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Entitled Futures

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uuid0035uik

Namestring
Entitled Futures
Legal namestring
Entitled Futures
Websiteurl
ef.charity
Company typeenum
Private
Founded yearint
2019
Descriptiontext

Entitled Futures (also known as e-Futures) is a 501(c)(3) nonprofit emotional competence consultancy founded in 2019 and headquartered in Oakland, California. The organization delivers clinical and community-based mental health services to youth, adults, and families, with a particular focus on populations that face structural barriers to care, including low-income families, students of color, and justice-impacted individuals. Its service portfolio spans individual therapy, family therapy, group therapy, parent coaching, crisis intervention, case management, and school- and community-based therapy, delivered both in person and via telehealth.

The organization operates two flagship programs: Quria, a network of café-style Expressive Therapy and Leadership Hubs designed to normalize mental health access in everyday community settings, and Parents as Teachers (PAT), a State of California-funded early intervention and family support program. Technology is limited to operational SaaS tools, including Jane App for appointment booking, Wix for the web presence, Gusto for hiring, and PayPal and Venmo for donation processing; no proprietary platform, AI capabilities, or mobile applications are disclosed.

The business model is a hybrid nonprofit structure. Revenue is generated through charitable donations (one-time and monthly recurring), insurance reimbursements from Medi-Cal, Cigna, Anthem Blue Cross, and Kaiser (with referral), and state government grant funding for the PAT program. Sliding-scale fees and grant-supported sessions are offered to ensure cost is not a barrier. The organization employs 1-10 staff, partners with schools and community organizations for embedded service delivery, and is led by COO Princessa Bourelly.

Short descriptiontext

Entitled Futures is a California-based 501(c)(3) nonprofit that delivers clinical therapy, parent coaching, and community-based mental health services to youth and families facing access barriers, operating the Quria wellness hub network and the State of California-funded Parents as Teachers program.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
1–10
akta.pro rankint
HeadquartersOakland, United States
HQ citystring
Oakland
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
mental health services, emotional resilience programs, youth behavioral health, community-based therapy, nonprofit wellness consulting
Industry2 codes
1Behavioral & Social-Emotional Support (ABA, PBIS, Counseling)
CodeEDAJAKAEPrimaryNo
2Benefits Counseling & Financial Literacy for Transition-Age Youth
CodeEDAKANAJPrimaryNo
NAICS code2 codes
  • Child and Youth Services62411
  • Services for the Elderly and Persons with Disabilities62412
SIC code1 code
  • Services-Social Services8300
Product category
Mental Health and Behavioral Health Services
GTM motion2 records

Each record includes

Type, Description, Source

Revenue model2 records
1Donations and Charitable Contributions
TypeGrants Donations
Description

As a 501(c)(3) nonprofit, primary revenue comes from charitable donations from individuals, organizations, and foundations. Donations support Expressive Therapy and Leadership Hubs, clinical therapy, peer mentoring, parent coaching, and wraparound services.

ef.charity
2Healthcare Reimbursement (Insurance)
TypeSubscription Recurring
Description

Accepts Medi-Cal, Cigna, Anthem Blue Cross, and Kaiser (with referral) for therapy services. Insurance reimbursements for clinical therapy sessions delivered by licensed clinicians and supervised associates.

ef.charity
Marketing channels7 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels4 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components6 values
Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others
Pricing details3 tiers
1Insurance-covered therapy sessions
ModelSubscriptionBilling cadenceMonthly
Notes

Medi-Cal, Cigna, Anthem Blue Cross, and Kaiser (with referral) accepted. Clients with these plans pay standard co-pays/deductibles per their insurance coverage.

ef.charity
2Sliding-scale fee sessions
ModelOtherBilling cadencePay-as-you-go
Notes

Sliding-scale fees available for uninsured clients to ensure care is within reach.

ef.charity
3Donation-supported services
ModelOtherBilling cadenceMonthly
Notes

Donation amounts of $10, $50, $100, $200 or custom amounts. One-time and monthly recurring donation options available.

ef.charity
GTM typeB2C
B2C
Offering typeServices
Services
Brand1 record
1Quria
Description

Network of café-style wellness hubs providing onsite mental health support for youth and family serving organizations. Inspired by Curia, a gathering place for important matters, Quria creates inclusive spaces where young people seek mental health support, build connections, and develop emotional resilience in a supportive environment.

