Higher School of Economics and Business

What Higher School of Economics and Business does

Higher School of Economics and Business operates the domain hse-inc.ru, an informational and affiliate portal that drives traffic to the Lucky Jet crash game hosted exclusively on the 1win online casino platform. Lucky Jet is an HTML5-based crash game in which players bet on a virtual character ("Lucky Joe") flying with a jetpack and must cash out before a crash; the game supports two simultaneous bets per round, automated bet/cashout functions, in-game chat, live statistics of other players, and a Provably Fair mechanism that generates blockchain-recorded hashes for each round to make outcomes verifiable and tamper-resistant. The underlying 1win platform, administered by MFI Investments Limited (registered in Cyprus) under Curaçao eGaming license 8048/JAZ2018-040, hosts 11,000+ games, supports 50+ currencies, and accepts 25+ payment methods including cryptocurrencies.

Name

Higher School of Economics and Business

Legal name

HSE-IN.RU

Website

https://hse-inc.ru

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

1–10 employees

Short description

HSE-IN.RU is an informational and affiliate portal that promotes the Lucky Jet crash game and routes users to the 1win online casino platform via tracked referral links in Russian, Spanish, and Portuguese.

Ownership category

akta.pro rank

Product category

Online Casino Affiliate Portal

NAICS

Gambling Industries (7132), Casinos (except Casino Hotels) (713210), Other Gambling Industries (713290)

akta.pro primary industry

iGaming Platform Providers (Turnkey/Casino & Sportsbook Platforms) (MPAEAKAA)

akta.pro secondary industries

iCasino Compliance, KYC/AML & Responsible Gaming Services (MPAEABAN), Gaming, Betting & Prize Winnings Payouts (FSAMAKAN), Fraud, Risk, Chargebacks & Compliance (KYC/AML, tax/VAT) (MPAFAJAD)

Keywords

• Crash game gambling
• Online casino affiliates
• Provably fair gaming
• Casino game guides
• Gambling bonus codes

GTM type

B2C

Offering type

Services

Cost components

Marketing or Sales, Technology or R&D, Operations, Personnel, Infrastructure

Distribution channels6 records

Marketing channels4 records

Core offering

Higher School of Economics and Business runs hse-inc.ru, a multi-language (Russian, Spanish, Portuguese) affiliate and information portal that publishes guides, reviews, strategies, bonus codes, demo references, signal-bot links, withdrawal instructions, and responsible-gambling content for the Lucky Jet crash game on the 1win casino platform. The portal does not sell a product itself; it monetises by routing users to 1win and adjacent casino brands via tracked referral links and promotional codes.

Product overview

Lucky Jet is a crash game available exclusively through the 1win online casino platform. The product suite includes the core Lucky Jet game, a demo mode for practice, signal prediction services, and responsible gaming tools. Players can place up to two bets simultaneously, use automated betting features, and interact via live chat. The game implements a Provably Fair system for transparency.

Differentiator

Problem solved

Functional benefit

Products and services

• Lucky Jet (crash game, promoted via affiliate portal) Crash-style real-money betting game where players wager on the flight of the character Lucky Joe and must cash out before the crash; features include dual bets per round, Auto Bet / Auto Cashout, Provably Fair blockchain verification, in-game chat, and live statistics. Promoted via hse-inc.ru as the primary affiliate distribution channel.

Quantifiable outcome

• RTP of 97% — for every $100 wagered, the theoretical return to the player is $97 over a very large number of rounds.
• +2 more outcomes

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Raketech: Nordic-listed iGaming affiliate and performance marketing operator. Comparable in operating SEO-optimized content sites that monetize via casino and sportsbook affiliate commissions.
• Better Collective: Publicly traded iGaming affiliate operator with portfolio of comparison sites and content portals. Comparable in that both monetize traffic by referring users to licensed casino and sportsbook brands via affiliate links.
• Catena Media: Listed affiliate marketing company specializing in online gambling lead generation across multiple verticals. Direct peer in SEO-driven affiliate economics for licensed operators.
• Gambling.com Group: Publicly traded gambling affiliate and performance marketing company. Direct comparable in business model (SEO-driven affiliate sites funneling users to licensed casino operators), with significantly larger scale and English-language market focus.
• AskGamblers: Long-running online casino review and affiliate portal. Comparable as a content-driven gambling information site that monetizes traffic via operator affiliate links.
• Casino Guru: Large independent casino information and affiliate portal. Direct comparable as a multi-language content site driving casino sign-ups through affiliate partnerships with licensed operators.
• CasinoTopsOnline: Multi-jurisdiction casino review and affiliate site. Comparable as an SEO-led content portal ranking and reviewing online casinos, monetized via affiliate referrals.

Regional players

• Bigwinboard: Slot and casino review portal with affiliate revenue model. Adjacent comparable operating in the same SEO-content + affiliate-commission structure, focused on slot reviews rather than crash games.

Broad incumbents

• 1win (MFI Investments Limited): The licensed casino platform (Curaçao license 8048/JAZ2018-040) that hosts Lucky Jet and pays the affiliate commissions. Not a peer in the affiliate sense but the primary commercial counterparty whose terms govern HSE-IN.RU's economics.

Emerging players

• Aviator (SPRIBE) affiliate ecosystem: Aviator is the original crash-game product by SPRIBE that pioneered the category Lucky Jet sits within. Affiliate sites promoting Aviator are the closest thematic and format-level comparables in the same crash-game SEO vertical.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/business-incubator-of-state-university---higher-school-of-economics

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Higher School of Economics and Business