Pacto pela Democracia

What Pacto pela Democracia does

Pacto pela Democracia is a Brazilian civil society coalition founded in 2018 and headquartered in São Paulo, formed by more than 200 non-profit organizations, movements, and collectives committed to defending and strengthening democratic institutions. Its mission is to coordinate collective action against authoritarian threats, defend the Democratic Rule of Law, and revitalize Brazil's democratic environment through institutional reform advocacy, public campaigns, knowledge production, and civic culture promotion. The organization operates as a non-partisan, ideologically plural space that engages Congress, the Executive, and the Judiciary through technical proposals, public notes, and position statements, while also engaging media and citizens through newsletters, social channels, and events.

The coalition delivers its work through structured programs rather than commercial products. Agenda Democracia Forte organizes its work into eight thematic pillars producing 38 directives and 16 co-leaderships. Projeto Câmara Aberta delivers 14 proposals for updating the Chamber of Deputies' Internal Regulations. Projeto Confia coordinates disinformation monitoring around the electoral process with technology partner Meedan and analytical partners Aláfia Lab and Instituto Democracia em Xeque. Complementary offerings include the Museu Digital do 8 de Janeiro (a virtual repository on the January 8, 2023 attacks), Revista Entretanto (a magazine featuring international researchers), the Guias pela Democracia publication series, Eleições Melhores, and a six-country Latin American pro-democracy articulation.

The underlying technology is a coordination and communication stack rather than a proprietary platform: website (pactopelademocracia.org.br), email and WhatsApp newsletters, the digital museum at museu8dejaneiro.org.br, social media presence, and partner-provided monitoring tools for Project Confia. Revenue is not publicly disclosed; the coalition is funded through grants and institutional partnerships from foundations and international organizations (including recognition via the Skoll Award for Social Innovation 2025). Membership and services are free, with a small full-time staff (1–10) and a collegiate governance structure comprising a General Assembly, Strategic Council, and Fiscal Council.

Name

Pacto pela Democracia

Legal name

Pacto pela Democracia

Website

https://pactopelademocracia.org.br

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

1–10 employees

Short description

Pacto pela Democracia is a Brazilian civil society coalition of more than 200 organizations that coordinates collective action to defend democratic institutions, counter authoritarian threats, and promote civic culture, serving member NGOs, government bodies, media, and citizens.

Ownership category

akta.pro rank

Product category

Civil Society Advocacy and Democracy Defense

NAICS

Social Advocacy Organizations (8133), Human Rights Organizations (813311), Civic and Social Organizations (81341)

SIC

Services-Membership Organizations (8600), International Affairs (9721)

akta.pro primary industry

Democracy, Voting Rights & Civic Participation Advocacy (BPAGAFAJ)

akta.pro secondary industries

Democratic Governance & Public Administration Reform (BPADAGAJ), Civil Society Strengthening & Civic Space (BPADAGAD), Governance, Democracy & Rule of Law (BPAGABAI), Civic, Citizenship & Community Engagement Education (EDAAAEAI)

Keywords

• Civil society coalition
• Democracy defense
• Institutional strengthening
• Electoral integrity programs
• Advocacy and policy agendas

Headquarters

HQ city

Barueri

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Foundation and Institutional Funding: The coalition operates as a non-profit civil society organization funded primarily through grants and donations from foundations, institutional partners, and international organizations committed to democracy strengthening.

Go-to-market motion1 record

Distribution channels5 records

Marketing channels9 records

Core offering

Pacto pela Democracia is a civil society coalition comprising more than 200 organizations that coordinates collective action to defend and strengthen Brazilian democracy. Its core offerings are advocacy programs, policy agendas, and institutional reform initiatives — including Agenda Democracia Forte, Projeto Câmara Aberta, Projeto Confia, Guias pela Democracia, Museu Digital do 8 de Janeiro, and Revista Entretanto — aimed at combating authoritarian threats, promoting electoral integrity, and revitalizing democratic culture.

Product overview

Pacto pela Democracia is a civil society coalition, not a technology product company. The organization operates as a network-based advocacy platform comprising programs focused on institutional strengthening (Agenda Democracia Forte, Projeto Câmara Aberta), democratic environment improvement (Projeto Confia, Revista Entretanto), network coordination, and international pro-democracy articulation. Key offerings include policy agendas, institutional reform proposals, electoral integrity initiatives, knowledge publications (Guias pela Democracia, Revista Entretanto), and digital resources (Museu Digital do 8 de Janeiro). These products take the form of advocacy programs, publications, and initiatives rather than software products or digital platforms.

Differentiator

Problem solved

Functional benefit

Products and services

• Agenda Democracia Forte A policy agenda structured in eight fundamental pillars (with 38 directives and 16 co-leaderships) for strengthening Brazilian democracy and protecting the Democratic Rule of Law, proposing guidelines to make democracy less vulnerable to authoritarian threats. Designed for civil society organizations, policymakers, and government institutions.
• Projeto Câmara Aberta Initiative organizing 14 proposals for updating the Internal Regulations of the Chamber of Deputies, aimed at strengthening transparency, social participation, and democratic functioning of Brazil's legislature. Designed for parliamentarians, legislative staff, and civil society advocates.
• Projeto Confia Project for recovering Brazilian public confidence in the voting system and electoral process through coordinated dissemination of evidence-based narratives, strategic communication, and public campaigns. Powered by a Meedan-supported monitoring platform and partnerships with Aláfia Lab and Instituto Democracia em Xeque.
• Guias pela Democracia Series of publications sharing learnings, methodologies, and strategies developed through the organization's work in defending and strengthening democracy. Addresses themes such as electoral integrity, advocacy, civil society mobilization, and responses to authoritarian threats.
• Museu Digital do 8 de Janeiro Virtual open-access repository dedicated to gathering productions, actions, and initiatives from civil society, press, academia, and public institutions following the January 8, 2023 anti-democratic attacks in Brasília.
• Revista Entretanto Magazine publication dedicated to critical reflection, analysis, and dialogue about contemporary challenges of democracy in Brazil and the world. Gathers contributions from researchers and civil society leaders.
• Articulação latino-americana pró-democracia Regional coordination initiative building conditions for a Latin American pro-democracy coalition spanning Argentina, Brazil, Chile, Colombia, Paraguay, and Peru. Creates safe spaces for exchange, cooperation, and strengthening between Latin American civil society organizations.
• Eleições Melhores Project for strengthening coordinated civil society action in the Brazilian electoral cycle, connecting organizations and initiatives around a common agenda for defending and improving the electoral process.