ef.charity
Core offering1 text field

Entitled Futures is a nonprofit emotional competence consultancy that provides mental health and emotional resilience services to youth, adults, and families. Its core offerings include the Quria network of café-style drop-in wellness hubs, the Parents as Teachers (PAT) state-funded early intervention program, and a clinical group practice delivering individual, family, and group therapy, parent coaching, crisis intervention, and school- and community-based therapy with licensed clinicians and supervised associates.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 3 values shown
  • 50% increase in school readiness for families participating in Parents as Teachers program
+2 more records
Product overview1 text field

Entitled Futures is a nonprofit emotional competence consultancy operating two main programs: Quria (a network of cafe-style drop-in wellness hubs for youth) and Parents as Teachers (a state-funded early intervention family support program). These programs are delivered through a group practice providing clinical services including individual, family, and group therapy, parent coaching, crisis intervention, and school/community-based therapy. Services are accessible both in-person and virtually, accepting Medi-Cal, select private insurance, and offering sliding-scale options.

Product and service8 records
1Quria
CategoryMental Health and Wellness Hubs
Description

A network of café-style wellness hubs providing onsite mental health support for youth and family-serving organizations. Quria creates inclusive drop-in spaces where young people access mental health support, build connections, and develop emotional resilience through peer mentoring, wraparound services, and youth leadership opportunities.

2Parents as Teachers (PAT)
CategoryEarly Intervention Family Support Program
Description

An early intervention and family support program funded by the State of California, dedicated to supporting parents in fostering the mental health and development of their children through education, resources, and direct support services.

3Individual Therapy
CategoryClinical Therapy Services
Description

One-on-one therapy sessions provided by licensed clinicians and supervised associates for youth, adults, and families.

4Family Therapy
CategoryClinical Therapy Services
Description

Therapy sessions involving family members to support healthier relationships and family systems.

5Group Therapy & Support Circles
CategoryClinical Therapy Services
Description

Facilitated group therapy sessions and peer support circles for shared healing and community connection.

6Parent Coaching & Psychoeducation
CategoryFamily Support and Education Services
Description

Guidance and education for parents to support their children's mental health and development.

7Crisis Intervention & Case Management
CategoryCrisis Response and Case Management Services
Description

Immediate support and coordinated services for individuals experiencing mental health crises.

8School-Based & Community-Based Therapy
CategoryEmbedded Clinical Therapy Services
Description

Onsite therapy services embedded in schools and community settings to increase accessibility of mental health care.

Scale indicator3 records

Each record includes

Type, Value, Description, Source

Partnership3 partners
Strategic tierCoreTypeStrategic or Co-development Partner
Description

Schools and community organizations partner with Entitled Futures to embed mental health services where clients already live, learn, and gather. Care is delivered in familiar, trusted settings through these partnerships.

Strategic tierCoreTypeStrategic or Co-development Partner
Description

Quria wellness hubs provide onsite mental health support for youth and family serving organizations, creating inclusive spaces for young people to access wellness services.

Strategic tierMinorTypeOthers
Description

PayPal donation platform allows donors to contribute to Entitled Futures. Online donation processing via PayPal and Venmo.

Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight5 records

Each record includes

Type, Description

Peers10 records
TypeBroad incumbent
Description

Large integrated payor-provider delivering youth and family mental health services in California. Comparable in that Entitled Futures accepts Kaiser (with referral) for therapy; Kaiser represents both a revenue source and a scaled incumbent in the same California youth behavioral health market.

TypeDirect peer
Description

California nonprofit providing mental health, special education, and transition services to youth and families, including those with IDD and behavioral health needs. Comparable mix of clinical therapy, school-based services, and wraparound case management for underserved communities.

TypeBroad incumbent
Description

Large venture-backed mental health provider delivering therapy and coaching to employees and their families through employer-sponsored benefits. Comparable therapy/coaching product family, but serves employers rather than community-embedded youth, and operates at significantly greater scale.

TypeDirect peer
Description

San Francisco Bay Area nonprofit offering mental health, crisis intervention, case management, and wraparound services for at-risk youth and families. Comparable target segments (justice-impacted youth, students of color) and similar embedded community-based delivery model.

