Mobico
Mobico Group plc is a FTSE 100 transportation holding company operating intercity coach services through National Express in the UK and Alsa in Spain and Germany, generating revenue primarily from passenger ticket sales to individual and corporate travelers.
- Company typePrivate
- Founded2018
- HeadquartersLeón, Mexico
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Mobico does
Mobico Group plc is a UK-headquartered transportation holding company listed on the London Stock Exchange as a FTSE 100 constituent. It operates intercity coach services through two principal brands: National Express in the United Kingdom and Alsa in Spain, with Alsa's operations also extending into Germany. Group headquarters are located in Birmingham, with a regional headquarters in Madrid for the Alsa unit.
The company's underlying technology is described as transportation operations infrastructure, with no proprietary AI or software features documented in the available data. Distribution relies on a network of National Express coach stations, online direct booking platforms, and travel agent intermediaries across regional markets. The two operating subsidiaries function as the core product surface, providing scheduled passenger coach services, airport shuttle routes, and group travel options.
Mobico generates revenue primarily through passenger ticket sales on scheduled coach services, supplemented by corporate travel contracts and group bookings. The revenue model is transaction-based at the individual fare level. The business is currently under pressure: UK coach revenues and passenger numbers are declining, group profit guidance has been revised to the lower end of the £180-195m range, and the company is executing a cost reduction program that includes UK job cuts, back-office reductions, and an exploration of merging UK operations with the more profitable Spanish Alsa business. Alsa represents the portfolio's growth engine, with revenues increasing while the UK unit contracts.
Note on data quality: the firmographic record describes Mobico as an oil and gas company in León, Mexico founded in 2018 with 11-50 employees and the domain mobico.com.mx. This profile conflicts with the substantially richer and internally consistent body of data describing Mobico as a UK FTSE 100 transportation holding company; the analysis above is grounded in the latter, more evidenced picture.
Mobico firmographics
Firmographics- Name
- Mobico
- Website
- https://mobico.com.mx
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Mobico Group plc is a FTSE 100 transportation holding company operating intercity coach services through National Express in the UK and Alsa in Spain and Germany, generating revenue primarily from passenger ticket sales to individual and corporate travelers.
- Ownership category
- akta.pro rank
Mobico industry classification
Industry- Product category
- Intercity Coach Transportation
- NAICS
- Charter Bus Industry (4855)
- SIC
- Transportation Services (4700)
- akta.pro primary industry
- National Intercity Coach Operators (Scheduled Network) (THAIADAA)
- akta.pro secondary industries
- Express Coach Services (Limited-Stop/Premium) (THAIADAD), Budget / No-Frills Coach Operators (TLAFAFAF)
Keywords
Where Mobico is headquartered
LocationHeadquarters
- HQ city
- León
- HQ country
- Mexico
- HQ region
- Latin America
Offices2 records
Markets served
Mobico business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Others
Revenue model
- Coach and Bus Transportation Services: Mobico generates revenue through passenger transportation services via its National Express coach brand in the UK and Alsa brand in Spain and Germany. Revenue comes from ticket sales to individual passengers, corporate contracts, and group travel bookings. The company reported mixed performance with growth in Spanish and German units but declines in UK coach revenues.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels2 records
Mobico product offering
Product offeringCore offering
Mobico Group operates scheduled passenger coach transportation services across the UK, Spain, and Germany through its National Express and Alsa brands. The company provides intercity coach services, airport transfers, corporate travel contracts, and group travel bookings to both individual passengers and business clients. Revenue is generated primarily through ticket sales on its owned coach networks.
Product overview
Mobico is a transportation group that operates a unified portfolio of coach services through its primary brands: National Express (UK coach operations) and Alsa (Spanish coach operations). The company provides scheduled coach transportation services across multiple countries, with operations in the UK, Spain, and Germany.
Differentiator
Problem solved
Functional benefit
Products and services
- National Express UK coach transportation service operated by Mobico, offering scheduled intercity coach services for leisure travelers, commuters, and corporate clients across the United Kingdom. Includes airport transfers and corporate travel contracts.
- Alsa Spanish coach transportation business wholly owned by Mobico, providing intercity and international scheduled coach services in Spain and Europe, including operations in Germany. Serves leisure, commuter, and corporate passenger markets.
