HumanLife
HumanLife is a Fukuoka-based inbound contact center that handles order reception and customer service for Japanese health food and supplement clients, operating without sales quotas, and also sells disaster prevention products and overseas health foods via e-commerce.
- Company typePrivate
- Founded1998
- HeadquartersHakata, Japan
- Headcount101–250
- GTM typeB2B and B2C
- OfferingServices
What HumanLife does
HumanLife (株式会社ヒューマンライフ) is a privately held contact center company headquartered in Fukuoka, Japan, founded in January 1998 and operating with approximately 99 employees as of April 2026. The company provides inbound-only order reception and customer service for health food and supplement clients, differentiating itself through a no-quota, no-time-limit service model with personalized follow-up correspondence. Its service operations are conducted at the ARK Building headquarters in Hakata-ku, Fukuoka, and the company holds JIS Q 15001 personal information protection certification, a relevant credential for handling customer data on behalf of clients.
Beyond its core BPO contact center business, HumanLife operates two additional product lines: a disaster prevention e-commerce business (HL Store, Bousai Store) selling long-shelf-life emergency food and water sets, and an overseas sales channel for health foods and supplements via a dedicated international website. Revenue is generated through transaction fees from BPO clients and direct hardware/product sales from the e-commerce storefronts. The company markets itself through Instagram, TikTok, LINE, and a corporate blog emphasizing employee culture, SDG activities, and career education outreach. Representative Director Nakayama Hidetaka (中山英敬) leads the company, with Takuya Nishihara (西原琢也) serving as Personal Information Protection Manager.
The company's business model relies on a small, culturally cohesive workforce supported by customized in-house training, flexible shift scheduling, a no-overtime policy (125 annual leave days), and a post-retirement re-employment system. Go-to-market is inbound-only with no outbound sales activity, and customer acquisition channels focus on employer branding through local school partnerships (Jobstudy.jp) and social media rather than enterprise sales motions. The company is not funded by external investors and has no disclosed M&A or parent company relationships.
HumanLife firmographics
Firmographics- Name
- HumanLife
- Legal name
- 株式会社ヒューマンライフ
- Website
- https://human-life.co.jp
- Company type
- Private
- Founded year
- 1998
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- HumanLife is a Fukuoka-based inbound contact center that handles order reception and customer service for Japanese health food and supplement clients, operating without sales quotas, and also sells disaster prevention products and overseas health foods via e-commerce.
- Ownership category
- akta.pro rank
Where HumanLife is headquartered
LocationHeadquarters
- HQ city
- Hakata
- HQ country
- Japan
- HQ region
- Asia
Offices1 record
Markets served
HumanLife business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Supply Chain, Infrastructure
Revenue model
- Contact Center Services: Provides inbound order reception for health food and supplement products on behalf of client companies. Operates as a business process outsourcing (BPO) contact center, handling inbound calls, customer inquiries, and order processing for health product customers.
- Health Food / Supplement Sales: Develops and sells health food products and supplements, including overseas market expansion via dedicated overseas e-commerce website. Also sells disaster preparedness goods (emergency food, water) through online store.
- Disaster Prevention Products: Sells emergency food supplies and disaster preparedness goods through dedicated e-commerce storefronts (HL Store, Bousai Store). Products include preserved rice meals, emergency provisions for 3-day supply per person.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Emergency food set (1 person, 3-day supply) |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels5 records
HumanLife product offering
Product offeringCore offering
HumanLife operates an inbound-only contact center in Fukuoka that provides order reception and personalized customer communication services on behalf of health food and supplement client companies, without sales quotas or call-time limits. In addition, the company directly sells its own disaster preparedness goods (long-shelf-life emergency food and water) domestically and its own health foods to overseas customers through dedicated e-commerce storefronts.
Product overview
HumanLife operates as a contact center company with three core business domains: (1) Inbound contact center operations handling customer communications for health product orders without quotas or call time limits, staffed by telecommunicators with personalized customer care approach; (2) Overseas sales expansion for health foods and supplements via dedicated international websites; and (3) Disaster prevention product sales through dedicated e-commerce stores, offering long-lasting emergency food sets. The company also maintains an internal administration department supporting operations. The contact center and management functions form the core service infrastructure, while the product sales divisions represent separate revenue streams.
