La Regina Cruise
- Company typePrivate
- Founded2018
- HeadquartersHanoi, Vietnam
- Headcount1–10
- GTM typeB2C
- OfferingServices
La Regina Cruise firmographics
Firmographics- Name
- La Regina Cruise
- Legal name
- Ha Thanh Travelmate CO. LTD
- Website
- https://la-regina-cruise.com
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
La Regina Cruise industry classification
Industry- Product category
- Luxury Cruise Tourism
- NAICS
- Scenic and Sightseeing Transportation, Water (48721)
- SIC
- Water Transportation (4400)
- akta.pro primary industry
- Specialty-Themed Boutique Cruises (Culinary, Wellness, Diving, Culture) (THAEADAJ)
- akta.pro secondary industries
- Luxury Yacht & Small-Ship Expedition Cruises (THAEABAF), Cruise + Wellness/Spa Retreat Packages (THAEAHAI)
Keywords
Where La Regina Cruise is headquartered
LocationHeadquarters
- HQ city
- Hanoi
- HQ country
- Vietnam
- HQ region
- Asia
Offices2 records
Markets served
La Regina Cruise business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D
Revenue model
- Cruise Tour Packages: The company generates revenue primarily through selling cruise tour packages at varying price points. Pricing is structured per person (pax) with different cabin types and itineraries (2 days/1 night, 3 days/2 nights). Prices range from approximately $98 USD to $614 USD per person depending on cruise class and duration.
- Ancillary Services: Additional revenue streams include optional transfer services (luxury bus, limousine transportation), spa treatments, and potentially other onboard services. Cancellation fees also contribute to revenue.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | La Regina Grand Cruise 2-day/1-night: From $145/pax |
| Unit Pricing | Pay-as-you-go | La Regina Grand Cruise 3-day/2-nights: From $278/pax |
| Unit Pricing | Pay-as-you-go | Orient Legacy Cruise 2-day/1-night: From $166/pax |
| Unit Pricing | Pay-as-you-go | Orient Legacy Cruise 3-day/2-nights: From $322/pax |
| Unit Pricing | Pay-as-you-go | La Regina Royal Cruise 2-day/1-night: From $114/pax |
| Unit Pricing | Pay-as-you-go | La Regina Royal Cruise 3-day/2-nights: From $220/pax |
| Unit Pricing | Pay-as-you-go | La Regina Classic Cruise 2-day/1-night: From $98/pax |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels4 records
La Regina Cruise product offering
Product offeringCore offering
La Regina Cruise operates a fleet of 5-star luxury cruise ships offering multi-day (2-day/1-night and 3-day/2-night) tour packages in Halong Bay, Lan Ha Bay, and Bai Tu Long Bay, Vietnam. Each package bundles cabin accommodation, meals, onboard amenities (spa, restaurants, bars, infinity pools), guided excursions (kayaking, cave visits, village tours, Tai Chi, cooking classes), and transfers. The fleet includes La Regina Grand Cruise, La Regina Royal Cruise, La Regina Classic Cruise, and the forthcoming Orient Legacy Cruise.
Product overview
La Regina Cruise operates a fleet of 5-star luxury cruise ships in Halong Bay, Lan Ha Bay, and Bai Tu Long Bay in Vietnam. The fleet includes La Regina Grand Cruise (27 luxury suite cabins), La Regina Royal Cruise (youth-oriented design), La Regina Classic Cruise (Oriental-inspired design), and the upcoming Orient Legacy Cruise (opening August 2026 with 43 cabins). Each cruise offers various cabin categories, 2-day/1-night and 3-day/2-night itineraries, and onboard activities including kayaking, cave visits, Tai Chi, spa services, and cultural experiences at Viet Hai Village. The company is operated by Ha Thanh Travelmate CO. LTD and bookings are processed through OnePAY payment gateway.
Differentiator
Problem solved
Functional benefit
Products and services
- La Regina Grand Cruise 5-star luxury cruise ship operating in Lan Ha Bay, Halong Bay, and Bai Tu Long Bay with 27 spacious suite cabins featuring floor-to-ceiling windows, private balconies, and panoramic views. Offers 2-day/1-night and 3-day/2-night tour packages aimed at luxury leisure travelers seeking premium accommodations and personalized service.
- La Regina Royal Cruise Luxury cruise ship with traditional Vietnamese design and a cozy, youth-oriented atmosphere, operating in Halong Bay and Lan Ha Bay. Offers elegant accommodations, onboard amenities, and access to scenic attractions. Available in 2-day/1-night and 3-day/2-night packages.
- La Regina Classic Cruise Luxury cruise ship featuring distinctive Oriental design that blends modern and ancient elements, operating in Bai Tu Long Bay and Halong Bay. Offers luxurious interiors, multiple cabin categories, and 2-day/1-night tour packages with visits to Thien Canh Son Cave and Vung Vieng Floating Fishing Village.
- Orient Legacy Cruise New boutique 5-star cruise in Lan Ha Bay opening August 2026, featuring 43 elegantly designed cabins with a sophisticated blend of European and Vietnamese heritage. Includes infinity pool, rooftop bar, and outdoor barbecue experiences. Available in 2-day/1-night and 3-day/2-night itineraries for luxury leisure travelers.
Quantifiable outcome
- Trips departing from Tuan Chau Marina offering express check-in service
- +1 more outcomes
Companies that use La Regina Cruise
Customer profileNamed customers1 record
Segments1 record
Ideal customer profiles1 record
La Regina Cruise technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature3 records
La Regina Cruise partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered minor and core.
