PEVA

What PEVA does

PEVA is a privately held Czech e-commerce retailer headquartered in Brno that operates the online marketplace peva.cz, selling professional and DIY-grade power tools, hand tools, garden equipment, construction machinery, and light industrial equipment. Founded in 2006, the company positions itself as a specialist tool retailer with 17 years of experience, offering its own PROFI PEVA line of construction concrete mixers (125L, 140L, 160L) alongside a multi-brand portfolio that includes XTLINE (cordless power tools), and third-party brands such as METABO, DeWALT, Black+Decker, ZIPPER (generators, vibrating plates, motor wheelbarrows), Holzmann (winches), LUMAG (compressors), Extol, and Oregon.

The technical platform is a standard third-party e-commerce storefront built on Eshop-rychle.cz, featuring product catalog browsing, shopping cart, user accounts, cookie-based analytics, and integration with Google Analytics, Google Ads, Facebook Ads, Sklik, and Hotjar. The site was completely redesigned and relaunched in April 2023. Pricing is displayed in both Czech Koruna (CZK) and Euro, with discounts ranging from 5% to 44% and free shipping offered on qualifying orders.

PEVA operates a B2C self-serve go-to-market, serving two customer segments: DIY enthusiasts and home users as the primary segment, and professional contractors and tradespeople as a secondary segment. The PROFI Poradenství professional advisory service, accessible by phone and email during business hours, supports the prosumer and professional buyer. Revenue is generated entirely through one-time product transactions with no subscription or recurring component; no revenue figures have been publicly disclosed.

Name

PEVA

Legal name

PEVA

Website

https://peva.cz

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

1–10 employees

Short description

PEVA is a privately held Czech e-commerce retailer headquartered in Brno that operates peva.cz, an online marketplace selling professional and DIY power tools, garden equipment, and construction machinery under its own PROFI PEVA brand and third-party labels including METABO, DeWALT, Black&Decker, and ZIPPER.

Ownership category

akta.pro rank

Product category

Online Tools and Equipment Retail

NAICS

Building Material and Garden Equipment and Supplies Dealers (444), Hardware Retailers (44414), Outdoor Power Equipment Retailers (44423)

SIC

Retail-Building Materials, Hardware, Garden Supply (5200)

akta.pro primary industry

Lawn & Garden Equipment Retail (Mowers, Trimmers, Blowers) (CRAIAIAA)

Keywords

• Power tools retail
• Construction equipment sales
• Garden machinery online
• Cordless tool store
• Hardware e-commerce

Headquarters

HQ city

Brno

HQ country

Czechia

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Operations, Marketing or Sales, Personnel, Supply Chain, Technology or R&D, Infrastructure

Revenue model

1. Product Sales: PEVA generates revenue through direct e-commerce sales of tools, hardware, garden equipment, and related accessories. The company sells own-brand PEVA products (such as construction mixers) as well as third-party brands (XTLINE, METABO, DeWALT, Black&Decker, ZIPPER, LUMAG, Holzmann, Extol). Revenue is generated through one-time product transactions with no recurring subscription component.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

PEVA sells power tools, hand tools, garden equipment, construction machinery, generators, compressors, and related accessories through its online store peva.cz. The assortment spans PEVA's own-brand products (PROFI PEVA construction concrete mixers), the XTLINE sub-brand (cordless drills, hammer drills, chainsaws, branch shears, accessories), and a wide range of third-party brands including METABO, DeWALT, Black&Decker, ZIPPER, LUMAG, Holzmann, Extol, and Oregon. The offering targets both DIY consumers and professional contractors with self-service online purchasing, professional advisory support, promotional discounts, and free shipping on qualifying orders.

Product overview

PEVA is a Czech e-commerce retailer specializing in professional-grade tools, hardware, and light equipment for trade, construction, and garden applications. The portfolio spans multiple product categories organized as a single unified online store with the following brand architecture: PEVA's own brand (PROFI PEVA line of construction concrete mixers in 125L, 140L, and 160L capacities), the XTLINE sub-brand covering cordless power tools (drill/drivers, hammer drills, chain saws, branch shears) and accessories, plus a broad range of third-party professional brands including Metabo, DeWALT, Black+Decker, Zipper (generators, motor wheelbarrows, vibrating plates, earth augers, scissors lifts), Holzmann (rope winches), Lumag (air compressors), and Extol. The store also carries hand tools, garden equipment, measuring instruments, welding machines, metalworking and woodworking machines, workshop equipment, safety gear, handling equipment, and fastening materials. The e-commerce platform was relaunched in April 2023.

