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Sunflower Insurance Solutions

Full company profile

uuid0035awn

Namestring
Sunflower Insurance Solutions
Legal namestring
Sunflower Senior Solutions
Company typeenum
Private
Founded yearint
2015
Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
1–10
akta.pro rankint
HeadquartersHays, United States
HQ citystring
Hays
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
Medicare supplements, Medicare advisory services, health insurance agency, Medicare Part D plans, independent insurance agents
SIC code1 code
  • Insurance Agents, Brokers & Service6411
Product category
Medicare Insurance Services
GTM motion2 records

Each record includes

Type, Description, Source

Revenue model3 records
1Medicare Supplement (Medigap) Insurance Sales
TypeAffiliate Referral
Description

The company earns commissions from insurance carriers for Medicare Supplement (Medigap) policies sold to Medicare beneficiaries. These are typically recurring commissions for the duration of the policy.

sunflowersenior.com
2Medicare Part D Prescription Drug Plan Sales
TypeAffiliate Referral
Description

Commissions earned from Medicare Part D prescription drug plan enrollments, helping clients navigate the coverage gap (donut hole) and select appropriate drug coverage.

sunflowersenior.com
3Medicare Advisory Services
TypeProfessional Services
Description

Consultation and advisory services to help clients understand how income affects Medicare Part B premiums and strategies to reduce costs through appeals, Medicare Savings Programs, and Extra Help programs.

sunflowersenior.com
Marketing channels6 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels4 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components3 values
Personnel, Marketing or Sales, Operations
Pricing details1 tier
1Quote-based Medicare Supplement plans
ModelOtherBilling cadenceMonthly
Notes

Pricing varies by individual circumstances including age, location, health conditions, and chosen plan type. Medicare Part B standard premium referenced as $164.90 (2023) for informational purposes but actual supplement pricing requires consultation.

sunflowersenior.com
GTM typeB2C
B2C
Offering typeServices
Services
Core offering1 text field

Sunflower Insurance Solutions (operating as Sunflower Senior Solutions) is an independent Medicare Supplement insurance agency that helps individuals approaching or currently on Medicare navigate the four parts of Medicare (A, B, C, D) and select Medigap supplemental coverage. The agency also advises clients on Medicare Part D prescription drug plans, IRMAA premium calculations, and strategies to reduce Medicare costs through appeals, Medicare Savings Programs, and the Extra Help program.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 3 values shown
  • Reduction of Medicare Part B premiums through life-changing event appeals
+2 more records
Product overview1 text field

Sunflower Insurance Solutions (operating as Sunflower Senior Solutions) is an independent Medicare Supplement Agency offering a suite of insurance advisory services. The core offering is Medicare supplement agency services, which includes guidance on Medicare Parts A, B, C, D, and Medigap policies. Supporting this are educational products including the free Medicare Basics eBook and advisory services covering Medicare Part B premium guidance, Medicare Savings Programs assistance, and Extra Help program enrollment. The company operates as a financial advisory firm rather than a technology platform.

Product and service1 record
1Medicare Supplement Agency Services
CategoryMedicare Insurance Advisory
Description

Independent Medicare supplement insurance agency services that guide clients through Medicare Parts A, B, C, and D, Medigap policy selection, IRMAA premium calculations, and enrollment support. Targeted at Medicare-eligible individuals and couples seeking personalized plan recommendations.

Scale indicator1 record

Each record includes

Type, Value, Description, Source

Recent move4 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight4 records

Each record includes

Type, Description

Peers8 records
TypeDirect peer
Description

Medicare-focused insurance brokerage operating a national call-center-and-tech model for Medigap and Advantage enrollment, with broadly overlapping carrier relationships and target customer.

TypeBroad incumbent
Description

Large online health insurance marketplace with a dedicated Medicare track (Medicare.com), selling Medigap, Advantage, and Part D through a tech-led funnel that competes with independent local agencies for the same Medicare buyer.

TypeOthers
Description

Major Medigap and Medicare-focused insurance carrier that sells direct and through independent agents. As a carrier-side counterparty, it shapes commission economics for any independent Medicare agency including Sunflower.

