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The Association of Sales and Marketing Professionals of Ontario

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uuid00362nu

Namestring
The Association of Sales and Marketing Professionals of Ontario
Legal namestring
The Association of Sales and Marketing Professionals of Ontario
Websiteurl
asmpo.com
Company typeenum
Private
Founded yearint
2019
Descriptiontext

The Association of Sales and Marketing Professionals of Ontario (ASMPO) is a Toronto-based private company that operates as a hybrid between a professional association and an IT services provider. Its primary stated mission is to help sales and marketing professionals in Ontario bypass traditional HR channels by connecting them directly with hiring decision makers, supplemented by career coaching services including resume writing, interview preparation, and job search strategy development. The company is privately held and independently operated, with no disclosed parent company, investors, or funding history.

ASMPO's service portfolio spans Project Management, Technical Recruitment, Customer Acquisition, Brand Marketing, Video Content production, 24/7 Help & Support, UI/UX Design, Website Development, Social Media services, eCommerce Store setup, and Tech Support, packaged around a proprietary six-stage "6-D Process" methodology (Discover, Define, Design, Develop, Deploy, Deliver). Its core technology positioning is "Google ecosystem specialization" for service-based businesses. The company goes to market through a sales-led, event-driven motion including initiatives such as the "Landing a $100,000 Sales Job in Toronto" event, with website-driven direct inquiry, LinkedIn events, and content marketing serving as primary channels.

The firm is small (11-50 employees) with leadership comprising Founder Jerry Jay Hunter, Head of Operations Joanne Williams, and Head of Partnerships Tanisha Kaur. It is based at 73 Bathurst Street, Suite 400, Toronto, with one publicly named customer, Datarun's Communication (SMB). No public pricing, revenue figures, partnerships, awards, or patents are disclosed, and About-page metrics appear templated or placeholder in nature.

Short descriptiontext

The Association of Sales and Marketing Professionals of Ontario (ASMPO) is a Toronto-based private firm that helps Ontario sales and marketing professionals connect directly with hiring decision makers and delivers IT services — including project management, technical recruitment, web/UI-UX design, social media, and tech support — to service-based businesses, organized around its 6-D Process methodology.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersToronto, Canada
HQ citystring
Toronto
HQ countrystring
Canada
HQ regionstring
North America
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
IT services consulting, career coaching services, technical recruitment services, digital marketing services, website development services
Industry1 code
PRIMARYBPAEAJAB
ITIL/ITSM Process Consulting & Implementation
NAICS code3 codes
  • Custom Computer Programming Services541511
  • Advertising Agencies541810
  • Marketing Consulting Services541613
SIC code3 codes
  • Services-Computer Programming, Data Processing, Etc.7370
  • Services-Advertising Agencies7311
  • Services-Advertising7310
Product category
IT Services
Social media profiles2 records
GTM motion2 records

Each record includes

Type, Description, Source

Revenue model3 records
1Professional Services - Career Coaching
TypeProfessional Services
Description

Provides career coaching services including resume writing, interview preparation, and job search strategy development to sales and marketing professionals seeking employment

asmpo.com
2Technical Recruitment Services
TypeProfessional Services
Description

Network-based technical recruitment services for identifying, attracting, and hiring skilled technical professionals for projects

asmpo.com
3IT Services and Solutions
TypeProfessional Services
Description

Project management, technical solutions, and ongoing tech support for service-based businesses

asmpo.com
Marketing channels3 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels2 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components4 values
Personnel, Operations, Marketing or Sales, Technology or R&D
GTM typeB2B and B2C
B2B and B2C
Offering typeServices
Services
Core offering1 text field

ASMPO is a Toronto-based professional services firm that delivers IT solutions, career coaching, and digital marketing services to sales and marketing professionals and service-based businesses in Ontario. Its offerings span project management, technical recruitment, customer acquisition, brand marketing, video content production, UI/UX design, website development, eCommerce setup, and 24/7 tech support, executed through its proprietary 6-D Process methodology.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

ASMPO is an IT services company that helps service-based businesses with their technology needs, specializing in the Google ecosystem. The company offers a portfolio of interconnected services centered around their 6-D Process methodology (Discover, Define, Design, Develop, Deploy, Deliver). Core service offerings include Project Management, Technical Recruitment, Customer Acquisition, Brand Marketing, Video Content, and Help & Support, complemented by specialized capabilities in UI UX Design, Website Development, Social Media, eCommerce Stores, and Tech Support. The company positions itself as providing affordable IT services with a focus on sales and marketing professionals in Ontario.

