Venue SIX10
Venue SIX10 is the facilities management division of Spertus Institute, operating over 50,000 sq ft of LEED-certified corporate and wedding event space at 610 South Michigan Avenue in Chicago, with exclusive in-house bar service and a curated catering partnership network.
- Company typePrivate
- Founded2007
- HeadquartersChicago, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Venue SIX10 does
Venue SIX10 is the facilities management division of Spertus Institute for Jewish Learning and Leadership, operating over 50,000 square feet of meeting and event space on the upper floors of an award-winning, Silver LEED-certified building at 610 South Michigan Avenue in Chicago, designed by Krueck + Sexton Architects and opened in 2007. The business rents distinct event spaces (Crown Hall, Feinberg Theater, Gallery 10, Landing, Lobby, Meeting Rooms) to corporate, non-profit, social, wedding, and film-production clients, bundled with built-in AV, high-speed fiber connectivity, computer-controlled lighting and HVAC, and panoramic lakefront views. Revenue is generated through three streams: base space rental priced as a one-time license (e.g., wedding packages of $9,500-$11,800 per event), exclusive in-house bar packages supplied by Venue SIX10 Services, LLC on a per-person transaction-fee basis, and commissions on the eight exclusive catering partners that all clients must use. The go-to-market is a sales-led model with two dedicated event-sales staff routing inbound leads from the website request-information form and supplemented by organic social (Instagram, Facebook) marketing; the venue is geographically constrained to one Chicago location with no third-party distribution channels.
Venue SIX10 firmographics
Firmographics- Name
- Venue SIX10
- Legal name
- Venue SIX10
- Website
- https://venuesix10.com
- Company type
- Private
- Founded year
- 2007
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Venue SIX10 is the facilities management division of Spertus Institute, operating over 50,000 sq ft of LEED-certified corporate and wedding event space at 610 South Michigan Avenue in Chicago, with exclusive in-house bar service and a curated catering partnership network.
- Ownership category
- akta.pro rank
Venue SIX10 industry classification
Industry- Product category
- Event Venue and Meeting Facilities
- NAICS
- Promoters of Performing Arts, Sports, and Similar Events with Facilities (71131), Promoters of Performing Arts, Sports, and Similar Events with Facilities (711310)
- SIC
- Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Conference Centers & Dedicated Meeting Venues (THAHAAAB)
- akta.pro secondary industries
- Multi-Purpose Event Halls & Community Centers (THAHAAAI), Venue & Banquet Hall Catering (THAFAIAC)
Keywords
Where Venue SIX10 is headquartered
LocationHeadquarters
- HQ city
- Chicago
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Venue SIX10 business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain
Revenue model
- Space Rental: Revenue generated from renting versatile meeting and event spaces within the 50,000+ sq ft facility. Pricing varies by season and day of week for wedding packages.
- Beverage/Bar Packages: Exclusive liquor provider (Venue SIX10 Services, LLC) offering tiered bar packages priced per person with various time durations. Packages range from Beer & Wine to Full Bar options.
- Catering Commission: Clients must work with exclusive catering partners for food and non-alcoholic beverage needs, suggesting a commission or partnership revenue model.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Multi-year contract | Wedding Package - January to April |
| Subscription | Multi-year contract | Wedding Package - May to December |
| Subscription | Multi-year contract | Wedding Package - Holiday |
| Unit Pricing | Pay-as-you-go | Beer & Wine Package |
| Unit Pricing | Pay-as-you-go | Bronze Full Bar Package |
| Unit Pricing | Pay-as-you-go | Gold Full Bar Package |
| Unit Pricing | Pay-as-you-go | Ceremony Add-on |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
Venue SIX10 product offering
Product offeringCore offering
Venue SIX10 operates over 50,000 square feet of premium meeting and event space on Chicago's Michigan Avenue, renting seven distinct venues (Crown Hall, Feinberg Theater, Gallery 10, Landing, Lobby, and Meeting Rooms) for corporate events, weddings, and social gatherings. The company provides integrated event production services including built-in AV, in-house furniture, and an exclusive alcohol service program through Venue SIX10 Services, LLC, while food service is fulfilled through a closed network of preferred catering partners.
Product overview
Venue SIX10 is an event venue management company operating as a facilities management division of Spertus Institute for Jewish Learning and Leadership. The company offers over 50,000 square feet of versatile meeting and event space in a LEED-certified sustainable building on Chicago's Michigan Avenue. The core product is space rental across seven distinct venues: Crown Hall (open-concept lakefront views), Feinberg Theater (state-of-the-art acoustics and AV), Gallery 10 (top floor with outdoor terrace), Landing (pre-function space overlooking Grant Park), Lobby, and Meeting Rooms. The company provides comprehensive event management services including wedding packages, bar packages, and exclusive catering partnerships. It operates as a service business rather than a technology product platform.
Differentiator
Problem solved
Functional benefit
Products and services
- Crown Hall
Quantifiable outcome
- 100% renewable energy - the venue is powered entirely by renewable energy sources
- +1 more outcomes
Companies that use Venue SIX10
Customer profileNamed customers4 records
Segments4 records
Ideal customer profiles2 records
Venue SIX10 technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Venue SIX10 partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered core.
- Blue PlatecoreExclusive catering partner providing wedding and corporate/event catering services. Blue Plate offers full service including equipment, glassware, flatware, china, linens, wait-staff, bartenders, mixers, ice, garnishes and disposables.
- Entertaining CompanycoreExclusive catering partner serving weddings/social and corporate events. Full-service catering with all equipment and staff included.