TypeBroad incumbent
Description

Insurance lead-generation platform that funnels senior demand for Medicare coverage to insurance carriers and brokers, competing for the digital traffic Sunflower's content marketing aims to capture.

TypeDirect peer
Description

Public-to-private Medicare-focused insurance brokerage that sells Medigap, Medicare Advantage and Part D plans through licensed agents, directly competing with Sunflower for the same senior demographic.

TypeBroad incumbent
Description

Multi-state Medicare-focused agency and content platform that owns lead generation and agent fulfillment for Medigap and Part D, pressing the same top-of-funnel keywords Sunflower's blog targets.

TypeBroad incumbent
Description

AARP-endorsed Medicare Supplement Insurance program underwritten by UnitedHealthcare, marketed directly to the same 65+ demographic and competing for the consultative, education-led sale.

TypeDirect peer
Description

Independent Medicare supplement agency representing multiple carriers and guiding beneficiaries on Medigap enrollment, similar in product mix and target customer to Sunflower.

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses4 records

Each record includes

Headline, Details, Source

Competitive moat3 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment3 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile2 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles5 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Sunflower Insurance Solutions

Medicare Insurance Servicessunflowersenior.com

Sunflower Insurance Solutions firmographics

Firmographics
Name
Sunflower Insurance Solutions
Legal name
Sunflower Senior Solutions
Website
https://sunflowersenior.com
Company type
Private
Founded year
2015
Operating status
Operating
Headcount range
1–10 employees
Ownership category
akta.pro rank

Where Sunflower Insurance Solutions is headquartered

Location

Headquarters

HQ city
Hays
HQ country
United States
HQ region
North America

Offices1 record

Markets served

Sunflower Insurance Solutions business model

Business model
GTM type
B2C
Offering type
Services
Cost components
Personnel, Marketing or Sales, Operations

Revenue model

  1. Medicare Supplement (Medigap) Insurance Sales: The company earns commissions from insurance carriers for Medicare Supplement (Medigap) policies sold to Medicare beneficiaries. These are typically recurring commissions for the duration of the policy.
  2. Medicare Part D Prescription Drug Plan Sales: Commissions earned from Medicare Part D prescription drug plan enrollments, helping clients navigate the coverage gap (donut hole) and select appropriate drug coverage.
  3. Medicare Advisory Services: Consultation and advisory services to help clients understand how income affects Medicare Part B premiums and strategies to reduce costs through appeals, Medicare Savings Programs, and Extra Help programs.

Pricing tiers

ModelBillingPrice
OtherMonthlyQuote-based Medicare Supplement plans

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Sunflower Insurance Solutions product offering

Product offering

Core offering

Sunflower Insurance Solutions (operating as Sunflower Senior Solutions) is an independent Medicare Supplement insurance agency that helps individuals approaching or currently on Medicare navigate the four parts of Medicare (A, B, C, D) and select Medigap supplemental coverage. The agency also advises clients on Medicare Part D prescription drug plans, IRMAA premium calculations, and strategies to reduce Medicare costs through appeals, Medicare Savings Programs, and the Extra Help program.

Product overview

Sunflower Insurance Solutions (operating as Sunflower Senior Solutions) is an independent Medicare Supplement Agency offering a suite of insurance advisory services. The core offering is Medicare supplement agency services, which includes guidance on Medicare Parts A, B, C, D, and Medigap policies. Supporting this are educational products including the free Medicare Basics eBook and advisory services covering Medicare Part B premium guidance, Medicare Savings Programs assistance, and Extra Help program enrollment. The company operates as a financial advisory firm rather than a technology platform.

Differentiator

Problem solved

Functional benefit

Products and services

  • Medicare Supplement Agency Services Independent Medicare supplement insurance agency services that guide clients through Medicare Parts A, B, C, and D, Medigap policy selection, IRMAA premium calculations, and enrollment support. Targeted at Medicare-eligible individuals and couples seeking personalized plan recommendations.

