What Indiana Soybean Alliance does

The Indiana Soybean Alliance (ISA) is a farmer-directed, state-level soybean checkoff organization headquartered at 8425 Keystone Crossing, Suite 200, Indianapolis, Indiana. It invests mandatory checkoff assessments collected on Indiana soybean sales into four program areas: research, promotion, education, and market development, with a parallel focus on policy advocacy for soybean farmers. ISA serves all Indiana soybean producers, operating as a non-profit quasi-governmental entity under state and federal checkoff authorization.

ISA funds and coordinates a portfolio of programs including on-farm and laboratory research, the Glass Barn educational facility, the Indiana Soybean magazine, the Student Soybean Innovation Competition, and the Corporate Partners program. It works in close operational partnership with the Indiana Corn Marketing Council, the Indiana Corn Growers Association, and the United Soybean Board to align state-level investment with national soybean priorities and export market development.

Its business model is a statutorily mandated assessment on soybean sales at first point of purchase, collected and remitted to ISA under Indiana's checkoff framework. Revenue mechanics are volume- and price-sensitive, scaling with Indiana soybean acreage, yield, and market price. The organization is governed by a farmer board and employs 11-50 staff, with programmatic spend allocated across research grants, promotion campaigns, education initiatives, and demand-creation activities such as the livestock-feed integration pursued through the Indiana Livestock Summit.

Name

Indiana Soybean Alliance

Legal name

Indiana Soybean Alliance

Website

https://indianasoybean.com

Company type

Private

Founded year

1991

Operating status

Operating

Headcount range

11–50 employees

Short description

The Indiana Soybean Alliance is a farmer-directed state checkoff organization that invests mandatory assessments on Indiana soybean sales into research, promotion, education, and market development for Indiana soybean producers.

Ownership category

akta.pro rank

Product category

Agricultural Checkoff Services

SIC

Services-Membership Organizations (8600)

akta.pro primary industry

Supply Chain, Marketing & Contracting Advisory (Grain/Livestock Marketing) (AFACAJAH)

akta.pro secondary industry

Carbon, Sustainability & Farm Certification Support (Agro-Environmental Advisory) (AFACABAL)

Keywords

• Soybean checkoff program
• Agricultural market development
• Commodity promotion services
• Farmer policy advocacy
• Agronomic research programs

Headquarters

HQ city

Indianapolis

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Soybean Checkoff Assessments: The Indiana Soybean Alliance operates as a checkoff program funded by mandatory assessments collected from soybean farmers at the point of first purchase (from soybean buyers/grain elevators). These funds are used for research, promotion, and education programs that benefit Indiana soybean farmers. The checkoff is administered at the state level under the oversight of the United Soybean Board.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels8 records

Core offering

Indiana Soybean Alliance administers Indiana's soybean checkoff program, collecting mandatory assessments from soybean farmers at first purchase and reinvesting them in soybean agronomic research, domestic and export market development, consumer education, on-farm conservation, high oleic soybean promotion, and legislative and regulatory advocacy. The organization also collaborates with the Indiana Corn Marketing Council and Indiana Corn Growers Association on shared farmer-facing programs while maintaining separate legal status.

Product overview

The Indiana Soybean Alliance operates as a farmer-led checkoff organization that provides research, promotion, and education services to Indiana soybean farmers. Rather than a single unified product, ISA offers a portfolio of programs including research initiatives to improve soybean production and develop new uses, market development services to expand domestic and export markets, consumer education through the Glass Barn and classroom resources, and policy advocacy at legislative and regulatory levels. The organization also coordinates with the Indiana Corn Marketing Council and Indiana Corn Growers Association on shared organizational goals, while maintaining separate legal status and priorities.

