Toronto Crime Stoppers
Toronto Crime Stoppers is a registered charity operating the 222tips.com platform that enables Toronto-area citizens to anonymously report crime to the Toronto Police Service via phone, web, and SecureDrop. Founded in 1984, it is funded by private donations and fundraising events.
- Company typePrivate
- Founded1984
- HeadquartersToronto, Canada
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Toronto Crime Stoppers does
Toronto Crime Stoppers is a registered non-profit charity founded in 1984 in Toronto, Canada, operating the 222tips.com platform that enables members of the public to anonymously report criminal activity to law enforcement. Its core products are the 24/7 anonymous phone tip line (416-222-8477 / 1-800-222-8477), an online web-based submission portal, and a SecureDrop encrypted submission system using Tor anonymity software for cyber-related crime tips. The platform is protected by the 1997 Supreme Court of Canada ruling R. v. Leipert, which legally shields tipsters from compelled testimony or identity exposure. Toronto Crime Stoppers does not receive government funding; operating funds are raised entirely through private donations and annual fundraising events such as the Chief of Police Dinner and the Annual Golf Tournament.
The organization's core customers are the general public (tipsters), and its primary institutional partners are the Toronto Police Service and the media, forming the tripartite Crime Stoppers model. Secondary audiences include schools and youth (via the School Action Program), retail businesses (targeted by organized retail crime worth an estimated $5B annually in Canada), and specific verticals such as airport employees, jewellers, and dealership networks. Distributions occur through organic social media (YouTube, Facebook, Instagram, Twitter), radio PSAs, print advertising, and community events.
The organization supplements its reporting platform with thematic awareness campaigns including Gun Campaign (2025), Organized Retail Crime, Stop Human Trafficking, Contraband Tobacco, MDMA and Meth, Crime Doesn't Fly Here (airports), and Project Lockdown (vehicle anti-theft with KYCS Global). Strategic partnerships extend the platform's reach, including a 2025 Uber safe-community initiative that gave drivers access to a dedicated crime-report portal, and a partnership with the BOLO Program for social-media-based wanted-person alerts. Impact metrics include 154,771+ cumulative tips since 1984, 11,250+ cumulative arrests, 37,875+ charges laid, $64.65M+ in property recovered, and $333M+ in seized narcotics.
Toronto Crime Stoppers firmographics
Firmographics- Name
- Toronto Crime Stoppers
- Legal name
- Toronto Crime Stoppers Inc.
- Website
- https://222tips.com
- Company type
- Private
- Founded year
- 1984
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Toronto Crime Stoppers is a registered charity operating the 222tips.com platform that enables Toronto-area citizens to anonymously report crime to the Toronto Police Service via phone, web, and SecureDrop. Founded in 1984, it is funded by private donations and fundraising events.
- Ownership category
- akta.pro rank
Toronto Crime Stoppers industry classification
Industry- Product category
- Community Safety Services
- NAICS
- Investigation and Security Services (5616), Individual and Family Services (6241), Investigation, Guard, and Armored Car Services (56161)
- SIC
- Services-Detective, Guard & Armored Car Services (7381), Services-Social Services (8300)
- akta.pro primary industry
- Crime Prevention & Community Policing Programs (EDALAEAG)
- akta.pro secondary industries
- Youth Justice, At-Risk Youth & Violence Prevention Nonprofits (BPAGADAM), Victim Services & Witness Assistance (Justice System) (BPAIAFAJ), Organized Retail Crime (ORC) Investigations & Case Building (BPAKAJAH)
Keywords
Where Toronto Crime Stoppers is headquartered
LocationHeadquarters
- HQ city
- Toronto
- HQ country
- Canada
- HQ region
- North America
Offices1 record
Markets served
Toronto Crime Stoppers business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Private Donations: Toronto Crime Stoppers is a registered charity that does not receive government funding. Operating funds are raised through private individual donations from the community.
- Annual Events Fundraising: Annual Chief of Police Dinner and Golf Tournament serve as primary fundraising events to support awareness campaigns, community outreach programs, and Community Reward Program initiatives.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels9 records
Toronto Crime Stoppers product offering
Product offeringCore offering
Toronto Crime Stoppers operates a 24/7 anonymous crime tip reporting platform (222tips.com) that enables members of the public to submit information about criminal activity via a phone hotline, online web form, and SecureDrop encrypted channel, and forwards those tips to the Toronto Police Service for investigation. The non-profit supplements the reporting platform with public awareness campaigns and the Community Reward Program, which redirects funding into community-based crime prevention initiatives rather than individual cash rewards.