Quantifiable outcome

  • Reduction of Medicare Part B premiums through life-changing event appeals
  • +2 more outcomes

Companies that use Sunflower Insurance Solutions

Customer profile

Segments3 records

Ideal customer profiles2 records

Sunflower Insurance Solutions technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Sunflower Insurance Solutions partnerships and signals

Strategic signal

Scale indicators1 record

Recent moves4 records

Expansion highlights4 records

Sunflower Insurance Solutions competitors and assessment

Company assessment

Direct peers

  • GoHealth: Medicare-focused insurance brokerage operating a national call-center-and-tech model for Medigap and Advantage enrollment, with broadly overlapping carrier relationships and target customer.
  • SelectQuote: Public-to-private Medicare-focused insurance brokerage that sells Medigap, Medicare Advantage and Part D plans through licensed agents, directly competing with Sunflower for the same senior demographic.
  • Insurance Benefits Direct (IBX): Independent Medicare supplement agency representing multiple carriers and guiding beneficiaries on Medigap enrollment, similar in product mix and target customer to Sunflower.

Broad incumbents

  • eHealth: Large online health insurance marketplace with a dedicated Medicare track (Medicare.com), selling Medigap, Advantage, and Part D through a tech-led funnel that competes with independent local agencies for the same Medicare buyer.
  • QuoteWizard (LendingTree): Insurance lead-generation platform that funnels senior demand for Medicare coverage to insurance carriers and brokers, competing for the digital traffic Sunflower's content marketing aims to capture.
  • MedicareFAQ / Medicare Insurance Made Simple (Agent Pipeline Marketing Group): Multi-state Medicare-focused agency and content platform that owns lead generation and agent fulfillment for Medigap and Part D, pressing the same top-of-funnel keywords Sunflower's blog targets.
  • AARP (UnitedHealthcare Medicare Supplement endorsement): AARP-endorsed Medicare Supplement Insurance program underwritten by UnitedHealthcare, marketed directly to the same 65+ demographic and competing for the consultative, education-led sale.

Others

  • Mutual of Omaha: Major Medigap and Medicare-focused insurance carrier that sells direct and through independent agents. As a carrier-side counterparty, it shapes commission economics for any independent Medicare agency including Sunflower.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

Sunflower Insurance Solutions social profiles

Digital presence

Sunflower Insurance Solutions financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Sunflower Insurance Solutions leadership team

Management profile

Number of profiles

Profiles5 records

Sunflower Insurance Solutions funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Sunflower Insurance Solutions M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sunflower Insurance Solutions

What does Sunflower Insurance Solutions do?

Sunflower Insurance Solutions (operating as Sunflower Senior Solutions) is an independent Medicare Supplement insurance agency that helps individuals approaching or currently on Medicare navigate the four parts of Medicare (A, B, C, D) and select Medigap supplemental coverage. The agency also advises clients on Medicare Part D prescription drug plans, IRMAA premium calculations, and strategies to reduce Medicare costs through appeals, Medicare Savings Programs, and the Extra Help program.

Is Sunflower Insurance Solutions a public or private company?

Sunflower Insurance Solutions is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was Sunflower Insurance Solutions founded?

Sunflower Insurance Solutions was founded in 2015. It employs 1 to 10 people.

Where is Sunflower Insurance Solutions based?

Sunflower Insurance Solutions is headquartered in Hays, United States, in the North America region.

How does Sunflower Insurance Solutions make money?

Three revenue lines are on record. Medicare Supplement (Medigap) Insurance Sales are the primary driver. The others are medicare Part D Prescription Drug Plan Sales and medicare Advisory Services.

Who are Sunflower Insurance Solutions's main competitors?

Direct peers on record are GoHealth, SelectQuote and Insurance Benefits Direct (IBX). Broad incumbents are eHealth, QuoteWizard (LendingTree), MedicareFAQ / Medicare Insurance Made Simple (Agent Pipeline Marketing Group) and AARP (UnitedHealthcare Medicare Supplement endorsement). Mutual of Omaha is listed as an others.

Does Sunflower Insurance Solutions have an API?

No public API is recorded for Sunflower Insurance Solutions.

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