Quantifiable outcome

• Coordinated 80+ collaborative actions during 2022 elections to protect electoral integrity
• +2 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Eleven partnerships are on record, tiered core.

• Global Democracy CoalitioncoreStrategic or Co-development PartnerActive participation in the Global Democracy Coalition, a strategic international forum dedicated to democracy defense, promoting exchange of experiences and international cooperation.
• Demos KratoscoreStrategic or Co-development PartnerParticipation in Demos Kratos initiative focused on democratic strengthening in the Global South, contributing to international networks of democracy defense.
• Aláfia LabcoreStrategic or Co-development PartnerStrategic partnership for Project Confia, analyzing disinformative content about the electoral process. Aláfia Lab applies analytical methodology to incorporate content disseminated during 2022 and 2024 elections, producing strategic communication guidelines.
• Instituto Democracia em XequecoreStrategic or Co-development PartnerPartner in Project Confia for analyzing narratives attacking electoral institutions. The partnership produces evidence-based communication guidelines to combat disinformation about Brazil's voting system.
• Guilherme France and Beatriz ReycoreStrategic or Co-development PartnerTechnical coordinators of the Câmara Aberta project, providing expert analysis and comparative study of parliamentary best practices to develop 14 proposals for updating the Chamber of Deputies' Internal Rules.
• Aláfia LabcoreStrategic or Co-development PartnerCo-leading one of the eight thematic groups in Agenda Democracia Forte, contributing to the construction of democratic vaccines and structural responses to authoritarian threats.
• Brazil OfficecoreStrategic or Co-development PartnerPartner in Agenda Democracia Forte's eight thematic working groups, contributing to institutional strengthening and democracy protection strategies.
• Instituto Sou da PazcoreStrategic or Co-development PartnerCo-leading thematic group in Agenda Democracia Forte, contributing expertise on security sector depoliticization and democratization.
• Transparência Internacional BrasilcoreStrategic or Co-development PartnerPartner in Agenda Democracia Forte, contributing to transparency, accountability, and anti-corruption thematic axes.
• Coalizão Brasil por Memória, Verdade, Justiça, Reparação e DemocraciacoreStrategic or Co-development PartnerPartner in Agenda Democracia Forte, contributing to accountability and memory of crimes against democracy.
• Civil Society Organizations of Latin AmericacoreStrategic or Co-development PartnerNetwork partnership with organizations from Argentina, Brazil, Chile, Colombia, Paraguay, and Peru for regional pro-democracy coordination. Project includes thematic laboratories, strategic planning, and international encounter.

Scale indicators8 records

Recent moves8 records

Expansion highlights6 records

Broad incumbents

• NDI (National Democratic Institute) Brazil: Major international democracy-support organization with active Brazil programming, including election integrity and civil society strengthening — overlapping funder ecosystem and thematic scope with Pacto.
• Amnesty International Brasil: Larger, established international human rights organization with a Brazilian chapter, operating in adjacent advocacy and civic space — comparable mission and constituency but with a global parent organization.

Direct peers

• Instituto Igarapé: Brazilian think tank producing policy research on democratic governance, security, and digital rights, with strong international funder network — directly comparable in pro-democracy policy work and internationally engaged civil society model.
• Artigo 19 Brasil: Defends freedom of expression and right to information in Brazil, including combating disinformation about elections — a direct functional overlap with Project Confia and Pacto's civic-environment pillar.
• Instituto Sou da Paz: Already a co-lead partner in Agenda Democracia Forte; works on security-sector democratization and violence reduction — directly comparable in coalition-based advocacy and democratic institutional reform.
• Coalizão Brasil por Memória, Verdade, Justiça, Reparação e Democracia: Already a Pact partner in Agenda Democracia Forte; comparable broad-coalition model focused on democratic memory and accountability for crimes against democracy.
• Conectas: Brazilian human rights NGO that advocates for democratic governance, judicial independence, and civil society participation — closely overlapping with Pacto's mandate around institutional defense and civic space, though Conectas focuses more on legal/HR mechanisms.
• Transparência Internacional Brasil: Already a thematic partner of Pacto in Agenda Democracia Forte; comparable in operating as a coalition-style chapter focused on transparency, accountability, and anti-corruption — directly adjacent to Pacto's institutional-strengthening pillar.

Emerging players

• Open Knowledge Brasil: Tech-leaning civil society organization working on transparency, open data, and civic technology, with partial overlap on electoral integrity and digital disinformation topics central to Project Confia.

Regional players

• Fundación Karisma (Colombia): Colombia-based pro-democracy/digital rights organization participating in the Latin American pro-democracy articulation alongside Pacto — comparable mandate with a distinct national focus.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/pactodemocracia
• Facebookfacebook.com/pactopelademocracia
• LinkedInlinkedin.com/company/pacto-pela-democracia
• Instagraminstagram.com/pactopelademocracia

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about Pacto pela Democracia