Love is Love Cooperative Farm

What Love is Love Cooperative Farm does

Love is Love Cooperative Farm is a worker-owned cooperative farm operating 70 acres in Mansfield, Georgia (Newton County), within a 45-minute drive east of Atlanta. Founded in 2008 by Joe Reynolds and Judith Winfrey as Love is Love Farm in Douglasville, GA, the operation relocated to Gaia Gardens in Decatur in 2011, and in 2021 converted to a five-member worker-owned cooperative and moved to its current Mansfield site through a partnership with The Conservation Fund's Working Farms Fund, which provides a path to permanent land ownership. The cooperative is owned equally by Monica Ponce, Demetrius Milling, Judith Winfrey, Joe Reynolds, and Russell Honderd, and is certified organic under USDA standards, growing vegetables, cut flowers, and seedlings using soil-based practices including continuous crop rotation, cover cropping, hand weeding, and worm castings for beneficial fungi and fertility.

The farm generates revenue across five streams: seasonal CSA subscriptions (Winter, Spring/Summer, and Summer/Fall sessions with weekly or biweekly pickups at four locations including Sceptre Brewing Arts, the farm itself, Community Q BBQ, and Woods Chapel BBQ), spring and fall plant sales (certified organic seedlings sold direct-to-consumer via pre-order and at events), wholesale produce accounts with Atlanta-area restaurants and local food aggregators, branded apparel (T-shirts, hoodies, beanies, onesies), and digital gift cards in $25-$100 denominations. Distribution combines CSA pickups, on-farm and off-farm plant sale events, presence at multiple regional farmers markets (Grant Park, Freedom, Peachtree Road, Morningside, East Atlanta Village, Decatur, Athens), and an online storefront.

The customer base consists of 300+ CSA member households, home gardeners purchasing seedlings, Atlanta-area restaurants, local food aggregators, and shoppers at metro Atlanta and Athens farmers markets. The CSA platform also aggregates add-on shares from partner farms (Anson Mills rice, Atlanta Harvest eggs, Cafe Campesino coffee, Colette Bakery bread, Riverview Farms pork, Rock House dairy, Stellar Roots herbs, among others). The cooperative participates in food access initiatives through Wholesome Wave Georgia, offering 50% discounts on seedlings for SNAP/EBT customers. The farm is actively operating, has received multiple Atlanta awards (Creative Loafing Best Local Farm 2013-2017, Best CSA 2017) and national recognition (Eater New Guard inaugural class 2021, NY Times 2021, Forbes 2022, Newton County Conservationist of the Year 2024), and operates with no external investors and no disclosed parent company.

Name

Love is Love Cooperative Farm

Legal name

Love is Love Cooperative Farm

Website

https://loveislovefarm.com

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

1–10 employees

Short description

Worker-owned cooperative farm in Mansfield, GA producing certified organic vegetables, seedlings, and cut flowers. Serves 300+ CSA subscribers, Atlanta restaurants, and farmers market shoppers through subscription shares, seasonal plant sales, and wholesale channels.

Ownership category

akta.pro rank

Product category

Organic Farming & CSA

NAICS

Fruit and Vegetable Retailers (44523), Nursery, Garden Center, and Farm Supply Retailers (444240)

SIC

Agricultural Production-Crops (100)

akta.pro primary industry

Farmers’ Markets & Farm Stands (Fresh Food) (CRAHAHAE)

akta.pro secondary industries

Sustainable Agriculture & Food Systems (Fair Trade, Food Access, Regenerative) (BPAGALAD), Farmstead & Local Artisan Food Markets (Retail Shops) (CRAHAGAO)

Keywords

• Organic farming
• CSA subscriptions
• Community supported agriculture
• Plant seedling sales
• Worker-owned cooperative

Headquarters

HQ city

Mansfield

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales

Revenue model

1. CSA Subscriptions: Community Supported Agriculture program with seasonal shares (Winter, Spring/Summer, Summer/Fall). Members subscribe and pay upfront to support the farm and receive weekly produce shares. Spring/Summer and Summer/Fall sessions consist of 15 consecutive weekly pickups; Winter session is 4 biweekly pickups.
2. Plant Sales: Spring and Fall plant sales of certified organic herb, vegetable, and edible flower seedlings. Pre-orders available online with pickup at farm or farmers markets, plus in-person sales at events.
3. Restaurant/Wholesale Accounts: Sells produce directly to Atlanta-area restaurants, as well as to local food aggregators.
4. Apparel and Merchandise: Sells branded apparel items including t-shirts, hoodies, beanies, and onesies through the website.
5. Gift Cards: Digital gift cards sold in denominations of $25, $50, $75, and $100 for use on plant sale pre-orders and merchandise.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels7 records

Core offering

Love is Love Cooperative Farm is a worker-owned cooperative that grows and sells certified organic produce, plant seedlings, and cut flowers on 70 acres in Mansfield, Georgia. Its primary offerings are seasonal Community Supported Agriculture (CSA) subscriptions with weekly produce shares, spring and fall on-farm plant sales of certified organic seedlings, direct wholesale produce to Atlanta-area restaurants and aggregators, and branded apparel merchandise.

