What Flying Machine does

Flying Machine operates flyingmachine.com.au, a free informational content website that publishes practical guides about Australian domestic air cargo, freight logistics, and shipment planning. Founded in 2008 and based in South Perth, Western Australia, the site targets business shippers, procurement teams, operations managers, warehouse staff, importers/exporters, and project cargo planners who need plain-language guidance on routes between major Australian cities (Perth, Sydney, Melbourne, Brisbane, Adelaide, Darwin), chargeable weight calculation, cargo preparation, documentation compliance, service model selection, and regional/remote delivery. Content is written by Corey Bennett and organized into nine specialized guides covering topics such as urgent air cargo, domestic freight routes, air cargo costs, packing, documentation, airport-to-airport versus door-to-door service comparison, and regional/remote Australia freight. The site does not operate a proprietary technology platform, sell products or services directly, or maintain a paywall; all content is freely accessible.

The business model is content-led with an indirect advertising or referral monetization structure. The website's stated revenue model is advertising, and operational links to cargomaster.com.au — including a shared contact email ([email protected]) and social media accounts (@cargomasteraustralia on Facebook, @cargomasterau on Instagram) — suggest an affiliation with a commercial freight services entity, though no formal parent-subsidiary relationship or revenue-sharing arrangement is disclosed. The go-to-market motion relies on organic search optimization to capture top-of-funnel traffic from businesses researching air cargo options, supplemented by social media engagement. The company operates with 1-10 employees, has no disclosed funding rounds, no patents, no certifications, and no named partnerships, and its revenue figures are not publicly available. No API, software product, or mobile application is offered; the entire value proposition rests on the depth and practical usefulness of its editorial content library.

Name

Flying Machine

Legal name

Flying Machine (flyingmachine.com.au)

Website

https://flyingmachine.com.au

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

1–10 employees

Short description

Flying Machine operates a free informational website (flyingmachine.com.au) that publishes practical guides on Australian domestic air cargo, freight logistics, and shipment planning for business shippers, procurement teams, and operations managers across Australia.

Ownership category

akta.pro rank

Product category

Freight logistics content and information services

NAICS

Nonscheduled Chartered Freight Air Transportation (481212), Support Activities for Air Transportation (4881)

SIC

Arrangement Of Transportation Of Freight & Cargo (4731)

akta.pro primary industry

Oversized / Out-of-Gauge & Heavy-Lift Air Freight (Aircraft Constraints, Special Handling) (TLACAAAG)

akta.pro secondary industries

Air Cargo Charter Specialists (On-Demand) (TLADAAAE), Time-Critical Air Charter & On-Demand Air Freight (TLADANAA)

Keywords

• Air cargo guides
• Freight logistics content
• Shipping education resources
• Air freight information
• Cargo planning guides

Headquarters

HQ city

Perth

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2B

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. Informational Content Platform: Flying Machine operates as a free informational website providing guidance on Australian air cargo and freight logistics. The website monetizes indirectly through association with cargomaster.com.au, which appears to be the commercial freight services entity. Content attracts businesses researching air cargo options and guides them toward freight planning decisions.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Flying Machine operates flyingmachine.com.au as a free informational content website that publishes practical guides about Australian air cargo, freight logistics, shipment planning, cargo preparation, documentation, and regional delivery challenges. The site serves as a knowledge resource for businesses, procurement teams, operations managers, and warehouse staff seeking information about routes, transit times, costs, and freight decisions before booking cargo movement across Australia.

Product overview

Flying Machine operates flyingmachine.com.au as a content publishing platform that provides informational guides and practical knowledge about Australian air cargo and freight logistics. The website is not a software product or freight service provider. Its portfolio consists of the main website and nine distinct content guides covering topics including Australian air cargo planning, domestic freight routes, urgent/time-critical shipments, air cargo costs and chargeable weight, cargo packing and preparation, documentation and compliance, airport-to-airport vs door-to-door service comparison, and regional/remote delivery challenges. These guides collectively serve businesses, operations teams, warehouse staff, and freight users seeking practical information before booking or managing cargo movement across Australia.

