What Miroad does

Miroad (주식회사 미로드) is a Korean specialty materials manufacturer founded in June 2004 (originally as SD편의산업, renamed in 2005) that produces recycled rubber-based construction products for two core end markets: floor impact sound insulation in apartment buildings and elastic pavement surfaces for children's playgrounds and sports facilities. The company's flagship product is the MRD-AM36-M1, a high-density recycled rubber cushion (≥616.2 kg/m³) certified as a KICT floor impact sound blocking structure (certification KF23-1228-1, obtained December 2023) achieving Light-weight Grade 1 and Heavy-weight Grade 3 performance, with a 30-year building lifespan warranty. Its pavement product line spans the MRD-PG series dual-layer children's playground surfaces (50–75mm thicknesses; KRW 92,500–119,500 in 2025 government procurement pricing) and the MRD-WP15S single-layer sports facility surface (KRW 58,000), all built using in-house-produced EPDM rubber powder formulated with DuPont and EXXON-grade raw materials.

The company's revenue model combines hardware sales and on-site installation services, with pricing publicly disclosed for government-procured items through the Korean Public Procurement Service and B2B/custom pricing handled via online inquiry. Distribution is sales-led: direct engagement with apartment management committees and construction firms for the apartment segment, supplemented by government procurement listings for public-sector playground and sports facility projects. The company runs two domestic manufacturing facilities — Hwaseong (since 2012) and Eumseong, Chungcheongbuk-do (since 2019) — and a Malaysian joint venture (MIROAD RUBBER INDUSTRIES SDN. BHD., established 2005 with GREEN LAND) that has been incrementally automated with robotic production lines in 2021 and 2022. The founder and Representative Director Park Heung-gil (박흥길) leads the firm, which holds a growing patent portfolio (including four patents filed in 2024-2025 on mid-frequency noise prevention buffers) and multiple certifications including KS F 3888-2, SPS-KSSF1A1-1944, KICT KF23-1228-1, and Environmental Mark.

Name

Miroad

Legal name

주식회사 미로드

Website

https://miroad.co.kr

Company type

Private

Founded year

2004

Operating status

Operating

Short description

Miroad is a Korean specialty materials manufacturer founded in 2004 that produces high-density recycled rubber floor impact sound insulation cushioning for apartment buildings and EPDM-based elastic pavement surfaces for playgrounds and sports facilities, serving construction firms and government procurement channels.

Ownership category

akta.pro rank

Product category

Construction Materials

NAICS

Other Rubber Product Manufacturing (32629), Rubber Product Manufacturing (3262)

SIC

Fabricated Rubber Products, Nec (3060), Plastic Materials, Synth Resins & Nonvulcan Elastomers (2821)

akta.pro primary industry

Industrial Matting, Flooring & Safety Rubber Products (IMANALAI)

akta.pro secondary industries

Adhesive, Sealant & Gasket Rubber Compounds (IMANAJAI), General-Purpose Rubber Compounds (NR/SBR/BR/EPDM) (IMANAJAA)

Keywords

• Recycled rubber products
• Floor impact insulation
• Elastic pavement materials
• Playground safety surfaces
• Construction materials manufacturing

Headquarters

HQ city

Daegu

HQ country

South Korea

HQ region

Asia

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. 바닥충격음 차단 완충재 생산 및 판매: Manufactures and sells high-density recycled rubber cushioning materials (MRD-AM36-M1) for floor impact sound blocking in apartment complexes. Revenue generated from product sales, installation services, and long-term performance warranties.
2. 포설형탄성포장재 (Laying-type Elastic Pavement Materials) 생산 및 판매: Produces and sells EPDM-based elastic pavement materials for children's playgrounds and sports facilities. Available in single-layer and dual-layer configurations. Sold via government procurement (조달규격) and direct sales channels.
3. 시공 서비스 (Construction/Installation Services): Operates nationwide construction teams to ensure consistent quality installation and on-time delivery. Revenue includes both product supply and installation services for floor impact sound blocking and elastic pavement projects.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels3 records

Core offering

Miroad manufactures and sells recycled rubber-based floor impact sound insulation cushioning materials (high-density SBR cushion MRD-AM36-M1) for apartment complexes, and laying-type elastic pavement materials (EPDM-based single-layer and dual-layer) for children's playgrounds, sports facilities, walkways, and walking paths. The company operates its own factories producing EPDM rubber powder, binders, and finished products, and dispatches nationwide construction teams for installation services.