Companies that use Mobico
Customer profileNamed customers2 records
Segments2 records
Ideal customer profiles2 records
Mobico technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Mobico partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- AlsacoreAlsa is a subsidiary of Mobico Group, operating coach services in Spain and expanding internationally. Mobico is exploring merging its UK coach operations with the Alsa business as part of cost reduction initiatives. Alsa represents a profitable unit within the Mobico portfolio, with revenues increasing while UK operations face challenges.
Scale indicators4 records
Recent moves4 records
Expansion highlights3 records
Mobico competitors and assessment
Company assessmentDirect peers
- FirstGroup: Major UK transport operator with intercity coach (previously Greyhound UK) and bus operations alongside rail. Comparable as a multi-mode UK passenger transport group with overlapping intercity coach exposure.
- FlixBus (Flix SE): Europe's largest intercity coach network operator, active across Spain, Germany, France, and the UK. Closely comparable to Alsa and National Express in long-distance scheduled coach services and asset-light tech-enabled model.
- Eurolines / FlixBus Europe: European cross-border coach network brands (now integrated into Flix). Direct competitor to Alsa's international and Spanish long-distance coach services.
- Stagecoach Group: UK-headquartered bus and coach operator running intercity coach services and regional bus networks. Directly comparable to Mobico's National Express UK coach business in both product offering and customer base.
Regional players
- Deutsche Bahn (DB): German national rail operator with long-distance bus subsidiaries (e.g., FlixBus competitor BerlinLinienBus history). Comparable as a major competitor for intercity passenger travel in Germany where Mobico's Alsa unit also operates.
Broad incumbents
- Transdev: Global multi-mode public transport operator with significant bus and coach operations across Europe. Comparable as a large incumbent in passenger ground transportation with similar fleet economics.
- Arriva (Deutsche Bahn subsidiary): Pan-European passenger transport operator (bus, coach, rail) owned by Deutsche Bahn. Comparable as a multi-country bus/coach group with overlapping European intercity and regional services.
- ComfortDelGro: Singapore-listed multi-modal land transport group with bus, coach, and taxi operations across Europe, Australia, and Asia. Comparable in business model diversity across passenger ground transport modes.
Others
- National Express (operating brand): Listed here as the operating subsidiary of Mobico itself for reference; in a peer analysis this would normally be excluded, but the brand identity is the central franchise within the group.
- Alsa (operating brand): Spanish coach operator and Mobico subsidiary. Comparable Spanish coach peers include Eurolines España and local regional Spanish bus groups such as MonBus.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Mobico financial estimates
Financial estimateRevenue estimate
Valuation estimate
Mobico leadership team
Management profileNumber of profiles
Mobico subsidiaries and ownership
Company hierarchySubsidiaries2 records
Mobico funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Mobico M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Mobico
What does Mobico do?
Mobico Group operates scheduled passenger coach transportation services across the UK, Spain, and Germany through its National Express and Alsa brands. The company provides intercity coach services, airport transfers, corporate travel contracts, and group travel bookings to both individual passengers and business clients. Revenue is generated primarily through ticket sales on its owned coach networks.
When was Mobico founded?
Mobico was founded in 2018. It employs 11 to 50 people.
Where is Mobico based?
Mobico is headquartered in León, Mexico, in the Latin America region.
How does Mobico make money?
One revenue line is on record: coach and Bus Transportation Services.
Who are Mobico's main competitors?
Direct peers on record are FirstGroup, FlixBus (Flix SE), Eurolines / FlixBus Europe and Stagecoach Group. Deutsche Bahn (DB) is listed as a regional player. Broad incumbents are Transdev, Arriva (Deutsche Bahn subsidiary) and ComfortDelGro. Others are National Express (operating brand) and Alsa (operating brand).
Does Mobico have an API?
No public API is recorded for Mobico.
What industry is Mobico in?
Mobico's product category is Intercity Coach Transportation. Its primary akta.pro industry code is THAIADAA, National Intercity Coach Operators (Scheduled Network), with a secondary code of THAIADAD, Express Coach Services (Limited-Stop/Premium). Its NAICS code is 4855 and its SIC code is 4700.