Product and service11 records
1Project Management
CategoryProfessional Services
2Technical Recruitment
CategoryRecruitment Services
3Customer Acquisition
CategorySales Services
4Brand Marketing
CategoryMarketing Services
5Video Content Production
CategoryContent Production
6Help & Support
CategoryCustomer Support
7UI/UX Design
CategoryDesign Services
8Website Development
CategoryIT Services
9eCommerce Store Services
CategoryIT Services
10Tech Support
CategoryIT Services
11Career Coaching for Sales Professionals
CategoryCareer Services
Scale indicator2 records

Each record includes

Type, Value, Description, Source

Recent move4 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight4 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

Career services company providing resume writing, career coaching, and personal branding - directly comparable to ASMPO's career-coaching and job-search-strategy services for sales and marketing professionals.

TypeDirect peer
Description

Canada-based digital marketing agency offering SEO, web design, social media, and eCommerce services to SMBs - direct overlap with ASMPO's digital service line and similar client profile.

TypeDirect peer
Description

Digital marketing and web services agency focused on lead generation and full-service online marketing - direct competitor to ASMPO for SMB IT and marketing services engagements.

TypeBroad incumbent
Description

Full-service digital marketing and IT-enabled services firm offering SEO, web development, and marketing technology. Operates at far larger scale than ASMPO in a similar end-to-end digital services model.

TypeBroad incumbent
Description

Saskatoon-headquartered platform that sells digital marketing and SaaS tools to agencies and SMBs. Comparable as a Canadian SMB digital services platform though operating a partner-channel model rather than direct services.

TypeDirect peer
Description

Canadian digital marketing agency specializing in SEO, web design, and online advertising for SMBs - overlaps with ASMPO's website development, social media, and digital marketing offerings.

TypeOthers
Description

World's largest job search and recruitment platform. An adjacent ecosystem participant that competes with ASMPO's recruitment and career-coaching services via a free marketplace model.

TypeBroad incumbent
Description

Global staffing and recruitment firm with a strong sales/marketing placement practice. Comparable on the recruitment and career-services component of ASMPO's business, though at vastly larger scale.

TypeBroad incumbent
Description

Mid-market digital agency providing web design, SEO, social media, and online reputation services comparable to ASMPO's web/social/eCommerce offerings, though serving a primarily US SMB clientele.

TypeRegional player
Description

Digital marketing and web development agency serving Canadian SMBs and mid-market brands. Directly comparable to ASMPO's brand marketing, web development and social media services within the same Canadian market.

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses4 records

Each record includes

Headline, Details, Source

Competitive moat2 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights4 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers1 record

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment2 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile2 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature1 record

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles3 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

The Association of Sales and Marketing Professionals of Ontario

IT Servicesasmpo.com

The Association of Sales and Marketing Professionals of Ontario (ASMPO) is a Toronto-based private firm that helps Ontario sales and marketing professionals connect directly with hiring decision makers and delivers IT services — including project management, technical recruitment, web/UI-UX design, social media, and tech support — to service-based businesses, organized around its 6-D Process methodology.

What The Association of Sales and Marketing Professionals of Ontario does

The Association of Sales and Marketing Professionals of Ontario (ASMPO) is a Toronto-based private company that operates as a hybrid between a professional association and an IT services provider. Its primary stated mission is to help sales and marketing professionals in Ontario bypass traditional HR channels by connecting them directly with hiring decision makers, supplemented by career coaching services including resume writing, interview preparation, and job search strategy development. The company is privately held and independently operated, with no disclosed parent company, investors, or funding history.

ASMPO's service portfolio spans Project Management, Technical Recruitment, Customer Acquisition, Brand Marketing, Video Content production, 24/7 Help & Support, UI/UX Design, Website Development, Social Media services, eCommerce Store setup, and Tech Support, packaged around a proprietary six-stage "6-D Process" methodology (Discover, Define, Design, Develop, Deploy, Deliver). Its core technology positioning is "Google ecosystem specialization" for service-based businesses. The company goes to market through a sales-led, event-driven motion including initiatives such as the "Landing a $100,000 Sales Job in Toronto" event, with website-driven direct inquiry, LinkedIn events, and content marketing serving as primary channels.