Product overview

Love is Love Cooperative Farm operates as a worker-owned cooperative offering certified organic produce, plants, and cut flowers through a Community Supported Agriculture (CSA) subscription program. The core offerings include seasonal CSA shares with weekly produce distributions, seasonal plant sales (spring and fall) offering certified organic seedlings, and branded merchandise. The farm serves the north Georgia metro Atlanta region through CSA memberships, on-farm sales, and attendance at regional farmers markets.

Differentiator

Problem solved

Functional benefit

Products and services

• CSA (Community Supported Agriculture) Shares Seasonal subscription program providing members with weekly shares of certified organic produce, flowers, and seedlings. Members support the farm through upfront payment and share in the risks and rewards of the harvest. Operates in four sessions per year: Winter (4 biweekly pickups), Spring/Summer (15 weekly pickups), and Summer/Fall (15 weekly pickups), with pickup at four regional locations.
• Certified Organic Produce, Plants & Cut Flowers Certified organic vegetables, plants, and cut flowers grown on 70 acres in Mansfield, GA. Products include lettuces, leafy greens, peppers, tomatoes, herbs, okra, eggplant, cucumbers, squash, and edible flowers, sold through CSA, farmers markets, and restaurant/wholesale accounts.
• Spring Plant Sale Annual spring event offering certified organic herb, vegetable, and edible flower seedlings for home gardens. Online pre-orders with pickup at farm or farmers market locations, plus in-person on-farm sales with farm tours, workshops, cooking demos, and live music.
• Fall Plant Sale Annual fall event offering certified organic herb and vegetable seedlings for fall and winter gardens, including farm tours, workshops, and family activities.
• Plant Seedling Pre-Orders Online pre-order system for certified organic plant seedlings in categories including Alliums, Basils, Broccoli & Cabbages, Cucumbers, Edible Flowers, Eggplants, Herbs, Okras, Peppers (Hot, Medium Heat, Sweet), Salad & Leafy Greens, Summer Squash, Tomatillo/Ground Cherry, Tomatoes, and Cherry Tomatoes. Plants $5.15 each pre-order or $5.65 at market; $106.79 per tray of 21 plants with a 10% discount on full tray purchases up to 5 trays.
• Gift Cards Digital gift cards available in denominations of $25, $50, $75, and $100 for use on plant sale pre-orders and merchandise.
• Love is Love Cooperative Farm Apparel Branded merchandise including T-shirts ($25.50), Hoodies ($71.00), Knit Beanie Hats ($42.50), and Onesies ($28.00) in various sizes.

Quantifiable outcome

• Serving 300+ CSA member households with weekly produce
• +1 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

20 partnerships are on record, tiered core and minor.

