iowa: Mutual crop insurer writing multi-peril crop, hail, and supplemental coverage nationwide; comparable to Alliance on the private hail/replant/weather insurance side and increasingly on federal crop products.

Broad incumbents

• Farm Credit Services of America: Large rural lender that also offers crop insurance through affiliated agencies across the Midwest and Plains; broader portfolio than Alliance but serves overlapping producers with bundled financial and risk-management products.

Emerging players

• Indigo Agriculture: Ag-tech platform offering agronomic insights, sustainability programs, and risk/financial products to growers; competes at the edges with Alliance's agronomic-plus-marketing-plus-insurance bundle via a tech-first model.
• Ag Resource Management (ARM): Specialty ag lender and crop insurance agency bundling credit, insurance, and marketing risk tools for U.S. producers; an emerging player pursuing a similar integrated risk-management wedge as Alliance, but with larger capital backing.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/alliance_ag
• Facebookfacebook.com/allianceag
• LinkedInlinkedin.com/company/risk-management-alliance-llc

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Alliance Ag Risk Management