Beasty Feast
Beasty Feast was a New York City-based online retailer of dog and cat food, treats, supplies, and toys, serving local pet owners before ceasing operations in 2025.
- Company typePrivate
- Founded-
- HeadquartersNew York, United States
- Headcount11–50
- GTM typeB2C
- OfferingDigital Commerce or Content
What Beasty Feast does
Beasty Feast was a New York City-based online retailer of pet products, offering dog and cat food, treats, supplies, and toys across multiple brands. The company operated an e-commerce storefront (beastyfeast.com) serving NYC-area pet owners, with a headcount in the 11-50 range consistent with a small-to-mid-sized DTC pet retail operation. No proprietary technology, AI/ML capabilities, or differentiated go-to-market motions are documented in the source material; the value proposition centered on product breadth (food, treats, supplies, toys) and convenience of online ordering.
The company's business model was standard online pet retail — selling third-party brand products through its own storefront — but no pricing model, marketing channels, distribution details, or customer segmentation data is available. No funding rounds, partnerships, M&A activity, or management team information is disclosed.
In 2025, Beasty Feast ceased operations. The company's website redirected customers to Pet Central NYC, a family-owned NYC pet retailer with five Manhattan brick-and-mortar locations, which offered a $10 discount (code WELCOME10) to former Beasty Feast customers. The operating status as of the source data is "closed," and there is no indication of an acquisition, asset sale, or successor entity — the transition appears to have been a customer-referral arrangement rather than a corporate transaction.
Beasty Feast firmographics
Firmographics- Name
- Beasty Feast
- Website
- https://beastyfeast.com
- Company type
- Private
- Operating status
- Closed
- Headcount range
- 11–50 employees
- Short description
- Beasty Feast was a New York City-based online retailer of dog and cat food, treats, supplies, and toys, serving local pet owners before ceasing operations in 2025.
- Ownership category
- akta.pro rank
Beasty Feast industry classification
Industry- Product category
- Pet Retail / Online Pet Supplies
- NAICS
- Pet and Pet Supplies Retailers (45991)
- SIC
- Food And Kindred Products (2000)
- akta.pro primary industry
- Treats & Chews (CRADAFAE)
Keywords
Where Beasty Feast is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Markets served
Beasty Feast business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales
Beasty Feast product offering
Product offeringCore offering
Beasty Feast was an online pet retailer offering various dog and cat food brands, treats, supplies, and toys. The company provided delivery services to NYC pet owners, focusing on premium pet products. Beasty Feast ceased operations in 2025.
Product overview
Beasty Feast was a pet food and treats retailer operating in New York City. Based on the transition page from Pet Central NYC, Beasty Feast offered premium food and treats for dogs, cats, and other pets, with delivery services. The company has since closed, and its customer base has been transitioned to Pet Central NYC.
Differentiator
Problem solved
Functional benefit
Products and services
- Dog food
Companies that use Beasty Feast
Customer profileIdeal customer profiles1 record
Beasty Feast technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Beasty Feast partnerships and signals
Strategic signalRecent moves1 record
Beasty Feast competitors and assessment
Company assessmentBroad incumbents
- Pet Supplies Plus: Franchise-based US pet retailer offering food, treats, supplies and toys via neighborhood stores plus delivery. Sits between Beasty Feast and the national chains as a mid-scale, local-format competitor.
- Amazon (Pet Supplies): Operates the largest online marketplace for pet food, treats, supplies and toys including Subscribe & Save auto-ship. The dominant head-to-head substitute for any online-led pet consumables retailer.
- Chewy: Largest US online pet retailer selling food, treats, supplies and toys with strong own-brand and delivery/auto-ship offering. Comparable as the dominant direct-to-consumer pet retailer overlaying the same online-pet-commerce category Beasty Feast operated in.
- PetSmart: National specialty pet retailer with full assortment of food, treats, supplies and toys across physical stores plus ship-from-store and same-day delivery. Comparable as the established omnichannel incumbent in the same product vertical.
- Petco: National specialty pet retailer with stores plus e-commerce across food, treats, supplies, toys and services. Competes in the same multi-category pet-products space and was a default alternative for NYC pet owners.
Direct peers
- Pet Central NYC: Manhattan-based multi-store pet retailer and the direct successor absorbing Beasty Feast's customers under the same NYC-delivery, premium-food-and-treats format. Operates 5 locations plus same-day delivery on weekdays, making it the most precisely comparable peer.
- Bark (BarkBox): DTC pet-products company best known for BarkBox subscription toys/treats and a broader BarkShop offering including food and supplies. Compares as a digitally native, premium-positioned multi-category pet retailer.
Regional players
- Petland Discounts: Family-owned regional pet retailer operating multiple stores across the NYC metro. Overlaps directly with Beasty Feast on multi-category pet products in the same geography.
Market position
Weaknesses3 records
Competitive moat1 record
Key risks4 records
Key highlights3 records
Customer concentration
Beasty Feast social profiles
Digital presenceBeasty Feast financial estimates
Financial estimateRevenue estimate
Valuation estimate
Beasty Feast leadership team
Management profileNumber of profiles
Beasty Feast funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Beasty Feast M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Beasty Feast
What does Beasty Feast do?
Beasty Feast was an online pet retailer offering various dog and cat food brands, treats, supplies, and toys. The company provided delivery services to NYC pet owners, focusing on premium pet products. Beasty Feast ceased operations in 2025.
When was Beasty Feast founded?
Beasty Feast was founded in -1. It employs 11 to 50 people.
Where is Beasty Feast based?
Beasty Feast is headquartered in New York, United States, in the North America region.
Who are Beasty Feast's main competitors?
Broad incumbents on record are Pet Supplies Plus, Amazon (Pet Supplies), Chewy, PetSmart and Petco. Direct peers are Pet Central NYC and Bark (BarkBox). Petland Discounts is listed as a regional player.
Does Beasty Feast have an API?
No public API is recorded for Beasty Feast.
What industry is Beasty Feast in?
Beasty Feast's product category is Pet Retail / Online Pet Supplies. Its primary akta.pro industry code is CRADAFAE, Treats & Chews. Its NAICS code is 45991 and its SIC code is 2000.