World Partnership Walk

Name

World Partnership Walk

Legal name

World Partnership Walk (Aga Khan Foundation Canada)

Website

https://worldpartnershipwalk.com

Company type

Private

Founded year

1985

Operating status

Operating

Ownership category

akta.pro rank

GTM type

B2B and B2C

Offering type

Services

Cost components

Marketing or Sales, Operations, Personnel, Technology or R&D, Supply Chain, Others

Revenue model

1. Donations and Fundraising Proceeds: Revenue is generated entirely through donations from individual participants, corporate sponsors, and workplace teams. Fundraising is done via the Participant Centre platform, DIY fundraisers, and offline methods (cheque, credit card, publicly traded securities). There is no product or service revenue. Registration is free; donors receive no physical product in return for their contribution. Charitable tax receipts are issued for donations.
2. Corporate Sponsorships: Corporate sponsors provide financial support in exchange for brand exposure and marketing benefits aligned with the Walk. Sponsors are categorized in tiers (Transformational, Catalyst, Visionary, Changemaker, Community Builder) with corresponding marketing recognition.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels9 records

Core offering

World Partnership Walk is an annual community-led charity walkathon and peer-to-peer fundraising event operated under Aga Khan Foundation Canada. Individual Canadians and corporate workplace teams register free of charge, create personalized fundraising pages through the Participant Centre and mobile app, and solicit donations to support global poverty-reduction programs in Africa and Asia. Walk Day events are held annually in Toronto, Vancouver, Calgary, and Edmonton (with a "Walk Anywhere" remote option), and funds raised flow to Aga Khan Foundation Canada's charitable programs across roughly 15 countries.

Product overview

World Partnership Walk is an annual fundraising event platform organized by Aga Khan Foundation Canada, operating as a unified campaign product rather than a modular software platform. The core offering consists of the main website platform (worldpartnershipwalk.com) with integrated participant centre for online fundraising and donation processing, supplemented by native iOS/Android mobile applications for activity tracking and social sharing. The product suite includes a Shopify-hosted e-commerce store for branded merchandise, a help desk ticketing system for participant support, a workplace fundraising program with a Team Captain Challenge Series and toolkit, a DIY fundraising program with downloadable guides, corporate sponsorship and matching grants programs, and a national leaderboard feature. Walk events take place annually across 10+ Canadian cities (Toronto, Vancouver, Calgary, Edmonton, Ottawa, Montreal, Victoria, London, Kitchener-Waterloo, Regina) and via a 'Walk Anywhere' remote option.

Differentiator

Problem solved

Functional benefit

Products and services

• World Partnership Walk (annual fundraising event) Annual community-led charity walkathon held on May 31 in Toronto, Vancouver, Calgary, and Edmonton, with a "Walk Anywhere" remote option. Individuals and teams register free of charge, fundraise through the Participant Centre, and direct donations to Aga Khan Foundation Canada's global poverty-reduction programs in Africa and Asia.
• Participant Centre (peer-to-peer fundraising platform) Online fundraising dashboard accessible to registered participants on a Convio-based donation and registration platform. Allows users to personalize fundraising pages, track donation progress, send personalized emails to their networks, share on social media, and make personal donations. Hosts national leaderboards and is the core demand-generation and transaction-processing tool for the Walk.
• World Partnership Walk Mobile Application Native iOS and Android application enabling participants to manage their fundraising page, track physical activity through integrations with Apple Health, Google Fit, and Strava, participate in challenges, send messages, and share on social media.
• Corporate Sponsorships and Donations Program Corporate partnership program offering five-tier sponsorship packages (Transformational, Catalyst, Visionary, Changemaker, Community Builder) with brand exposure and marketing recognition benefits, plus a flexible corporate donor option. Contact-based engagement via the corporate email inbox.
• Matching and Volunteer Grants Program Workplace giving program that enables employees to claim volunteer grants from employers for hours contributed to the Walk and to have their personal donations matched through employer matching gift programs, amplifying individual fundraising contributions.
• DIY Fundraising Program ("Ma campagne à ma façon") Program that enables participants to organize independent fundraising activities — such as live-streaming hobbies, hosting cooking classes, and running online yoga or workout sessions — supported by a downloadable DIY Fundraising Guide and linked into the wider Walk fundraising.
• World Partnership Walk E-commerce Store (Branded Merchandise) Shopify-hosted online storefront (worldpartnershipwalk.myshopify.com) selling branded Walk merchandise including the 2026 campaign T-shirt, with PCI-DSS compliant Shopify Payments processing and data encrypted to the Payment Card Industry Data Security Standard.

Quantifiable outcome

• $151+ million raised since 1985
• +4 more outcomes

Named customers2 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Partnerships

17 partnerships are on record, tiered transformational, catalyst, visionary, changemaker, community builder, core and minor.