The firm is small (11-50 employees) with leadership comprising Founder Jerry Jay Hunter, Head of Operations Joanne Williams, and Head of Partnerships Tanisha Kaur. It is based at 73 Bathurst Street, Suite 400, Toronto, with one publicly named customer, Datarun's Communication (SMB). No public pricing, revenue figures, partnerships, awards, or patents are disclosed, and About-page metrics appear templated or placeholder in nature.

The Association of Sales and Marketing Professionals of Ontario firmographics

Firmographics
Name
The Association of Sales and Marketing Professionals of Ontario
Legal name
The Association of Sales and Marketing Professionals of Ontario
Website
https://asmpo.com
Company type
Private
Founded year
2019
Operating status
Operating
Headcount range
11–50 employees
Short description
The Association of Sales and Marketing Professionals of Ontario (ASMPO) is a Toronto-based private firm that helps Ontario sales and marketing professionals connect directly with hiring decision makers and delivers IT services — including project management, technical recruitment, web/UI-UX design, social media, and tech support — to service-based businesses, organized around its 6-D Process methodology.
Ownership category
akta.pro rank

The Association of Sales and Marketing Professionals of Ontario industry classification

Industry
Product category
IT Services
NAICS
Custom Computer Programming Services (541511), Advertising Agencies (541810), Marketing Consulting Services (541613)
SIC
Services-Computer Programming, Data Processing, Etc. (7370), Services-Advertising Agencies (7311), Services-Advertising (7310)
akta.pro industry
PRIMARYBPAEAJAB
ITIL/ITSM Process Consulting & Implementation

Keywords

  • IT services consulting
  • Career coaching services
  • Technical recruitment services
  • Digital marketing services
  • Website development services

Where The Association of Sales and Marketing Professionals of Ontario is headquartered

Location

Headquarters

HQ city
Toronto
HQ country
Canada
HQ region
North America

Offices1 record

Markets served

The Association of Sales and Marketing Professionals of Ontario business model

Business model
GTM type
B2B and B2C
Offering type
Services
Cost components
Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

  1. Professional Services - Career Coaching: Provides career coaching services including resume writing, interview preparation, and job search strategy development to sales and marketing professionals seeking employment
  2. Technical Recruitment Services: Network-based technical recruitment services for identifying, attracting, and hiring skilled technical professionals for projects
  3. IT Services and Solutions: Project management, technical solutions, and ongoing tech support for service-based businesses

Go-to-market motion2 records

Distribution channels2 records

Marketing channels3 records

The Association of Sales and Marketing Professionals of Ontario product offering

Product offering

Core offering

ASMPO is a Toronto-based professional services firm that delivers IT solutions, career coaching, and digital marketing services to sales and marketing professionals and service-based businesses in Ontario. Its offerings span project management, technical recruitment, customer acquisition, brand marketing, video content production, UI/UX design, website development, eCommerce setup, and 24/7 tech support, executed through its proprietary 6-D Process methodology.

Product overview

ASMPO is an IT services company that helps service-based businesses with their technology needs, specializing in the Google ecosystem. The company offers a portfolio of interconnected services centered around their 6-D Process methodology (Discover, Define, Design, Develop, Deploy, Deliver). Core service offerings include Project Management, Technical Recruitment, Customer Acquisition, Brand Marketing, Video Content, and Help & Support, complemented by specialized capabilities in UI UX Design, Website Development, Social Media, eCommerce Stores, and Tech Support. The company positions itself as providing affordable IT services with a focus on sales and marketing professionals in Ontario.

Differentiator

Problem solved

Functional benefit

Products and services

  • Project Management
  • Technical Recruitment
  • Customer Acquisition
  • Brand Marketing
  • Video Content Production
  • Help & Support
  • UI/UX Design
  • Website Development
  • eCommerce Store Services
  • Tech Support
  • Career Coaching for Sales Professionals

Companies that use The Association of Sales and Marketing Professionals of Ontario

Customer profile

Named customers1 record

Segments2 records

Ideal customer profiles2 records

The Association of Sales and Marketing Professionals of Ontario technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature1 record

The Association of Sales and Marketing Professionals of Ontario partnerships and signals

Strategic signal

Scale indicators2 records

Recent moves4 records

Expansion highlights4 records

The Association of Sales and Marketing Professionals of Ontario competitors and assessment