5Edgewood Center for Children and Families
TypeDirect peer
Description

Bay Area nonprofit serving children, youth, and families with mental health, residential, and early intervention services. Directly comparable to Entitled Futures in mission, target population (at-risk youth), embedded school/community delivery model, and mix of Medi-Cal-billed therapy plus wraparound supports.

TypeEmerging player
Description

Tech-enabled youth and family behavioral health provider offering virtual therapy, coaching, and psychiatry. Comparable in target population (youth/families) and therapy/coaching service mix, but operates at much larger scale and with proprietary technology rather than cafe-style hubs.

TypeDirect peer
Description

Oakland-based federally qualified health and family support organization providing culturally responsive mental health and family services. Comparable in serving communities of color in the Bay Area, Medi-Cal reimbursement, and integrated family/parent support offerings.

TypeBroad incumbent
Description

Major payor (and increasingly provider) of youth behavioral health services, including Medi-Cal managed care plans that reimburse Entitled Futures' therapy sessions. Comparable as a behavioral health ecosystem player, though operating as a payor/incumbent rather than a community-based nonprofit.

TypeDirect peer
Description

Oakland-based nonprofit providing mental health, early childhood, and family support services to Alameda County youth and families. Highly comparable in geography, Medi-Cal-reimbursed clinical services, school-based therapy, and early intervention focus (e.g., Healthy Families America-style programs).

10Brilliant Baby / Parents as Teachers affiliates
TypeDirect peer
Description

Network of Parents as Teachers program operators across the U.S., including Bay Area sites. Direct comparability on the PAT program that Entitled Futures runs, with similar evidence-based home-visiting/parent coaching model targeting early childhood outcomes.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat4 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers4 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment4 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile4 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

Integration3 records

Each record includes

Title, Type, Description, Source

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles1 record

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Entitled Futures

Mental Health and Behavioral Health Servicesef.charity

Entitled Futures is a California-based 501(c)(3) nonprofit that delivers clinical therapy, parent coaching, and community-based mental health services to youth and families facing access barriers, operating the Quria wellness hub network and the State of California-funded Parents as Teachers program.

What Entitled Futures does

Entitled Futures (also known as e-Futures) is a 501(c)(3) nonprofit emotional competence consultancy founded in 2019 and headquartered in Oakland, California. The organization delivers clinical and community-based mental health services to youth, adults, and families, with a particular focus on populations that face structural barriers to care, including low-income families, students of color, and justice-impacted individuals. Its service portfolio spans individual therapy, family therapy, group therapy, parent coaching, crisis intervention, case management, and school- and community-based therapy, delivered both in person and via telehealth.

The organization operates two flagship programs: Quria, a network of café-style Expressive Therapy and Leadership Hubs designed to normalize mental health access in everyday community settings, and Parents as Teachers (PAT), a State of California-funded early intervention and family support program. Technology is limited to operational SaaS tools, including Jane App for appointment booking, Wix for the web presence, Gusto for hiring, and PayPal and Venmo for donation processing; no proprietary platform, AI capabilities, or mobile applications are disclosed.

The business model is a hybrid nonprofit structure. Revenue is generated through charitable donations (one-time and monthly recurring), insurance reimbursements from Medi-Cal, Cigna, Anthem Blue Cross, and Kaiser (with referral), and state government grant funding for the PAT program. Sliding-scale fees and grant-supported sessions are offered to ensure cost is not a barrier. The organization employs 1-10 staff, partners with schools and community organizations for embedded service delivery, and is led by COO Princessa Bourelly.

Entitled Futures firmographics

Firmographics
Name
Entitled Futures
Legal name
Entitled Futures
Website
https://ef.charity
Company type
Private
Founded year
2019
Operating status
Operating
Headcount range
1–10 employees
Short description
Entitled Futures is a California-based 501(c)(3) nonprofit that delivers clinical therapy, parent coaching, and community-based mental health services to youth and families facing access barriers, operating the Quria wellness hub network and the State of California-funded Parents as Teachers program.
Ownership category
akta.pro rank

Where Entitled Futures is headquartered

Location

Headquarters

HQ city
Oakland
HQ country
United States
HQ region
North America

Offices1 record

Markets served

Entitled Futures business model

Business model
GTM type
B2C
Offering type
Services
Cost components
Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others

Revenue model

  1. Donations and Charitable Contributions: As a 501(c)(3) nonprofit, primary revenue comes from charitable donations from individuals, organizations, and foundations. Donations support Expressive Therapy and Leadership Hubs, clinical therapy, peer mentoring, parent coaching, and wraparound services.
  2. Healthcare Reimbursement (Insurance): Accepts Medi-Cal, Cigna, Anthem Blue Cross, and Kaiser (with referral) for therapy services. Insurance reimbursements for clinical therapy sessions delivered by licensed clinicians and supervised associates.

