Trinity Music

What Trinity Music does

Trinity Music GmbH is a Berlin-based concert promoter and event organizer founded in 1998, operating as the city's largest concert promoter with more than 1,000 shows produced annually. The company organizes and promotes live music events spanning all major genres — Pop, Rock, Hip Hop, Electronic, Folk, Alternative, Metal and Hardcore — across a venue portfolio that ranges from intimate clubs (Privatclub, Mikropol, Hole⁴⁴, LARK) to mid-size halls (Huxleys Neue Welt, Astra Kulturhaus, Frannz, Metropol) to large Berlin arenas and open-air venues (Velodrom, Columbiahalle, Tempodrom, Uber Eats Music Hall, Parkbühne Wuhlheide, Zitadelle). Trinity is led by Managing Director Thomas Spindler, is privately held with no disclosed parent company, no subsidiaries, and no external funding rounds on record, and operates from a single headquarters at Gleditschstraße 79, Berlin.

The company's core product is end-to-end concert promotion: artist booking, venue coordination, marketing (via Instagram, Facebook, email newsletter, and paid digital channels) and ticket sales, with Eventim serving as the primary ticketing distribution partner. Ticket pricing varies by event, venue and artist, with some VIP tiers and a customer-service hotline operating weekdays 11:00–17:00. Trinity also runs a support-slot application program that allows emerging artists to apply for opening performance slots, and offers press assets (logos) and a newsletter subscription service for ongoing audience engagement.

From a technology standpoint, Trinity Music is a low-tech, service-led business. Its public-facing infrastructure is a WordPress CMS website (trinitymusic.de) with standard digital marketing and analytics integrations — Google Analytics, Google Tag Manager, Meta Pixel, TikTok Pixel, and the Brevo (formerly Sendinblue) email platform — hosted via All-Inkl. The company has no mobile app, no public API, and no disclosed AI/ML capabilities. Revenue is not publicly disclosed; commercially, Trinity is positioned as an established, mid-sized local promoter whose economic model is built on volume (1,000+ shows per year), deep venue relationships (including 400+ shows with Cassiopeia since 2008), and a strong local brand rather than on technology differentiation or geographic expansion beyond Berlin.

Name

Trinity Music

Legal name

Trinity Music GmbH

Website

https://trinitymusic.de

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

11–50 employees

Short description

Trinity Music GmbH is Berlin's largest concert promoter, organizing 1,000+ live music events annually across all major genres and venue sizes — from intimate clubs to arenas — for individual concertgoers, artists, and Berlin venues since 1998.

Ownership category

akta.pro rank

Product category

Concert Promotion & Live Event Services

NAICS

Other Performing Arts Companies (711190)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Concert & Tour Promoters (MPAIAFAA)

akta.pro secondary industries

Concerts & Music Festivals (THAJAFAA), Music Festival Organizers & Promoters (MPAGAAAB), VIP, Hospitality & Premium Experiences (Packages, Clubs, Suites) (MPAIAFAK)

Keywords

• Concert promotion
• Live event management
• Music venue booking
• Event ticketing services
• Live music concerts

Headquarters

HQ city

Berlin

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Concert Promotion and Ticket Sales: Trinity Music generates revenue by organizing and promoting live music concerts in Berlin venues, selling tickets primarily through Eventim ticketing platform. The company works with both intimate club venues and large arena venues.

Distribution channels3 records

Marketing channels5 records

Core offering

Trinity Music is Berlin's largest concert promoter, organizing and promoting more than 1,000 live music shows annually across venues ranging from intimate clubs (e.g., Privatclub, Mikropol) to large arenas (e.g., Velodrom, Columbiahalle, Tempodrom). The company covers all major music genres including Pop, Rock, Hip Hop, Electronic, Folk, Alternative, Metal, and Hardcore, providing end-to-end event management including artist booking, venue coordination, and ticket sales distributed primarily through the Eventim platform.