Differentiator

Problem solved

Functional benefit

Brands

• PROFI PEVA: Professional-grade PEVA branded products including concrete mixers and construction equipment

Products and services

• PROFI PEVA Construction Concrete Mixers (125L, 140L, 160L) PEVA-branded professional construction concrete mixers in 125L, 140L, and 160L capacities, featuring 230V electric motors (550W-650W), powder-coated steel frames, cast iron rings, balanced blade systems, and foldable designs. Targeted at professional contractors and DIY users needing reliable concrete mixing equipment.
• XTLINE Cordless Drill/Drivers (18V, 35-70 Nm range) XTLINE sub-brand 18V cordless drill/drivers and hammer drills in multiple torque variants (35 Nm to 70 Nm), featuring brushless motors, 2-speed planetary gearboxes with metal gears, percussion mechanisms up to 30,000 bpm, quick-release metal chucks, LED work lights, and electronic speed control. Available as bare tools or bundled with batteries and chargers. Targeted at professional and DIY users.
• XTLINE Cordless Chainsaws (18V Mini, 36V Full-Size) XTLINE brushless cordless chainsaws in 36V full-size (Oregon 350mm bar, 260mm max cutting depth, 10,000 rpm, automatic chain lubrication, safety brake) and 18V mini (156mm bar, single-hand operation, 5,400 rpm) variants. Targeted at garden, landscaping, and light forestry users.
• XTLINE Cordless Branch Shears (18V) XTLINE brushless 18V cordless branch shears with 30mm max cutting capacity, 40 cuts/min, safety double-click trigger, and single-hand operation. Available as bare tool or bundled with battery and charger. Targeted at gardeners and landscapers.
• Black+Decker Cordless Drill/Driver (18V, 1.5 Ah) Black+Decker branded 18V cordless drill/driver with 1.5 Ah Li-Ion battery, 10-position torque clutch, variable speed, quick-release chuck, anti-slip soft grip, includes 2 batteries and charger. Targeted at DIY consumers and home users.
• DeWALT Cordless Drill/Driver DCD777S2T (18V XR) DeWALT 18V XR Li-Ion brushless cordless drill/driver with 1.5 Ah battery, 2-speed all-metal gearbox, 65 Nm max torque, 15 torque settings, includes 2 batteries, XR charger and TSTAK case. Targeted at professional contractors and serious DIY users.
• Metabo Cordless Drill/Driver BS 18 (18V) Metabo 18V cordless drill/driver with 2x 2.0 Ah Li-Ion batteries, 3-speed gearbox, up to 1,650 rpm, 20 torque settings, ESCP battery cell protection, Air Cooled charging technology, LED charge indicator, includes SC 60 Plus charger and plastic case. Targeted at professional tradespeople.
• Metabo Combo Set 2.4.3 18V (BS 18 + W 18) Metabo 18V cordless power tool combo set including BS 18 Li drill/driver, W 18 cordless angle grinder, 1x 18V 2.0 Ah battery, 1x 18V 4.0 Ah battery, SC 60 Plus charger, and plastic case. Bundled for professional users needing matched cordless tool packages.
• Zipper Electric Motor Wheelbarrows (ZI-EWB500, ZI-EWB500LI) Zipper electric motor wheelbarrows in 24V lead-acid (150 kg load capacity, 75L volume, 0-7 km/h, up to 8h runtime, 33 kg) and 40V POWER (240 Wh, 150 kg capacity, 0-7.5 km/h, 27 kg) variants with chargers included. Targeted at construction and landscaping professionals.
• Zipper Vibrating Plate Compactor ZI-RPE60 Zipper forward-moving vibrating plate compactor with 4.0 kW 4-stroke OHV engine, 520x370mm plate, 10.5 kN centrifugal force, max compaction depth 15cm, folding handle, includes rubber pad for paving. Targeted at construction and paving professionals.
• Zipper Generators (Gasoline, Diesel, Inverter - 1 kW to 12 kW range) Zipper-branded portable generators including inverter models (1.0-3.0 kW, low noise, for sensitive electronics), gasoline models (2.8-12 kW continuous, 230V/400V outlets), and diesel models (3.0-5.0 kW). Many include electric start, remote control, copper winding, and AVR regulation. Targeted at construction sites, contractors, and backup power users.
• Zipper Cordless Earth Auger and Mixer ZI-EBM40V-AKKU Zipper 40V DC cordless earth auger and mixer with dual stainless steel blades, 150mm/120mm bit diameter, 800mm drilling depth, 5 planetary gears, includes worm and mixer attachments (battery not included). Targeted at landscapers, fence installers, and construction users.
• Zipper Battery-Powered Scissor Lift Table ZI-SHW300 Zipper 40V battery-powered scissor lift table / walkie pallet jack with 300 kg capacity (up to 1m height), 150 kg above 1m, table 1000x600mm, lift height 235-1480mm, 4h runtime, 2x 250W motors, includes 40V 6Ah battery and charger. Targeted at warehouse and material handling operations.
• Holzmann Electric Rope Winch ESZ250D Holzmann 230V 500W electric rope winch with max 125 kg single-line / 250 kg with pulley load capacity, 12m / 6m lift height, 3mm wire rope, remote control cable 1.5m, powder-coated metal cover, 11 kg. Targeted at workshop and light lifting applications.
• Lumag Air Compressor KOM90 Lumag 230V 50Hz oil-lubricated air compressor with 3 kW motor, 90L air receiver, 480 L/min suction / 288 L/min at 6 bar delivery, max 9 bar pressure, IP23 rated, 77.1 kg. Targeted at workshops and pneumatic tool users.
• Extol Premium Sheet Metal Nibbler Attachment Extol Premium sheet metal nibbler drill attachment that cuts steel, stainless steel, copper, aluminum, and plastic sheets. Features 360° rotatable cutting head, min radius 24mm, compatible with cordless, electric, and pneumatic drills. Targeted at metalworkers and DIY users.
• XTLINE 90° Angle Adapter for 1/4\" Bits (XT102206) XTLINE 90° angle adapter for 1/4" hex bits, max 3,000 rpm, max torque 30 Nm, designed for use with cordless drills and drivers in tight spaces. Targeted at professional and DIY users needing angled driving capability.

