What MAXCOM does

MAXCOM Co., Ltd. (株式会社マックスコム) is a Japanese Business Process Outsourcing provider founded in 1995 and headquartered in Shibuya, Tokyo. The company operates five integrated service lines for B2B and public-sector clients: CRM call centers (inbound customer support, outbound sales and surveys, VOC analysis), BPO back-office operations (document processing, data entry, billing, reception, order management), consulting and implementation support, ITO including content moderation and image processing, and offshore services delivered from Dalian (China), Thailand, and Vietnam with Japanese-language staff. As of the latest disclosures, MAXCOM operates eight domestic operational bases (Sapporo, Hokkaido, Tohoku, Chubu, Kansai, China/Okayama, Toyo-cho, Kyushu) plus three offshore centers, with approximately 1,000 employees and a cumulative roster of 450+ client companies.

The company's revenue mechanics are built on custom quote-based contracts billed per seat, per operating hour, or per piece — there are no public pricing tiers. Distribution is direct: enterprise sales target government agencies and corporate clients through public procurement, RFPs, and consulting-led engagements, with services delivered from MAXCOM-owned centers (some contracts are operated on client premises). Notable named customers include multiple Japanese ministries, prefectures and wards (Saitama, Kagoshima, Adachi/Nerima/Shibuya wards), five mutual aid associations handling pension claims, and enterprise clients across food and beverage (Asahi Beverages, Ohayo Dairy, Banjo Foods), retail/e-commerce (BANDAI SPIRITS, Bronco Billy, DCrew, Ur Linkage), manufacturing (Aderans, Japan Gas), energy (Erex), logistics (JR East Cross Station), and postal (Japan Post Office Support).

MAXCOM's technology stack combines proprietary process IP, ISO27001/ISMS-certified security infrastructure, ISMAP-certified LGWAN-ASP servers for government benefit administration, kintone-based data management, AI-OCR solutions for paper-document processing, AI Messenger Voicebot/Chatbot for municipal DX reform, and RPA for safety-reporting workflows. The company holds ISMS/ISO27001, Privacy Mark, Kurumin (childcare support), and Eruboshi (highest tier, women's participation) certifications, and maintains a group structure of eight related companies including Artius Link for offshore image editing.

Name

MAXCOM

Legal name

株式会社マックスコム

Website

https://max-com.co.jp

Company type

Private

Founded year

1995

Operating status

Operating

Headcount range

101–250 employees

Short description

MAXCOM is a Japanese BPO provider founded in 1995 that delivers call center, back-office, IT outsourcing, consulting, and offshore services to government agencies and enterprise clients, operating eight domestic sites and three offshore centers with approximately 1,000 employees and 450+ cumulative clients.

Ownership category

akta.pro rank

Product category

Business Process Outsourcing Services

NAICS

Business Service Centers (56143)

SIC

Services-Management Services (8741), Services-Engineering, Accounting, Research, Management (8700)

akta.pro primary industry

Workflow & Case Management (Human-Centric BPM) (HDAEAHAA)

akta.pro secondary industries

Billing & Revenue Operations (Subscription/Usage Billing, Rating, Order-to-Cash Support) (BPAAAGAD), RCM Outsourcing & Managed Billing Services (HLACACAN)

Keywords

• Business process outsourcing
• Call center services
• Back office outsourcing
• IT outsourcing services
• Offshore outsourcing services

Headquarters

HQ city

Yoyogi-sanyacho

HQ country

Japan

HQ region

Asia

Offices10 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. BPO (Business Process Outsourcing) Services: Back-office outsourcing services including document processing, data entry, scanning, invoice management, request reception, survey processing, campaign secretariat, and repair/fault reception operations. Revenue is generated through custom service contracts billed on operational metrics (席数 × 稼働時間, 件数ベース, etc.).
2. CRM (Call Center) Services: Inbound (customer support, technical support, help desk, reception) and outbound (sales, surveys, debt collection) call center services. Revenue generated through operational contracts based on seat count, operating hours, and call volumes.
3. ITO (IT Outsourcing) Services: Website monitoring, post moderation (SNS/ bulletin boards/ blogs), site posting decisions, image editing/processing, and email support services. Revenue through service contracts, often with fixed operational fees plus variable charges.
4. Offshore Services: Back-office and call center services delivered from offshore locations (Dalian, Thailand, Vietnam) with Japanese-speaking staff. Lower-cost alternative for data entry, survey processing, customer support, and image processing.
5. Consulting Services: Advisory services covering call center evaluation, facility management, CRM consulting, VOC analysis, business improvement, BPO consulting, manual creation, BCP formulation, and center location selection. Delivered as standalone engagements or bundled with outsourcing contracts.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels7 records

Core offering

MAXCOM provides fully customized business process outsourcing (BPO) services for Japanese enterprises and government agencies, spanning call center/CRM operations, back-office document processing, IT outsourcing (ITO), offshore delivery from China/Thailand/Vietnam, and consulting/implementation support. Services are delivered through MAXCOM's own operational centers across Japan and offshore, with each engagement designed to client specifications rather than sold as standardized packages.