• EvergreentransformationalGTM or Marketing PartnerTransformational sponsor of the 2026 World Partnership Walk. Logo displayed prominently on the homepage sponsor section as a top-tier sponsor. The extent and nature of Evergreen's sponsorship contribution is not detailed beyond brand recognition.
• Nanji Family FoundationtransformationalGTM or Marketing PartnerTransformational sponsor of the 2026 World Partnership Walk. Listed among top-tier sponsors on the homepage.
• Prestige Auto GrouptransformationalGTM or Marketing PartnerTransformational sponsor of the 2026 World Partnership Walk. Listed as a top-tier sponsor with logo on the homepage.
• A&W CanadacatalystGTM or Marketing PartnerCatalyst Partner of the 2026 World Partnership Walk. Listed as a second-tier sponsor providing brand exposure and marketing alignment.
• Chef BombaycatalystGTM or Marketing PartnerCatalyst Partner of the 2026 World Partnership Walk.
• Destination Auto GroupvisionaryGTM or Marketing PartnerVisionary Partner of the 2026 World Partnership Walk. Listed as a mid-tier sponsor.
• TREC DentalchangemakerGTM or Marketing PartnerChangemaker Partner of the 2026 World Partnership Walk.
• BMO (Bank of Montreal)changemakerGTM or Marketing PartnerChangemaker Partner of the 2026 World Partnership Walk.
• KV CapitalchangemakerGTM or Marketing PartnerChangemaker Partner of the 2026 World Partnership Walk, based in Edmonton.
• Okotoks HondachangemakerGTM or Marketing PartnerChangemaker Partner of the 2026 World Partnership Walk.
• Okotoks ToyotachangemakerGTM or Marketing PartnerChangemaker Partner of the 2026 World Partnership Walk.
• KPMGcommunity builderGTM or Marketing PartnerListed as a Community Builder sponsor on the leaderboards page. KPMG employees participate as workplace teams; the CEO of YMCA-YWCA of Vancouver Island is quoted alongside KPMG representatives.
• Royal Bank of Canada (RBC)community builderGTM or Marketing PartnerListed as a Community Builder sponsor on the leaderboards page.
• Remedy Rxcommunity builderGTM or Marketing PartnerListed as a Community Builder sponsor on the leaderboards page.
• Raised Garden BedschangemakerGTM or Marketing PartnerListed as a Changemaker sponsor on the 2026 homepage sponsor section.
• Aga Khan Foundation Canada (AKFC)coreStrategic or Co-development PartnerThe World Partnership Walk is an initiative of Aga Khan Foundation Canada, established in 1980 as a registered Canadian charity and agency of the Aga Khan Development Network. AKFC runs the Walk and directs all funds raised to development programs in Africa and Asia.
• Socially Active (Cher Jones)minorStrategic or Co-development PartnerPartnered with World Partnership Walk to deliver a two-part interactive skill-building series ('Your Brand at Work: Sharing What Matters') for workplace fundraisers in 2026. Cher Jones, corporate trainer and speaker, leads the sessions on professional personal branding.

Scale indicators8 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Light the Night (Leukemia & Lymphoma Society of Canada): Canadian charitable walk event with corporate sponsorship, workplace teams, and individual fundraising pages. Comparable structure and donor base to the World Partnership Walk.
• Ovarian Cancer Canada Walk of Hope: National Canadian charity walkathon with peer-to-peer fundraising, workplace teams, and corporate sponsorships. Closely mirrors the World Partnership Walk's structure and participant segments.
• Make-A-Wish Canada Walk for Wishes: Canadian community walk fundraiser for a national charity with peer-to-peer donation mechanics, corporate sponsorship tiers, and multi-city in-person events plus remote participation options.
• MS Walk (Multiple Sclerosis Society of Canada): Annual community walk fundraiser supporting MS research and services in Canada. Mobilizes workplace teams and individual participants across multiple cities with similar peer-to-peer fundraising mechanics.
• Terry Fox Run: The Terry Fox Run is Canada's largest annual charity walkathon, mobilizing hundreds of thousands of participants nationwide. It is the most direct comparable as a Canadian community-led fundraising walk with peer-to-peer participation and a 40+ year operating history.
• CIBC Run for the Cure: Canadian Breast Cancer Foundation / Canadian Cancer Society's flagship annual walk/run fundraiser. Operates the same community-led, corporate-sponsored, multi-city walkathon model with workplace teams and corporate sponsorship tiers.
• Heart & Stroke Foundation Heart Walk: Canadian charity walk event series with corporate sponsorship tiers and workplace team engagement. Comparable as a multi-city Canadian health-cause walkathon fundraiser.
• Alzheimer Society Walk for Alzheimer's: Annual Canadian community walk fundraiser supporting Alzheimer's research and programs, with peer-to-peer fundraising pages and corporate team engagement.

Broad incumbents

• Movember Foundation: Larger Canadian-headquartered men's health charity fundraiser with annual peer-to-peer giving campaigns. While not a walkathon, it competes for the same Canadian donor and corporate sponsorship wallet with broader international reach.

Others

• Aga Khan Foundation Canada: Parent organization and registered Canadian charity that operates the World Partnership Walk. Comparable as the governing entity whose brand, governance, and downstream programs (15 countries in Africa and Asia) provide the impact narrative that powers the Walk.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about World Partnership Walk