Product overview

Miroad (주)미로드는 공동주택 바닥충격음 차단용 완충재와 어린이놀이시설용 포설형탄성포장재를 생산하는 친환경 건설자재 전문 기업이다. 주요 제품으로는 바닥충격음 차단 완충재(MRD-AM36-M1), 어린이놀이시설용 복층 탄성포장재(MRD-PG 시리즈), 다목적 단층 탄성포장재(MRD-WP15S)가 있으며, 모두 재활용 고무분말을 주원료로 사용한다. EPDM 고무분말과 타이어고무분말 등 자체 생산 원료를 활용하며 KS 및 단체표준 인증을 받은 고품질 제품군을 전국 시공팀을 통해 공급한다.

Differentiator

Problem solved

Functional benefit

Products and services

• MRD-AM36-M1 Floor Impact Sound Blocking Buffer (MRD-AM36-M1 바닥충격음 차단구조용 완충재)

Quantifiable outcome

• Light-weight 29dB reduction, Heavy-weight 43dB reduction on 59㎡ test units (Certification No. KF23-1228-1)
• +1 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• GREEN LAND社 (말레이시아 / Malaysia)coreStrategic or Co-development Partner · 1 September 2005Joint venture partnership established in September 2005 with Malaysia's GREEN LAND社 to form ⑦MIROAD RUBBERR INDUSTRIES SDN. BHD. The joint venture handles the production and export of various recycled rubber products. Miroad's overseas manufacturing base in Malaysia, with subsequent investment in robot automation production facilities (1st phase in 2021, 2nd phase in 2022) at the overseas factory.

Scale indicators4 records

Recent moves13 records

Expansion highlights5 records

Broad incumbents

• Sika AG: Swiss construction chemicals specialist with flooring, sealing, and damping systems including acoustic underlays; a broad incumbent competing for specification in commercial and residential sound insulation projects.
• LX Hausys (formerly LG Hausys): Korean building products manufacturer offering flooring, wall covering, and construction materials with established apartment construction channel access — overlapping customer base with Miroad's apartment sound buffer line.
• KCC Corporation: Major Korean construction materials and coatings manufacturer with overlapping building products portfolio including sound-insulation-adjacent categories; a broad incumbent competitor in Korean apartment construction channels.
• Hanwha Solutions (Construction Materials): Korean conglomerate's construction materials division producing building envelope and interior products, including flooring; relevant incumbent in Korean apartment construction supply chain where Miroad competes.
• BASF (Master Builders Solutions): Global chemical major with construction chemicals portfolio addressing sound insulation, flooring systems, and concrete/cementitious solutions; broader incumbent competing on certified sound-blocking performance in construction projects.

Regional players

• Soprema Group: French waterproofing and acoustic insulation manufacturer with comparable product engineering in building impact sound and dampening materials; comparable technology category but primarily serving European markets rather than Korea.

Direct peers

• Mondo (Mondo Sport & Flooring): Italian manufacturer of elastic sports surfaces and rubber flooring; directly comparable in playground/sports pavement product category with overlapping certifications and global installation footprint.
• KRAIBURG Relastec: German producer of recycled rubber mats and elastic flooring products for sports, playground, and impact sound insulation applications; comparable recycled rubber compounding and elastic pavement portfolio.
• Dinoflex: Canadian manufacturer of recycled rubber products for sport, playground, and acoustic flooring applications; comparable recycled-rubber technology platform and product lines to Miroad's elastic pavement business.
• Regupol (BSW Group): German manufacturer of recycled rubber products for impact sound insulation under floor systems and elastic sports/playground surfaces — directly comparable technology base and product categories to Miroad's buffer and elastic pavement lines.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

Compliance9 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Miroad