UB Partner

What UB Partner does

UB Partner, headquartered in Zofingen, Switzerland, operates the CLARK consumer financial services platform that delivers integrated tax preparation, insurance advisory, pension planning, and financial planning services to Swiss residents. Founded in 2010, the company combines a digital self-service portal for tax filing with personalized expert consultations across a broad product catalog that includes health, auto, liability, legal protection, and life insurance sourced from major Swiss providers such as SWICA, Swiss Life, Helsana, AXA, Sanitas, Concordia, Generali, Helvetia, Sympany, and Assura. The platform serves over 50,000 customers in Switzerland and operates with between 101 and 250 employees.

The underlying technology is a customer-facing web portal that aggregates multiple financial product categories and connects users with advisory professionals for insurance, tax, and pension matters. The company distributes through country-specific domains indicating a presence in Switzerland, Germany, France, and the United Kingdom under the CLARK Holding SE legal entity. The portal architecture enables consumers to manage policies, file taxes, and access advisory services through a single account, with the cross-category design intended to drive cross-sell between tax, insurance, and pension touchpoints.

The business model is multi-stream: insurance broking and advisory generates commission-based revenue from partner insurers, while tax preparation and financial planning are delivered as fee-based professional services. Revenue mechanics are anchored by recurring carrier commissions across 13+ insurance partners and one-off advisory fees on tax and financial planning engagements. The Swiss retail consumer is the primary customer segment, with adjacent consumer markets in Germany, France, and the UK targeted through localized CLARK domains, though Switzerland remains the core market based on language, partnership positioning, and customer count disclosure.

Name

UB Partner

Legal name

CLARK Holding SE

Website

https://ubpartner.ch

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

101–250 employees

Short description

UB Partner, operating the CLARK platform from Zofingen, Switzerland, offers integrated tax preparation, insurance advisory, pension planning, and financial planning to over 50,000 Swiss retail consumers via a digital portal backed by expert advisors and 13+ carrier partnerships.

Ownership category

akta.pro rank

Product category

Personal Financial Advisory Services

NAICS

Insurance Agencies and Brokerages (52421), Insurance Agencies and Brokerages (524210)

SIC

Insurance Agents, Brokers & Service (6411)

akta.pro primary industry

Retail (Personal Lines) Insurance Brokerage (FSAEADAA)

Keywords

• Tax preparation services
• Insurance advisory
• Financial planning
• Pension advisory
• Insurance broking

Headquarters

HQ city

Zofingen

HQ country

Switzerland

HQ region

Europe

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Technology or R&D, Operations

Revenue model

1. Insurance Advisory and Broking: CLARK provides independent insurance advisory services, likely earning commissions from insurance providers for policy placements and recommendations
2. Tax Preparation Services: Professional tax declaration preparation and filing services for Swiss residents
3. Financial Planning Consultations: Holistic financial planning advice including retirement planning (Vorsorge), retirement provision optimization

Go-to-market motion1 record

Distribution channels2 records

Marketing channels2 records

Core offering

UB Partner operates the CLARK brand in Switzerland, delivering integrated tax preparation, insurance advisory, pension/retirement planning, health insurance comparison, and holistic financial planning services to Swiss residents. Services are delivered through a digital customer portal for self-service tax filing combined with personalized expert consultation by phone and email. The company provides independent, multi-provider advice across leading Swiss insurers including SWICA, Swiss Life, Helsana, AXA, Sanitas, Concordia, Generali, and Helvetia.

Product overview

CLARK is a comprehensive financial services platform offering integrated tax preparation, insurance advisory, pension planning, health insurance management, and financial planning services. The offering is a unified advisory service combining a digital customer portal for tax filing with personalized expert consultation. Services are delivered through the company's own expert advisors combined with a web-based customer portal that enables users to manage their tax returns and access financial services.

Differentiator

Problem solved

Functional benefit

Products and services

• Tax Filing Service (Steuererklärung)

Named customers8 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Six partnerships are on record, tiered minor.

• SWICAminorOthersHealth insurance company listed among partner insurance providers on CLARK Switzerland website. Customers can access SWICA insurance products and comparison services through CLARK's platform.
• Swiss LifeminorOthersInsurance company listed among partner providers on CLARK Switzerland website, offering life and retirement insurance products accessible through CLARK's advisory services.
• HelsanaminorOthersSwiss health insurance company listed among partner providers. Helsana insurance products are available for comparison and recommendation through CLARK's independent advisory.
• Sanitas KrankenkasseminorOthersHealth insurance provider listed as partner on CLARK website. Customers can access Sanitas health insurance products through CLARK's platform.
• AXAminorOthersMajor Swiss insurance company listed among partner providers on CLARK's platform, offering property, casualty, and life insurance products.
• ConcordiaminorOthersSwiss health insurance provider listed as partner. Concordia insurance products are accessible through CLARK's independent advisory services.

Scale indicators1 record

Recent moves4 records

Expansion highlights4 records

Direct peers

• Comparis: Swiss market leader in price comparison for insurance, banking, and telecom. Direct peer because CLARK offers an overlapping multi-carrier insurance comparison and switching service for the same Swiss resident customer base, with comparable broker/commission revenue model.
• FinanceScout24: Swiss online comparison portal for insurance and financial products owned by Scout24. Direct peer because it competes head-to-head with CLARK in multi-carrier personal lines insurance comparison for Swiss residents.

Regional players

• Check24: Germany's largest price-comparison portal for insurance, finance, energy, and travel. Regional peer because CLARK operates in Germany with a similar multi-carrier comparison model, but Check24 is the established local incumbent rather than a direct Swiss competitor.
• Selectra: Pan-European price comparison and advisory platform (energy, telecom, insurance) active in Switzerland, Germany, France and others. Comparable because of overlapping multi-country comparison coverage and similar independent advisory positioning versus CLARK.
• Verivox: German comparison portal focused on insurance, energy, and telecom. Comparable as a European peer operating an adjacent multi-carrier insurance brokerage model in the German market where CLARK also has presence.

Emerging players

• MoneyPark: Swiss digital mortgage and real-estate financing broker with advisory services. Comparable because it is a Swiss independent financial advisory platform addressing individual consumers with a similar hybrid tech-plus-expert model, albeit focused on mortgages rather than insurance.
• True Wealth: Swiss robo-advisor offering automated portfolio management. Comparable as a Swiss fintech serving retail customers with digital financial services; partial overlap with CLARK's Finanzplanung offering but automated rather than advisory.

Market position

Strengths1 record

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/ubpartner
• LinkedInlinkedin.com/company/ub-partner-gmbh

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about UB Partner