• The Conservation Fund's Working Farms FundcoreStrategic or Co-development Partner · 1 January 2021Land partnership through which Love is Love Farm began farming on 70 acres in Mansfield, GA on land they will ultimately own. This partnership enables long-term land access and ownership for the worker-owned cooperative.
• Foodwell AlliancecoreStrategic or Co-development PartnerThrough Foodwell Alliance, donors can make tax-deductible donations to support Love is Love Cooperative Farm and other metro Atlanta growers. Foodwell Alliance convenes and funds local food enterprises.
• Wholesome Wave GeorgiacoreStrategic or Co-development PartnerPartnership providing 50% discount on seedlings for SNAP/EBT customers at participating farmers markets through Wholesome Wave Georgia's Fresh for Less Program and Plant 2 Plate Events.
• Georgia OrganicscoreGTM or Marketing PartnerActive member and board participation. Georgia Organics supports organic agriculture in Georgia. Worker-owner Monica Ponce serves on their Board of Directors.
• Slow Food AtlantaminorGTM or Marketing PartnerPartnership promoting good, clean, and fair food in Atlanta. Judith Winfrey served as leader of Atlanta chapter and Regional Governor for Slow Food USA.
• Community Farmers MarketscoreGTM or Marketing PartnerUmbrella organization for farmers markets in Atlanta. Judith Winfrey co-founded Community Farmers Markets which serves as distribution channel for farm products.
• Wholesome Wave GeorgiacoreStrategic or Co-development PartnerJudith Winfrey co-founded Wholesome Wave Georgia which doubles the value of SNAP food benefits at producer markets.
• Atlanta HarvestminorChannel Partner/ Reseller/ DistributorCSA Farm Partner offering egg add-on shares. Urban farm and wellness center in Atlanta dedicated to naturally-grown food since 2013.
• Anson MillsminorChannel Partner/ Reseller/ DistributorCSA Farm Partner offering rice add-on shares. Located in Columbia, SC, grows heirloom grains including Carolina Gold rice.
• Stellar Roots Herb FarmminorChannel Partner/ Reseller/ DistributorCSA Farm Partner offering herbal tea blends. Certified Organic medicinal herb farm in Tiger, GA using regenerative methods.
• Cafe CampesinominorChannel Partner/ Reseller/ DistributorCSA Farm Partner offering coffee add-on shares. Georgia's first and only 100% fair trade, organic specialty coffee company.
• Caribe United FarmminorChannel Partner/ Reseller/ DistributorCSA Farm Partner offering egg add-on shares. Caribbean heritage farm in Crawford, GA growing produce with sustainable practices.
• Colette BakeryminorChannel Partner/ Reseller/ DistributorCSA Farm Partner offering bread share add-on. Located in Poncey-Highland, Atlanta, known for seasonal, local ingredients and sourdough loaves.
• Koinonia FarmminorChannel Partner/ Reseller/ DistributorCSA Farm Partner offering peanut butter add-on shares. Founded in 1942, demonstration farm committed to community, equality, and faith.
• Riverview FarmsminorChannel Partner/ Reseller/ DistributorCSA Farm Partner offering pastured pork add-on shares. Organic family farm in Northwest Georgia raising heritage breed pork and grass-fed beef.
• Rise n' Shine FarmminorChannel Partner/ Reseller/ DistributorCSA Farm Partner offering egg add-on shares. Certified organic farm in Calhoun, GA raising pasture chickens.
• Rock House Farm & CreameryminorChannel Partner/ Reseller/ DistributorCSA Farm Partner offering milk share add-on. Family-operated dairy farm producing creamline whole milk without homogenization.
• Martin's GardenminorChannel Partner/ Reseller/ DistributorFarm partnership in Roswell, GA hosting spring plant sales at their location (410 Coleman Road).
• Lily & Sparrow MercantileminorChannel Partner/ Reseller/ DistributorHost venue in Covington, GA for plant sales. Local beverages and vendor space for garden-related events.
• Gaia Gardens (East Lake Commons)minorStrategic or Co-development PartnerPrevious farm location (2011-2021) at East Lake Commons cooperative housing community in Decatur, GA where Love is Love Farm operated at Gaia Gardens.

Scale indicators4 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Rogers Greens and Roots: Certified organic farm in Hampton, GA (metro Atlanta) where worker-owner Monica Ponce previously worked. Operates a similar CSA, farmers market, and restaurant-wholesale model in the same regional market.
• Heritage Farm: Georgia-based CSA farm where worker-owner Monica Ponce previously served as market vendor and CSA manager. Directly comparable CSA-centric small farm in the same regional market.
• Summerland Farm: Organic farm tied to Anne Quatrano's Star Provisions restaurant group where worker-owner Monica Ponce previously worked. Comparable organic farm supplying high-end Atlanta restaurants via direct relationships.
• Stellar Roots Herb Farm: Certified organic medicinal herb farm in Tiger, GA using regenerative methods, and a direct CSA partner offering herbal tea blend add-on shares. Comparable certified-organic small farm in Georgia with CSA distribution into Atlanta.
• Brightside Farm: Organic farm in Georgia where worker-owner Demetrius Milling began his farming career in 2014. Comparable small-scale certified-organic farm serving metro Atlanta.
• Koinonia Farm: Long-standing (founded 1942) demonstration farm in Americus, GA and a direct CSA partner offering peanut butter add-on shares. Comparable Georgia farm with CSA distribution and a mission-driven, community-rooted identity.
• Atlanta Harvest: Urban farm and wellness center in Atlanta (operating since 2013) and a direct CSA partner offering egg add-on shares. Comparable small-farm CSA model serving the same metro Atlanta customer base.
• Riverview Farms: Organic family farm in Northwest Georgia that is a direct CSA partner of Love is Love, offering pastured pork add-on shares. Comparable certified-organic operation with CSA-led distribution and Atlanta metro restaurant accounts.
• Crystal Organic Farm: Certified organic farm in Newborn, GA (Newton County area) where co-founder Joe Reynolds previously worked. Sells through CSA, farmers markets, and restaurants - directly comparable size, certification, and go-to-market approach.
• Rise n' Shine Farm: Certified organic farm in Calhoun, GA and a direct CSA partner offering egg add-on shares. Comparable certified-organic small farm with CSA distribution into metro Atlanta.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/loveislovefarm
• Facebookfacebook.com/LoveisLoveFarm
• Instagraminstagram.com/loveislovefarm
• LinkedInlinkedin.com/company/loveislovefarm

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Love is Love Cooperative Farm