What Asher Slaunwhite Architects does

Asher Slaunwhite + Partners (AS+P) is a Jenkintown, Pennsylvania-based custom residential architecture firm founded in 1993 by Mark Asher. The firm specializes in full-service custom home design — from conceptual design through construction administration — with particular depth in coastal New Jersey residences (Stone Harbor, Avalon, Longport, Margate) and Philadelphia suburban estates, including historic preservation and multi-generational family compounds. Its practice is grounded in a five-stage human-driven process (Dialogue, Design, Detail, Collaborate, Advocate, Guide) and a design philosophy of "quiet beauty" emphasizing timeless detail over trend-driven aesthetics; a Visualization Manager supports presentation work using standard rendering tools.

AS+P operates as a professional services firm under an LLC structure, employing roughly 20-25 staff across four partners (Mark Asher, Deborah Slaunwhite, Laura Glantz, Jeanine Snyder) and a bench of senior associates, project architects, visualization, and office management roles. The client base consists almost exclusively of high-net-worth individuals and select developers, with notable projects for NFL quarterback Joe Flacco (featured in Architectural Digest) and professional athlete C. Raymond Davis. Pricing is project-specific and undisclosed; revenue is generated through professional design fees tied to scope, size, and complexity.

The firm pursues a sales-led, referral-and-earned-media go-to-market: no formal sales team, inbound inquiries via a dedicated email, and brand visibility driven by three decades of coverage in Architectural Digest, Forbes, Traditional Home, Ocean Home Magazine, and Philadelphia Magazine, supplemented by organic social (Instagram, Facebook, LinkedIn, Houzz Pro) and the "Gable Ends" interior-design content brand. AS+P has built a long-tenured partner network with regional builders (Cappelletti Builders, Brandywine Developers) and interior designers (Bergman Vass, Stephanie Kraus Designs) that functions as a delivery ecosystem across its two core regional markets.

Name

Asher Slaunwhite Architects

Legal name

Asher Slaunwhite Architects LLC

Website

https://asparchitects.com

Company type

Private

Founded year

1993

Operating status

Operating

Headcount range

11–50 employees

Short description

Asher Slaunwhite + Partners is a Jenkintown, Pennsylvania-based custom residential architecture firm serving high-net-worth clients across the New Jersey shore and Philadelphia suburbs, with coastal, historic, and multi-generational home design as its core specializations.

Ownership category

akta.pro rank

Product category

Architectural Design Services

NAICS

Architectural Services (541310), Interior Design Services (54141)

akta.pro primary industry

Architectural Design Services (BPAHAKAA)

akta.pro secondary industries

Interior Design Services (BPAHAKAB), Luxury Whole-Home Renovation (High-End Finishes & Custom Build) (HSAPAEAI)

Keywords

• Custom residential architecture
• Coastal home design
• Historic home renovation
• Luxury home architecture
• Architectural design services

Headquarters

HQ city

Jenkintown

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Architectural Design Services: Custom residential architecture services including new construction, renovations, additions, and historic restoration projects. Revenue is generated through professional service fees for design, documentation, and construction administration.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels7 records

Core offering

Asher Slaunwhite Architects is a boutique residential architecture firm that designs custom homes, with a particular specialty in coastal, waterfront, and historic residences for private clients across the Mid-Atlantic and Northeast U.S. Services span the full project lifecycle — schematic design, design development, construction documents, permitting, and construction administration — supported by digital and hand-sketch visualization, 3D models, and 1:1 room mockups. The firm also takes on select restaurant and commercial hospitality projects alongside its residential book of work.

Product overview

Asher Slaunwhite + Partners operates as a custom residential architecture firm offering integrated design services. The core offering consists of full-service custom residential architecture spanning conceptual design through construction administration, with specialized expertise in coastal residential design for New Jersey beachfront and bayfront properties. The firm also provides historic renovation and restoration services, and designs multi-generational family residences with dedicated amenity spaces. All services are delivered through their studio workflow encompassing dialogue, design, detail, collaboration, advocacy, and guidance phases.

