Women Leading Travel & Hospitality

What Women Leading Travel & Hospitality does

Women Leading Travel & Hospitality (WLT) is a membership-based professional community and leadership forum for women executives in the travel and hospitality industry, founded in 2021 and operated as a brand under Skift, the travel-industry media company. The platform provides a member directory, virtual connect calls, members-only content and insights, job listings, career coaching, and a calendar of in-person meetups (Miami, London) and corporate-member workshops, gated behind an application process for individuals and corporate membership packages for organizations.

The underlying technology is a web-based membership platform running on the Skift digital infrastructure (wlt.skift.com), with no mobile app, no disclosed APIs or SDKs, and no documented AI features. Member access is controlled through the Skift login, and distribution is amplified through Skift newsletters, events, and Skift's brand ecosystem (Skift, Airline Weekly, Daily Lodging Report, Skift Research, Skift Advisory, Skift Live, Skift Meetings).

WLT's revenue model rests on three recurring streams: (1) individual memberships, granted via application; (2) corporate memberships purchased by organizations to support their women leaders (logos include American Airlines, Hilton, Marriott, Hyatt, United, Carnival, Norwegian, Hertz, MGM, Priceline, HBX Group, and Hilton Grand Vacations); and (3) sponsorship partnerships with travel-tech and adjacent brands (Afterpay, Allianz Partners, Amperity, Bloomreach, Botify, Claritas, Matterkind, Relay, Rokt, Sertifi, Sezzle, Simon, Travelex). Pricing is not publicly disclosed and the company has not raised independent funding, operating instead as a unit within Skift.

Name

Women Leading Travel & Hospitality

Legal name

Women Leading Travel (brand of Skift)

Website

https://womenleadingtravelandhospitality.com

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

101–250 employees

Ownership category

akta.pro rank

Product category

Professional Networking Community

SIC

Services-Membership Organizations (8600)

akta.pro primary industry

Travel Subscription, Membership & Deal Clubs (THAKAAAL)

Keywords

• Women leadership community
• Travel industry networking
• Professional membership forum
• Hospitality career development
• Corporate diversity programs

Headquarters

HQ city

Philadelphia

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Others

Revenue model

1. Individual Memberships: Women in the travel industry can apply for individual memberships that provide access to member directory, connect calls, exclusive content, job listings, career coaches, offers and discounts.
2. Corporate Memberships: Companies sponsor corporate memberships for their women leaders, providing access to the community and exclusive workshops for organizational benefit.
3. Sponsorship Partnerships: Companies sponsor WLT events, content, and programs, gaining visibility to women leaders in the travel industry.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels7 records

Core offering

Women Leading Travel & Hospitality (WLT) is a membership-based leadership forum and networking community for women executives in the travel and hospitality industry. It offers individual memberships, corporate memberships, sponsorship programs, consultant partnerships, career coaching, job listings, virtual connect calls, and in-person member meetups. The community is operated within the Skift media ecosystem and provides curated resources, mentorship access, and talent connections.

Product overview

Women Leading Travel & Hospitality is a membership-based community platform for women leaders in the travel and hospitality industry. The organization offers a comprehensive suite of products including a Member Directory for networking, Member Connect Calls for virtual engagement, Exclusive Content and Insights & Resources for industry knowledge, Job Listings and Career Coaches for professional development, and Events & Meetups for in-person and virtual networking. The platform also serves corporate members through Corporate Memberships and offers partnership opportunities through Sponsor Partnerships and Consultant Partnerships. The offering operates as a unified community platform under the Skift media umbrella, providing resources for personal and professional growth to inspire and empower women leaders.

Differentiator

Problem solved

Functional benefit

Products and services

• Individual Membership Application-based individual membership for women leaders in the travel and hospitality industry, providing access to the member directory, member connect calls, exclusive content, job listings, career coaches, and offers and discounts.
• Corporate Membership Enterprise-level membership program that allows travel and hospitality companies to sponsor access to WLT for their women leaders, including exclusive workshops and organizational benefits.
• Sponsor Partnership Paid sponsorship program for companies to align with WLT's mission and gain visibility among women leaders in travel and hospitality through event, content, and program sponsorship.
• Consultant Partnership Partnership program for consultants and advisors to collaborate with WLT and contribute expertise to the community.
• Career Coaches Professional coaching service connecting members with experienced career advisors for personalized guidance, mentorship, and career development support.
• Events & Meetups In-person and virtual events including member meetups in cities like Miami and London, corporate member workshops, and member connect calls for networking, education, and professional development.

Named customers15 records

Segments1 record

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• SkiftcoreStrategic or Co-development PartnerWLT is owned and operated by Skift, a leading travel industry media company. WLT operates within the Skift ecosystem alongside other Skift brands including Skift, Airline Weekly, Daily Lodging Report, Skift Research, Skift Advisory, Skift Exec Search, Skift Live, and Skift Meetings.

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Direct peers

• Ellevate Network: Long-running membership-based professional networking community for women with circles, events, mentorship, and corporate programs. Closely comparable in offering structure to WLT's connect calls, member directory, and corporate tier.
• Chief: Invite-only membership network for women executives (C-suite and VP-level). Direct peer in business model: paid membership, curated peer groups, executive events, and corporate partnerships targeting senior women leaders.
• Web in Travel (WiT): Singapore-based travel industry community and media platform producing events, research, and content for digital travel leaders. Direct peer in operating a membership/community + events model targeted at travel industry professionals.
• Women in Travel (CIC): UK-based social enterprise and global community dedicated to women working in the travel industry. Closest direct peer to WLT: same gender-focused, travel-industry, membership-based community model with mentorship, events, and corporate engagement.

Broad incumbents

• Skift: WLT's parent and broader travel industry media platform encompassing research, events, jobs, and multiple sub-brands. Relevant as both WLT's operating backbone and a closely adjacent travel media/community brand.
• Phocuswright: Travel industry research and events company serving the global travel ecosystem. Comparable in operating a subscription research, conferences, and community asset base serving travel industry professionals and corporates.

Emerging players

• The Female Quotient: Women's leadership and equity platform producing research, events, and membership programs for women in business. Emerging peer with overlapping membership/networking model and corporate partnership tier.
• InHerSight: Workplace ratings and career platform focused on women. Comparable in serving women professionals with employer-side monetized products (reviews, employer branding, jobs) and a community-driven content layer.
• Mogul: Platform for women in the workforce offering content, recruiting, and community. Comparable in combining free membership, content, and career resources geared toward women professionals with employer-side monetization.

Others

• HSMAI (Hospitality Sales & Marketing Association International): Hospitality industry association offering membership, certifications, and events for hospitality sales and marketing professionals. Comparable in operating a membership body serving hospitality professionals with corporate partnerships and curated content.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/womenleadingth?src=WEBSITE
• LinkedInlinkedin.com/company/women-leading-travel-hospitality
• Instagraminstagram.com/womenleadingth/?src=WEBSITE

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Women Leading Travel & Hospitality