Pricing tiers

ModelBillingPrice
SubscriptionMonthlyInsurance-covered therapy sessions
OtherPay-as-you-goSliding-scale fee sessions
OtherMonthlyDonation-supported services

Go-to-market motion2 records

Distribution channels4 records

Marketing channels7 records

Entitled Futures product offering

Product offering

Core offering

Entitled Futures is a nonprofit emotional competence consultancy that provides mental health and emotional resilience services to youth, adults, and families. Its core offerings include the Quria network of café-style drop-in wellness hubs, the Parents as Teachers (PAT) state-funded early intervention program, and a clinical group practice delivering individual, family, and group therapy, parent coaching, crisis intervention, and school- and community-based therapy with licensed clinicians and supervised associates.

Product overview

Entitled Futures is a nonprofit emotional competence consultancy operating two main programs: Quria (a network of cafe-style drop-in wellness hubs for youth) and Parents as Teachers (a state-funded early intervention family support program). These programs are delivered through a group practice providing clinical services including individual, family, and group therapy, parent coaching, crisis intervention, and school/community-based therapy. Services are accessible both in-person and virtually, accepting Medi-Cal, select private insurance, and offering sliding-scale options.

Differentiator

Problem solved

Functional benefit

Brands

  • Quria: Network of café-style wellness hubs providing onsite mental health support for youth and family serving organizations. Inspired by Curia, a gathering place for important matters, Quria creates inclusive spaces where young people seek mental health support, build connections, and develop emotional resilience in a supportive environment.

Products and services

  • Quria A network of café-style wellness hubs providing onsite mental health support for youth and family-serving organizations. Quria creates inclusive drop-in spaces where young people access mental health support, build connections, and develop emotional resilience through peer mentoring, wraparound services, and youth leadership opportunities.
  • Parents as Teachers (PAT) An early intervention and family support program funded by the State of California, dedicated to supporting parents in fostering the mental health and development of their children through education, resources, and direct support services.
  • Individual Therapy One-on-one therapy sessions provided by licensed clinicians and supervised associates for youth, adults, and families.
  • Family Therapy Therapy sessions involving family members to support healthier relationships and family systems.
  • Group Therapy & Support Circles Facilitated group therapy sessions and peer support circles for shared healing and community connection.
  • Parent Coaching & Psychoeducation Guidance and education for parents to support their children's mental health and development.
  • Crisis Intervention & Case Management Immediate support and coordinated services for individuals experiencing mental health crises.
  • School-Based & Community-Based Therapy Onsite therapy services embedded in schools and community settings to increase accessibility of mental health care.

Quantifiable outcome

  • 50% increase in school readiness for families participating in Parents as Teachers program
  • +2 more outcomes

Companies that use Entitled Futures

Customer profile

Named customers4 records

Segments4 records

Ideal customer profiles4 records

Entitled Futures technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Integration3 records

Entitled Futures partnerships and signals

Strategic signal

Partnerships

Three partnerships are on record, tiered core and minor.

  • Schools and Community-Serving OrganizationscoreStrategic or Co-development PartnerSchools and community organizations partner with Entitled Futures to embed mental health services where clients already live, learn, and gather. Care is delivered in familiar, trusted settings through these partnerships.
  • Youth and Family Serving OrganizationscoreStrategic or Co-development PartnerQuria wellness hubs provide onsite mental health support for youth and family serving organizations, creating inclusive spaces for young people to access wellness services.
  • PayPal Giving FundminorOthersPayPal donation platform allows donors to contribute to Entitled Futures. Online donation processing via PayPal and Venmo.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Entitled Futures competitors and assessment

