Euroind

What Euroind does

Euroind is a privately held Brazilian industrial chemical company founded in 2017 and headquartered in Ibaté, São Paulo state, with a workforce of 11–50 employees. Its operational brand, Euroarla, manufactures Arla 32, a 32.5% urea-based aqueous solution used as a Nitrogen Oxide Reduction Agent (the Brazilian market equivalent of AdBlue) for diesel-powered vehicles fitted with Selective Catalytic Reduction (SCR) aftertreatment. The product is consumed by heavy-duty trucks, buses, agricultural and off-road machinery, and light commercial diesel vehicles required to meet Brazil's PROCONVE P8 / Euro 6-equivalent emission standards.

The underlying technology is process-engineering rather than software-defined: Arla 32 must conform to ISO 22241 / ABNT NBR ISO 22241 specifications governing purity, concentration tolerance, alkalinity, and contaminant levels, and production therefore centers on high-purity urea sourcing, demineralized water treatment, and contamination-controlled blending, storage, and filling. There is no disclosed proprietary process technology, proprietary formulation, or differentiated production method in the available data, suggesting Euroarla competes on a standardized specification.

The business model is conventional industrial B2B: Euroind / Euroarla sells Arla 32 into Brazilian automotive aftermarket, fleet, and OEM channels, generating revenue per liter sold. No pricing structure, customer segmentation, distribution contracts, or volume disclosures are available, and the company's website (euroind.com.br) currently displays only a verification / loader screen with no substantive content, leaving go-to-market mechanics, channel mix, and commercial reach effectively unobservable from public data.

Name

Euroind

Website

https://euroind.com.br

Company type

Private

Founded year

2017

Headcount range

11–50 employees

Short description

Euroind (operating as Euroarla) is a Brazilian chemical manufacturer founded in 2017 in Ibaté that produces Arla 32, a urea-based NOx reduction agent used in diesel vehicles with SCR aftertreatment systems to meet emission standards.

Ownership category

akta.pro rank

Product category

Automotive Chemicals

SIC

Industrial Organic Chemicals (2860), Miscellaneous Chemical Products (2890)

akta.pro primary industry

Passenger Vehicle Exhaust & Emissions Control Manufacturing (ICE) (IMACAAAI)

akta.pro secondary industry

Environmental & Emissions Control Catalysts (DeNOx/DeSOx/DOC/CO Oxidation) (IMAEAIAC)

Keywords

• Automotive chemicals
• Nox reduction agents
• Diesel exhaust fluid
• Arla 32 production
• Emissions reduction solutions

Headquarters

HQ city

Ibaté

HQ country

Brazil

HQ region

Latin America

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel

Core offering

Euroind produces Arla 32, a Nitrogen Oxide Reduction Agent (automotive urea solution / AdBlue equivalent) used in diesel vehicles' selective catalytic reduction (SCR) systems. The product is intended to reduce nitrogen oxide emissions and enhance engine efficiency for automotive and fleet applications.

Differentiator

Problem solved

Functional benefit

Products and services

• Arla 32

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves2 records

Broad incumbents

• BASF: Produces AdBlue under its own brand and supplies OEMs globally. Comparable as a diversified chemical manufacturer with a dedicated DEF product line that competes head-to-head with Euroind's Arla 32.
• Brenntag: World's largest chemical distributor with a dedicated DEF/AdBlue distribution business serving fleet and industrial customers. Comparable as a high-volume AdBlue channel player that competes with local producers on bulk distribution.
• Yara International: Global market leader in AdBlue/DEF/Air1 (the dominant Arla 32 equivalent brand) through Yara Brasil locally and worldwide. Directly comparable because it produces the same 32.5% urea reagent consumed by SCR systems in diesel vehicles.
• Shell: Markets Shell AdBlue globally through its retail and B2B networks. Comparable because it sells the identical AUS 32 / Arla 32 product into truck-fleet and retail channels, leveraging a downstream distribution footprint that small producers struggle to match.
• Cummins: OEM of SCR systems and supplier of DEF (Purinox/Fleetguard) tied to its diesel engines. Comparable as a vertically integrated participant in the diesel emissions-control value chain where Euroind sells the reagent.
• TotalEnergies: Sells AdBlue branded under TotalEnergies at fuel stations and to commercial fleets. Comparable as a global fuel retailer/lubricants producer extending its existing logistics network into the same Arla 32 reagent.
• CF Industries: Major North American DEF producer using its nitrogen-production base for automotive-grade urea solutions. Comparable as a large-scale nitrogen/urea player serving the same diesel emissions-control reagent market.

Regional players

• Mitsui Chemicals: Japanese chemical company producing AdBlue/urea-based reagents primarily for Asian and select export markets. Comparable as an established Arla 32 producer competing on quality and OEM relationships.

Direct peers

• Old World Industries (Peak DEF): Manufacturer of Peak branded DEF (AdBlue-equivalent) for automotive and commercial-vehicle markets. Comparable as a dedicated, branded DEF producer of similar scale to Euroind targeting the same end users.
• Prolind Química: Brazilian chemical producer of Arla 32 / automotive urea solutions serving the domestic SCR market. Comparable as a direct local competitor to Euroind/Euroarla, operating on similar cost structure and selling into the same Brazilian truck-fleet customers.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks5 records

Key highlights4 records

Customer concentration

• Facebookfacebook.com/EuroIndFace
• LinkedInlinkedin.com/company/euroarla

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Euroind