Family to Family Support Network

What Family to Family Support Network does

Family to Family Support Network is a U.S.-based 501(c)(3) non-profit organization founded in 2015 and headquartered in Centennial, Colorado (mailing address in Littleton). It partners with healthcare professionals, hospitals, and community organizations to train providers in respectful, neutral, and compassionate care for diverse family structures, including adoption, surrogacy, LGBTQIA+, transgender, incarcerated, and substance-use-affected populations. The organization's mission addresses documented disparities in maternal morbidity and aligns with Joint Commission National Patient Safety Goal NPSG.16.01.01, HCAHPS patient experience metrics, and the Institute of Medicine 6th Pillar for equitable care.

The product portfolio centers on the Respectful, Equitable Care Certification (REC), a 12-module, 15-contact-hour nursing continuing education course priced at $795 and accredited through the Northeast Multistate Division Education Unit under ANCC. Supporting offerings include The Vault (20+ archived webinars with free CEUs sponsored by Huggies Healthcare), Hospital Training Programs (personalized enterprise education portals), the Coming Together for Families podcast campaign (15 episodes launched in 2022 in response to the Dobbs decision), the Community Learning Series, and focused courses such as Adoption-Sensitive Care ($125) and Respectful Perinatal Substance Use Disorder Care ($150). All digital delivery runs on the Kajabi learning management platform with Stripe payment processing.

The organization generates revenue through individual course fees, customized hospital training contracts, donations via its website and the Colorado Gives platform, and educational grants from partners including the Dave Thomas Foundation for Adoption. The current operating footprint spans roughly 1–10 employees, with named hospital customers including Lee Health – Cape Coral Hospital, PeaceHealth System, Emory Decatur Hospital, and Claris Health. The organization is founder-led by Rebecca Vahle and is currently advocating for the federal Hospital Adoption Education Act (H.R. 2892/S. 3223) of 2025 to expand adoption-sensitive training nationwide.

Name

Family to Family Support Network

Legal name

Family to Family Support Network

Website

https://familytofamilysupport.org

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

1–10 employees

Short description

Family to Family Support Network is a Colorado-based 501(c)(3) non-profit that trains healthcare professionals in respectful, equitable care for diverse family structures through an ANCC-accredited certification, hospital programs, webinars, and a podcast campaign.

Ownership category

akta.pro rank

Product category

Healthcare Professional Education and Certification

NAICS

Other Individual and Family Services (624190)

SIC

Services-Misc Health & Allied Services, Nec (8090)

akta.pro industry

PRIMARYBPAGACAF

Maternal, Child & Family Health Organizations

Business & Public Services/Nonprofit, NGO & Social Services/Health & Medical Nonprofits

Keywords

• Healthcare professional training
• Continuing education certification
• Maternal health education
• Hospital training programs
• Respectful care certification

Headquarters

HQ city

Centennial

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Course Certification Fees: Individual healthcare professionals pay for certification courses including the Respectful, Equitable Care Certification ($795) and other specialized courses.
2. Hospital Training Programs: Hospitals and health systems pay for personalized education portals and staff training programs.
3. Donations: The organization accepts donations through its website and Colorado Gives platform to support its nonprofit mission.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Family to Family Support Network is a pro-education non-profit organization that trains healthcare professionals and hospitals to provide respectful, neutral, and compassionate care to all families, including diverse family structures such as adoptive families, surrogacy, LGBTQIA+ families, and patients with substance use disorders. Its core deliverable is the Respectful, Equitable Care (REC) Certification — a 12-module, 15-CE-credit accredited program — supplemented by hospital training portals, on-demand webinars (The Vault), and the Coming Together for Families awareness campaign.

Product overview

Family to Family Support Network offers a portfolio of healthcare education products centered around the Respectful, Equitable Care Certification (REC) as its primary offering. The REC program expanded to version 2.0 with 12 modules and 15 contact hours, serving as the core certification product. Supporting offerings include The Vault (20+ on-demand webinars with free CEUs), Hospital Training Programs (personalized education portals), Community Learning Series (chapter meeting sessions), and specialized courses like Adoption-Sensitive Care and the Safe Haven Miniseries. The Coming Together for Families Campaign adds a podcast-based awareness component. Products are delivered via the Kajabi platform with payment processing through Stripe.