Company assessment

Broad incumbents

  • Kaiser Permanente Behavioral Health: Large integrated payor-provider delivering youth and family mental health services in California. Comparable in that Entitled Futures accepts Kaiser (with referral) for therapy; Kaiser represents both a revenue source and a scaled incumbent in the same California youth behavioral health market.
  • Lyra Health: Large venture-backed mental health provider delivering therapy and coaching to employees and their families through employer-sponsored benefits. Comparable therapy/coaching product family, but serves employers rather than community-embedded youth, and operates at significantly greater scale.
  • Anthem Blue Cross / Elevance Behavioral Health: Major payor (and increasingly provider) of youth behavioral health services, including Medi-Cal managed care plans that reimburse Entitled Futures' therapy sessions. Comparable as a behavioral health ecosystem player, though operating as a payor/incumbent rather than a community-based nonprofit.

Direct peers

  • Fred Finch Youth & Family Services: California nonprofit providing mental health, special education, and transition services to youth and families, including those with IDD and behavioral health needs. Comparable mix of clinical therapy, school-based services, and wraparound case management for underserved communities.
  • Huckleberry Youth Programs: San Francisco Bay Area nonprofit offering mental health, crisis intervention, case management, and wraparound services for at-risk youth and families. Comparable target segments (justice-impacted youth, students of color) and similar embedded community-based delivery model.
  • Edgewood Center for Children and Families: Bay Area nonprofit serving children, youth, and families with mental health, residential, and early intervention services. Directly comparable to Entitled Futures in mission, target population (at-risk youth), embedded school/community delivery model, and mix of Medi-Cal-billed therapy plus wraparound supports.
  • Community Health for Asian Americans (CHAA) / Asian Health Services family programs: Oakland-based federally qualified health and family support organization providing culturally responsive mental health and family services. Comparable in serving communities of color in the Bay Area, Medi-Cal reimbursement, and integrated family/parent support offerings.
  • Lincoln Families: Oakland-based nonprofit providing mental health, early childhood, and family support services to Alameda County youth and families. Highly comparable in geography, Medi-Cal-reimbursed clinical services, school-based therapy, and early intervention focus (e.g., Healthy Families America-style programs).
  • Brilliant Baby / Parents as Teachers affiliates: Network of Parents as Teachers program operators across the U.S., including Bay Area sites. Direct comparability on the PAT program that Entitled Futures runs, with similar evidence-based home-visiting/parent coaching model targeting early childhood outcomes.

Emerging players

  • Brightline (Brightline Health): Tech-enabled youth and family behavioral health provider offering virtual therapy, coaching, and psychiatry. Comparable in target population (youth/families) and therapy/coaching service mix, but operates at much larger scale and with proprietary technology rather than cafe-style hubs.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

Entitled Futures social profiles

Digital presence

Entitled Futures financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Entitled Futures leadership team

Management profile

Number of profiles

Profiles1 record

Entitled Futures funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Entitled Futures M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Entitled Futures

What does Entitled Futures do?

Entitled Futures is a nonprofit emotional competence consultancy that provides mental health and emotional resilience services to youth, adults, and families. Its core offerings include the Quria network of café-style drop-in wellness hubs, the Parents as Teachers (PAT) state-funded early intervention program, and a clinical group practice delivering individual, family, and group therapy, parent coaching, crisis intervention, and school- and community-based therapy with licensed clinicians and supervised associates.

Is Entitled Futures a public or private company?

Entitled Futures is a private company. It is classified as nonprofit foundation owned and is currently operating.

When was Entitled Futures founded?

Entitled Futures was founded in 2019. It employs 1 to 10 people.

Where is Entitled Futures based?

Entitled Futures is headquartered in Oakland, United States, in the North America region.

How does Entitled Futures make money?

Two revenue lines are on record. Donations and Charitable Contributions are the primary driver. The others are healthcare Reimbursement (Insurance).

Who are Entitled Futures's main competitors?

Broad incumbents on record are Kaiser Permanente Behavioral Health, Lyra Health and Anthem Blue Cross / Elevance Behavioral Health. Direct peers are Fred Finch Youth & Family Services, Huckleberry Youth Programs, Edgewood Center for Children and Families, Community Health for Asian Americans (CHAA) / Asian Health Services family programs, Lincoln Families and Brilliant Baby / Parents as Teachers affiliates. Brightline (Brightline Health) is listed as an emerging player.

Does Entitled Futures have an API?

No public API is recorded for Entitled Futures.

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