Differentiator

Problem solved

Functional benefit

Products and services

• Soybean Checkoff Research Programs Checkoff-funded agronomic and production research programs that develop new soybean varieties, farming practices, and demand-accelerating uses for Indiana soybean farmers.
• Soybean Market Development Services Programs to develop new domestic and export demand for Indiana soybeans, including ethanol and biodiesel market support, export market development, and identification of new market opportunities.
• On-Farm Conservation Programs Conservation programs that help Indiana soybean farmers implement sustainable on-farm practices and participate in sustainability initiatives.
• Plant High Oleic Program Program encouraging Indiana soybean farmers to plant high oleic soybeans, which produce oil with enhanced stability for cooking and food service applications.
• Policy Advocacy Services Legislative, judicial, and regulatory advocacy at local, state, and national levels on issues facing Indiana soybean farmers, delivered through ISA's Policy Center.
• Glass Barn Education Center Interactive education center at the Indiana State Fair showcasing Indiana agriculture and soybean/corn farming practices to consumers and students.
• Corn & Soybean Post Magazine Magazine publication providing news, research updates, market trends, and farmer success stories for Indiana corn and soybean farmers.
• Student Soybean Innovation Competition Competition for university students to develop innovative new products and uses for soybeans, fostering research and market development for novel soybean applications.

Named customers1 record

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered core and minor.

• Indiana Corn Marketing Council (ICMC)coreStrategic or Co-development PartnerICMC is a separate legal entity that serves Indiana corn farmers through checkoff programs. ISA and ICMC work collaboratively on shared organizational goals while maintaining separate priorities. Both organizations share office space at 8425 Keystone Crossing in Indianapolis and coordinate on events, policy initiatives, and member services.
• Indiana Corn Growers Association (ICGA)coreStrategic or Co-development PartnerICGA is the public policy voice for Indiana corn growers and represents grower concerns at local, state, and national levels. ISA collaborates with ICGA on legislative, judicial, and regulatory issues facing Indiana farmers while each organization maintains its own priorities and legal status.
• United Soybean BoardcoreStrategic or Co-development PartnerNational soybean checkoff organization that coordinates state-level checkoff programs. ISA operates under the oversight of the United Soybean Board which sets national strategic direction for soybean promotion and research.
• Corporate PartnersminorGTM or Marketing PartnerISA maintains a Corporate Partners program through its Policy Center to engage agricultural businesses in supporting Indiana soybean industry initiatives. Partners gain association with ISA programs and access to farmer stakeholders.
• Student Soybean Innovation Competition ParticipantsminorStrategic or Co-development PartnerUniversity students compete to develop new soybean-based products through ISA-sponsored innovation competition, fostering research and market development for novel soybean uses.

Scale indicators1 record

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• United Soybean Board: National soybean checkoff organization that oversees and coordinates state-level checkoff programs including ISA. Operates the same farmer-assessment revenue model but at national scope, making ISA effectively a state-level affiliate.
• American Farm Bureau Federation: Large, established general farm advocacy organization representing farmers across commodities and states. Overlaps with ISA's policy advocacy function but covers a much broader and more generalist mandate.
• National Corn Growers Association: National-level organization for U.S. corn growers, analogous to USB for soybeans. Relevant peer as it sets the broader checkoff/advocacy template that Indiana Corn Marketing Council and ICMC mirror at state scale.

Direct peers

• Illinois Soybean Association: State soybean checkoff organization for Illinois, running parallel research, promotion, and market development programs. Closest direct peer given Illinois' similar soybean acreage scale and Midwest geography.
• Iowa Soybean Association: State-level soybean checkoff and policy organization serving Iowa soybean farmers. Directly comparable as another state soybean checkoff with research, market development, and advocacy programs funded by farmer assessments.
• Ohio Soybean Council: Ohio's state soybean checkoff organization. Comparable structure: farmer board, checkoff-funded research and market development programs for soybean growers in a single state.
• Indiana Corn Marketing Council: Sister checkoff organization sharing ISA's Indianapolis headquarters and operational infrastructure. Same statutory checkoff model applied to Indiana corn farmers with the same research, promotion, and education mandate.
• Indiana Corn Growers Association: Co-located advocacy counterpart for Indiana corn growers, focused on policy rather than checkoff-funded programs. Functionally mirrors ISA's policy committee structure for a parallel commodity in the same state.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/INSoybean
• Facebookfacebook.com/IndianaSoybeanAlliance

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Indiana Soybean Alliance