Product overview

Trinity Music operates as a unified concert promotion and event ticketing service, serving as Berlin's largest concert promoter. The company provides end-to-end event management including artist booking, venue coordination, and ticket sales through third-party platforms like Eventim. Their event portfolio spans from small club venues to large arena concerts, covering genres such as Pop, Rock, Hip Hop, Electronic, Folk, Alternative, Metal, and Hardcore. The company also offers a support slot application system for emerging artists seeking performance opportunities. Additionally, they provide corporate asset downloads (logos) for press and media partners, and maintain a newsletter subscription service for customer engagement.

Differentiator

Problem solved

Functional benefit

Products and services

• Concert & Event Ticketing Services End-to-end concert promotion service organizing and promoting live music concerts and events in Berlin, ranging from intimate club shows to large arena concerts, covering genres including Pop, Rock, Hip Hop, Electronic, Folk, Alternative, Metal, and Hardcore. Includes artist booking, venue coordination, marketing, and ticket sales distributed primarily through the Eventim platform. Targeted at Berlin-based music fans and partner venues.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered core and minor.

• EventimcoreChannel Partner/ Reseller/ DistributorPrimary ticketing partner for concert tickets. Most Trinity Music events are sold through Eventim platform with direct ticket links on event pages.
• Berlin Music VenuescoreStrategic or Co-development PartnerPartnership with numerous Berlin venues for hosting concerts including Uber Eats Music Hall, Tempodrom, Huxleys Neue Welt, Columbiahalle, Velodrom, Frannz, Astra Kulturhaus, Privatclub, Metropol, Lido, Badehaus, Hole⁴⁴, Mikropol, Heimathafen Neukölln, Humboldtsaal Urania, Admiralspalast, Cassiopeia, and Kesselhaus.
• A.S.S. Concerts & PromotionminorChannel Partner/ Reseller/ DistributorMentioned in context of The Coronas Germany tour as co-presenter.

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• CTS Eventim: Europe's largest ticketing platform and a growing live-entertainment promoter. Trinity Music's primary ticketing partner; broader incumbent that competes for the same promoters, venues, and artists while also controlling ticketing economics.
• Live Nation Entertainment: Global live entertainment giant operating concert promotion, venue ownership, and ticketing. Sets the competitive ceiling and floor against which any mid-sized promoter like Trinity Music is benchmarked.
• AEG Presents: Global live entertainment promoter and venue operator. Comparable in core activity (concert promotion across genres and venue sizes) but operates at significantly greater scale with international artist relationships.

Direct peers

• Marek Lieberberg Konzertagentur: Long-established German concert promoter focused on major touring acts and arena shows. Directly comparable in core activity (live music promotion) and historically Berlin-active, with similar artist and venue relationships.
• FKP Scorpio: One of Germany's largest independent concert promoters, operating across multiple cities and genres. Highly comparable to Trinity Music in business model (multi-venue, multi-genre promotion) but with a national rather than Berlin-only footprint.
• Undercover: Berlin-based independent concert promoter focused on rock, alternative, and metal. Closest geographic and stylistic peer to Trinity Music's heavy portion of club and mid-tier venue programming.
• Karsten Jahnke Konzertdirektion: Hamburg-headquartered German concert promoter with a diversified multi-genre portfolio. Comparable to Trinity Music as a mid-sized, independent, multi-venue promoter serving a primary German metro market.
• Semmel Concerts: German concert and event promoter operating across multiple venues and genres. Comparable business model — independent promoter organizing concerts and tours with venue partnerships across Germany.
• Neuland Concerts: German independent concert promoter organizing live events across multiple cities. Directly comparable as a similarly-sized competitor pursuing the same touring-act and venue-partnership playbook.

Regional players

• MCD Productions: Ireland's largest concert promoter operating across Dublin and other Irish venues. Comparable independent-promoter business model and scale to Trinity Music, but operating in a different geography.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/trinitymusicberlin
• Xx.com/trinitymusic1
• Facebookfacebook.com/trinitymusicberlin

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Trinity Music