- Food for ThoughtcoreExclusive catering partner providing full-service catering for events at the venue.
- Jewell Events CateringcoreExclusive catering partner offering event catering services.
- Indian Garden/MantracoreExclusive catering partner providing Indian cuisine and event catering services.
- Paramount EventscoreExclusive catering partner serving events with full catering services.
- Zelda's CateringcoreExclusive catering partner offering catering services with kosher options available.
- AshyanacoreExclusive catering partner providing event catering services.
- Venue SIX10 Services, LLCcoreThe exclusive liquor provider for all events at Venue SIX10, offering beer & wine packages and full bar packages with various tiers of service.
- Spertus Institute for Jewish Learning and LeadershipcoreParent organization. Venue SIX10 is the facilities management division of Spertus Institute, managing the 50,000+ sq ft facility for space rental and event planning. The award-winning building opened in 2007.
- Krueck + Sexton ArchitectscoreChicago-based architectural firm that designed the Spertus Institute/Venue SIX10 building, which has won the Chicago Design Excellence Award from AIA and Patron of the Year Award from Chicago Architecture Foundation.
Scale indicators3 records
Recent moves6 records
Expansion highlights3 records
Venue SIX10 competitors and assessment
Company assessmentDirect peers
- Morgan Manufacturing: Chicago event venue in a converted industrial building hosting weddings, corporate galas, and social events. Comparable as a high-capacity, design-forward event space targeting the same Fortune 500 and wedding segments.
- Artifact Events: Chicago-based dedicated event venue operator offering large-format indoor and outdoor space for weddings and corporate events. Directly comparable as a single-purpose premium event venue competing for the same Chicago corporate and social clientele.
- Chicago Cultural Center: Public landmark venue hosting weddings, galas, and corporate events with grand historic architecture. Comparable as a high-profile, design-distinguished downtown event venue competing for premium weddings and nonprofit galas.
- The Ivy Room at Field's: Chicago wedding and corporate event venue offering all-inclusive packages with bar service and preferred caterers. Direct competitor in the downtown Chicago wedding market with a similar bundled pricing model.
- Adler Planetarium Event Spaces: Chicago lakefront venue offering event spaces with skyline/lake views for corporate and social events. Comparable premium venue competing for corporate events and weddings seeking distinctive Chicago backdrops.
Broad incumbents
- The Drake Hotel: Iconic Chicago luxury hotel with extensive ballrooms and meeting space hosting weddings, galas, and corporate events. Comparable as a Chicago premium event venue, though it bundles overnight lodging Venue SIX10 does not offer.
- McCormick Place: Largest convention center in North America hosting trade shows, conferences, and large corporate events. Comparable in Chicago MICE category but at a vastly larger scale and more transactional, less design-led positioning.
- Navy Pier Event Venues: Large-scale Chicago lakefront complex with multiple ballrooms, meeting rooms, and exhibition halls. Comparable as a major Chicago MICE/convention venue, though broader in scale and less design-niche than Venue SIX10.
- Loews Chicago Hotel: Downtown Chicago hotel with substantial meeting and event space targeting corporate and social bookings. Comparable premium downtown event host with the addition of lodging inventory.
Regional players
- Field Museum Event Spaces: Chicago lakefront museum offering corporate and social event rentals in distinctive exhibit halls. Comparable as a high-design Chicago venue hosting galas and corporate events, with a different (museum) anchor tenant.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Venue SIX10 social profiles
Digital presenceVenue SIX10 compliance and trust
Trust signalCompliance1 record
Venue SIX10 financial estimates
Financial estimateRevenue estimate
Valuation estimate
Venue SIX10 leadership team
Management profileNumber of profiles
Profiles5 records
Venue SIX10 funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Venue SIX10 M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Venue SIX10
What does Venue SIX10 do?
Venue SIX10 operates over 50,000 square feet of premium meeting and event space on Chicago's Michigan Avenue, renting seven distinct venues (Crown Hall, Feinberg Theater, Gallery 10, Landing, Lobby, and Meeting Rooms) for corporate events, weddings, and social gatherings. The company provides integrated event production services including built-in AV, in-house furniture, and an exclusive alcohol service program through Venue SIX10 Services, LLC, while food service is fulfilled through a closed network of preferred catering partners.
Is Venue SIX10 a public or private company?
Venue SIX10 is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Venue SIX10 founded?
Venue SIX10 was founded in 2007. It employs 1 to 10 people.
Where is Venue SIX10 based?
Venue SIX10 is headquartered in Chicago, United States, in the North America region.
How does Venue SIX10 make money?
Three revenue lines are on record. Space Rental is the primary driver. The others are beverage/Bar Packages and catering Commission.
Who are Venue SIX10's main competitors?
Direct peers on record are Morgan Manufacturing, Artifact Events, Chicago Cultural Center, The Ivy Room at Field's and Adler Planetarium Event Spaces. Broad incumbents are The Drake Hotel, McCormick Place, Navy Pier Event Venues and Loews Chicago Hotel. Field Museum Event Spaces is listed as a regional player.
Does Venue SIX10 have an API?
No public API is recorded for Venue SIX10.
What industry is Venue SIX10 in?
Venue SIX10's product category is Event Venue and Meeting Facilities. Its primary akta.pro industry code is THAHAAAB, Conference Centers & Dedicated Meeting Venues, with a secondary code of THAHAAAI, Multi-Purpose Event Halls & Community Centers. Its NAICS code is 71131 and its SIC code is 7900.