Differentiator

Problem solved

Functional benefit

Brands

• Gable Ends: Interior design publication/blog

Products and services

• Custom Residential Architectural Design Bespoke architectural design for private homeowners, covering new custom homes, additions, and major renovations across the Mid-Atlantic and Northeast. Services run from initial schematic design through design development, construction documents, permitting support, and construction administration.
• Coastal and Waterfront Home Design
• Historic Home Renovation and Restoration Renovation and restoration of historically significant and character-rich existing homes, balancing preservation of original architectural detail with modern systems and lifestyle updates. Work includes coordination with historic preservation review boards.
• Restaurant and Small Commercial Architecture Architectural services for restaurant and small commercial hospitality clients, including interior build-outs and ground-up venues, delivered to operators in the Mid-Atlantic region.

Quantifiable outcome

• Featured in Architectural Digest, Forbes, Traditional Home, Ocean Home Magazine, Philadelphia Magazine, and numerous other design publications
• +1 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Five partnerships are on record, tiered core and minor.

• Cappelletti BuilderscoreStrategic or Co-development PartnerPrimary builder for the Inspired project in Haddonfield, NJ. Represents one of the firm's trusted contractor relationships built over 30+ years of collaboration.
• Brandywine DeveloperscoreStrategic or Co-development PartnerBuilder/developer partner for multiple coastal projects including Sea Swept (Stone Harbor), Visionary (Avalon), and Sea House. Long-term working relationship for luxury coastal construction.
• Stephanie Kraus DesignsminorStrategic or Co-development PartnerInterior design partner for Baybreeze project and other coastal residences.
• Bergman VasscoreStrategic or Co-development PartnerInterior design firm for high-end projects including Heirloom (Lane of Acres). Known for luxury residential interiors.
• Industry Contractor NetworkcoreStrategic or Co-development PartnerOver 30 years, the firm has built trusting relationships with some of the industry's best contractors and consultants. Interfaces daily with landscape, kitchen, and interior designers.

Scale indicators3 records

Recent moves7 records

Expansion highlights4 records

Direct peers

• Historical Concepts: A residential design firm specializing in classical, traditional, and historically inspired custom homes and neighborhoods. Comparable to AS+P's expertise in traditional vernacular styles and contextually respectful design.
• Olson Kundig: A custom residential architecture firm known for high-end bespoke homes often featured in Architectural Digest. Comparable to AS+P as a boutique custom residential architecture firm serving HNW clients with signature design approaches.
• Robert A.M. Stern Architects: A leading luxury residential architecture firm designing custom homes, including prominent work in the Hamptons and other affluent coastal markets. Directly comparable to AS+P in serving HNW clients with traditional, classical, and contextual residential design.
• McKim, Mead & White: A traditional architecture firm with strong coastal and Hamptons residential work, focused on classical and historically informed design. Comparable to AS+P in coastal residential expertise and traditional architectural philosophy.
• Bories & Shearron: A boutique residential architecture firm designing classical and historically inspired homes for affluent clients in the Northeast. Comparable to AS+P in boutique scale, traditional residential focus, and HNW clientele.
• Ferguson & Shamamian Architects: A boutique firm specializing in traditional and classical residential architecture for affluent clients, with deep expertise in historically informed design. Directly comparable to AS+P's niche specialization in traditional vernacular and historic preservation.
• Steven Gambrel: A design firm offering architecture and interior design for luxury residential projects, often featured in Architectural Digest and similar publications. Comparable to AS+P in serving HNW clients with integrated design services and editorial visibility.
• Ike Kligerman Barkley: A residential architecture firm known for traditional and historically rooted luxury homes across the East Coast. Directly comparable to AS+P in custom residential design for HNW clients with traditional sensibilities.
• Peter Pennoyer Architects: A New York-based classical architecture firm designing traditional townhouses, country houses, and historically informed residences. Comparable to AS+P in classical/traditional residential focus and HNW client base.

Emerging players

• Ken Fulk: A design studio spanning interior design, architecture, and event design for HNW residential and hospitality clients. Comparable to AS+P in HNW clientele and lifestyle/design-led brand building, with a broader hospitality overlap.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/AsherArchitects
• LinkedInlinkedin.com/company/asher-slaunwhite-architects-llc
• Instagraminstagram.com/asher_architects

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Asher Slaunwhite Architects