Product overview
Toronto Crime Stoppers operates a unified anonymous crime reporting platform (222tips.com) that enables citizens to report crimes via phone tip line, online web form, and SecureDrop for cyber-related crimes. The organization supplements its core reporting platform with public awareness campaigns including Gun Campaign, Organized Retail Crime Awareness, Stop Human Trafficking, Contraband Tobacco, MDMA and Meth, and Crime Doesn't Fly Here initiatives. Through partnerships like TCS-Uber and Project Lockdown with KYCS, the platform extends into specific verticals. The Community Reward Program replaced individual cash rewards with community-based crime prevention funding. The organization also hosts an annual golf tournament for fundraising.
Differentiator
Problem solved
Functional benefit
Products and services
- 222tips Anonymous Tip Reporting Platform A 24/7 anonymous crime tip reporting service accessible by phone, online web form, and SecureDrop. Tips are forwarded to appropriate police agencies (chiefly Toronto Police Service) for investigation and follow-up. Used by members of the public in Toronto and surrounding areas.
- SecureDrop Cyber Tip Submission System An encrypted submission channel dedicated to cyber-related crime tips. Tipsters use the Tor browser to submit information to Toronto Crime Stoppers' SecureDrop servers, where tips are stored encrypted and reviewed on air-gapped computers to preserve anonymity.
- Community Reward Program A community-focused funding program that channels resources into local crime prevention and community safety initiatives in lieu of paying individual cash rewards to tipsters. Eligible community organizations apply to receive funding for safety programming.
Quantifiable outcome
- 12,701 tips processed in 2019 resulting in 126 arrests, 463 charges, $265,417 property recovered, $1,119,671 narcotics seized
Companies that use Toronto Crime Stoppers
Customer profileSegments3 records
Ideal customer profiles3 records
Toronto Crime Stoppers technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Toronto Crime Stoppers partnerships and signals
Strategic signalPartnerships
15 partnerships are on record, tiered core and minor.
- Toronto Police ServicecoreCore law enforcement partner in the tripartite Crime Stoppers model (community, police, media). Toronto Police staff analyze, disseminate and monitor tips received; bring unsolved crimes and wanted persons to public attention; participate in community events and school outreach programs.
- UbercoreSafe community initiative partnership enabling Uber drivers to directly report potential crimes to law enforcement through the Uber app. Drivers receive access to dedicated online crime report portal used by law enforcement plus CSI hotline. Toronto and Ottawa are first Canadian launch markets.
- KYCS GlobalcoreExclusive partnership to develop anti-theft technology including KYCS Protector RFID signal blocker. Joint Keep Your Community Safe Program targets vehicle thefts on push-start vehicles. KYCS works with dealerships in auto, RV, powersports, marine, and construction verticals.
- BOLO ProgramcoreJoint forces with BOLO Program, a breakthrough initiative leveraging social media and technology for Canadians to report sightings of most wanted suspects.
- Retail Council of CanadacoreCommunity partner in Organized Retail Crime Awareness campaign. Partner in addressing organized retail theft estimated at $5 billion annually in Canada.
- GardaWorldcoreCommunity partner in Organized Retail Crime Awareness campaign and sponsor. Provides security services and expertise.
- The Community AgencycoreCommunity partner in Organized Retail Crime Awareness campaign.
- National Coalition Against Contraband TobaccominorCanadian advocacy group partner addressing contraband tobacco threats to communities. Formed with businesses and law enforcement organizations.
- Jewellers Vigilance CanadaminorPartner organization representing Canadian jewellers.
- Canadian JewellersminorPartner organization for Canadian jewellery industry.
- LorexminorSponsor providing security technology solutions.
- Seneca CollegeminorEducational institution sponsor.
- BellminorTelecommunications sponsor.
- ScotiabankminorFinancial institution sponsor.
- SymcorminorFinancial processing services provider partner; Chief Security Officer Mark Cousins serves on Board.