Company assessment

Direct peers

  • TopResume: Career services company providing resume writing, career coaching, and personal branding - directly comparable to ASMPO's career-coaching and job-search-strategy services for sales and marketing professionals.
  • Ignite Digital: Canada-based digital marketing agency offering SEO, web design, social media, and eCommerce services to SMBs - direct overlap with ASMPO's digital service line and similar client profile.
  • Veza Digital: Digital marketing and web services agency focused on lead generation and full-service online marketing - direct competitor to ASMPO for SMB IT and marketing services engagements.
  • RankSecure: Canadian digital marketing agency specializing in SEO, web design, and online advertising for SMBs - overlaps with ASMPO's website development, social media, and digital marketing offerings.

Broad incumbents

  • WebFX: Full-service digital marketing and IT-enabled services firm offering SEO, web development, and marketing technology. Operates at far larger scale than ASMPO in a similar end-to-end digital services model.
  • Vendasta: Saskatoon-headquartered platform that sells digital marketing and SaaS tools to agencies and SMBs. Comparable as a Canadian SMB digital services platform though operating a partner-channel model rather than direct services.
  • Robert Half: Global staffing and recruitment firm with a strong sales/marketing placement practice. Comparable on the recruitment and career-services component of ASMPO's business, though at vastly larger scale.
  • Thrive Internet Marketing Agency: Mid-market digital agency providing web design, SEO, social media, and online reputation services comparable to ASMPO's web/social/eCommerce offerings, though serving a primarily US SMB clientele.

Others

  • Indeed: World's largest job search and recruitment platform. An adjacent ecosystem participant that competes with ASMPO's recruitment and career-coaching services via a free marketplace model.

Regional players

  • Swerve Marketing: Digital marketing and web development agency serving Canadian SMBs and mid-market brands. Directly comparable to ASMPO's brand marketing, web development and social media services within the same Canadian market.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks6 records

Key highlights4 records

Customer concentration

The Association of Sales and Marketing Professionals of Ontario social profiles

Digital presence

The Association of Sales and Marketing Professionals of Ontario financial estimates

Financial estimate

Revenue estimate

Valuation estimate

The Association of Sales and Marketing Professionals of Ontario leadership team

Management profile

Number of profiles

Profiles3 records

The Association of Sales and Marketing Professionals of Ontario funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

The Association of Sales and Marketing Professionals of Ontario M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Association of Sales and Marketing Professionals of Ontario

What does The Association of Sales and Marketing Professionals of Ontario do?

ASMPO is a Toronto-based professional services firm that delivers IT solutions, career coaching, and digital marketing services to sales and marketing professionals and service-based businesses in Ontario. Its offerings span project management, technical recruitment, customer acquisition, brand marketing, video content production, UI/UX design, website development, eCommerce setup, and 24/7 tech support, executed through its proprietary 6-D Process methodology.

Is The Association of Sales and Marketing Professionals of Ontario a public or private company?

The Association of Sales and Marketing Professionals of Ontario is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was The Association of Sales and Marketing Professionals of Ontario founded?

The Association of Sales and Marketing Professionals of Ontario was founded in 2019. It employs 11 to 50 people.

Where is The Association of Sales and Marketing Professionals of Ontario based?

The Association of Sales and Marketing Professionals of Ontario is headquartered in Toronto, Canada, in the North America region.

How does The Association of Sales and Marketing Professionals of Ontario make money?

Three revenue lines are on record. Professional Services - Career Coaching is the primary driver. The others are technical Recruitment Services and IT Services and Solutions.

Who are The Association of Sales and Marketing Professionals of Ontario's main competitors?

Direct peers on record are TopResume, Ignite Digital, Veza Digital and RankSecure. Broad incumbents are WebFX, Vendasta, Robert Half and Thrive Internet Marketing Agency. Indeed is listed as an others. Swerve Marketing is listed as a regional player.

Does The Association of Sales and Marketing Professionals of Ontario have an API?

No public API is recorded for The Association of Sales and Marketing Professionals of Ontario.

What industry is The Association of Sales and Marketing Professionals of Ontario in?

The Association of Sales and Marketing Professionals of Ontario's product category is IT Services. Its primary akta.pro industry code is BPAEAJAB, ITIL/ITSM Process Consulting & Implementation. Its NAICS code is 541511 and its SIC code is 7370.

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