Product overview

MAXCOM is a BPO (Business Process Outsourcing) service provider offering five integrated service lines: CRM (コールセンター) for call center operations, BPO (バックオフィス) for back-office operations, 導入支援 for consulting and implementation support, ITO (ITアウトソーシング) for IT outsourcing including content moderation and image services, and オフショアサービス for offshore operations in China, Thailand, and Vietnam. The company also provides specialized solutions including AI-OCR×BPO for document automation, remote support solutions, after-hours call services, and government-facing citizen service platforms. MAXCOM operates on a custom outsourcing model where each client engagement is designed to specification, supporting businesses with operational efficiency, cost optimization, and quality improvement across industries including government, healthcare, telecommunications, and retail.

Differentiator

Problem solved

Functional benefit

Products and services

• CRM (Call Center)

Quantifiable outcome

• Call center operational cost reduction of 20% while processing 810,000+ cases annually (major telecommunications client)
• +10 more outcomes

Named customers27 records

Segments5 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability5 records

Feature8 records

Partnerships

Three partnerships are on record, tiered minor and core.

• Tama Home Stadium Chugoku (タマホーム |stadium筑後)minorGTM or Marketing Partner · 9 March 2021Naming rights partnership (ネーミングライツ契約) for the baseball stadium in Ogura, Fukuoka Prefecture. MAXCOM's company name/logo appears on the stadium designation (Tama Home Stadium Chugoku/Ochiai), providing brand visibility and community engagement in the Kyushu region where MAXCOM operates.
• Nomura Research Institute, Ltd. (野村総合研究所)coreStrategic or Co-development Partner · 24 July 2013Joint sales partnership (共同営業) for call center-related businesses with Nomura Research Institute and Moshimochi Hot Line. Combined MAXCOM's operational BPO capabilities with NRI's consulting and systems integration expertise to offer comprehensive call center solutions to corporate and government clients.
• Altius Link Co., Ltd. (アルティウスリンク株式会社)minorOEM/ Whitelabel/ Licensing PartnerGroup company (グループ会社) that partners with MAXCOM on image editing and processing services. MAXCOM leverages Altius Link's offshore capabilities (Dalian, China) for photo editing and processing work, particularly for large-volume photography projects such as event and sports photography. This enables cost-efficient, high-quality image processing while MAXCOM maintains client relationships.

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Will Group: Japanese staffing and BPO company with contact center operations. Provides CRM and back-office BPO services to mid-market and enterprise clients in Japan, comparable customer base to MAXCOM.
• MKI (Mitsui Knowledge Industry): Japanese IT services and BPO provider under Mitsui Group, offering systems integration, managed services, and business process outsourcing. Adjacent incumbent in the Japanese BPO market.
• TIS Inc. Major Japanese IT services group offering BPO, contact center, and digital transformation services. Larger scale incumbent serving enterprise and government clients across Japan.
• NTT Marketing Act: NTT Group's BPO and contact center arm, serving large enterprise and government clients with broad service portfolio. Larger scale incumbent competing with MAXCOM across multiple verticals.

Direct peers

• Persol Business Process Design: Persol Group's BPO subsidiary providing back-office outsourcing, contact center, and HR services. Comparable to MAXCOM in serving mid-to-large Japanese enterprises with customized BPO solutions.
• Transcosmos: Japan's largest BPO and contact center outsourcing provider with extensive domestic and offshore operations across multiple verticals. Direct competitor to MAXCOM in CRM, BPO, and digital marketing services for large enterprises and government clients.
• Bell System24: Major Japanese call center and BPO operator with hundreds of seats and strong enterprise/government presence. Directly competes with MAXCOM in CRM outsourcing, help desk, and back-office BPO services.
• KDDI Evolva: KDDI Group BPO and contact center subsidiary providing CRM, back-office, and digital services to enterprises. Competes with MAXCOM in Japanese BPO market, particularly for telecom and large enterprise contracts.

Emerging players

• FPT Software: Vietnamese IT services and BPO major with Japanese-language capability and growing Japan market presence. Competes with MAXCOM's Vietnam offshore operations for cost-sensitive Japanese BPO work.

Regional players

• Altius Link: Japanese BPO and contact center provider with image processing specializations, and a documented partner/affiliated company of MAXCOM via Dalian offshore operations. Closely comparable in service offerings and market position.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat6 records

Key risks5 records

Key highlights6 records

Customer concentration

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about MAXCOM