Scale indicators10 records
Recent moves6 records
Expansion highlights5 records
Toronto Crime Stoppers competitors and assessment
Company assessmentDirect peers
- WeTip: US-based anonymous crime reporting hotline and online portal offering rewards since 1972. Closest cross-border competitor to the 222tips phone-and-online tip model.
- Ottawa Crime Stoppers: Neighbouring Ontario chapter, also partnered with Uber for the in-app reporting rollout. Operates identical anonymous-tip service and is one of Toronto's first-mover Canadian launch partners.
- Crime Stoppers International: Umbrella federation of Crime Stoppers programs across more than 25 countries. Operates the same tripartite community-police-media anonymous-tip model as Toronto Crime Stoppers and is the direct franchise/affiliation peer.
- Crime Stoppers GTA: Sibling Crime Stoppers chapter covering the Greater Toronto Area with the same anonymous tip-line, online submission, and reward model. Direct functional and brand-level peer operating in adjacent geography.
- Crimestoppers UK: UK chapter of Crime Stoppers running anonymous phone, online, and mobile-app tip intake with charity-funded rewards. Closest international counterpart in mission, channels, and legal-anonymity positioning.
- Silent Observer (Grand Rapids): Long-running community anonymous-tip program in Michigan using a near-identical hotline + online model with rewards. Comparable operating model and structure to Toronto Crime Stoppers.
Others
- GardaWorld: Large global security services firm and Toronto Crime Stoppers partner on the Organized Retail Crime Awareness campaign. Adjacent in loss-prevention and physical security space rather than tip-line competition.
Regional players
- National Association of Crime Stoppers (US): US national federation coordinating state and local Crime Stoppers chapters. A network/affiliation peer in the same Crime Stoppers family, but operating in a different primary country.
Emerging players
- BOLO Program: Social-media-driven wanted-persons platform with which Toronto Crime Stoppers has an explicit partnership. Targets the same public-awareness/wanted-tip stream via digital channels.
- P3 Tips (Anderson Software): Software-as-a-service platform powering many US Crime Stoppers and law-enforcement tip apps with mobile-first anonymous submission. Comparable in technology stack to Toronto Crime Stoppers' online portal and SecureDrop layer.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
Toronto Crime Stoppers social profiles
Digital presenceToronto Crime Stoppers financial estimates
Financial estimateRevenue estimate
Valuation estimate
Toronto Crime Stoppers leadership team
Management profileNumber of profiles
Profiles6 records
Toronto Crime Stoppers funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Toronto Crime Stoppers M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Toronto Crime Stoppers
What does Toronto Crime Stoppers do?
Toronto Crime Stoppers operates a 24/7 anonymous crime tip reporting platform (222tips.com) that enables members of the public to submit information about criminal activity via a phone hotline, online web form, and SecureDrop encrypted channel, and forwards those tips to the Toronto Police Service for investigation. The non-profit supplements the reporting platform with public awareness campaigns and the Community Reward Program, which redirects funding into community-based crime prevention initiatives rather than individual cash rewards.
Is Toronto Crime Stoppers a public or private company?
Toronto Crime Stoppers is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Toronto Crime Stoppers founded?
Toronto Crime Stoppers was founded in 1984. It employs 11 to 50 people.
Where is Toronto Crime Stoppers based?
Toronto Crime Stoppers is headquartered in Toronto, Canada, in the North America region.
How does Toronto Crime Stoppers make money?
Two revenue lines are on record. Private Donations are the primary driver. The others are annual Events Fundraising.
Who are Toronto Crime Stoppers's main competitors?
Direct peers on record are WeTip, Ottawa Crime Stoppers, Crime Stoppers International, Crime Stoppers GTA, Crimestoppers UK and Silent Observer (Grand Rapids). GardaWorld is listed as an others. National Association of Crime Stoppers (US) is listed as a regional player. Emerging players are BOLO Program and P3 Tips (Anderson Software).
Does Toronto Crime Stoppers have an API?
No public API is recorded for Toronto Crime Stoppers.
What industry is Toronto Crime Stoppers in?
Toronto Crime Stoppers's product category is Community Safety Services. Its primary akta.pro industry code is EDALAEAG, Crime Prevention & Community Policing Programs, with a secondary code of BPAGADAM, Youth Justice, At-Risk Youth & Violence Prevention Nonprofits. Its NAICS code is 5616 and its SIC code is 7381.