Differentiator
Problem solved
Functional benefit
Brands
- HL防災ストア: 防災用品・保存食販売オンラインストア
- HUMANLIFE Overseas Sales Dept
Products and services
- Contact Center Operations (コールセンター業務)
Quantifiable outcome
- Annual employee intake: 1 (2025), 2 (2024), 7 (2023), 4 (2022) — indicating consistent hiring and business stability.
Companies that use HumanLife
Customer profileNamed customers1 record
Segments1 record
Ideal customer profiles2 records
HumanLife technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
HumanLife partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Jobstudy.jp (Schools in Fukuoka area)minorHumanLife participates in the Jobstudy.jp vocational education initiative, providing career experience sessions to junior high school students in Fukuoka. Activities include hands-on contact center demonstrations, professional introductions, and Q&A sessions to help students understand the contact center industry and career options.
Scale indicators4 records
Recent moves5 records
Expansion highlights5 records
HumanLife competitors and assessment
Company assessmentDirect peers
- TMJ: Japanese BPO/contact center firm specializing in inbound customer service and back-office operations for consumer products and health-related clients. Closest mid-tier comparable in scale and service mix.
- Altius Link: Japanese BPO and contact center operator serving financial, telecom, and consumer health clients with inbound customer service outsourcing. Directly comparable service offering with significantly larger headcount.
- WILL: Smaller Japanese contact center and BPO operator serving consumer and health-related clients. Closer size-tier comparison to HumanLife's 99-employee footprint.
- Bell System24: One of Japan's largest contact center outsourcers, operating inbound customer service centers across consumer health, retail, and financial verticals. Directly comparable on the core inbound BPO service model.
- Transcosmos: Major Japanese BPO/contact center operator providing inbound customer service, order processing, and digital CX for a wide range of verticals including health and consumer products. Direct comparable on service line and customer base, with much larger scale.
- KDDI Evolva: KDDI Group BPO and contact center subsidiary offering inbound customer service and back-office support. Comparable on inbound BPO service delivery to enterprise clients.
- NTT Marketing Act: NTT Group's BPO subsidiary providing inbound contact center and customer service operations, including for health and consumer product clients. Comparable on the BPO service model with telecom-grade delivery infrastructure.
Broad incumbents
- Recruit Holdings: Diversified Japanese services conglomerate that operates BPO and contact center capabilities through subsidiaries. Overlapping customer service capability but as part of a much broader HR/marketing portfolio.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
HumanLife social profiles
Digital presenceHumanLife compliance and trust
Trust signalCompliance1 record
HumanLife financial estimates
Financial estimateRevenue estimate
Valuation estimate
HumanLife leadership team
Management profileNumber of profiles
Profiles2 records
HumanLife funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
HumanLife M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about HumanLife
What does HumanLife do?
HumanLife operates an inbound-only contact center in Fukuoka that provides order reception and personalized customer communication services on behalf of health food and supplement client companies, without sales quotas or call-time limits. In addition, the company directly sells its own disaster preparedness goods (long-shelf-life emergency food and water) domestically and its own health foods to overseas customers through dedicated e-commerce storefronts.
Is HumanLife a public or private company?
HumanLife is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was HumanLife founded?
HumanLife was founded in 1998. It employs 101 to 250 people.
Where is HumanLife based?
HumanLife is headquartered in Hakata, Japan, in the Asia region.
How does HumanLife make money?
Three revenue lines are on record. Contact Center Services are the primary driver. The others are health Food / Supplement Sales and disaster Prevention Products.
Who are HumanLife's main competitors?
Direct peers on record are TMJ, Altius Link, WILL, Bell System24, Transcosmos, KDDI Evolva and NTT Marketing Act. Recruit Holdings is listed as a broad incumbent.
Does HumanLife have an API?
No public API is recorded for HumanLife.