Bath Half Marathon
- Company typePrivate
- Founded1982
- HeadquartersBath, United Kingdom
- Headcount11–50
- GTM typeB2C
- OfferingServices
Bath Half Marathon firmographics
Firmographics- Name
- Bath Half Marathon
- Legal name
- London Marathon Events Limited
- Website
- https://bathhalf.co.uk
- Company type
- Private
- Founded year
- 1982
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Bath Half Marathon industry classification
Industry- Product category
- Mass Participation Running Events
- SIC
- Services-Racing, Including Track Operation (7948)
- akta.pro primary industry
- Road Running Events (Marathons, Half Marathons, 10K/5K) (MPAKAIAA)
Keywords
Where Bath Half Marathon is headquartered
LocationHeadquarters
- HQ city
- Bath
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Bath Half Marathon business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Operations, Personnel, Marketing or Sales, Infrastructure
Revenue model
- Event Entry Fees: Runners pay registration fees to participate in the half marathon and mile events. Entry fees are collected through the event website.
- Charity Fundraising: The Bath Half is the largest charity fundraising event in south-west England. Runners raise money for charity, with a portion potentially retained by the organizer or through partnership arrangements. Since 2000, more than £30 million has been raised for charity.
- Sponsorship: Corporate sponsorship arrangements such as GetPRO Bath Half naming rights and partner integrations on the event website and materials.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Half Marathon Entry - Standard Registration |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
Bath Half Marathon product offering
Product offeringCore offering
The Bath Half Marathon organizes an annual mass participation half marathon (13.1 miles) run through traffic-free streets in the centre of Bath, England, supported by a complimentary one-mile community race (GetPRO Bath Miles) and a charity fundraising program. Operated by London Marathon Events Limited, the event enables individual runners and charity-affiliated fundraisers to participate in one of the UK's longest-running and most prestigious half marathons, with over £30 million raised for charity since 2000.
Product overview
The GetPRO Bath Half is organized by London Marathon Events and consists of the main half marathon event (13.1 miles) scheduled for Sunday 14th March 2027, the GetPRO Bath Miles (a free mile race on Saturday 13th March), and a Run for Charity program. The event has been held annually since 1982 and is the largest charity fundraising event in south-west England, with over £30 million raised for charity since 2000. Results are published through third-party timing services.
Differentiator
Problem solved
Functional benefit
Brands
- GetPRO Bath Miles: A free-to-enter mile race held on Saturday 13 March, preceding the main Bath Half event. All participants receive a souvenir medal.
Products and services
- GetPRO Bath Half The flagship 13.1-mile half marathon race run through traffic-free streets in Bath city centre. One of the UK's most prestigious half marathons and the largest charity fundraising event in south-west England. Scheduled for Sunday 14th March 2027.
- GetPRO Bath Miles A free-to-enter one-mile community race held on Saturday 13 March preceding the main half marathon. All participants receive a souvenir medal. Presented by Bath College.
- Run for Charity Charity fundraising program that allows participants to run the Bath Half on behalf of registered charity partners. Over £30 million has been raised for charitable causes through the Bath Half since 2000.
- Results Services Online race results hosting service for Bath Half participants, delivered through third-party timing platforms Mikatiming and TDLEventServices for each event year.
Quantifiable outcome
- £30 million+ raised for charity since 2000
Companies that use Bath Half Marathon
Customer profileSegments4 records
Ideal customer profiles4 records
Bath Half Marathon technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Bath Half Marathon partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered flagship and core.
- GetPROflagshipGetPRO is the title sponsor of the Bath Half event, with the event officially named 'GetPRO Bath Half'. This naming rights partnership represents the flagship sponsorship arrangement for the event, providing brand visibility across all event materials, website, and participant communications.
- Bath CollegecoreBath College is a partner for the GetPRO Bath Miles event, which is free to enter and takes place on the Saturday before the main half marathon. This partnership supports youth and community participation in the event.
- Let's Do ThiscoreLet's Do This serves as a third-party registration platform for event entries, providing additional distribution channels for participant sign-up alongside the official website.
Scale indicators3 records
Recent moves1 record
Bath Half Marathon competitors and assessment
Company assessmentDirect peers
- Great North Run: The UK's largest half marathon, run by Great Run — a directly comparable UK mass participation road race with similar registration, sponsorship and charity fundraising mechanics.
- The Big Half: London Marathon Events' London-based half marathon — directly comparable event serving comparable consumer runner and charity segments.
- Reading Half Marathon: Comparable UK regional half marathon offering a similar paid-entry road race with charity partnership participation.
- TCS London Marathon: Flagship full-marathon event run by the same London Marathon Events family — directly comparable UK road running event with charity fundraising, consumer registration, and sponsorship revenue stack.
- Brighton Marathon Weekend: Also operated by London Marathon Events, the Brighton Marathon Weekend is a UK mass participation road race weekend serving the same charity/individual-runner segments with a comparable multi-product format.
- Royal Parks Half: London Marathon Events-operated UK half marathon targeting individual runners and charity fundraisers, structurally identical to the Bath Half in format and go-to-market.
- Vitality London 10,000: Another London Marathon Events 10K event serving the same individual runner and charity participant base as the Bath Half.
Regional players
- Cardiff Half Marathon: A Wales-based mass participation half marathon with comparable format and audience, competing for UK runners in a nearby but distinct region.
- Bristol Half Marathon: Large south-west/UK regional half marathon with similar road race mechanics and individual runner/charity positioning.
Others
- Let's Do This: Third-party UK mass participation event registration platform and Bath Half distribution partner — comparable as the digital infrastructure layer on which the Bath Half sells entries.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Bath Half Marathon social profiles
Digital presenceBath Half Marathon financial estimates
Financial estimateRevenue estimate
Valuation estimate
Bath Half Marathon leadership team
Management profileNumber of profiles
Profiles1 record
Bath Half Marathon funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Bath Half Marathon M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Bath Half Marathon
What does Bath Half Marathon do?
The Bath Half Marathon organizes an annual mass participation half marathon (13.1 miles) run through traffic-free streets in the centre of Bath, England, supported by a complimentary one-mile community race (GetPRO Bath Miles) and a charity fundraising program. Operated by London Marathon Events Limited, the event enables individual runners and charity-affiliated fundraisers to participate in one of the UK's longest-running and most prestigious half marathons, with over £30 million raised for charity since 2000.
Is Bath Half Marathon a public or private company?
Bath Half Marathon is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Bath Half Marathon founded?
Bath Half Marathon was founded in 1982. It employs 11 to 50 people.
Where is Bath Half Marathon based?
Bath Half Marathon is headquartered in Bath, United Kingdom, in the Europe region.
How does Bath Half Marathon make money?
Three revenue lines are on record. Event Entry Fees are the primary driver. The others are charity Fundraising and sponsorship.
Who are Bath Half Marathon's main competitors?
Direct peers on record are Great North Run, The Big Half, Reading Half Marathon, TCS London Marathon, Brighton Marathon Weekend, Royal Parks Half and Vitality London 10,000. Regional players are Cardiff Half Marathon and Bristol Half Marathon. Let's Do This is listed as an others.
Does Bath Half Marathon have an API?
No public API is recorded for Bath Half Marathon.
What industry is Bath Half Marathon in?
Bath Half Marathon's product category is Mass Participation Running Events. Its primary akta.pro industry code is MPAKAIAA, Road Running Events (Marathons, Half Marathons, 10K/5K). Its SIC code is 7948.