Agacom

What Agacom does

Agacom s.à r.l. is a full-service communication consulting agency headquartered in Livange, Luxembourg, founded in 2001 and operating as a private SARL with a social capital of €31,000. The firm delivers end-to-end communication services spanning strategic consulting, advertising creation, graphic design, copywriting, web design and development, audiovisual production, digital strategy (SEO/SEA/SMA), and production management — covering print, broadcast, and digital channels. Its underlying technology stack is built on certified integrations with major advertising and analytics platforms (Google Partner, Meta/Facebook Partner, LinkedIn Ads, Pinterest Ads, Semrush), with no proprietary platform or software product of its own. The agency's core offerings are delivered by a 12-person in-house team covering creative direction, design, web development, motion design, digital analytics, and SEO/SEA management.

Agacom serves institutions, SMEs, and large international companies across Luxembourg, France, and Belgium, targeting both B2B and B2C contexts through a horizontal segmentation approach. Its customer portfolio of 50+ active clients spans at least 14 industries — including finance (Banque BCP, MP Finance), insurance, government (Le Gouvernement du Grand-Duché de Luxembourg), healthcare (Hôpitaux Robert Schuman), education (University of Luxembourg), retail (Groupe Casino, Leader Price, Franprix), F&B (Brasserie Nationale, Munhowen), construction, agriculture (Greenyard), and manufacturing (Tractel) — with 512 projects completed cumulatively since inception.

The business model is professional services revenue, generated through project-based fees and ongoing service contracts. Pricing is custom and quote-based, with no publicly disclosed rate cards. The agency operates via a direct enterprise field-sales motion, without resellers or intermediaries. Ownership is concentrated among the two founding partners (Eric Triol as Partner-Managing Director, Yassine as Partner-Creative Director), and the firm has not raised external funding. Distribution is concentrated in the Luxembourg-based Greater Region (Luxembourg, France, Belgium).

Name

Agacom

Legal name

Agacom s.à r.l.

Website

https://agacom.lu

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

1–10 employees

Short description

Agacom is a Luxembourg-headquartered, full-service communication consulting agency founded in 2001. A 12-person team delivers strategy, creative design, digital marketing, web development, and audiovisual production to institutions, SMEs, and large international clients across Luxembourg, France, and Belgium.

Ownership category

akta.pro rank

Headquarters

HQ city

Livange

HQ country

Luxembourg

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Communication Agency Services: Full-service communication agency providing strategic consulting, creative design, digital marketing, web development, and production management services to institutional and corporate clients. Revenue is generated through project-based fees and ongoing service contracts.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

Agacom is a full-service communication agency offering strategic consulting, advertising creation, graphic design, copywriting, web design and development, digital strategy (SEO, SEA, SMA), multichannel advertising campaigns, digital platform development, audiovisual production, marketing services, and production management. The agency serves institutions, SMEs, and large international companies across Luxembourg, France, and Belgium, delivering end-to-end communication solutions spanning print, broadcast, and digital channels.

Product overview

Agacom is a communication agency offering a comprehensive suite of communication services rather than a unified software product. The agency provides strategic consulting, advertising creation, graphic design, copywriting, web design, digital strategy, and audiovisual production as interconnected service offerings. These services are delivered across multiple channels including print, broadcast, and digital platforms, with specialization in B2B, B2C, and B2E communication. The agency also offers specialized services such as online survey development, email marketing campaigns, SEO/SEA management, and production management for media buying and print.

Differentiator

Problem solved

Functional benefit

Products and services

• Stratégie de communication

Quantifiable outcome

• Over 90% of clicks occur on the first page of Google search results
• +1 more outcomes

Named customers15 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Three partnerships are on record, tiered core.

• GooglecoreTechnology or IntegrationAgacom is a certified Google Partner with access to exclusive tools, training, and support for managing Google Ads, YouTube Ads, and Google Analytics campaigns on behalf of clients.
• Meta (Facebook/Instagram/WhatsApp)coreTechnology or IntegrationAgacom holds Facebook Partner certification, providing access to additional analysis tools, direct Meta support, training resources, and priority access to new platform features.
• LinkedIncoreTechnology or IntegrationAgacom manages LinkedIn Ads campaigns using LinkedIn Ads Manager for B2B targeting and professional audience reach.

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Havas: Havas is a global advertising and communications group with Benelux footprint through Havas Brussels and Havas Luxembourg. Its integrated creative, media, and digital offering competes with Agacom's model for the same institutional, financial services, and corporate clients in the Greater Region.
• Publicis Groupe: Publicis Groupe is a global advertising and communications holding company with significant Luxembourg and Benelux presence through agencies like Publicis Lux and Leo Burnett. It overlaps with Agacom's full-service offering (strategy, creative, media, digital) but operates as a broad multi-brand incumbent rather than a regional specialist.
• Ogilvy: Ogilvy is a global advertising and PR agency network with established Luxembourg and Belgian offices. It directly overlaps with Agacom's brand strategy, advertising, and digital services for enterprise clients, but operates as part of a much larger global network rather than a focused regional agency.
• BBDO Worldwide: BBDO is a global advertising agency network with Benelux operations providing creative, digital, and strategic communications to major brands. Its full-service agency model competes with Agacom for enterprise and institutional clients in the Greater Region, but at significantly larger scale.
• WPP: WPP is a global advertising holding company with Benelux operations including Ogilvy, VMLY&R, and GroupM. It competes with Agacom for the same enterprise client roster across creative, media, and digital services, but at vastly greater scale and geographic reach.
• Wunderman Thompson: Wunderman Thompson is a global creative, technology, and commerce agency with Benelux operations targeting enterprise clients on brand, digital, and CRM engagements. It is comparable to Agacom in offering integrated creative + digital + strategy services but competes from a global network position.
• Dentsu: Dentsu is a global advertising and marketing services group with strong Benelux presence through Dentsu Creative, Merkle, and Carat. It offers overlapping capabilities in integrated communications, media buying, and digital transformation that compete with Agacom's full-service model for the same Greater Region enterprise clients.

Direct peers

• Binsfeld: Binsfeld is a long-standing Luxembourg-based communication and advertising agency offering integrated communications, digital, and creative services to institutional and corporate clients in the Greater Region. It competes directly with Agacom for the same local enterprise, SME, and institutional clients in Luxembourg.
• Vanksen: Vanksen is a Luxembourg digital marketing and communication agency specializing in web, social media, SEO/SEA, and brand content for B2B and B2C clients. It is comparable to Agacom in size, geography, and service mix — both operate as multi-service digital-first shops serving Luxembourg and Greater Region clients.
• Emakina: Emakina is a Belgium-headquartered European digital agency offering strategy, creative, technology, and digital marketing services across the Benelux region. It is comparable to Agacom as a Benelux-rooted full-service agency targeting similar enterprise and institutional clients, though it operates at larger scale and broader geography.

Market position

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/AgacomLuxembourg
• LinkedInlinkedin.com/company/agacom
• Instagraminstagram.com/agacom.lu/?hl=fr

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Agacom