Differentiator

Problem solved

Functional benefit

Brands

• Coming Together for Families (CTFF): A podcast-based awareness campaign addressing pregnancy options education and community collaboration, emerging from the 2022 Dobbs decision.
• Respectful, Equitable Care Certification (REC)
• Unique Families Program®
• The Vault
• #NotOnMyWatch

Products and services

• Respectful, Equitable Care Certification (REC) A professional certification course for nurses and healthcare professionals comprising 12 modules with 15 ANCC-accredited contact hours, designed to equip nurses and care teams with skills to provide respectful, neutral, and compassionate care to all families, including adoptive families, surrogacy, LGBTQIA+ patients, and marginalized populations. Priced at $795 USD with a 2-year certification and certified lapel pin.
• The Vault (Webinar Library) An on-demand educational webinar archive containing 20+ recorded sessions covering nurse leadership, advocacy, caring for unique families, and maternal-child health education. Free CEUs are sponsored by Huggies Healthcare, with programming supported by Dave Thomas Foundation for Adoption.
• Hospital Training Programs Personalized education portals designed for hospitals and health systems, providing centralized access to evidence-based training, resources, and discussions to strengthen care for all families. Includes webinars for staff meetings, REC certification, and resource libraries tailored to specific patient populations.
• Adoption-Sensitive Care: Empowering Nurses and Protecting Patients A focused individual course priced at $125 USD that explores current adoption practices and laws, and equips healthcare professionals to empower shared decision making and protect patients throughout the adoption process.
• Respectful Perinatal Substance Use Disorder Care A focused course priced at $150 USD that equips healthcare professionals with skills for respectful care of perinatal patients with substance use disorders.
• Community Learning Series Recorded expert-led sessions designed for community-based learning at chapter meetings, bringing education directly to perinatal professionals to spark meaningful discussion and shared learning.

Quantifiable outcome

• Supports improvement in HCAHPS scores through enhanced patient communication and respect
• +2 more outcomes

Named customers4 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Six partnerships are on record, tiered core and minor.

• Huggies HealthcarecoreGTM or Marketing PartnerHuggies Healthcare sponsors the Huggies eAcademy webinar series, providing free continuing education credits for maternal healthcare professionals. The organization serves as the primary sponsoring partner for the Virtual Learning Series.
• Dave Thomas Foundation for AdoptioncoreGTM or Marketing PartnerProvides an educational grant supporting the webinar programming and contributes to the organization's mission of serving adoptive families and vulnerable children.
• #NotOnMyWatch LLCcoreStrategic or Co-development PartnerCollaboration with #NotOnMyWatch LLC (founded by Rose L. Horton) to develop and present educational content on respectful, equitable care and maternal health topics.
• PeaceHealth SystemminorStrategic or Co-development PartnerDixie Weber serves as both National Advisor to Family to Family Support Network and System Service Line Director at PeaceHealth, creating an informal strategic partnership for program development.
• Claris HealthminorOthersCEO Talitha Phillips has been featured on the Coming Together for Families podcast, discussing community health services and supporting families in underserved communities.
• NotOnMyWatch Consulting Partners, LLCcoreStrategic or Co-development PartnerFounded by Rose L. Horton, who co-created the hashtag #notonmywatch to address maternal and infant morbidity and mortality. Partner in developing content on respectful maternity care.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• HealthStream: Public healthcare workforce development company providing CE, compliance training, and education to hospitals and health systems. Competes directly for institutional training contracts across the U.S.
• Relias: Large healthcare workforce training and compliance platform serving hospitals and health systems with CE content across many specialties. Operating broader portfolio but competing for the same hospital training budgets.
• Institute for Healthcare Improvement (IHI): Major healthcare quality and safety training organization delivering CE, certification, and improvement programs to hospital systems. Broad incumbent addressing similar regulatory and quality drivers.

Direct peers

• MedBridge: Online continuing education platform for healthcare professionals, including nurses, with paid CE courses and enterprise hospital subscriptions. Closely comparable business model (online CE delivery, self-paced courses, hospital contracts).
• Postpartum Support International (PSI): Nonprofit providing education, training, and certification (PMH-C) for perinatal mental health professionals. Direct overlap with respect to maternal/perinatal health education for clinicians.
• Association of Women's Health, Obstetric and Neonatal Nurses (AWHONN): Professional nursing association serving the exact same target audience (perinatal, obstetric, and neonatal nurses) and providing continuing education, guidelines, and credentials. AWHONN's 2020 Distinguished Professional Service Award to the founder's network makes it a direct overlap in mission and customer.
• National Perinatal Association (NPA): Professional society providing education, resources, and conferences for perinatal professionals. Directly overlaps in audience (perinatal nurses, maternal-child health educators) and topic domain.
• March of Dimes: Established nonprofit focused on maternal and infant health with education programs for healthcare professionals and the public. Comparable as a mission-aligned nonprofit serving the maternal health education space.

Emerging players

• National LGBTQIA+ Health Education Center (Fenway Institute): Provides training and education to healthcare professionals on LGBTQIA+ affirming care. Comparable in providing specialized equity-focused CE content to hospitals and clinicians.
• Black Mamas Matter Alliance: Coalition advancing maternal health equity for Black women through policy, research, and provider training. Overlaps in the Black-maternal-morbidity and respectful-care narrative being addressed by F2F's curriculum.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/family-to-family-support-network-co

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Family to Family Support Network