We Are Worldschoolers
We Are Worldschoolers is a bootstrapped subscription membership community for worldschooling families, offering the $42.97/month Worldschoolers Passport with curated content, masterclasses, a member marketplace, and access to a 50,000+ member global community.
- Company typePrivate
- Founded2018
- Headquarters—
- Headcount1–10
- GTM typeB2C
- OfferingDigital Commerce or Content
What We Are Worldschoolers does
We Are Worldschoolers is a bootstrapped, founder-led subscription membership community serving families interested in combining world travel with alternative education (worldschooling). Co-founded in late 2018 by Lainie Liberti and her son Miró Siegel — who themselves have lived location-independently since 2009 — the company operates as a remote, distributed organization with approximately nine people: eight paid expert writers who are themselves worldschooling parents, plus a Community Manager. Its commercial product, the Worldschoolers Passport, is a monthly subscription priced at $42.97 USD (with an introductory founding-member rate of $3.99 USD) that unlocks a curated content library of expert interviews, mini-courses, Masterclasses, weekly women's circles, business accountability calls, monthly expert Q&As, a member marketplace, and an archive of 32+ videos from the Project World School Family Summits.
The underlying platform is a WordPress-based membership site integrated with a private Facebook community, email marketing via CKPage, and payment processing for recurring subscriptions. The technology stack is conventional content/community tooling with no proprietary AI, data, or platform IP; differentiation is concentrated in the community itself and the content authored by worldschooling parents. Distribution is direct-to-consumer, global, and community-led: a free public Facebook group (50,000+ members, grown organically from ~200 members in 2012), a blog, a newsletter, Instagram, and an extensive library of free SEO-oriented resources (international school directory, finance guide, apps, communities directory) funnel prospects into the paid Passport. The organization is self-funded by subscription revenue and founder capital, with no disclosed institutional investment, parent company, or M&A activity.
The company monetizes a single recurring revenue stream — the Passport subscription — supplemented by in-person Family Summits held roughly twice per year across Mexico, Europe, and Asia. The customer base is composed entirely of individual consumers and micro-households (individual parents and solo worldschooling families), with no enterprise or institutional customers identified. The business is therefore a long-tail, consumer-paid subscription model whose key growth levers are community virality, free-resource-led organic acquisition, and event-driven engagement.
We Are Worldschoolers firmographics
Firmographics- Name
- We Are Worldschoolers
- Legal name
- We Are Worldschoolers
- Website
- https://weareworldschoolers.org
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- We Are Worldschoolers is a bootstrapped subscription membership community for worldschooling families, offering the $42.97/month Worldschoolers Passport with curated content, masterclasses, a member marketplace, and access to a 50,000+ member global community.
- Ownership category
- akta.pro rank
We Are Worldschoolers industry classification
Industry- Product category
- Online Community & Membership (Alternative Education / Family Travel)
- NAICS
- Tour Operators (56152)
- SIC
- Services-Membership Organizations (8600)
- akta.pro primary industry
- Learning Content Bundling & Subscription Passes (All-Access Libraries) (MPACALAL)
- akta.pro secondary industries
- Course Bundle Subscriptions & Learning Membership Marketplaces (EDAFAIAI), Travel Subscription, Membership & Deal Clubs (THAKAAAL)
Keywords
We Are Worldschoolers business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- Worldschoolers Passport Membership: Monthly subscription membership providing access to full library of articles, resources, guides, expert interviews, video library of past Project World School Family Summit conference talks (32+ videos), Masterclasses, mini-courses, private Facebook community, discounts on coaching services and event tickets, and ability to create own mini-store in marketplace.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Regular monthly membership |
| Subscription | Monthly | Introductory founding member rate |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels6 records
We Are Worldschoolers product offering
Product offeringCore offering
We Are Worldschoolers operates a subscription-based online membership community for worldschooling families, anchored by the Worldschoolers Passport product. Members pay a monthly fee to access a curated library of articles, expert interviews, Masterclasses, mini-courses, an archive of past Project World School Family Summit conference videos, a private Facebook community, and member discounts on coaching and event tickets. The organization also runs in-person Family Summits and a member-to-member marketplace where worldschoolers can sell goods and services to one another.
Product overview
We Are Worldschoolers operates as a community membership platform built around the Worldschoolers Passport as its primary paid subscription product. The platform provides a curated ecosystem of educational resources, expert content, and community connection tools for families pursuing worldschooling lifestyles. Core offerings include the We Are Worldschoolers Community Club (containing articles, interviews, video archives, and Masterclasses), the Worldschooler Marketplace for member commerce, Mini-Courses for skill-sharing, and access to the Project World School Family Summits. Free resources include a comprehensive blog, spotlight profiles, and a directory of international schools and worldschooling communities. The platform serves both traveling and stationary families through online community features, virtual events, and educational content, with all offerings centered on experiential learning and cultural exchange.
Differentiator
Problem solved
Functional benefit
Brands
- Worldschoolers Passport: The paid membership subscription program offering access to all content, resources, expert interviews, mini-courses, Masterclasses, private Facebook community, video library of past Project World School Family Summit conference talks, and member storefront features. Priced at $42.97 USD per month.