Quantifiable outcome

• Free shipping on qualifying orders

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Six partnerships are on record, tiered major and core.

• XTLINEmajorTechnology or IntegrationXTLINE is a major third-party brand sold by PEVA, offering a wide range of power tools, hand tools, and accessories. PEVA carries 441+ XTLINE products including cordless tools, drill bits, and garden equipment.
• ZIPPERmajorTechnology or IntegrationZIPPER is a significant brand partner offering power generators, construction machines, and garden equipment. Products include invertor generators, diesel generators, and construction equipment sold on PEVA.
• METABOcoreTechnology or IntegrationMETABO is a premium German power tool brand sold through PEVA, including the METABO Combo Set 2.4.3 18 V professional cordless tool kit.
• DeWALTcoreTechnology or IntegrationDeWALT is a premium power tool brand sold by PEVA, including the DCD777S2T 18V brushless drill driver.
• Black&DeckercoreTechnology or IntegrationBlack&Decker is a major power tool brand sold by PEVA, including cordless drills and garden tools.
• Eshop-rychle.czcoreTechnology or IntegrationEshop-rychle.cz is the e-commerce platform provider powering PEVA's online store (peva.cz).

Scale indicators1 record

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Hornbach Czech Republic: European DIY/hardware chain with Czech retail and online presence, focused on construction, tools, and garden. Competes with PEVA on price-driven DIY and project buyers.
• Mall.cz: Major Czech general online retailer with multi-category marketplace including tools, garden, and household hardware. Competes for the same DIY and home-improvement buyer, with marketplace reach that dwarfs PEVA's owned catalog.
• Alza.cz: Czech Republic's largest general e-commerce platform, stocking a broad assortment of power tools, garden equipment, and construction products. Overlaps with PEVA across nearly every category but operates at vastly greater scale and with deeper assortment and logistics infrastructure.
• OBI Czech Republic: European home-improvement and garden retail chain with physical stores and online shop in the Czech Republic. Overlaps with PEVA in tools, garden equipment, and construction accessories.
• Conrad Electronic Czech Republic: European electronics and tools e-tailer with a Czech storefront, covering power tools, accessories, and workshop supplies. Overlaps with PEVA's electrical-tool assortment and professional customer base.
• Bauhaus Czech Republic: European DIY and home-improvement retail chain with strong Czech store footprint and an online shop covering tools, garden, and construction equipment. Targets the same DIY/trade customer with omnichannel scale advantages.

Regional players

• Toolstation (Travis Perkins): UK-anchored trade-tools retailer with expanding European footprint including the Czech Republic. Targets the same professional tradesperson buyer that PEVA's 'PROFI' service seeks, with multi-country catalogue depth.

Others

• Heureka.cz: Czech price-comparison and shopping platform where PEVA's products are likely listed. Not a direct competitor, but a critical traffic and pricing-discovery channel for any Czech e-commerce retailer in this category.

Direct peers

• ManoMano Czech Republic: European online marketplace specialized in DIY, home improvement, and garden products. Directly comparable to PEVA as a pure-play online tool and equipment retailer with multi-seller marketplace depth.
• Mountfield.cz: Czech specialist in garden equipment and outdoor power tools, with both retail and e-commerce channels. Closely comparable to the garden-equipment arm of PEVA's assortment (chainsaws, shears, generators for outdoor use).

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about PEVA