Differentiator

Problem solved

Functional benefit

Products and services

• flyingmachine.com.au An informational content website publishing practical guides about Australian air cargo, freight logistics, shipment planning, and logistics coordination. The site serves as a knowledge resource for businesses seeking information about routes, transit times, costs, cargo preparation, documentation, and regional delivery challenges.
• Australian Air Cargo Guide A comprehensive guide covering Australian air cargo routes, costs, transit times, and freight planning decisions for business shippers, including information on service models, chargeable weight, cargo preparation, and airport handling.
• Domestic Air Freight Guide A guide focused on domestic air freight across Australia, covering routes between major cities, transit timing, pricing factors, and planning considerations for metro, regional, and remote shipments.
• Urgent Air Cargo Guide A guide covering time-critical shipments, same-day freight options, next-flight services, priority uplift, and planning strategies for urgent air cargo across Australia.
• Air Cargo Costs Guide A guide explaining air freight pricing factors including chargeable weight calculation, actual weight vs volumetric weight, fees, surcharges, and cost estimation tips for business shippers.
• Air Cargo Packing Guide A guide covering cargo packing and preparation for air transport, including packaging basics, labeling, palletising, fragile goods protection, and pre-dispatch checks.
• Air Freight Documentation Guide A guide covering air freight documentation basics, compliance requirements, common paperwork errors, shipper/consignee details, cargo declarations, and how documentation quality affects freight acceptance and delivery timing.
• Airport-to-Airport vs Door-to-Door Freight Guide A guide comparing airport-to-airport and door-to-door freight service models, covering cost structures, timing control, responsibilities, and how to choose the right option based on shipment requirements.
• Regional and Remote Air Cargo Guide A guide focused on freight movement to regional and remote Australia, covering destination complexity, timing expectations, access conditions, local coordination, and planning for hard-to-reach deliveries.

Segments6 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves4 records

Expansion highlights3 records

Broad incumbents

• StarTrack (Australia Post): Australia Post's parcel and freight business offering domestic air and road freight services across Australia. Comparable as a major Australian domestic air freight provider whose service model and route network are the subjects of Flying Machine's educational content.
• Toll Holdings: One of Australia's largest logistics and freight forwarding companies, offering air freight services across domestic and international routes. Comparable to Flying Machine's content focus on Australian air cargo routes, but operating as a full-service forwarder with proprietary technology and broad logistics capabilities.
• Qantas Freight: Australian flag carrier's air cargo division operating domestic and international freight services on passenger and freighter aircraft. Relevant because Flying Machine's content extensively covers Australian domestic air cargo routes, including those served by Qantas Freight.
• DHL Express Australia: Global express and logistics provider with significant Australian air cargo operations. Relevant as a major air freight forwarder whose service offerings (urgent shipments, international air cargo) overlap with topics covered in Flying Machine's content guides.
• Virgin Australia Cargo: Australian airline's cargo division offering domestic air freight services across major city pairs. Relevant as one of the key Australian carriers whose domestic air cargo routes and services are extensively covered in Flying Machine's guides.
• FedEx Australia: Global express transportation company operating air freight services into and within Australia. Comparable because its time-critical shipping services and air freight pricing structures are key subjects in Flying Machine's urgent cargo and cost guides.
• CEVA Logistics: Global freight management and contract logistics company with air freight forwarding operations in Australia. Comparable as a multinational forwarder whose air freight services and pricing structures are relevant to Flying Machine's educational content on air cargo costs.

Direct peers

• Northline: Australian-owned freight and logistics company specializing in domestic transport including air freight services across regional and remote Australia. Comparable because Flying Machine's content specifically addresses regional and remote air cargo delivery, a Northline specialty.
• Cargomaster Australia: The freight services entity most closely associated with Flying Machine, sharing the same contact email ([email protected]) and social media accounts. Operating from the same South Perth address, Cargomaster Australia is the apparent commercial freight services counterpart that Flying Machine's content appears to support.
• Aussiefreight: Australian freight comparison and brokerage platform helping businesses compare air, sea, and road freight options. Comparable as a content and lead-generation site focused on Australian freight decisions, sharing Flying Machine's audience of business shippers and procurement teams.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks5 records

Key highlights5 records

Customer concentration

• Facebookfacebook.com/sexybicycles
• Instagraminstagram.com/cargomasterau
• Xx.com/sexybicycles
• LinkedInlinkedin.com/company/flying-machine-bicycle-design-studio

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Flying Machine