- Booking.comminorBooking.com provides a platform for La Regina Cruises to reach international travelers searching for accommodations and cruises in Halong Bay. The partnership offers big savings on hotels and cruises across 120,000 destinations worldwide.
- Ha Thanh TravelmatecoreHa Thanh Travelmate is the parent company and tour operator for La Regina Cruises. They offer both tailor-made and small group tours throughout Vietnam. The booking office and company entity (Ha Thanh Travelmate CO. LTD) operates under this brand.
- Hanoi Street Food ToursminorPartnership for complementary culinary experiences. Hanoi Street Food Tours offers walking tours through Hanoi Old Quarter with local guides, allowing La Regina cruise customers to enhance their Vietnam travel experience.
- OnePAYcoreOnePAY is Vietnam's leading international payment gateway used for processing all online credit card payments on the La Regina Cruises website. This partnership ensures secure payment processing and facilitates easy refunds when needed.
Scale indicators4 records
Recent moves6 records
Expansion highlights4 records
La Regina Cruise competitors and assessment
Company assessmentDirect peers
- Ambassador Cruise: Premium Halong Bay overnight cruise offering similar large-vessel luxury itineraries in the same bay system, directly overlapping with La Regina's premium 3-day/2-night packages.
- Stellar of the Seas: New-generation luxury cruise in Halong/Lan Ha Bay targeting the same upscale international traveler as La Regina Grand, with comparable all-suite cabin configurations and similar onboard amenities.
- Heritage Line: Vietnam-based luxury cruise operator with boutique vessels in Halong Bay and Lan Ha Bay offering culturally themed experiences and high-end cabin configurations at similar price points to La Regina's Grand and Orient Legacy.
- Indochina Junk: Original Halong Bay junk-style cruise operator with multiple vessels in the bay, competing with La Regina on traditional Vietnamese design aesthetics and overnight cruise packages.
- Paradise Vietnam: One of the largest premium Halong Bay cruise brands operating multiple luxury vessels and a dedicated cruise center at Tuan Chau Marina — the same marina used by La Regina. Competes for the same luxury leisure segment in Halong and Lan Ha bays.
- Bhaya Cruises: Long-established luxury Halong Bay cruise operator offering multi-cabin overnight cruises with similar 4–5 star positioning, comparable itineraries, and shared distribution channels including Booking.com and TripAdvisor. Directly competes with La Regina's Grand, Royal, and Classic vessels.
- Emperor Cruises: Boutique luxury cruise line operating in Halong Bay and Lan Ha Bay with cultural/heritage positioning, overlapping with La Regina's Indochina-themed narrative and premium pricing tier.
- Au Co Cruises: Boutique 5-star Halong Bay cruise line offering 3-day/2-night premium itineraries in Halong Bay, Lan Ha Bay, and Bai Tu Long Bay — the exact same bay footprint as La Regina. Strong direct competitor for higher-end overnight cruise packages.
Broad incumbents
- Sun Group (Sun World Halong Complex): Major Vietnamese tourism conglomerate with significant Halong Bay-area assets including cable car complexes and amusement facilities. Represents a broader incumbent in Northern Vietnam tourism with potential to bundle cruise experiences into larger destination packages.
- Vinpearl Cruises: Cruise product line of Vingroup, Vietnam's largest hospitality conglomerate. Operates premium cruises in Halong Bay with broader corporate backing and cross-sell from Vinpearl hotels/resorts, representing a scaled competitor with significantly greater resources.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
La Regina Cruise financial estimates
Financial estimateRevenue estimate
Valuation estimate
La Regina Cruise leadership team
Management profileNumber of profiles
Profiles1 record
La Regina Cruise subsidiaries and ownership
Company hierarchySubsidiaries4 records
La Regina Cruise funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
La Regina Cruise M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about La Regina Cruise
What does La Regina Cruise do?
La Regina Cruise operates a fleet of 5-star luxury cruise ships offering multi-day (2-day/1-night and 3-day/2-night) tour packages in Halong Bay, Lan Ha Bay, and Bai Tu Long Bay, Vietnam. Each package bundles cabin accommodation, meals, onboard amenities (spa, restaurants, bars, infinity pools), guided excursions (kayaking, cave visits, village tours, Tai Chi, cooking classes), and transfers. The fleet includes La Regina Grand Cruise, La Regina Royal Cruise, La Regina Classic Cruise, and the forthcoming Orient Legacy Cruise.
Is La Regina Cruise a public or private company?
La Regina Cruise is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was La Regina Cruise founded?
La Regina Cruise was founded in 2018. It employs 1 to 10 people.
Where is La Regina Cruise based?
La Regina Cruise is headquartered in Hanoi, Vietnam, in the Asia region.
How does La Regina Cruise make money?
Two revenue lines are on record. Cruise Tour Packages are the primary driver. The others are ancillary Services.
Who are La Regina Cruise's main competitors?
Direct peers on record are Ambassador Cruise, Stellar of the Seas, Heritage Line, Indochina Junk, Paradise Vietnam, Bhaya Cruises, Emperor Cruises and Au Co Cruises. Broad incumbents are Sun Group (Sun World Halong Complex) and Vinpearl Cruises.
Does La Regina Cruise have an API?
No public API is recorded for La Regina Cruise.
What industry is La Regina Cruise in?
La Regina Cruise's product category is Luxury Cruise Tourism. Its primary akta.pro industry code is THAEADAJ, Specialty-Themed Boutique Cruises (Culinary, Wellness, Diving, Culture), with a secondary code of THAEABAF, Luxury Yacht & Small-Ship Expedition Cruises. Its NAICS code is 48721 and its SIC code is 4400.