Products and services
- Worldschoolers Passport Monthly paid membership subscription providing worldschooling families with full access to curated articles, expert interviews, mini-courses, Masterclasses, a private Facebook community, the archive of Project World School Family Summit conference talks, member discounts on coaching and events, and the ability to create a mini-store on the Worldschooler Marketplace.
- We Are Worldschoolers Community Club Online membership community platform delivering curated educational resources, expert articles, video presentations, conference talks, personal interviews, monthly Masterclasses, mini-courses, virtual events (weekly women's circles, business accountability calls, expert Q&As), discounts on in-person summits, and access to a private Facebook group and member storefront.
- Project World School Family Summit In-person gathering for worldschooling families held approximately twice a year (in or around Mexico in early year, and in Asia or Europe later in the year) focused on community building, shared experiences, and collaborative learning.
- Worldschooler Marketplace (Store)
- Mini-Courses
- Masterclasses
- Worldschoolers Passport Video Library
Companies that use We Are Worldschoolers
Customer profileNamed customers4 records
Segments1 record
Ideal customer profiles1 record
We Are Worldschoolers technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
We Are Worldschoolers partnerships and signals
Strategic signalScale indicators2 records
Recent moves6 records
Expansion highlights5 records
We Are Worldschoolers competitors and assessment
Company assessmentDirect peers
- Brave Learner Home: Julie Bogart's subscription-based homeschool/unschooling community offering membership content, courses, and live circles — directly comparable to We Are Worldschoolers' model of paid membership plus content library plus weekly virtual meetings for alternative-education families.
- Families on the Road: Family travel community and resource hub serving the same worldschooling/traveling-family segment with guides, education resources, and community-driven content.
- Wild + Free: Ainsley Arment's homeschool/nature-based learning community with paid membership content, co-op groups, and resource library — overlaps with We Are Worldschoolers on parent-led alternative-education community and recurring subscription access.
- World Travel Family: A long-running family travel and worldschooling blog/community (Elin and Carl) targeting the same audience of long-term traveling families with educational resources, guides, and destination content.
- Gypsy Soul: Family travel and nomadic-lifestyle blog/community covering the same worldschooling traveler persona as We Are Worldschoolers, with content monetization and brand partnerships.
Broad incumbents
- Outschool: Marketplace for live online classes for kids — overlaps with We Are Worldschoolers on online learning for children but at much larger scale and with a marketplace (rather than subscription community) model.
- Khan Academy Kids: Large free/subscription educational content platform for children — comparable all-access learning content bundling for the same family/child demographic, though at significantly greater scale.
- The Homeschool Buyers Co-op: Established homeschool membership co-op offering group-buy discounts and curated educational resources to homeschool families — comparable subscription/membership access model in the adjacent homeschool space.
Emerging players
- Roadschooling Network: Online community and resource hub for families combining road travel with schooling; intersects with We Are Worldschoolers on traveling-family education and operates as an alternative community touchpoint in the niche.
- Project World School: Co-founded by We Are Worldschoolers' co-founder Lainie Liberti; runs in-person teen retreats and is closely related to We Are Worldschoolers' Family Summits — overlaps in worldschooling events and programming.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
We Are Worldschoolers social profiles
Digital presenceWe Are Worldschoolers financial estimates
Financial estimateRevenue estimate
Valuation estimate
We Are Worldschoolers leadership team
Management profileNumber of profiles
Profiles2 records
We Are Worldschoolers funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
We Are Worldschoolers M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about We Are Worldschoolers
What does We Are Worldschoolers do?
We Are Worldschoolers operates a subscription-based online membership community for worldschooling families, anchored by the Worldschoolers Passport product. Members pay a monthly fee to access a curated library of articles, expert interviews, Masterclasses, mini-courses, an archive of past Project World School Family Summit conference videos, a private Facebook community, and member discounts on coaching and event tickets. The organization also runs in-person Family Summits and a member-to-member marketplace where worldschoolers can sell goods and services to one another.
Is We Are Worldschoolers a public or private company?
We Are Worldschoolers is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was We Are Worldschoolers founded?
We Are Worldschoolers was founded in 2018. It employs 1 to 10 people.
How does We Are Worldschoolers make money?
One revenue line is on record: worldschoolers Passport Membership.
Who are We Are Worldschoolers's main competitors?
Direct peers on record are Brave Learner Home, Families on the Road, Wild + Free, World Travel Family and Gypsy Soul. Broad incumbents are Outschool, Khan Academy Kids and The Homeschool Buyers Co-op. Emerging players are Roadschooling Network and Project World School.
Does We Are Worldschoolers have an API?
No public API is recorded for We Are Worldschoolers.
What industry is We Are Worldschoolers in?
We Are Worldschoolers's product category is Online Community & Membership (Alternative Education / Family Travel). Its primary akta.pro industry code is MPACALAL, Learning Content Bundling & Subscription Passes (All-Access Libraries), with a secondary code of EDAFAIAI, Course Bundle Subscriptions & Learning Membership Marketplaces. Its NAICS code is 56152 and its SIC code is 8600.